reputation in oil, gas and mining 2014: ngos vs the extractives

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NGOs vs. the extractives Robert Blood Managing Director, SIGWATCH Reputation in Oil, Gas and Mining Conference, London, 11 June 2014 www.sigwatch.com

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Robert Blood, managing director, SIGWATCH Activist groups are often at the top the reputation risks list for extractive companies, including those groups supporting everything from environmental change to wildlife protection. Communicating with these groups requires attention to CSR programmes, effective public affairs and stakeholder engagement on numerous levels. Robert Blood, managing director of SIGWATCH, explains where NGOs are trying to take the industry and what can be learned from their campaign strategies and tactics.

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Page 1: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

NGOs vs. the extractives

Robert BloodManaging Director, SIGWATCH

Reputation in Oil, Gas and Mining Conference, London, 11 June 2014

www.sigwatch.com

Page 2: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

NGO campaigning on extractives in last 10 years

© SIGWATCH 2014

Data points are derived from 7 month moving averages of monthly NGO activity counts

oil

gas

coal

mining

Page 3: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

North American NGO campaigning on climate change

Data points are derived from 7 month moving averages of monthly NGO activity counts

© SIGWATCH 2014

Page 4: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

Data points are derived from 7 month moving averages of monthly NGO activity counts

© SIGWATCH 2014

North American NGO campaigning on climate change

Keystone XL

Shale gas

Coal-burningand health

Page 5: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

-700 -600 -500 -400 -300 -200 -100 0

BHP

Rio Tinto

Vale

Glencore Xstrata

Anglo American

Criticism

NGO attitude to leading minersAggregate NGO criticism/praise in last 12 months

© SIGWATCH 2014

Page 6: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

-3000 -2500 -2000 -1500 -1000 -500 0 500

ExxonMobil

Shell

Chevron

BP

ConocoPhillips

BHP

Rio Tinto

Vale

Glencore Xstrata

Anglo American

Criticism

Praise

NGO attitude to leading IOCs and minersAggregate NGO criticism/praise in last 12 months

© SIGWATCH 2014

Page 7: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

-3000 -2500 -2000 -1500 -1000 -500 0 500 1000

Nestlé

Procter & Gamble

Coca-Cola

Unilever

PepsiCo

Reckitt Benckiser

General Mills

ExxonMobil

Shell

Chevron

BP

ConocoPhillips

BHP

Rio Tinto

Vale

Glencore Xstrata

Anglo American

Criticism

Praise

NGO attitude to leading FMCGs vs IOCs and miners

Aggregate NGO criticism/praise in last 12 months

© SIGWATCH 2014

Page 8: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

YouCustomers

/OEMs

Regulators

Media

Politicians

Assumed stakeholder relationships

Retailers

Investors

Employees

Suppliers

Industryassns

Govts

Community

Page 9: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

You

Customers/OEMs

Regulators

Media

Politicians

Actual stakeholder relationships

Retailers

Investors

Employees

Suppliers

Industryassns

Govts

Community

Page 10: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

You

Customers/OEMs

Regulators

Media

Politicians

NGOs ungluing already weak stakeholder bonds

Retailers

Employees

Industryassns

Govts

Community

Investors

Suppliers

Page 11: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

NGO targeting of retailers and electronics on mining

© SIGWATCH 2014

Data points are derived from 7 month moving averages of monthly NGO activity counts

© SIGWATCH 2014

Page 12: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

NGO targeting of financial institutions on extractives

© SIGWATCH 2014

Data points are derived from 7 month moving averages of monthly NGO activity counts

Page 13: Reputation in Oil, Gas and Mining 2014: NGOs vs the extractives

© SIGWATCH 2014

NGO pressure on finance is indicative of your future