quantitative audience research

8

Upload: salene

Post on 24-Feb-2016

22 views

Category:

Documents


0 download

DESCRIPTION

Quantitative Audience Research . My chosen show is The Big Bang Theory Season 1-Average audience of 8.31 Million Season 2-Average audience of 10 Million Season 3-Average audience of 14.14 Million Season 4-Average audience of 13.14 Million Season 5-Average audience of 15.82 Million - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: Quantitative Audience Research
Page 2: Quantitative Audience Research

Quantitative Audience Research • My chosen show is The Big Bang Theory• Season 1-Average audience of 8.31 Million• Season 2-Average audience of 10 Million• Season 3-Average audience of 14.14 Million• Season 4-Average audience of 13.14 Million• Season 5-Average audience of 15.82 Million• Season 6-Average audience of 18.68 Million• As you can see from the results The Big Bang Theory has pulled

in more viewers every season apart from season 4 this can be explained from moving the show from Monday to Thursday which may be inconvenient for the previous viewers.

Page 3: Quantitative Audience Research

Big Bang Theory Audience Classification

• The Audience for The Big Bang Theory would be in class D and E as most of its viewers are students or young adults.

Page 4: Quantitative Audience Research

Qualitative Audience Research• Season 1 of The Big Bang Theory received a score of 57/100 from review

aggregator Metacritic, indicating “mixed or average reviews”. Tom Shales of The Washington Post gave the show a positive review, saying “Big Bang is the funniest new sitcom of the season”. Robert Bianco of USA Today also gave the show a positive review, saying “This may not be the sitcom breakthrough for which we’ve all been hoping, but Lorre has produced a first episode that leaves you eager to try the second”. Robert Lloyd of the Los Angeles Times gave a mixed review, stating “It’s just the same joke endlessly repeated – the everyday translated into geek-speak, and the obscure and difficult treated as if it were common knowledge”.Mike Duffy of the Detroit Free Press gave a negative review, stating “This is by far the least charming—the lame, leering sitcom tales of two brainiac losers goofily smitten by the babelicious girl next door. It’s about as witty as a pocket protector”.

Page 5: Quantitative Audience Research

Season 2&3 Qualitative Audience Research

• James Chamberlin of IGN gave season 2 an 8.4 out of 10 score, saying, “This may be a show about nerds, but you don’t have to be a brainiac to enjoy it.Amanda Sloane Murray, writing for the same website, gave season three nine out of 10, describing it as “more intelligent than most sitcoms in recent memory”. The American Film Institute ranked season three one of the 10 best television seasons of 2009.

Page 6: Quantitative Audience Research

Season 4 Qualitative Audience Research

• Leigh H. Edwards of PopMatters gave season 4 and 8/10, commenting “The comic commentary may be poking gentle fun at nerds, but the real target of the show’s sharp satire is the arbitrary, self-serving stupidity of mainstream culture”.

Page 7: Quantitative Audience Research

Season 5 Qualitative Audience Research

• Tom Gliatto of People remarked of season 5, “It’s bright and obvious as a cartoon yet written with a clean, precise patter of jokes. It’s also very well cast”

Page 8: Quantitative Audience Research

Season 6 Qualitative Audience Research

• Kate Ward of Entertainment Weekly gave season 6 a 91/100, remarking “Bialik manages to steal scenes from Parsons as if she’s been with the crew since, well, the big bang”. Robert Bianco continued to give a positive review, noting “When it comes to making viewers catch their breath from laughing, no show tops Big Bang, and that’s an ability that should never be undervalued in a comedy. Bang is one of those rare series where just thinking about some of the plots is enough to make you laugh all over again”From the reviews you can see that Big Bang Theory isn’t for everyone but it does have more positive reviews than negative .It also had more positive reviews as each season passed with the last season getting the best rating of 91/100 .This reflects with the amount of people watching it also as with each season more people watched the show thus more positive reviews from reviewers.