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Qualifying Cloud Computing Opportunities

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Qualifying Cloud ComputingOpportunities

Agenda

►Who is Evolve IP

►Quick Technology Overview

►Client Motivators

►Identifying and Qualifying Cloud

Opportunity

►The Prize

The Nation’s Only Single-Source Cloud Services Provider

Built from the beginning to provide organizations with a unified option for cloud services, Evolve IP enables businesses to migrate all or select IT technologies to its award-winning virtual private cloud.

Today, tens of thousands of customers across the globe depend daily on Evolve IP for cloud services like virtual servers, virtual desktops, disaster recovery, unified communications, contact centers, and more.

The Cloud Services Technology Leader

Together for 25+ years, Evolve IP’s management team has successfully brought advanced technologies to market through

industry-leading, customer-focused companies.

Recognized by Inc. Magazine as the nation’s fastest-growing, privately-held cloud-services provider.

Over 40,000 users rely daily on Evolve IP’s cloud services

Yearly winner of multiple awards for ‘Best of’, Product of The Year & Innovation

Evolved Operations

PCI Approved Scanning Vendor (ASV)Payment Card Industry Data Security Standards (PCI DSS) requirements and ASV scan testing procedures

CSA Alliance Security Registry (In Progress)Documents security controls provided by cloud computing offerings

* Multiple CISSP on Staff

SSAE- 16/ SOC I/II/III Service PrincipalsReport on Controls at a Service Organization Relevant to User Entities’ Internal Control over Financial Reporting

Evolved Data Centers

Philadelphia

Wayne, PA

Las Vegas

Quick Technology Review

What’s in the data room?

Businesses maintain groups of servers on-site to fulfill various business needs

including:

• Network Servers / Domain Controllers

• File Storage

• Application Servers (CRM, ERP, Databases, Billing)

• Web Servers (Hosting of web sites and applications)

These servers consume the same resources that any on-site IT resource

consumes:

• Space, Power, Cooling, Administrative time, Maintenance Fees, Capex

What’s missing from the data room?

These on-site servers generally need, but do not always get:

• Fire Suppression

• Backup Power

• Failover / Redundant equipment

• Monitoring

• 24x7 support

Traditional Server Environments

• Today’s server hardware is designed to run a single operating system.

• Today’s operating systems (Windows, Linux) are generally designed to

have complete control over the hardware on which they run.

• Most server applications are designed to run discretely on an individual

server

• This leaves most machines vastly underutilized as they are generally

utilized for a specific application or purpose like:

• A File Server

• A Web Server

• A Mail Server

Server Virtualization Pictorial

Typical Model:One Server, One Application

Virtual Machine:ONE server, Multiple Applications

Virtual Infrastructure:Multiple Servers, Multiple and REDUNDANT Applications

High-Level Benefits of Cloud Computing

• Lower Total Cost of Ownership (TCO)• Reduced hardware footprint• Improved performance and reliability• Built-in Disaster Recovery / Business Continuity• Lower hardware and software maintenance• Instant software updates, accessibility• Pay only for what is used• Agile; make changes on demand• Its easy being GREEN; energy efficient

What is vServer?

vServer is a Virtual Private Cloud Server that leverages the scalability and failover of public cloud services with the privacy and security of dedicated

hosting environments.

vServer Features

Virtual Private Cloud Server on Evolve IP’s enterprise-class clustersEast and West Coast Availability ZonesServer “resources” (CPU, RAM, Disk) are guaranteed to each Virtual Server instanceHigh Availability - Server Failover Built-inPrivate Network Structure - Private VLAN, Switching, 802.1q VLANsPrivate Security Firewall - True Stateful-inspection FirewallVarious operating system, software and hardware options

Administrative level server access24x7 monitoring and fault resolution

Traditional Desktop Environments

• Each employee uses a desktop or laptop that IT must maintain.

• Ability to run software is based on the equipment on which it is installed.

• Local disk stores OS, applications and data.

• Upgrades and software are deployed on a one to one basis.

The problem with Desktop Environments

Mobility equals risk

• Remote generally means you can’t secure, maintain and upgrade the desktop cleanly

Resource requirements increase with time

• The more you need to do, the more powerful a device you need.

• Often times a device it too slow before it fails

Single Point of Failure

• One user’s productivity is generally tied to one device

Expensive

• 70% of the Total Cost of Ownership of a desktop is spent in desk side support.

Management Nightmare

• Hard Drives, Memory, Processor, Networking Cards, Mother boards are dedicated PER device and

regularly fail

Desktop Virtualization Pictorial

Typical Desktop:One Desktop, One OS, One Employee

Virtual Desktop:Access to a single desktop, from any device

Top Reasons to Consider Desktop Virtualization

• Economics – Reduce the total cost of desktop ownership by almost 70% through remote

troubleshooting, ease of deployment, and extended life of older equipment.

• Productivity – Users can gain access to their desktop from any location on any device,

while administrators can support and deploy from a centralized location.

• Scalability – Meet new requirements by adding additional resources to the “virtual” PC

rather than upgrading equipment

• Performance – Immediately rectify PC problems by remotely restarting, or reimaging the

desktop saving IT time and putting employees back to work immediately.

• Security – Provide external users with secure access to company apps and data. Enforce

end-to-end security, consistently, across all users, regardless of device.

What is the Evolved Office Desktop?

The Evolved Office: Desktop is an un-tethered “virtual” workspace that can be accessed from anywhere at any time on a variety of devices for a predictable

monthly fee.

Evolved Office: Desktop Features

Virtual Windows 7 DesktopPCoIP delivery protocol provides:

Seamless desktop user experienceRich media contentAccess to local USB peripherals

Default or Personalized user experienceBuilt-in Virus protection Access from Windows, Mac, Apple IOS, Android and most thin clientsAdd any application that you own to your desktop imageCompletely virtualize your environment or integrate with your local environmentSupports local and network printingSeamless hosting and presentation of line of business applications

How Evolved Desktop Works

Evolve IP DeliversStable & Secure

Virtual Infrastructure

ConsumableResources (CPU, RAM, Disk)Network

Virtual DesktopPools & Licensing

Endpoints and Devices

Active Directory, Users, Permissions,And policies

Client Manages

Identifying and Qualifying Cloud Opportunity

Top Motivators for Cloud-Sourcing

Pressure from C-Suite

Total Cost of Ownership

Avoiding future dead money expense of hardware and

licensing

Enabling a Mobile Workforce

Top Motivators for Cloud-Sourcing

Disaster Recovery and Business Continuity

Regulatory and Compliance

Impending Events

• Space• EOL/EOS• Green• DR• M&A• Refresh Cycle• New Applications• Considering Other Virtualization Options

Disaster Recovery – Is Data Backup Enough?

What if something catastrophic happens? I have tape back-up, but…

1. How will I get the data and how long will it take – its on the other side of town, another state, or in storage?

2. Where am I going to restore it to if my building is flooded or burned down? How long will it take to get hardware?

3. How long will it take me to restore the data from tapes?4. How will give my employees access applications that live

somewhere else?5. What does the downtime cost my business?

What does it cost my business for every hour of downtime?Are the weather events anomalies or normal patterns?

The ‘s to ask and why:

Phase 1 – Identifying OpportunityThis series of questions helps to uncover the areas where you can position Cloud Computing as a vehicle to provide business, financial, or strategic (DR, Security, etc.) benefits to your prospect

Phase 2 – Qualifying OpportunityThis series of questions helps to expand upon the opportunities you have identified and better understand what barriers (if any) may exist that could prohibit your opportunity. Minimally, we want to understand what roadblocks we need to over-come upfront.

Phase 3 – Gathering DetailsThis series of questions gets into the weeds of what is in place currently. The answers to these questions will provide valuable data on which solutions should be presented and their potential impact to the existing environment.

The ‘s to ask and why – Identifying Opportunity (Phase 1)

What are the IT priorities for your company over the next few years?What is the average refresh cycle for your company on hardware, licensing, and other data center equipment?Does your organization have a buying preference (Capex versus Opex) for technology?How do you ensure your most critical business applications are always available to customers and end users?Is your business subject to any compliance or regulatory obligations? Which ones?How do you manage security and protect the electronic assets/intellectual capital of your organization?Is there currently a business continuity plan in place for IT and business critical systems? Please describe?Have you evaluated any cloud-sourcing options for your business?It is estimated that 70% of IT support time is spent on desktop administration. Is your experience the same?

The ‘s to ask and why – Qualifying Opportunity (Phase 2)

What is the approximate age of existing hardware and systems? What are some of the pain points in administering and managing your current IT environment?Do you feel you are staffed appropriately to meet all of the technology objectives of your business?Are you in an area that has environmental challenges such as frequent power outages, flood zone, etc.?Do you have users that require mobile computing such as laptops or tablet devices?How are you dealing with users who want to use their own devices?Do you have in-house IT support, or do you outsource to a qualified vendor? Have you done any research on Virtual Desktop Infrastructure (VDI) and the benefits of IT centralization?

The Prize

TRIPLE YOUR INCOME – 50 USER CASE STUDY

2010 – PRI and Internet T1: $1,200.00 MRR

2012 Renewal – PRI and 5Mbps EOC: $1,080.00 MRR

Competitive PRESSURE in Telco Markets

Income NOT Tripling

TRIPLE YOUR INCOME – 50 USER CASE STUDY

2012 – PRI and 5Mbps EOC: $1,080.00 MRR

Hosted PBX 50 users: $2,000.00 MRR

Enter the Cloud Hosted PBX and Call Center Services

Cloud Model =More Money?

TRIPLE YOUR INCOME – 50 USER CASE STUDY

Hosted PBX 50 users: $2,000.00 MRR

Cloud Services 50 Users: $6,000.00 MRR (minimum)

Addressing the other 82%

Triple Your Income

Thank You

Eric DoughertyDesign Engineer, Cloud Computing

[email protected]