rene bulthuis - relay42 - conversion14
DESCRIPTION
TRANSCRIPT
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Marketing is
about knowing
your clients
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Kanalen en
systemen zijn vaak
aparte werelden
MOBILE
ON-SITE CONTENT
OFF-SITE CONTENT
CALL CENTER
MOBILE ON-SITE CONTENT
EMAIL CALL CENTER
OFF-SITE CONTENT
#1
Consistente Dialoog
MOBILE ON-SITE CONTENT
EMAIL CALL CENTER
OFF-SITE CONTENT
CRM
#2
O.b.v. zo veel
mogelijk informatie
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1. Klant of niet klant
2. Relevante aanbevelingen
3. Personalisatie (3 x)
4. Call center
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1.
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Informatie = relevantie
1.
Geen klant: Doe de
premieberekening en ontvang € 25 korting
als je klant wordt
Bestaande klant: Doe de premieberekening om te zien of je nog steeds
goed verzekerd bent
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Thank you!