Red Bull TribesMedia Team:Mark Canavan

Seamus Connolly Amy Keith

Paul O’Brien

About Red Bull

• The company we chose was Red Bull.• Red Bull cover a wide range of activities and

events• The company organise major events in the

sporting category, along with creating their own.

• They also sponsor the creative arts such as film.

Red Bull Tribes

• As Red Bull are so active in the range of activities they sponsor or organise they have gained a following in a number of tribes such as:

• Winter sports• X fighters freestyle motocross• Formula 1• Red Bull music academy• Dance • Film

Bloggers

• We chose three bloggers that represent sports and activities that Red Bull are involved in.

• Ronin Snowboards blog about the European scene and the developing Russian snowboarding scene.

• Nialler9 blogs about up and coming artists and would be a great place to promote the Red Bull Music Academy.

• Joe Saward was the final blogger we chose, this was due to the quality of his blogs regarding Formula 1.

Events

• Our aim through our event schedule was to personalize the Red Bull brand.

• Currently Red Bull are associated with large scale events in specific sectors such as the Red Bull music academy.

• Cater to an untapped market through:• Red Bull Comedy Nights• Red Bull Poker Promotions

Team Media: Brand: Red Bull

Twitter: @mediateam1

Facebook: Team Media

Linked In: Team Media

Connector TV Blog

Wordpress Blog: mediateam2011

Team Media

Promotional Video

http://www.youtube.com/results?search_query=red+bull+sports+compilation&oq=red+bull+sports+compilation&aq=f&aqi=&aql=&gs_sm=s&gs_upl=

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Links Page:

• Twitter: https://twitter.com/#!/mediateam1 • Facebook:

http://www.facebook.com/#!/pages/Media-Team/120131938100965

• WordPress: http://mediateam2011.wordpress.com/ • Connector.tv Blog:

http://connector.tv/blog/2011/12/05/media-teams-red-bull-blog/

• Linked In: http://www.linkedin.com/profile/view?id=155793161&trk=EML_nus_dig_conn-F1