ready, set, engage! building a loyal following with facebook timeline

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Ready… Set… Engage! Building a Loyal Following with Facebook Timeline Presenter: Gloria Rand SEO Copywriter Twitter: @GloriaRand #FBTWebinar

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Page 1: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Ready… Set… Engage! Building a Loyal Following with Facebook Timeline

Presenter: Gloria Rand SEO Copywriter

Twitter: @GloriaRand #FBTWebinar

Page 2: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

What you will learn…

• How to build community

• How to get your content seen

• How to engage your fan base

#FBTWebinar

Page 3: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

A little bit about me…

Former Writer/Producer

#FBTWebinar

Page 4: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

A little bit about me…

• Small Business Owner

• SEO Copywriter

• Social Media Consultant

#FBTWebinar

Page 5: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Fact:

845 Million users

(as of Dec. 2011) #FBTWebinar

Page 6: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Love it or hate it… It’s here to stay!

#FBTWebinar

Page 7: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Ready…

How do you build community?

• Cover Photo

• About

• Apps

#FBTWebinar

Page 8: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Are they breaking the rules?

#FBTWebinar

Page 9: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Uh, oh!

#FBTWebinar

Page 10: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Don’t do this…

#FBTWebinar

Page 11: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Think pink!

#FBTWebinar

Page 12: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Buzzing….

#FBTWebinar

Page 13: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

About

#FBTWebinar

Page 14: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

#FBTWebinar

Apps

Page 15: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Apps

#FBTWebinar

Page 16: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Customize apps

#FBTWebinar

Page 17: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Customize apps

#FBTWebinar

Page 18: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Customize apps

#FBTWebinar

Page 19: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

FACT:

Most fans only see your content in their news feed.

BUT… only about 16% see your content

Page 20: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Set…

How do you get your content seen?

Pin Post to top of page

#FBTWebinar

Page 21: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Pin Posts

#FBTWebinar

Page 22: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Milestones

#FBTWebinar

Page 23: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Milestones

Page 24: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Highlight Posts

#FBTWebinar

Page 25: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Highlight specials, testimonials, etc.

#FBTWebinar

Page 26: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Post as Profile in Comments

Page 27: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Manage Your Settings

Page 28: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Engage! Photos get the most engagement on Facebook

288 Shares

513 Likes

21 Comments

Page 29: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Showcase your Fans

#FBTWebinar

Page 30: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Fill in the blank

#FBTWebinar

Page 31: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Admin Panel

#FBTWebinar

Page 32: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

People Talking About This

#FBTWebinar

Page 33: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Special Offer

Facebook Marketing with Timeline E-book

Webinar Exclusive Price: $17

Reg. $37

First 5 orders will receive a FREE 30-minute coaching session!

Go to: http://bit.ly/GloriaEbook

#FBTWebinar

Page 34: Ready, Set, Engage! Building a Loyal Following with Facebook Timeline

Questions? Ask Gloria!

Gloria RandSEO Copywriter

http://www.gloriarand.com

[email protected]

Facebook: GloriaRandCopywriter

Twitter: @GloriaRand

#FBTWebinar