DataPersonalizeInfluence

Act

Everyone is an influencer

11 million people move through 3,100 Jails

$22 Billion in costs

64 % suffer from mental illness, 68% have a substance abuse disorder44 % suffer from chronic health problems

Focus on the

Cost Per Persuadable

Know the limits of

your data

Don’t get distracted by

shiny objects

Be informed about

Bias, Ethics & Fairness

DataPersonalizeInfluence

Act

Rayid Ghani

Center for Data Science and Public Policy University of Chicago

rayid@uchicago.edu@rayidghani