research techniques & information evaluation

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PP Workshop: Session 6 Research techniques & Info evaluation 1. Questionnaire •Who are your target respondents •What do you want to know 2. Interview 3. Information evaluation

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Research Techniques and Information Evaluation for the Personal Project students.

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Page 1: Research techniques & Information evaluation

PP Workshop: Session 6Research techniques & Info evaluation

1. Questionnaire• Who are your target respondents• What do you want to know

2. Interview

3. Information evaluation

Page 2: Research techniques & Information evaluation

QuestionnaireWhat is a questionnaire?

What are the purposes of using a questionnaire?

Page 3: Research techniques & Information evaluation

Questionnaire

Advantages Cost effective

easy to analyze

uniform question presentation can reduce bias

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Questionnaire

Disadvantages•possibility of low response rates •difficult to probe responses •some respondents may find questionnaire too difficult to handle.

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Questionnaire Design

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Questionnaire Design

• A short and meaningful title;

• Well-defined goals;

• Clear and concise instructions on how to complete the questionnaire;

• Begin with easy / interesting questions;

• Place the most important items in the first half of the questionnaire;

• Respondents often send back partially completed questionnaires;

• KISS = Keep it short and simple.

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Questionnaire design

• Use simple and direct language.

use short sentences and basic vocabulary

• Provide incentives

motivation for a properly completed questionnaire.

• Make it convenient

to complete to return

• Use a target group to run a trial for your questionnaire.

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How to set questions• Use multiple choice questions

• Avoid using the word “AND”

e.g. Do you like the smell and the texture of chocolate biscuit

Do you like playing football andand tennis.• Leave no ambiguity to respondents.

There should be only one correct or appropriate choice for the respondent to make.

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How to set questions? Avoid emotionally loaded or vaguely defined words,

e.g. most, least, majority.

these adjectives mean different things to different people.

Put similar questions into groups

Do not use unfamiliar words or abbreviations.

Remember who your audience is and write your questionnaire for them.

Do not ask the respondent to order or rank a series of more than five items

the complexity of the task makes the answers less reliable.

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Types of Interviews

Face to face

Telephone

Email

Samples from Youtube

A couple of our own examples!!!!!!!

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Interviews

• What information do you want to gather?• Select the right person• Use your contacts to contact the “right”

person• Tell them about the Personal Project• Be honest with the interviewee • Take visuals if you have them

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Benefits of interviews

Intimacy of chatting to someone Provides detail not found anywhere else Credibility if you select an expert Experience the first hand information Could lead to other people, places etc Builds contacts, networks, relationships........

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Before the Interview1. Listen

2. Read background information – • Know who you are talking to

3. Carefully formulating your questions – 5Ws and H

4. Be alert - eat a snack beforehand

5. Take an appropriate notebook

6. Practice using your recording machine – ask first!!!

7. Trial run the interview with a friend

8. Make an appointment and do not be late!!!!!!

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During the Interview1. Explain briefly why you are interviewing this person – your

PP.

2. Don't be distracted or look bored - actively listen

3. Note only the important points

4. If the interviewee has an accent you find hard to understand or has mannerisms you find distracting, relax and ask them to repeat the information – be polite at all times

5. Be consistent and formal in your use of form of address eg Miss Wong, MrsTrebilcock, Dr Faunce.

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During the Interview 6. Ask questions if you don't understand

7. Listen carefully to information given toward the end of the briefing as summary statements may be of particular value

8. Clear up any questions raised by the interviewee

9. Thank the interviewee sincerely for their time and availability.

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After the Interview1. Edit your notes, labelling main points, adding recall

clues.

2. Call with further questions to be answered if needed.

3. Check the information against other sources and resources

4. Record your reflection in your Process Journal – your experience? your feelings? relate to AOI? You goal? What you would do to improve technique?

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Reporting on your Interview

In your Report you have to :• refer to the interview in the body of your

essay • use quotes from your interview

• a summary of the interview in the Appendix

• acknowledge the interview in the “Works Cited”

• Name, format, date.

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Is all the information gathered usable ?

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Information Evaluation

Authority

AccuracyCoverage

Objectivity

Currency

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Where you should be now!

You have started reading the PP course in Moodle

You have built a timeline to finish your product.

You have begun your Process Journal.

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Need help to do research?

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Keeping your Process Journal

Your Supervisor will want to see your

Process Journal every meeting.

Your Process Journal is a practical notebook

~ plans, draft ideas, diagrams, sketches.

It doesn't have to be really neat.

Include photos in your Process Journal

to show 'work in progress'.

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Keeping your Process JournalSee Appendix examples

► Decide on your format

► Date all your entries.

► Each time you work on your Personal Project spend 5—10 minutes writing up what you have done.

► Write about the people you have consulted, the places you have visited and the resources you have used.

► Highlight the ATL keywords used.

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Keeping your Process Journal Reflect honestly on how you think you are going

and how you are feeling about the process.

Mention the challenges you face and your

plans to overcome them.

Evaluate your progress ~ write about

the skills you have learnt.

Include any queries or problems you want

to discuss with your Supervisor.