remaining relevant cpa speech

Remaining Relevant

@therobnixonwww.proactiveaccountants.netwww.robnixon.comwww.remainingrelevant.com.au

www.remainingrelevant.com.au

What killed it?


What’s killing it?

Publication Change

Wheels -22.2%

Readers Digest -18.4%

Zoo Weekly -16.9%

2 Wheels -16.5%

Cleo -14.6%

Sydney Morning Herald (M-F) -14.6%

The Age (M-F) -14.5%

Cosmopolitan -13.6%

TV Week -13.5%

Weekend Australian -9.6%

Australian Financial Review (M-F) -7.7%


Can this one be killed?

3.6M students


Who’s in the firing line?


Checking & Lodging

is…


Convergence of technology


Repetitive Task(compliance)

Systemisation(one way)

Automation(efficiencies)

Commoditisation(packaged)

Price pressure & competition


Commoditised compliance


Heavy data vs Light data


https://www.odesk.com/


1018 SMEs* have their say

64% of SMEs would consider replacing some of the roles that their accountant currently performs53% of SMEs would consider looking for a new accountant if they are reluctant to embrace cloud based accounting software* Source: CCH national survey of 1018 SME’s – paper entitled “Cloud Computing – a

matter of survival for the accounting profession” - April 2013


3 year Business Performance Review


Your Business

Life

Your Numbers

Your Services

Your Culture

Your Clients


1. Technology (web based) will drive business efficiency in compliance

2. Governments will simplify compliance3. Compliance will become a commodity4. There will be less firms but larger firms5. The next partners (Gen Y) will want faster

results and be less patient6. Unmotivated accountants will fade away.

WIP

WIP

WIP

Predictions – 6 June 2010


7. Business coaches will aggressively pursue SME’s8. Clients will demand additional services9. Marketing and sales focus will be needed to thrive10. Corporate culture will prevail – CEO’s, consolidation,

public companies11. Unless the culture changes it will be a less attractive

option for young people12. The new accounting firm will become a “Business

Success Centre” and a hub of business – a network of likeminded providers.

WIP

WIP

Predictions – 6 June 2010

WIP


“I liked this seminar because it is a reminder of things I still need to implement; the motivation I got from Rob, and a different perspective of looking at the threats to the industry.”- Matt Snelleksz, Snelleksz & Co

“I liked this seminar because it is motivating. Gives us a plan of attack to move to value added services and better efficiency insight into future services.”- Chivonne Hayes, Platinum Accounting

549 firms (and counting) can’t be wrong

“Relevance – I have just started in February as a sole practitioner – Rob’s presentation was timely and relevant as I start with a clean slate.” Ben Walker, Inspire CA

“It got our team motivated & thinking about ways to improve systems.”- Di Meade, Accountants for Free Enterprise

“It is so relevant to my every day life. As an accountant, you get to spend so much time learning strategy, workflow process, cashflow, people, marketing and sales.”- Katrina Scarborough, DC Accounting


Amazing results? Attend a city near you…

Brisbane - Wednesday, 12 June 2013Sydney- Friday, 14 June 2013Perth - Monday, 17 June 2013Adelaide- Wednesday, 19 June 2013Melbourne - Friday, 21 June 2013Canberra - Monday, 15 July 2013Newcastle - Wednesday, 17 July 2013Townsville - Friday, 19 July 2013Hobart - Monday, 22 July 2013Bendigo - Wednesday, 24 July 2013Geelong - Friday, 26 July 2013Wollongong - Monday, 29 July 2013Parramatta - Wednesday 31 July 2013

9:15am – 4pm


Month Ticket Price (incl GST)

April $165 May $275 June $385 July $495

Visit www.remainingrelevant.com.au

Buy 3 get 1 free – bring your team with every 4th ticket free


CPA only special

April Prices - $165 pp

Save $110 pp(use promo code – Lorne)

Register today @ www.remainingrelevant.com

.au (remember to use your code – Lorne)

Remaining Relevant

@therobnixonwww.proactiveaccountants.netwww.robnixon.comwww.remainingrelevant.com.au

remaining relevant cpa speech

Business

accounting software

smes paper

dc accounting

accounting profession

ticket free

new accounting firm

hub of business

business coaches