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Reference Points

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Reference Points

Trainer Story

Opinions Vs Facts

• 90% are OPINIONS….come from hearing, seeing,

experiencing, etc.

Do Not Take Them Personally

• 10% are FACTS

OBJECTION HANDLING

“I DON’T KNOW ABOUT THAT, ALL I KNOW IS…………FACTS”

Facts• Mark Hughes Story

• Testimonials – Yours & Others

• Stable Company – 32 years in business

• 81 Countries and expanding

• 60 Million people using products worldwide

• 2011 – $5.4 Billion in sales

• Vision for Future - $10 BILLION

Corporate Office at the L.A. LiveNokia Center

Mark Hughes Cellular U.C.L.A.

Herbalife’s New U.S. Manufacturing Facility

HERBALIFETOP Athletes

ARE WE EATING WELL?• 70% of Deaths are from

- HEART DISEASES

- CANCER

- STROKE

• 70% of all Doctor’s office visits are from Diet-Related conditions

• The #1 Complaint is FATIGUE

50% of these Deaths are Diet related

Drugs Vs Nutrition

DRUGS

• Drugs are chemicals made in labs

• Drugs need FDA approval

• Drugs are for sickness

NUTRITION

• Nutrition comes from Food

• Herbalife products are isolated nutrients from Beans, Grains, Fruits, Vegetables & Herbs

• Herbalife is for Wellness

What Does Body Need• PROTEINS• CARBOHYDRATES• ESSENTIAL FATS• VITAMINS• MINERALS• FIBER• HERBS & BOTANICALS• WATER

HERBALIFE

Diet Vs HerbalifeStandard American Diet

• High in Calories• High in Salt• High in Sugar• High in Fat• High in Bad Carbs• High in Animal Proteins

(high fat, bad cholesterol)• Low in Fiber• Low in Nutrition

Herbalife

• Low in Calorie• Low in Salt• Low in Sugar• Low in Fat• Balanced Good Carbs• Balanced Plant Proteins

(low fat, good cholesterol)• High in Fiber• High in Nutrition

SAFETY – Are The Products Safe

• MEGADOSAGE Law

TOO MUCH = WARNINGWARNING

• LABELING Law

NOT FOR YOU = WARNINGWARNING

Packaging your Story

Keep it short:- Before- Action- Result

If it’s not important to say, it’s important not to say it!

CALL TO ACTION

Practice With TWO Other People In The Weekend:

“I DON’T KNOW ABOUT THAT, ALL I KNOW IS…………FACTS”