recruiting future mathematics and science teachers sandra abell, co-director, mu
TRANSCRIPT
Preparation & Support
Recruitment
Connection
Retention
Quality Mathematics& Science Teachers
Center Goals
Goals
Center Recruitment Strategies
MU Journalism student project. Advertisements in Missouri newspapers March, 2004.
Chillicothe Constitution-Tribune Columbia Daily Tribune Jefferson City Post-Tribune Joplin Globe Moberly Monitor-Index Sedalia Democrat Southeast Missourian Whiteman Spirit
Advertisement in Mizzou Alumni Magazine and Maneater. Recruiting at graduate school and career fairs. Brochures to 4,500 mathematics and science teachers. Billboards on I-70 and Hwy 54. Alternative Certification Stipends. Website.
Center Recruiting Results (since March 1, 2004)
Website: 103 inquiries 29 potential career changers 2 college students 51 teachers 21 other
Potential Career Changers—Where they heard about us first
Billboard: 3 Newspapers:
Jefferson City Post-Tribune: 4 Joplin Globe: 2 Southeast Missourian: 2
MU Alumni Magazine: 6 Unknown: 12
Center Recruiting Results (since March 1, 2004)
Where the requests came from: Missouri--NE: 4; NW: 4, KC: 9; SW: 11; SE: 6; SL: 20; Mid-
MO: 26 Other states—Arkansas, California, Georgia, Iowa, Kansas,
Tennessee, Texas, Washington
Comments
“My degree is in Business Administration and I am interested in teaching. Can I obtain a masters in education without having an undergraduate degree in education? Is it possible to start teaching without my certification? If so, what would be required?”
“I am interested in the possibility of a career change. I would fit into the category of science and math. I have a degree in Biomedical Engineering. I am currently a practicing physician in Joplin. I would appreciate receiving more information.”
“I am planning to return to MO from TX soon. I would like to find out about alt cert programs in the state for teaching. Could you send me information regarding what colleges offer and what the criteria are for obtaining certification?”
(Medical technologist who saw I-70 billboard is now in MAT program at CMSU.)
Alt Cert Recruitment: Audience-Specific Strategies
Homecomers Advisors Career fairs Student organizations
Career changers School district human resource directors Newspaper ads Alumni ads and mailings Troops to Teachers Billboards and movie theatre ads
Recruiting for MU Alt Cert Programs
Target: 30 students per cohort, 15 science/15 mathematics
Cohort #1 (Table 1)
Cohort #2 (Table 2)
Table 1. Cohort #1: Inquiries and Applicants
Source of Program Information
# Inquiries # Applicants
Advisor/Faculty 22 11
Internet 18 4
Administrator--Partner School 8 3
Friend/Family 5 3
Newspaper Article 3
Career Fair 2
Placement Director 1 1
Unknown 10
TOTAL 69 22
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Table 2. Cohort 2: Inquiries and Applicants
Source of Program Information # Inquiries # Applicants
Internet 43 9
Career Fair 39 3
MU Advisor/Faculty/Staff 31 17
Administrator at Partner School 10 2
Friend/Family 7 8
Student in Cohort 1 6 2
Alumni mailing 6 2
Placement Director—outside MU 4 1
Newspaper Advertisement 3 1
Veterans’ Representative 2
Newspaper article 1
Unknown 5 1
TOTAL 157 46back
Alt Cert Recruiting Results
Target: 30 students per cohort, 15 science and 15 mathematics education
Cohort #1 Results: 19 students, 8 science and 11 mathematics education
Cohort #2 Results: 30 students, 17 science and 13 mathematics education
Statewide Data—Program Graduates*
Middle Mathematics
Secondary Mathematics
Middle Science Secondary Science
Traditional Programs
2003-2004
2004-2005
Alternative Certification Programs
2003-2004
2004-2005
TOTALS
*Based on data from ___ institutions.
Discussion
What recruitment strategies do you use to attract students to your traditional program? Alternative certification program?
What strategies have you found to be most successful?
Your Help is Needed Did you turn in data about graduates? Is the website information about your institution
correct?