regeneration in liverpool · 2017. 12. 11. · recent schemes liverpool one scheme statistics •...
TRANSCRIPT
Ged Gibbons Chief Executive City Central BID Commercial District BID
Regeneration in Liverpool -A Decade of Renaissance: Liverpool city centre as a destination.
Velkommen til Liverpool
welcome to Liverpool
Velkommen til Liverpool
Main Retail Area (MRA)
£1bn private sector
investment in a mixed
use scheme with
1.6million square feet
of retail and leisure
space (currently 97%
let), three anchor
stores, three hotels, 465
residential units, new
bus station etc.
5,000 jobs created.
Has won over 60
individual awards
Recent Schemes
Liverpool ONE
Recent Schemes
Liverpool ONE
Scheme Statistics
• 2.7m sq ft of development
• 41 acres of land regenerated
• 1.4m sq ft of retail
• 465 residential units
• 3 hotels
• Multiplex cinema
• 230,000 sq ft of leisure
• New urban park
• 3000 parking spaces
• New bus station
• £1bn private sector investment
• 3000 construction jobs
• 5000 long term jobs
Cultural & Visitor Economy
Liverpool’s visitor economy generates £2.8bn a year, sustaining 40,000 jobs
Night Time Economy
•Britain’s best Nightlife destination. (TripAdvisor) •UK’s friendliest city. (Conde Nast Traveller) •Best UK city. (Group Leisure) Wide range of hotels Economy/Euro/Liverpool John Lennon Airport
City Central BID’s Mission Statement
“City Central BID will work in partnership to continually improve the environment in the retail
and leisure heart of Liverpool city centre by providing a safe, clean, attractive and animated
area which will enhance the experience of shoppers, visitors and workers to Liverpool – and make it a premier European city retail and leisure
destination of choice”
Liverpool’s visitor economy generates £2.8bn a year, sustaining 40,000 jobs
EXECUTIVE BOARD
EXECUTIVE BOARD – Ed Oliver, Chair; Cllr Malcolm Kennedy, Regen. & Planning Liverpool City Council; Max Steinberg, Chief Executive, Liverpool Vision; Martin Doherty, MD Rapid; Ian Ward, Centre Director Land
Securities; David Guest, Bruntwood; Nigel Lanceley, Investec Win.
OPERATING BOARD
Retail Multiple
Marks & Spencer Next Primark Sayers
National Store National Fashion National Fashion Confectioners
Retail Independent
Met Quarter Storm Group Silverberg Opticians Utility
Independent Retail Fashion Optician Contemporary Design
Leisure Playhouse Theatre Radio City The Athenaeum
Evening Economy Media Private Members’ Club
Office Clarity Creation Jonathan King
Marketing & PR Holiday Inn Hotel
IN ATTENDANCE
Chief Inspector Shaun Holland, Merseyside Police; Jim Barclay, Director General, Merseytravel; Jack Stopforth, Chief Executive Chamber of Commerce; Cllr Beatrice Fraenkel; Jim Hynd, Neptune
Developments; Stan Yarker Cavern Walks/Warner Estates
City Central BID Budget 2010-2011 Income £K’s
Income b/fwd
Sponsorship Income
Commercial Pitch
Hire
BID Levy
Property Owner
Contributions
103
90 642
320
10
12
52
Other Income
Liverpool City Council
Income (in kind)
City Central BID Budget 2010-2011 Spent £K’s
Company Operations
Safety
Environment & Maintenance
Marketing & Promotion
Contingency funds c/fwd
186,039
270,176
318,429
96,171
411,047
Partnerships with key agencies Liverpool City Council
Liverpool Vision
Chamber of Commerce
Merseyside Police
Enterprise Liverpool – Cleansing
ATCM
Bold Street / Ropewalks
Liverpool ONE
Liverpool Commercial District BID
Night Time Economy
BID Achievements 2010-2012 (I)
1. Delivering the Business Plan – Clean, Green, Safe & Animated
2. Hanging Baskets, ‘Greening’, clearance of ‘grot spots’
3. Maintenance of Street Furniture / Singing Bin / Green Apple Award
4. Strong and committed BID Executive & Operating Boards
5. Key Retailers’ Group developed / Cop Shop / Shopmobility
6. National Safer Shopping Award (Distinction)
7. Purple Flag (National Safety) status – Night Time Economy
BID Achievements 2010-2012 (II)
8. New Christmas Lights Scheme / Coordinated approach to Christmas
9. Joint City Centre Marketing Campaigns
10. Annual Review & DVD of Achievements
11. Expanded Events Programme – Bold Street, Brazilica, Brouhaha,
Curious Garden, Big ‘Go & Grow’
12. SME Training
• Mystery Shop & ongoing Customer Care Training
• Argus & Griffin Training / Business Continuity Forum
• Part sponsor of Liverpool Ambassador Awards
Events, Animation & Use of Public Open Spaces
•Large Scale events •Commercial Hire of Public Spaces. •Blue chip companies. •New Christmas Lights Scheme. •Identifying additional sites to increase Footfall.
Christmas Lights Advent Calendar
Taste of Spain
Branding – ‘City Central’: The Heartbeat of Liverpool
•City Central Brand
Monthly ‘Scene’
Newsletter
Website
Twitter / Facebook
•Seasonal Campaigns
e.g. Christmas
•BID wide promotions
•Love Where You Live /
Keep Britain Tidy
campaign
Safety and Crime Reduction
Radio Alert Scheme
-Over 200 Retail
Members
-Chamber of Commerce
& Merseyside Police
•Child Safe Zones
•Cop Shop
•Safer Shopping
Initiatives – Purse
Bells
Comparative Performance Indicators City Centre Annual Perception Survey
Indicator 2004 2005
2005 2006
2006 2007
2007 2008
2008 2009
2010 2011
Street Cleansing
26% 42% 35% 39% 53% 81%
Feelings of Safety - daytime
94% 97% 98% 96% 98% 99%
Feelings of Safety - evening
68% 68% 78% 83% 86% 86%
*** Source ‘City Centre Annual Perception Survey 2011’
Footfall in the Main Retail Area
0
1
2
3
4
5
6
7
8
Jan Feb Mar Apr Mar Jun Jul Aug Sep Oct Nov Dec
mill
ion
s
2007 2008 2009 2010 2011
By month, 2007-2011
Economic Growth: GVA per head
1999 2008
£5,000
£10,000
£15,000
£20,000
£25,00
0
Liverpool GVA per head has overtaken
the North West and risen faster than the
Wider Liverpool City Region
Expected completion year and values of schemes currently on site (as at 10 March 2012)
Liverpool One completed scheme values
Completed scheme values • £3.96bn worth of schemes
completed since 2000
• £386m value of schemes currently on site
2000 2001 2002 2003 2004 2005 2006 2007 2008 2010 2011 2012 2013
0
£ m
illio
n
2009
550
120
76
118
237
156
387
220
100
503
200
400
600
298
115
235
200
261
9
125
Value of Major Development Schemes in Liverpool City Centre
310
232
85
It’s all about partnerships …
GREAT PARTNERSHIPS
ACHIEVE GREAT THINGS
… and it’s a long and winding road!
How do we deliver the Business Plan in 2012?
Focus on Environment and Safety - delivering robust site – specific
contracts for Cleansing, Street Washing, and Radio Alert Scheme
within the BID.
Concentrate on Central Station / Bold Street area / Summer of Love
Greater emphasis on: Communication, Marketing, PR, Accountability,
Transparency and ‘Value for Money’
Develop structure and systems within the BID via partnerships to
ensure that the Business Plan is delivered in a timely, undiluted
and cost-effective manner via the following:
• Robust Financial Management
• Events Management Strategy
• PR, Communications & Marketing Strategy
Key Challenges ahead:
Preparing for BID ballot. Delivery of multiple BIDs. Pressure on Budget. Closure of Central Station/Public transport. Commercial Hire of Open Spaces. Economic Climate. Increasing Footfall / keeping Liverpool in the top 5 UK retail destinations.
Ged Gibbons Chief Executive - City Central BID/Commercial District BID - Liverpool
www.citycentralbid.com
Thanks
LiverpoolCityCentralBID
@CityCentralBID
