Recycling bins for almost free

Business IdeaBy: Salah-Eddine Benzakour

http://vision.salahbenzakour.com

What’s the point?

• Acting for our planet• Educating people• Making money• Generating value for all stakeholders

What?

How to encourage people to sort their waste?

Why?

• Waste sorting is good for recycling• Recycling is good for sustainable development• Sustainable development is good for our planet

So sorting our waste is good for our planet

How?

• Offring recycling bins for free with an educational program

But!

• Free = no value• People involvement!• Who will finance?• Charity is not the solution

Eureka!

• Offering refunded recycling bins– People will buy them– Sponsors will offer

interesting coupons to refund the cost

Business model

customer Entrepreneur

Sponsors

Recycling bin +Educational program

Buy Refund (Coupons)

Invest R.O.I

Coupons Advertising

Need help?

contact@salahbenzakour.com

it’s free

Credits• Recycling bin in the 1st slide: Tesco.com £19.97• The Thinker: babydinosaur @ Flicker.com• Icons:

– Sponsor - David Vignoni - icon-king.com– Man + woman + bin - Everaldo Coelho - Everaldo.com– Educational program - Marco Martin - Notmart.org

• Pictures: istockphoto.com

• By: Salah-Eddine Benzakour salahbenzakour.com