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www.xorcom.com Reduce Communication Costs While Increasing Accessibility Fixed Mobile Convergence with an IP-PBX

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Page 1: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Reduce Communication Costs

While Increasing Accessibility

Fixed Mobile Convergence with an IP-PBX

Page 2: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Agenda

Cellular Phone Connectivity Options

How an IP-PBX Improves the Equation

Application Scenarios

Case Study

Additional Ways to Utilize Cellular

Communication

Summary of Key Points

Page 3: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

CELLULAR PHONE

CONNECTIVITY OPTIONS

Page 4: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Cell Phone Connectivity Options

Many cellular phones today are “dual mode”,

supporting both GSM and Wi-Fi

In addition, any 3G cell phone also supports

fast Cellular Internet

VoIP connectivity on these phones is enabled

via a soft phone client

Page 5: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Land Line Calls and Cell Phones

Originating a SIP call

Internet-enabled cell phone owner registers to an

Internet Telephony Service Provider (ITSP)

place calls from home, office & public Wi-Fi hot-spots

Receiving a SIP call

feasible (with “follow me” for specified PSTN phone

number), but not practical

Page 6: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

HOW AN IP-PBX

IMPROVES THE EQUATION

Page 7: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Cell Phone Usage Options

Standard Use Drawbacks

Indoor use produces

excessive radiation

Cellular calls are

generally much more

expensive than land line

calls

No direct access to

Corporate PBX

WiFi Architecture Benefits

Radiation is very low

Allows free calls to the

office and low cost

external calls, even from

places that charge

excessive roaming fees

Direct access to

Corporate PBX

Page 8: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

IP-PBX Supports VoIP Cell Phones

VoIP-enabled cellular phone registered on IP-PBX

No ITSP registration required

Calls to the employee’s extension will be

forwarded to his cell and/or soft-phone

Call initiation and reception from cell phone as if

the employee was sitting at his desk

Employee’s office telephony extension will follow

him anywhere around the globe full PBX/cellular services and flexibility

low office extension local telephony costs

low radiation levels for dual-mode phones

Page 9: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

New Ways SMBs Can Use Phones

Cell phone can be used as the phone

extension in the office…and everywhere

Employees can be reached via a single number

incoming calls can be routed to the cellular

phone when the unit is out of the IP network

area

Install a soft phone on the laptop and receive

calls on the computer as well

Page 10: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

APPLICATION SCENARIOS

Page 11: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Sample Small Office Setup

PSTN

Corporate Office

GSM/WiFi

Phone Extensions

IP-PBX

Analog

Extensions

and/or VoIP

Provider

LAN

WiFi

WiFi

Router

Page 12: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Office Scenario

LAN

WiFi

Page 13: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Home/Hotel Scenario

Corporate Office

Home/Hotel

LAN and WiFi

WAN

Page 14: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Off-Premise WiFi Scenario

Corporate Office

Café

LAN

WiFi

WAN

Page 15: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Off-Premise Cellular Scenario

Cellular Data

Network

Corporate Office

Cellular

Internet

Page 16: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Larger Corporate Set-up

PSTN

Corporate Office

GSM/WiFi

Phone Extensions

IP-PBX

Analog

Extensions

and/or VoIP

Provider

LAN

WiFi

Channel Banks

PRI/BRI/FXO

Page 17: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

BENEFITS RECAP

Page 18: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Benefits of WiFi/Cell Architecture

Telecommunications costs are lowered without

changing employee habits

calls from cell phones are routed to the PBX

Higher employee availability

extension rings cell when in WiFi/Cellular Internet range

Lower radiation for calls within WiFi range

no cellular transmission

Improved functionality

all PBX features (conference, recordings, etc.)

available to cell phone

Page 19: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

CASE STUDY

Page 20: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Leading global provider of remote people

monitoring technologies

Business and administrative presence in over

25 countries worldwide

Using two IP-PBX

one inside LAN

one in DMZ for cell phone users only

Serves home and mobile users

Page 21: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Dmatek Telephony Architecture

Corporate Office

GSM/WiFi

Extensions

IP-PBX

LAN

WiFi/Cellular

Internet

WAN

DMZ

IP-PBX

PRI

LAN WiFi

Page 22: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

ADDITIONAL WAYS TO OPTIMIZE

CELLULAR COMMUNICATION

Page 23: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Wireless Connection for the iPBX

1. Many mobile providers supply unlimited high

speed Cellular Internet (HSDPA)

2. When neither HSDPA nor wired infrastructure

is available, GSM Gateways can be used to

provide cellular-based PSTN access

Page 24: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

3G Cellular Internet Option

When no wire infrastructure is available,

IP-PBX connectivity can be achieved with the

3G Cellular Internet using the HSDPA modem

Cellular Internet Access Package typically

costs less than cellular call rates

Corporate Office

GSM/WiFi

Phone Extensions

IP-PBX

Analog

Extensions

LAN

WiFi

WiFi

Router

HSDPA

Modem

Internet

IP-PBX

Page 25: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

GSM Gateway Option

Relevant in geographical areas where:

landline infrastructure is lacking

wired Internet is missing

HSDPA is not available

Routes incoming/outgoing cellular-targeted calls

via the mobile telephone network, for low-cost

mobile-to-mobile calls

Page 26: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

GSM Gwy + iPBX Network Schematic

PRI Connection

GSM Gateway

IP-PBX

Channel Banks

Analog Phones

SIP Phones

Corporate LAN

Cellular Telephony

Page 27: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

SUMMARY OF KEY POINTS

Page 28: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

IP-PBX: Greater Access, Lower Costs

Place/receive calls via cell/soft phone, no

matter where located

Auto forward incoming calls to mobile user

Capitalize on WiFi access where available to save

costs and minimize health hazard

Utilize Cellular Internet when WiFi is not

available

HSDPA or GSM Gateway in landline-limited areas

Provide cell/soft phone users with full and direct

access to IP-PBX functions

Page 29: Reduce Communication Costs While Increasing Accessibility · PDF fileReduce Communication Costs While Increasing Accessibility ... Land Line Calls and Cell Phones ... Product Line

www.xorcom.com

Thank You

www.xorcom.com