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Unmatched Quality and Service

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Page 1: Quality and Service - JBS Canada · • We will always embrace and take leadership in being ethical stewards of entrusted resources — thinking and acting responsibly. • Making

Unmatched Quality and Service

Page 2: Quality and Service - JBS Canada · • We will always embrace and take leadership in being ethical stewards of entrusted resources — thinking and acting responsibly. • Making

Our Mission To be the best in all that we do. Completely focused on our business, ensuring the best

products and services to our customers, a relationship of trust with our suppliers, profitability for our shareholders and the opportunity of a better future for all of our team members.

Our Vision Providing beef to the world with unmatched quality and service.

AvailabilityBe receptive and open.

Always be prepared to take on new challenges.

DeterminationBe relentless. Deliver superior results.

Make things happen. Adopt a sense of urgency.

DisciplineBe punctual.

Fulfill commitments. Do not make excuses. Simplicity

Be practical. Focus on what is important. Adopt a hands-on approach.

HumilityListen, be helpful and thoughtful. Act with respect. Prioritize team over yourself.

SincerityBe direct, truthful and transparent.

Express your opinion. Know how to say no, but be positive and offer solutions.

OwnershipBe committed to results. Focus on details. Take responsibility.

AD H

ODS

S

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Message from the PresidentAt JBS Canada, we hold the responsibility of being a respected and trusted food company in Canada as our highest priority. We provide our customers with unmatched quality and service by consistently investing in our people and operations. As such, we will continue to challenge ourselves to be relentless in our pursuit of excellence in order to earn and maintain customer and consumer trust.

The responsibility to provide food that is produced in a safe, sustainable and humane manner falls on each one of our team members who follow that duty without compromise every day. In doing so, we maintain a zero-tolerance mindset when it comes to the safety of our people, for the food we produce and the animals we care for. Moreover, we follow aggressive standards and regulations regarding the sustainable, ethical stewardship of the resources in our care including our cattle, land, water and energy. With oversight in the design and delivery of our brands and programs in terms of selection, production, care and control, and overall customer service experience, we are continually improving our operations, systems and processes to reach important targets in energy and water use reduction, as well as improving the care of our valued animals and natural resources.

Our JBS Canada Advantage starts with our team members who take accountability and responsibility for their work and the integrity of the food they produce. This is what provides our business with the most compelling point of differentiation and allows us to exceed expectations from a foundation of preserving premium quality, consistency and hand-crafted excellence.

David Colwell, President, JBS Canada

The JBS Canada Advantage – we have a deeply rooted passion for beefAcross four key areas we faithfully produce the highest quality Canadian beef.

Our PeopleEach day our team members embrace the

responsibility and accountability that comes with the integrity of the food we produce.

Our people are our greatest asset.

Our ProcessWhile striving for continuous improvement, we aggressively pursue excellence by focusing on meaningful targets in all areas of operation to ensure that we are producing only the best beef.

Our ProductsHand-crafted in our single-source facility, our products are created by a team of professionals who never compromise safety or quality.

Our PartnersWe work with our trusted cattle suppliers and producers and our valued customers around the world to ensure we are continually providing trusted, safe, wholesome food.

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2 JBS Canada

Our PeopleWe select people who embody the values on which the company was founded and invest in our team and the community to ensure a better future.

Our unique facility employs people from many countries around the globe, as well as the local community of Brooks, Alberta, Canada. JBS Canada has become known as a place of opportunity for those wanting to build a better future for themselves and their families.

2,600 Team Members

120 Team Members from 120 Countries

66 Languages

ESL Programs

80 Dialects Spoken

80% Management Promoted Within

A Safe Day is the Only DayWe maintain a zero-tolerance mindset around safety. JBS Canada requires each team member to take an active role in safety, empowering them to take responsibility for the actions of themselves and their fellow team members.

By providing extensive safety training, communication and monitoring, we ensure each one of our team members returns home safely to their family each day.

2 Production Shifts

Brooks, Alberta, Canada

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we invest in our teamWe are committed to providing our team members with an opportunity for a better future. We believe that by investing in team member training, safety, and recognition we build a culture of mutual respect and transparency. Through our many programs, we provide training and advancement opportunities for the entire team.

By encouraging communication throughout the facility, we ensure each individual understands that they are valued and that their role is vital. This inclusiveness gives each team member the accountability and responsibility for the integrity and safety of the food they produce.

Supporting The CommunityWith more than 2,600 team members who live and play in the City of Brooks and the County of Newell, we are dedicated to contributing to non-profit organizations and events that will improve quality of life and overall community spirit.

Above and beyond

Perfect Attendance

Safety Ambassadors

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Recognition programs honour our team members as they are valued each and every day.

Providing the community with a central hub for activities and events, the JBS Canada Centre houses an aquatic centre, fitness centre, hockey arena, curling rink, meeting rooms, a public library and a field house, which has the capacity to host sports such as indoor soccer, tennis, court sports and lacrosse.

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Our Process

Operational ExcellenceThe key to our success is that we have a team willing to continuously learn, make changes and drive continuous improvement. Through Key Performance Indicators (KPIs) our entire team understands their value and takes accountability for their decisions and actions related to unmatched quality and service. This gives each individual Supervisor and Manager ownership for their department and it creates transparency across the organization.

With an engaged, accountable team, we’ve adopted an aggressive and innovative approach to food safety. Our belief is that food safety is the responsibility of each individual. It begins with education about hazards and continues with the diligence of each team member to take accountability for the food they produce.

While we deliver quality, great tasting products that consumers can trust, we are conscious that we are the stewards of our natural environment, therefore there is no element of our business that is not touched by sustainability. We work to continuously improve our operations by setting aggressive internal targets to reduce water and energy use, to improve animal welfare, and to ensure team member health and safety.

Celio Fritche, General Manager

4 JBS Canada

Engagement ProgramsWe provide various opportunities for our team members to take ownership of their area and make a valuable impact in our mission to achieve operational excellence.

5S Program Aimed at improving productivity, efficiency and motivation, the 5S program reduces waste and costs, as well as encourages team members to maintain a clean, organized work environment.

SORT: Separate the useful from the useless, reducing clutter and wasteSET IN ORDER: Define a place for everything and keep everything in its place, increasing efficiency SHINE: Clean the workplace completely, maintaining organization and tidiness STANDARDIZE: Maintain everything in order, preventing accidents and promoting a healthy environmentSUSTAIN: Commit to practice the first four senses, upholding accountability

CIT Program The Canadian Improvement Teams at JBS Canada are made up of individuals from various departments throughout the facility and are designed to encourage team members to think outside of the box when seeking solutions to various opportunities. The teams develop strategies to determine the root cause of the issue, to come up with a meaningful solution and to develop an effective implementation plan.

Involvement in the teams builds leadership and communication skills and creates ownership.

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Hazard Analysis and Critical Control Point Program (HACCP)All federally inspected meat establishments in Canada require a complete food safety system called HACCP. At JBS Canada, we ensure the safety of our products through the effective implementation of our approved HACCP system. A HACCP system includes prerequisite programs, HACCP plans, validation, and documentation of control measures that have an immediate impact on food safety as well as maintenance and reassessment procedures.

We’re Leaders in the Industry Not only do our team members have an ingrained passion for food safety, our exceptional practices have been confirmed by external auditors and industry partners, recognizing our facility as a leader within the industry.

S.A.F.E. – Slaughter Actions for Excellence – awarded for outstanding commitment and execution of food safety systems.

BRC Audit – We consistently achieve the highest possible grade in the BRC Global Standard for Food Safety audit, confirming the company’s commitment and competence in HACCP, hygiene, food safety and quality systems throughout the entire value chain. The BRC audit assesses every aspect of the business to validate product safety, integrity, legality and quality.

Our Process

Food SafetyFood Safety is Our Top Priority

At JBS Canada, we have an unwavering commitment to ensuring the safety of the food we produce. Our food safety systems and protocols meet, and in many cases, exceed requirements set out by the Canadian government and its leading agencies, making us a leader in the industry.

All JBS programs are verified by the Canadian Food Inspection Agency (CFIA) via the Compliance Verification System (CVS).

The CVS is an efficient, uniform approach to verify compliance with regulations in Canada and with regulations specific to our export partners.

Prerequisite programs describe suitable conditions and activities necessary to maintain a hygienic environment and Good Manufacturing Practices (GMPs).

HACCP programs are written, approved plans to control hazards with specific processes and/or products.

We have developed a systematic measurement tool to identify and analyze potential risks prior to them becoming hazards; and defined mandatory, effective means of their control.

Through extensive training and auditing, we maintain effective protocols to reduce foreign objects.

As part of the HACCP, our Quality Assurance team samples ground beef regularly to ensure food safety.

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JBS Canada

Destination 2020We define sustainability as responsibly meeting the needs of today, while improving the ability of future generations to responsibly meet their own needs.

Our Sustainable Food DirectionAt JBS Canada, we have a real and meaningful story to share. At the core of our story are our team members who embrace the responsibility and accountability that come with food integrity. We have committed to continually invest in our people, our systems and processes and the infra-structure of our facility. We have set aggressive targets in the areas of sustainability that involve improving the short and long-term performance of our business by balancing the three traditional pillars of sustainability: economic viability, social responsibility and environmental stewardship.

Our Commitment• We will remain informed and share global best practices to the benefit of Canada, our valued

employees and the communities in which they reside. • We will always embrace and take leadership in being ethical stewards of entrusted resources —

thinking and acting responsibly. • Making decisions with future generations in mind, we therefore work continuously to reduce

our environmental impact.

– David Colwell, President, JBS Canada

WATERReduce water usage per head by 34%.

34% 90%

TEAM MEMBER HEALTH & SAFETYReduce the number of severe incidents by 30%.

Maintain industry-leading team member engagement and retention levels.

30%

2020

GO

ALS

2020 Sustainability TargetsJBS conducted a Corporate Materiality Analysis (CMA) that identified key areas that our outside stakeholders perceive as most important to measuring the company’s sustainability performance. We analyzed data from 2013 to 2015 in each target area, which allowed us to develop comprehensive, data-informed goals and an implementation plan that would achieve measurable improvement in each key target area by the year 2020.

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ENERGY EFFICIENCY

ANIMAL CAREAchieve 90% or better on our internal animal welfare scorecard*

*The “Animal Health & Welfare Scorecard” establishes an index on performance, utilizing key performance indicators that include important handling aspects including: regulatory compliance, daily internal biased and unbiased monitoring, external annual third party audits, and Remote Video Audits of handling activities.

Reduce natural gas usage per head by 5%

Reduce electricity usage per head by 4%

Reduce GHGs by 5%.

5%4%

5%

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THE FUTURE IS BRIGHTIn the anaerobic lagoons, bacteria convert the organic material to methane. This is a very viable fuel, therefore JBS is committed to developing eco-friendly and sustainable techniques to utilize it. Some of the projects that JBS plans to complete in the future include:

TRAP AND FLARE – By covering the anaerobic lagoons, we will trap the biogas and flare it, which will reduce our GHG footprint by up to 65%.

COGENERATION UNIT – The Cogeneration unit will be fueled by natural gas to produce electricity and steam. Eventually we will supplement a portion of the fuel supply with methane from the anaerobic lagoons.

When the cattle reach the appropriate weight they are transported to JBS Canada

Tallow captured by the DAF is converted

to biodiesel offsite

Bacteria continue to reduce organic matter

Water is stored from November to March until it is used for irrigation in the spring and summer

All waste water produced by the facility

each day is irrigated

Crops are harvested and fed to cattle

Nutrient rich water used to fertilize & irrigate crops

Dissolved Air Floatation (DAF)

Bacteria reduce the organic

material in water

IRRIGATION STORAGE LAGOONS

FACULTATIVE LAGOONS

ANAEROBIC LAGOONS

OUR WATER TREATMENT SYSTEM IS ESSENTIAL TO SUSTAIN THE ONGOING OPERATION OF OUR FACILITY.

How We’re Meeting or Exceeding Our GoalsWe have made investments, implemented standard operating proce dures and enforced behavioural changes that have allowed us to make great strides to meet or exceed our 2020 goals.

Through a thorough system of Key Performance Indicators (KPIs), the team at JBS Canada tracks and measures data on a weekly and monthly basis to determine progress related to our sustainability goals. Supervisors and Superintendents are educated and accountable for usage in their respective area, and each week these results are communicated to the management team.

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WATER2020 WATER GOALReduce water usage per head by 34%.

A series of flow meters measure water usage in each production area. This information is collected at the end of every shift and relayed to the area supervisor who is accountable as part of their KPIs. Regular water audits identify inefficiencies, such as a leaking faucet, and the findings are reported weekly. Nozzle restrictors on all hoses maintain pressure while ensuring decreased water use.

ENERGY EFFICIENCY2020 GHGS GOALReduce GHGs by 5%

We have invested in reducing GHG emissions and have maintained compliance with provincial and federal regulations.

2020 ELECTRICITY GOALReduce electricity usage per head by 4%

Regular preventative maintenance is performed to ensure equipment is running at its highest efficiency. Energy-efficient LED light bulbs are used in all areas of the facility and team members are expected to shut down equipment when not in use.

2020 NATURAL GAS GOALReduce natural gas usage per head by 5%

To reduce the consumption of natural gas in our boilers we have reduced waste heat, installed technology that allows us to recycle heat, and taken measures to keep cooling air away from the boiler furnace.

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Team Member Health and SafetyReduce the number of severe incidents by 30%.

Maintain industry-leading team member engagement and retention levels.

Through many programs related to safety education, internal commu-nication, training and team member recognition, we are proud to build a culture of team work and respect.

As one of the largest employers in southern Alberta, we understand the responsibility upon us to be exceptional corporate citizens. With our facility located near the City of Brooks, within the County of Newell, we maintain a sustainable workforce, providing gainful employment to more than 2,600 individuals who contribute to the well-being of our community and surrounding area.

Turnover – Maintain industry leading retention levels year over year

Provide more than 20,000 training hours annually

Continue to reduce severe incidents year over year

Continually support community organizations and initiatives

Animal CareAchieve 90% or better on our internal animal welfare scorecard.

All livestock received at our facility are handled in compliance with our approved Standard Operating Programs and animal welfare programs that are monitored daily by trained personnel and verified by the Canadian Food Inspection Agency (CFIA). JBS Canada follows a systematic approach to animal welfare consistent with the AMI Recommended Animal Handling Guidelines and Audit Guide.

Animal Comfort

• Our animal handling system was designed by Dr. Temple Grandin to ensure a low-stress environment.

• Animal transport companies utilized by JBS must have certification from Canadian Livestock Transport (CLT).

• Holding areas are built and maintained to prevent injury or discomfort, regularly cleaned and are not overcrowded at any time.

• Team members maintain careful and safe interaction with the animals at all times.

• Non-stressful management tactics are utilized, allowing the animals to remain quiet and calm.

Education & Training

• 100% of our team members who are in direct contact with the animals are trained according to our Animal Welfare Program.

Accountability & Auditing

• In addition to daily internal monitoring, annual third party audits and CFIA verification of compliance, JBS Canada also utilizes a third party company to perform unbiased monitoring remotely via the cameras that are strategically located at all live animal handling locations.

• Third Party Annual audits are completed by FSNS C&A, an ISO/IEC Guide 65 accredited certification body operating under a quality management system focusing on integrity, impartiality and confidentiality.

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Our PartnersCanadian Farm and Ranch FamiliesIn an ever-changing consumer market, we understand that our customers are being met with many challenges. Consumers expect high-quality, safe, convenient food. With our exceptional team, we are flexible and adaptive, producing products that are hand-crafted and exclusive.

It all begins with our location in southern Alberta, the heart of the Prairie Provinces, that gives us the advantageous access to livestock producers and suppliers across Western Canada. These Canadian farm and ranch families are committed to being stewards of the land, while combining world-class genetics with exceptional animal care.

The environment and conditions in Canada are ideal for raising cattle. Our wide open spaces, clean water and fresh air allow the animals to mature in the pristine natural environment. Canada is renowned for beef with consistent colour, taste and texture, attributes that are increasingly fundamental to our customers.

We are proud to maintain mutually beneficial agreements with our dedicated suppliers, sourcing cattle that exhibit physical traits for nutritious, high-quality, great tasting beef.

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Our Products

BrandsWe respect that consumers want and need to know more about where their food comes from and moreover, how it is produced. Trust is based on transparency and authenticity — and it is our responsibility to ensure our products are deserving of trust. At JBS Canada, we commit to never compromise the integrity of the food we are entrusted to produce for our customers and consumers. Our products come from generations of Canadian heritage — a 100 percent Canadian identity. Beef that begins with hard-working ranchers and farm families who faithfully raise only the highest quality breeds with utmost care and attentiveness. Backed by our unwavering commitment to sustainable, humane beef production and our dedicated team that takes pride and responsibility in the food they are called upon to hand-craft each and every day. All of our products and brands are delivered by a JBS Canada advantage of “Unmatched Quality and Service”. We know we must continuously improve for our customers — trust is not given — it is earned.

Rob Meijer, Marketing and Business Development Lead

Northern GoldA Discovery as Pure as GoldThis premium brand is deeply rooted in generations of responsible and passionate Canadian ranching families. Northern Gold is a symbol of trust and confidence that every effort went into preserving the most memorable experience. Offering exceptional marbling, flavour, tenderness and consistency, we will never compromise in the hand-crafted excellence of Northern Gold.

• 100% Canadian origin, created with care and supplied from our single source facility

• Premium selection – AAA upper 2/3rd• Marbling moderate or higher with a medium to fine texture

Canadian Diamond Black AngusCanadian Diamond AAA Black Angus Beef is special because it begins with the selection of only a true, trusted “Black Angus” breed. Meticulously selected, hand-made and prepared to satisfy with tenderness, taste and mouth-watering flavour.

JBS Canada10

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Certified Angus Beef Certified Angus Beef is the original Angus beef brand available in AAA upper 2/3rd. www.certifiedangusbeef.com

Spring Creek BeefIn the heart of the prairies, Spring Creek starts with angus heritage with a firm commitment to natural Canadian beef without added hormones. A reliable alternative for any consumer expecting beef to align with their values.

Ground BeefThe most versatile protein, a primary ingredient and option demanded on a daily basis. We offer a range of 100% Canadian ground beef options to meet the needs of retail, food service and further processing customers.

» Internally sourced raw materials for optimal shelf-life, freshness and colour » A variety of lean points tailored to meet the various utilization expectations and offer options on value » Consumer-ready packaging for reduced operational costs and increased sales » 21-day shelf-life for reduced shrink and out of stocks » Variety of chub sizes to accommodate retail and food service differentiation, inventory management and customer/consumer options » 1 lb, 2 lb, 3 lb, 5 lb, 10 lb, 20 lb chub weights » Ground beef also available in combos

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JBS Canada12

Our Products

Product InnovationAs we continually drive for greater attention to detail in providing “Unmatched Quality and Service” for our customers, we are always mindful of consumers’ expectations and market trends. As such, we strive to be a leader and noted food company that is known for sustainable, safe, quality beef. For us this means we will go “beyond the box” to create and provide beef options that enable our customers’ vision and direction in serving the consumer.

JBS Canada proudly offers both Canadian-ready-to-cut and tailored consumer-ready beef options for retail and food service.

Brooks Northern Meat ShoppeWith a focus on product innovation and customer alignment, we are now offering a variety of products that are produced and packaged for meat counter presentation. Our Consumer-Ready beef options are hand-crafted with utmost care and packaged in appealing and convenient packaging.

Efficient – immediate merchandising, reduced labour and handling

Confidence – vacuum packed, for extended shelf life without compromising safety, quality or visual appeal

Integrity – preserved during production, shipping, transport and handling in the market

Comprehensive – branded and program offerings to enable customer strategy and priority

Differentiation – product uniqueness, smaller pack size options and price points to satisfy consumer expectations and consumption patterns

Loyalty – sealed in freshness and quality for consistent consumer experience, every time

Ready-to-Cut While retailers and food service providers are voicing demand for further trimmed products to improve yields in-house and manage labour efficiencies, we leverage the skills of our team to produce Canadian-Ready-to-Cut Products providing better yield and resulting in end use value.

• Features » Products are further trimmed — excess fat and tissue is remove » Blocked ends and straight edges

• Benefits and Added Value » Attractive, lean appearance » Reduced bench-trim and yield loss » Ease of handling » Minimizes need for skilled trimming in-house

• Quality Grade and Program » Products available in most brands and programs » Available in any grade

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Canada/US Marbling and Quality Grade Standards*

* The Canadian marbling standards were changed in 1996 to mirror the copyrighted marbling standards of the United States. The minimum marbling standards used for USDA Prime (slightly abundant), Choice (small) and Select (slight) are the same minimum standards used in Canada to segregate the youthful quality carcasses into Canada Prime, AAA and AA respectively.

** Minimum marbling permitted for quality grade class.

† The above illustrations are reduced reproductions of the official USDA Marbling photographs prepared for the U.S. Department of Agriculture by and available from the National Cattlemen’s Beef Association.

Our Products

programsCanadian DiamondComprehensive Portfolio of the Best Beef Canada has to Offer

An expression of the integrity and respon-sibility we embrace in providing superior Canadian beef. A diverse cross-section of exceptional hand crafted products with con-sistent visual appeal and performance that is provided by 100% Canadian genetics and attention to every detail. • Canada Prime, AAA, AA & A

• Yield Grade Y1, Y2, Y3 Youthful, bright red beef

• White fat only

• No dark cutters permitted

Clear River FarmsAffordable Beef Solutions with Exacting Specifications

Clear River Farms has exacting specifications and provides consumers an enjoyable eating experience at an affordable value. Products are proven to provide consistency and saleable yield for retail and food service as compared to conventional no-roll programs. Look to Clear River Farms for a superior and trusted quality contribution to your portfolio of beef offerings.• Equivalent to AA (Select) or better• B maturity or older• White fat only • No dark cutters permitted

Four Star BeefAffordable Versatility, Without Compromise for Food Safety and Quality

Four Star Beef offers a wide selection of value- based beef — consistent products produced in the most cost effective manner for retailer, food service and further processing customers searching for value without sacrificing quality and food safety. • Ungraded OTM with an average

carcass weight of 1,000 lbs• Fat colour ranging from white to yellow

* Rancher’s Premium Beef brand available for International markets.

®

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Uniquely Canadian BeefWith our facility located in the heart of cattle country, we are ideally situated to offer the best beef products that Canada has to offer. Beginning with passionate ranching families who carefully raise animals with world-class genetics, on rich, nourishing land; to the grains and forages that provide precision growth, our beef is hand-crafted with consumers in mind.

5101, 11 Street SECalgary, AB T2H 1M7403.215.7691www.jbsfoodcanada.ca