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Basic Building & Distributing in Qualtrics

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Basic Building &Distributing in Qualtrics

RACHELALLENQualtrics

STEFFANIENESTORQualtrics

Rachel’s Lemonade Stand

RACHEL’S LEMONADE— Goals

2

1

3

Would our customers recommend our lemonade to their friends?

Why might we have dissatisfied customers?

What steps can we take to make the lemonade stand a better customer experience?

RACHEL’S LEMONADE— Goals

Built questions that will deliver powerful insights

Customized surveys for respondents and displayed only relevant material

Made our surveys visually appealing

Distributed proactively with a personal invitation

Advanced Building &Distributing in Qualtrics

RACHELALLENQualtrics

STEFFANIENESTORQualtrics

Qualtrics Airlines

Qualtrics Airlines

Please tell us about your experience.

We would like to ask you a short survey about your recent travel experience with QualtricsAirlines. The survey should take only a few minutes of your time and your answers will help us understand how we can better serve you.

Please include your email at the end of the survey to be entered to win a free round-trip ticket valued up to $400. One winner will be selected and notified by email each month.

Account Information | Travel Information | Contact Us | Privacy Policy

This is an automated message sent by Qualtrics Airlines. Replies to this message will not be monitored. Please contact our support team for more questions or concerns.

START OUR SURVEY

Qualtrics Airlines — Goals

To discover if construction is impacting the customer experience.

2 To get feedback about the construction in order to improve.

1

3 To avoid exhausting our respondents.

4 To offer a sneak peek at our new boarding process.

1. To discover if construction is impactingthe customer experience.

1. To discover if construction is impactingthe customer experience.

Embedded Data Branch Piped Text

Response Data: Question / Answer

Response Data: Embedded Data Field

Differentiating Responses: Embedded Data

Embedded Data Branch Piped Text

Response Data: Embedded Data

Response Data: Embedded Data

http://survey.qualtrics.com/SE/?SID=SV_9NVupcOwc1kU0VT&departure-airport=XXXX&arrival-airport=XXXX&class=XXXX

Differentiating Responses: Embedded Data

Pre-existing Information Survey Programming Filtering &Comparing Data

Differentiating Responses: Embedded Data

Affected Airports àATL

SLC

Differentiating Responses: Embedded Data

+Branch Logic

Differentiating Responses: Embedded Data

+Branch Logic+Piped Text

${e://Field/departure-airport}

Let’s Dive In

1. To discover if construction is impactingthe customer experience.

Qualtrics Airlines — Goals

To discover if construction is impacting the customer experience.

2 To get feedback about the construction in order to improve.

2. To get feedback about theconstruction in order to improve.

2. To get feedback about theconstruction in order to improve.

Branch ConstructionQuestion Block

Let’s Dive In

Qualtrics Airlines — Goals

To discover if construction is impacting the customer experience.

To get feedback about the construction in order to improve.

3 To avoid exhausting our respondents.

3. To avoid exhausting our respondents.

30Q

3. To avoid exhausting our respondents.

Skip Logic Question Randomization

Limit Exposure: Skip Logic (Safety Question)

Limit Exposure: Question Randomization

Let’s Dive In

Qualtrics Airlines — Goals

To discover if construction is impacting the customer experience.

To get feedback about the construction in order to improve.

To avoid exhausting our respondents.

4 To offer a sneak peek at our new boarding process.

4. To offer a sneak peek at our new boarding process.

4. To offer a sneak peek at our new boarding process.

Branch End of Survey Element (Customized)

Targeting Criteria: End of Survey Element

Let’s Dive In

Qualtrics Airlines — Goals

To discover if construction is impacting the customer experience.

To get feedback about the construction in order to improve.

To avoid exhausting our respondents.

To offer a sneak peek at our new boarding process.

Alpine Hills School District

Alpine Hills School District — Goals

Mixed Distribution – survey a population with different types of contact information

2 Survey Authentication – verify that people taking the survey are who they are supposed to be

1

3 Automated Follow Up – automatically schedule emails triggers to key stakeholders and follow up surveys to respondents

1. Sending out a mixed distribution

Email SMS

1. Sending out a mixed distribution

Let’s Dive In

Alpine Hills School District — Goals

Mixed Distribution – survey a population with different types of contact information

2 Survey Authentication – verify that people taking the survey are who they are supposed to be

3 Automated Follow Up – automatically schedule emails triggers to key stakeholders and follow up surveys to respondents

2. Authenticating survey takers

Panel Authenticator Branch

Let’s Dive In

Alpine Hills School District — Goals

Mixed Distribution – survey a population with different types of contact information

Survey Authentication – verify that people taking the survey are who they are supposed to be

3 Automated Follow Up – automatically schedule emails triggers to key stakeholders and follow up surveys to respondents

3. Email automation

Email Triggers Qualtrics API

Let’s Dive In

Alpine Hills School District — Goals

Mixed Distribution – survey a population with different types of contact information

Survey Authentication – verify that people taking the survey are who they are supposed to be

Automated Follow Up – automatically schedule emails triggers to key stakeholders and follow up surveys to respondents