residential lighting - december 2012
DESCRIPTION
Residential Lighting — журнал посвящен дизайну освещения помещений, подробные советы дизайнеров, специалистов, наши статьи помогут Вам в науке освещения. As technology continues to evolve at the speed of light, count on Residential Lighting for an enlightened perspective on the issues that matter most. Our articles dig deep into the science of illumination while our editors cover the latest industry trends.TRANSCRIPT
www.ResidentialLighting.com
Scranton Gillette Communications
DECEMBER 2012 $5.00 Style and Substance for Lighting Professionals
2013 SHOW PREVIEW
THEDALLASCROWD
Scranton Gillette Communications
www.ResidentialLighting.comDECEMBER 2012 $5.00 Style and Substance for Lighting Professionals
TRENDS from PARIS & HIGH POINT
LED 5W = Incandescent 25W
Medium Base
EASY TO INSTALL
FLEXIBLE LED LINEAR RIBBON LIGHT KIT
EASY TO INSTALL
FLEXIBLE LED LINEAR RIBBON LIGHT KIT
Dallas Showroom #3939 TMwww.accesslighting.com
3166 Main Ave SE Hickory, NC 28602P: 828.322.3480 F: 828.328.1037 robertabbey.com
HIGH POINT IHFC W244 DALLAS WTC 305-1 LAS VEGAS WMC 427
Open Offer to Owners and Buyers!See us FIRST at the January Dallas Market.
??MEMBER
www.jamesrmoder.com
Why should you Choose
as your Principal
Crystal Chandelier Supplier
© COPYRIGHT 2012 WORLDWIDE RIGHTS RESERVED BY JAMES R. MODER® WHICH IS A REGISTERED TRADEMARK OFJAMES R. MODER CRYSTAL CHANDELIER INC. IMPACT IS A TRADEMARK. SHOWROOM, CUSTOMER SERVICE,
ACCOUNTS RECEIVABLE OFFICE, 2050 N. STEMMONS FRWY. SPACE 303-1, MAIL UNIT #231, DALLAS, TX. 75207Swarovski® ELEMENTS, SPECTRA® and STRASS® are registered trademarks of Swarovski AG.
SM
.
No one has a Better Total Crystal Chandelier program! If you are an owner or a buyer Investigate why we should have the Opportunity to become your Principal Crystal Chandelier Supplier. You will discover in addition to the above we deliver so much more and substantially higher dealer profi tability which we will guarantee in writing. Let’s talk in Dallas (WTC #303-1) or call us to investigate!
Highest Dealer Profi tability on Crystal Chandelier sales. (Isn’t that what it‘sall about? We will guarantee it in writing!)
We do not sell Big Box Stores or Buy Direct Catalog Houses. We protect our Lighting Distribution Channel and we don’t OVER distribute our product in your sales area! (Our 2 Brands allow you to make a fair profi t margin.)
Great Crystal Chandelier Styles that Sell Everyday! (Even during these diffi cult business conditions.)
We are a Nationally Advertised Brand! We continuously send Crystal Chandelier buyers to our Authorized Dealers through our Satellite Whisper System that sends sales leads directly to your Showroom’s phone. Companies that do not have a Nationally Advertised Brand really don’t benefi t your business as we do and cannot compete with our total program!
Increase your Sales and Profi ts through access to our New IMPACTTM line of Crystal Chandeliers! Benefi t from; ‘Down, Dirty, Cheap Dealer Factory Pricing’ on our High Quality Crystal Chandeliers (Or, your competitor’s will). Did you know our Company delivers completely assembled Chandelier Frames unlike some importers that send you unassembled parts in bags. Have you calculated the cost of assembling their product, and your retail customer’s aggravation, in your purchasing decision?
The Difference Between us and our Competitors is; Other Crystal Chandelier Companies want to sell you more Crystal Chandeliers. We also want to sell you more Crystal Chandeliers, but our advantage is we help you sell more Crystal Chandeliers and at Higher Profi t Margins!
1.
2.
3.
4.
5.
6.
The answer is... (Owners and Buyers Read Carefully)
See our complete line at KICHLERCEILINGFANS.COM or contact your Kichler Rep for more details.
300137 OBB
More!Expect
So relax, and enjoy More of the products, incentives, and programs
you need to grow your profi ts.
Kichler delivers so much More than lighting!
Kichler, the fastest growing Ceiling Fan Company in the business,
offers you and your customers...
More outdoor fans
More interior fans
More styles and fi nishes
More ENERGY STAR® fans
More DC motor fansYou here!
Illuminati Lighting USA | 18242 Mcdurmott #H | Irvine, Ca 92614 | P: 949-988-7939 | F: 949-988-7938Email: [email protected] | www.illuminatilightingusa.com | Follow us on Twitter @Illuminatiusa
VISIT US IN OUR NEW DALLAS SHOWROOM# 3109 TRADE MART
Illuminati Lighting USA | 18242 Mcdurmott #H | Irvine, Ca 92614P: 949-988-7939 | F: 949-988-7938Email: [email protected]
www.illuminatilightingusa.com | Follow us on Twitter @Illuminatiusa
VISIT US IN OUR NEW DALLAS SHOWROOM# 3109 TRADE MART
modernbuilder
L IGHTINGCASUALCEILING FANSINDOORoutdoor
chandeliers A C C E S S O R I E Straditional
www.craftmade.comwww.ellingtonfans.com
www.jeremiahcompany.com
ISO 9001
16 RESIDENTIAL LIGHTING | DECEMBER 2012
YOUR LINK
Dallas Has an App for That
The DallasMarket mobile app, a tool to help buyers and exhibitors navigate the Dallas Intl. Lighting Market and keep up-to-date on Dallas Market Center (DMC) news and events, will turn one year old at the January 2013 market.
The app offers interactive maps, searchable company and product category databases that are constantly updated, and even a My Market function that allows
the user to maintain a calendar and “favorite” showrooms for later, enabling a new and improved market experience. Fewer and fewer people are picking up the traditional print directory, according to the man behind the app, DMC’s Vice President of Corporate Services Stephen Dumas. “It has many limitations, beyond its size, that the app does not. We can add a lot more information without making the product unwieldy or cumbersome.” For instance, if hunger pangs hit and you have no granola bars in your bag, use the app to search for the nearest food vendor. If you see a great product and want to share it with your social media circles, connect to Twitter via the app. And when your buying mission is done for the day and you want to mingle with other marketgoers, find out when and where daily events are being held. Dumas says that DMC started to discuss the idea of creating an app a few years ago for a couple of reasons: The traditional directory is often out-of-date the moment it’s published, and DMC wanted to appeal to the younger buyer and exhibitor. Dumas points out that DMC was seeing a dramatic increase in the amount of mobile hits on its website during shows — so much so that the carriers couldn’t keep up with the demand. “We needed a way for the attendees to access our data even if the cell phone networks were clogged,” Dumas says. “It was probably our number-one complaint at market. Our app works whether you have a connection or not.” Beyond connectivity, Dumas says the app has allowed DMC to greatly expand its merchandise categories as well as put forth more accurate information. The DallasMarket app is available for free for the iPhone and iPad. As of October, it is also offered for the Android platform.
Style That Revolves Around YouTM
Let Your
Customers Add
Their Own Spin Every fan that you sell was chosen to
match an existing décor or specific look.
The Décor-Match System offers a variety
of interchangeable fans, blades, light kits,
motors and finishes, allowing customers to
match every element of their fans to their
own unique style.
Regency offers a wide variety of attractive
Décor-Match choices, as well as pre-
designed fans that follow the latest trends
and classic fashions in home décor. Regency
provides same-day shipping and is sold
exclusively in lighting stores and not online,
so you’ll be able to show them in person
why other brands can’t compare. Offer your
customers a selection of fans that not only
match their look, but can be created just
for them.
www.regencyfan.com 1-800-659-5051
eangeehome design
tm
p) 785-856-2999f ) 314-219-8581
not just lamps eangee lamps are quirks of the imagination brought to life. each piece inspires a broad smile and starts the next great conversation. what’s more, they start at under $30 wholesale with no minimum order.
made from incredible materials like fossilized chocolate leaves, fern vine, and fruit fibers, these pieces of art are durable and meant to be touched and experienced.
dallaskam & company
2331 dallas trade mart
atlantagobal design
bldg 3, 2nd flr 1101
new yorkhandmade global
javits atrium, bth 229
las vegasdesign & living
bldg c, 4th flr, bth 1119
minneapolis columbuscanadian home furnishings
lawrence, ks
lbllighting.com
Shown: Ona Wall with Briolette Pendant
LBL has long been known for the incredible breadth and beauty of its low-voltage pendant offering. Now over 100 designs (each with
Additional pendant options available. Go to lbllighting.com or contact your local showroom for more details. ©2012 LBL Lighting, LBL is a registered trademark of LBL Lighting. Generation Brands™
EASILY TRANSFORM 100+ PENDANTS INTO SCONCES
ArmsBalls
BandingsBases
BobechesBodiesBulbs
BushingsCandle Covers
Candle CupsCanopies
Cased GlassCastingsChain
Check RingsChimneysClustersCollars
Cord SetsCouplingsCross Bars
CrystalsDimmers
FeltFinialsFitters
FlangesGlass Shades
GlobesHarpsHickeysHoldersLacquerLoadersLoopsNecks
NipplesNozzles
NutsPipePlugs
ReducersRisers
SocketsSpiders
SpinningsStampings
StemsSwitchesSwivelsTubing
TurningsVase CapsWashersWeights
Wire
Quality, selection & service—it all adds up!
Grand Brass Lamp Parts LLCWe’re Redesigning the Lighting Industry.
51 Railroad Ave., West Haven, CT 06516Phone: 212-226-2567 • Fax: 212-226-2573 • E-mail: [email protected]
WWW.GRANDBRASS.COM
When quality counts,we’re more than the sum of our parts!
Safety and style in outdoor lighting Add character and style to your outdoor lighting. Our outdoor lighting
fixtures will match any unique structural style as well as your project’s
budget. Elco Lighting’s products are easy to install and competitively
priced with quality exceeding that of more expensive lighting products.
Our wide variety of HID and CFL lighting products are designed to
save you money, maintenance, and energy.
2042 East Vernon Avenue Vernon, CA 90058 323-231-2600 www.elcolighting.com
Track Recessed Undercabinet Emergency Step & BrickEmergencyUndercabinet
24 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Guide to the Dallas Market2013 kicks off with Texas-sized excitement at the Dallas Intl. Lighting Market, Jan. 17-21. We’ll help you get the lay of the land with handy floor plan maps, event highlights and plenty of products to preview.
Maison’s Top TenWhile scouting for her coveted Trend Album at September’s Maison & Objet show in Paris, The Trend Curve’s Michelle Lamb took note of her 10 préféré lighting picks.
High Point’s Best DressedWhen it came to lighting at this fall’s fashion-focused market, six trends stole the show.
Lovely BonesStark white lighting designs assume a skeletal elegance in elongated, delicate forms.
Fixture ForecastWhat to watch for in five key aspects of lighting design throughout 2013.
TransformersMore than meets the eye: The end-user is in command of these kinetic designs, which twist, pull and spin into alternate identities.
Drift AwayRecent markets have been awash in reclaimed driftwood, which creates intriguing organic shapes in lighting design.
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DECEMBER 2012
RESIDENTIAL LIGHTING (ISSN 1072-1614) is published monthly by Scranton Gillette Communications, 3030 W. Salt Creek Lane, Suite 201, Arlington Heights, IL. 60005-5025. Subscription rates in the U.S. are $35 for one year; $50 for two years; $60 for three years. Single copies are $5 each. Canadian subscriptions: $55 for one year. Reproduction of contents forbidden. Periodicals postage paid at Arlington Heights, IL 60005 and at additional mailing offices. All other foreign subscriptions including air delivery are $150 a year. PRINTED IN THE USA. POSTMASTER: Send address changes to Residential Lighting, 3030 West Salt Creek Lane, Suite 201, Arlington Heights, IL 60005-5025. Residential Lighting accepts no responsibility for the validity of information supplied by contributors, vendors, advertisers or advertising agencies. ABC audited.
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Corporate Headquarters, 20238 Plummer Street, Chatsworth, CA 91311PCLcustomerservice@pacif iccoastlighting.com T | 800.709.9004 F | 818.886.5751
IHFC #M-430 Dallas WTC #10014 World Market Center #A-301
www.Pacif icCoastLighting.com
MIRRORS! Debuted in Las Vegas!
LEDs mounted to Flexible Printed Circuit Board technology, and extruded in a 6mm x 12mm PVC light strip. Crush proof to 100 psi. LEDs consume only 0.96 watts per foot. Field cuttable every 6” and reconnectable with user installed male and female connectors. Optional molded “+”, “T” and “L” connectors are available. Safe, Class 2 LED Drivers power up to 90 feet of product in a single run. ETL listed for indoor and outdoor applications. Offered in six LED colors. Ships in custom cuts of 6 inch increments to 90 feet, or 90 foot spools.
Coves Stairs Rails Decks Soffits Eaves Visual Merchandising Exhibit Projects Theatrical Projects
APPLICATIONS
LED eStrip is perfect for soffits
Even, bright cove illumination
Stunning, flexible rail illumination
Six LED colors
Easy stair installations
with step cords
FEATURESCuttable and reconnectable every 6”
PVC covering flexible printed circuit board
power supplies
Warm White, Cool White,
connectors available
run of 90 feet
Suitable for
outdoor applications
DIMMABLE!NATIONAL SPECIALTY LIGHTING’S LED eSTRIPLED brightness and efficiency with field cut and assembly installation ease
Same design mounts on walls, tables or under cabinets. Free with purchase of a 90 ft. spool. Limit one per customer.
LED eStrip Plexiglass Spool Rack
NATIONAL SPECIALTY LIGHTINGARCHITECTURAL AND DECORATIVE LIGHTING
www.nslusa.com 1-800-527-2923
Departments
32 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
We’re On
Double Decade of DesignWeb marketing ushers in a new era for lighting showrooms in the present time.
The WireThe lighting industry was not spared from Hurricane Sandy, which ripped through the mid-Atlantic and northeastern states in late October.
Live WireLocal flavor and a fashion focus defined the fall High Point Market.
IlluminationsEunice Noell-Waggoner of the Center of Design for an Aging Society advises about lighting design that respects seniors’ growing desire to “age in place.”
Think BusinessWhat keeps you up at night? Mark Richardson has suggestions for keeping those concerns in proper perspective.
Point of SaleSuccessful lighting showrooms share their secrets for selling switches and dimmers.
Design ForumDesigner and Bravo TV star Jeffrey Alan Marks brings warmth and value to his new line for Palecek.
Style We LikeHigh hopes for housing at Autumn Products.
Light Here, Light Now
New Products
Last Word in LightingFlattery comes first in bathroom lighting, says our expert Randall Whitehead, IALD.
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ABOUT THE COVERDesigned by Moredesign for Padua,
Italy-based MyYour, Penelope
floor lights were inspired by
classical statues, but everything
else about them is thoroughly
modern. Illuminated evenly by
LED, the surfaces are made of the
company’s proprietary Poleasy®
material, which enables durability
and easy cleaning. The outsize
proportions create added drama:
Each one is 2.1 meters, or nearly
7 feet tall. www.myyour.eu
DECEMBER 2012
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Watch the video!
See the Binger family basement transformed by light now!
These products have made this transformation possible:
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Feel like the world’s best storytellerwith the right LED light
BR30 LED Bulbs
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Ledino
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Feel the transformation. The right LED lighting can not only change the way a room looks – but can even help you feel more comfortable there! The Philips Ledino Float Floor Lamp combines breathtaking design with cutting-edge LED technology – creating the perfect cozy atmosphere for sharing a good story. Just scan the QR code above to see how light can make you feel like the world’s best storyteller, or head to: www.philips.com/beautifullight
Before
Replacement Glass Shades
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Would you choose this light?
EVEN ILLUMINATION - EXCEPTIONAL LIGHT QUALITY - CUSTOM SIZES - NO HARMFUL UV - DESIGNED AND BUILT IN THE USA
revelite.com _ 949 715 1534
“These lights reveal subtleties in paintings unlike ordinary lights. I believe we are seeing, truly for the first time, what the artist intended us to see.” — Pat Trenton, Ph.D. Independent Curator and Art Historian
F I N E A R T L I G H T TM When you could choose the all new
®
40 RESIDENTIAL LIGHTING | DECEMBER 2012
Working on our 20th anniversary supplement this month, I found it amazing how much the business and science of lighting had changed in that timeframe. Technology may be responsible for most major adjustments in our industry — creation of online sales channels, emergence of mobile devices and advancement of LED light sources — but no matter what electronics are in play during any given era, our retrospective research made something else quite clear: Our industry’s true energy always comes from its people. I had the honor of working on our commemorative edition with my mentor Cori Dunn, who launched Residential Lighting. Poring through archival issues we had worked on together “back in the day” released a flood of memories for me — all of them populated by people I am still privileged to call my friends. Every significant event we encounter in life — positive or negative — becomes defined by the individuals who participated in it with us, witnessed it for us, celebrated it with us, got us through it. Thanks to the delightfully incestuous nature of the lighting business, these are often the same people we can call upon decades later to help us remember and share a laugh ... or a tear. We’ve been there for each other in times of tragedy — personal losses and those profound, as in the cases of 9/11 or Hurricanes Katrina and Sandy. We are an industry that takes care of our own. Some friendships have sustained over multiple generations. Some have yet to be established. We are an industry that measures time in Dallas Markets and ALA Conferences, not just as benchmarks for our business growth or other tangible paybacks, but for the memories made together at events that bring so many friends to one city — or one hotel bar — at one time. Our relationships are the priceless commodity at the core of every transaction and every product introduction. Our relationships are everything. I am thankful for the relationships that this magazine has enabled for me, and for the honor of sustaining a relationship between our brand and its readership. It is our goal to use technology — digital communications, social media — to enhance those genuine relationships, not erect impersonal walls around us. And given our industry’s fundamental values, I’m confident that technology will only
strengthen the bonds that built the lighting business.If you received this issue in the mail, you will find our
Double Decade of Design supplement polybagged with it. If you’ve picked us up at the Dallas Market, you’ll find the supplement distributed separately. Be sure to get a copy and see how closely our memories of the past 20 years mirror yours.
LAURA VAN ZEYLPublisher/Editorial Director
WE’RE ON
CONNECT WITH US
We want to hear from you!
Write: Residential Lighting3030 W. Salt Creek Ln., Ste. 201 Arlington Heights, IL 60005Phone: (847) 391-1026 Fax: (847) 390-0408E-mail: [email protected]
Power to the People Style and Substance for Lighting Professionalswww.ResidentialLighting.com
reslightingmag ResidentialLighting
Member: Alliance for Audited Media, American Lighting Assn.,
ART, Sustainable Furnishings Council
BRONZE
EDITORIALPublisher/Editorial Director:
Laura Van Zeyl
847.391.1026
Managing Editor:Nicole Bowling
Contributing Editors:Cori Dunn, Mark L. Johnson, Jennifer Pinto,
Mark Richardson, Randall Whitehead
Graphic Designer:Jason Kenny
Upload editorial submissions to: www.ScrantonGillette.com/PR/index.cfm
ADVERTISING SALESIntegrated Media Consultant:
Sherwin Horowitz
847.391.1041 [email protected]
Administrative Coordinator: Jill Smith
Advertising Coordinators:Lynette Hennessey, Michelle Pak, Aleksa Slapsys
Upload advertising material to: www.ScrantonGillette.com/adart
CREATIVE SERVICES/MARKETINGDirector of Creative Services & Promotions:
Sandi Stevenson
Custom Media Manager:Todd Loesch
CIRCULATIONDirector of Circulation:
Doug Riemer
List rental information:Geffrey Gardner 845.201.5331
Update or add subscription information at: www.cdsreportnow.com/renew/now?rlm
Scranton Gillette Communications3030 W. Salt Creek Ln., Ste. 201
Arlington Heights, IL 60005
847.391.1000 Fax: 847.390.0408
www.ScrantonGillette.comChairman Emeritus (1922-2003): H. S. Gillette
Chairperson: K. S. Gillette
President, CEO: E. S. Gillette
Senior Vice President/CFO: Dave Shreiner
Senior Vice President: Ann O’Neill
Vice President, Events: Harry Urban
Vice President, Custom Media: Diane Vojcanin
Vice President, Information Technology: Joel Hughes
Reimagined. Reenergized. Reinvented. This Winter, GIFT + HOME at Las Vegas Market brings
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TODAY ’S TOTAL MARKETPL ACE
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Join the Industry at the 2013 Gift For Life Fundraiser
Uniting the Industry
Against AIDS
Party For Life Quintessential New York cuisine. Superb libations. Have fun while raising funds to fi ght AIDS.
DATE: SUNDAY, JANUARY 27, 2013
TIME: FROM 6:30 ‘TIL 10:00 P.M.
LOCATION: CENTRAL PARK BOATHOUSE
TICKETS: $125
FOR TICKETS, SPONSORSHIPS AND
OTHER DONATION OPPORTUNITIES,
CONTACT [email protected]
giftforlife.orgFollow us.
Join Gift For Life in Celebrating 2013 Honorees:
GLOBAL VIEWSDesign for Life
WHEREOWARETrailblazer Award
A S S O C I AT E
Bryan Taylor ____________________ Indianapolis, IN
Cord Coverup by A&M Designs, Inc. ___ Cornelius, NC
Ecova _________________________ Durango, CO
Franklin Sales ___________________ Port Richey, FL
John A. Kauth Lighting Retouching __ Summerville, SC
Lamphunter.com ____________________ Encino, CA
Spectra Marketing Group _________ Newmarket, ON
Strategic Advance _______________ Alexandria, VA
Wisell Electric _______________________ Bristol, VT
COMPONENT MANUFACTURER
Advanced Lighting Technologies ________ Solon, OH
Organo Bulb Inc. ____________________ Dallas, TX
DESIGNER
A Kitchen That Works ________ Bainbridge Island, WA
Amped Lighting Design LLC __________ Telluride, CO
Britton Interiors _______________ Virginia Beach, VA
CandleLighting Adviser, LLC __________ Franklin, TN
DK Automation ______________________ Plano, TX
Encore Audio/Video ________________ Portland, OR
Heritage Electric __________________ Campbell, CA
Inspired Wire Studio ________________ Portland, ME
Landscape Lighting Specialist ________ Ann Arbor, MI
MANUFACTURER
Armacost Lighting, LLC _____________ Baltimore, MD
Arteriors Home ___________________ Carrollton, TX
Califi a Lighting _________________ Lake Forest, CA
DiCon Lighting ___________________ Richmond, CA
Illum Light Technologies ____________ Campbell, CA
Illuminati Lighting USA ________________ Irvine, CA
Kidde Residential & Commericial ______ Rochester, PA
Leader Lighting __________________ La Verne, CA
LED Inspirations ___________________ Cypress, TX
LittleFootprint Lighting, Inc. _________ Santa Cruz, CA
Livex Lighting Inc. _________________ Somerset, NJ
Matthews Fan Company & WPT Design Libertyville, IL
Northeast Lantern, Ltd. _______________ Exeter, NH
Power Electronic & Systems, Inc. _______ Torrance, CA
R. Simon Design Inc. DBA Lights Up ___ Brooklyn, NY
Shine Labs LLC __________________ Burlingame, CA
Switch Lighting Co. ________________ San Jose, CA
Vaxcel International ______________ Carol Stream, IL
MANUFACTURER’S REPRESENTATIVE
Bill Ferber & Associates _______________ Dallas, TX
Brad Buntz _________________________ Robins, IA
Brian Slater & Associates __________ Boca Raton, FL
CMJ Sales _______________________ Concord, CA
Designs in Art, Inc. ________________ Hollywood, FL
Dover Agency __________________ Manchester, CT
Dubrow Lighting and Design ______________ Peru, IL
Exclusively Lighting Inc. _______________ Aurora, ON
Franklin Sales ___________________ Port Richey, FL
Gilles Dupras Sales / Marketing _____ Ville D’Anjou, QC
H & H Prescott __________________ Birmingham, AL
Hibbs & Associates ______________ Watertown, MN
Jan Kinnas Rep For The Uttermost Co. Las Vegas, NV
Jan Vicain _________________________ Austin, TX
Jeno Sales _______________________ Raleigh, NC
Jensen Lighting Sales ___________ Bloomington, MN
Joel Flesch Sales ________________ Monroeville, PA
JPR Sales ____________________ Overland Park, KS
JR & Associates __________________ Louisville, NE
Julia Haag _______________________ Ashland, VA
Kameen Hilton Wankling Ltd. _________ Winnipeg, MB
KVA Associates __________________ Northford, CT
LehiTech _______________________ Pottstown, PA
Lighting Reps Inc. ____________________ Miami, FL
Lighting Resources _______________ Stoughton, MA
Lighting Solution Development _______ Pittsburgh, PA
Lighting Unlimited, Inc. ____________ Columbus, OH
Lightlines, Inc. _____________________ Acworth, GA
Lone Star Sales ___________________ Ft. Worth, TX
Marsh Sales Company ____________ St. Charles, MO
Mika Sales and Marketing ____________ Toronto, ON
New South Sales Group ____________ Pinehurst, NC
Welcome New ALA Members of 2012
PC Associates Inc ______________ Salt Lake City, UT
Pollart Electrical Sales Inc. ___________ Bensalem, PA
R J Gould & Associates ____________ Scottsdale, AZ
Shannon Payne Agencies ___________ Richmond, BC
Smith Lighting Sales ___________ Oklahoma City, OK
Steller Sales _____________________ Maricopa, AZ
Stolzberg Associates in Lighting _ Maryland Heights, MO
Stonehouse Sales _______________ St. Thomas, ON
Sunburst Designs, Inc. ______________ Honolulu, HI
SW Inc. ___________________________ Glencoe, IL
Taylors ____________________________ Dallas, TX
Terry L. Wright _____________________ Belfair, WA
Total Lighting Concepts ____________ Columbia, MO
Tri-Star Agencies __________________ N. Delta, BC
Walsh Agency _______________________ Brick, NJ
Webcan Sales and Marketing _________ London, ON
MEDIA
Residential Lighting __________ Arlington Heights, IL
SHOWROOM
All-Phase Electric Supply _____________ Petoskey, MI
Amini’s _______________________ Chesterfi eld, MO
Are Lighting LLC _____________________ Miami, FL
Avenue Lighting & Design __________ Brantford, ON
Bright Ideas _________________ Marabella, Trinidad
Chatelaine Lighting Supply Ltd. ________ Guelph, ON
Coburn Supply Co. Inc. ______________ Lafayette, LA
Conant Custom Brass, Inc. __________ Burlington, VT
Corvin’s General Store Inc. _______ Elizabethtown, KY
Chown Hardware __________________ Portland, OR
Dahl Lighting Showroom _____________Santa Fe, NM
Dhillon Lighting Inc. _______________ Edmonton, AB
Dulles Electric Supply Corp ____________ Sterling, VA
Duncan Lighting & Home ____________ Bountiful, UT
FanDiego, Inc. __________________ San Diego, CA
Fine Line Design ___________________ Mobile, AL
Hansen Lighting _____________________ Orem, UT
Hardwood Specialties ____________ Morristown, TN
Hobrecht Lighting Design & Décor __ Sacramento, CA
Illuminations ______________________ McAllen, TX
Kay Lighting & Design __________ Conshohocken, PA
Kie Supply _____________________ Kennewick, WA
Lighting by Design _________________ Appleton, WI
Lighting by the Sea ____________ Hampton Falls, NH
Lighting Expo ______________________ Wayne, NJ
Lighting Interiors & More ________ Peterborough, ON
Lighting One of Cincinnati ___________ Loveland, OH
Lighting World Liquidators _________ Staten Island, NY
Lights on Madison ________________ Mankato, MN
Littman Bros Lighting _____________ Schaumburg, IL
Northtown Lighting _________________ Appleton, WI
RE-Lighting Inc. ________________ Amherstburg, ON
Residential Lights, Division of Aladdin Lights Inc. _____________ Twinsburg, OH
Richardson House of Fixtures __________ Regina, SK
Southern Electrical Company Limited _________ St. Georges, Grenada
Specialty Lighting & Bulbs, Inc. ____________ North Miami Beach, FL
Supreme Lighting & Electric _________ Markham, ON
Surface Design & Décor Inc. __________ Sudbury, ON
T- Electrical & Lighting Supply ________ Angleton, TX
The Lamplighter _________________ Alexandria, VA
The Light House of Lewes, Inc. _________ Lewes, DE
The Lighting Center at Rockingham Electric ____________ Newington, NH
The Lighting Solutions _________ Woodland Hills, CA
Universal Lamp & China Mfg. _________ Toronto, ON
Woolf Lighting Design _______________ Houston, TX
2050 N. Stemmons Freeway, Unit 100Dallas, TX 75207-3206
800.60.light • www.americanlightingassoc.com
48 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
DOUBLE DECADE OF DESIGN
Today: Living Social
If showrooms were still feeling unsure about using the latest marketing technologies to improve business, the first-ever Digital Day at the January 2012 Dallas Intl. Lighting Market put that to rest. Intended to help showrooms keep up with their larger or more tech-savvy competitors, the day of e-marketing seminars covered using e-mail, Web marketing and social media. Residential Lighting magazine began writing about Web marketing in the late 1990s and expanded that coverage to include
social media about two years ago. In a 2010 interview, media consultant Debbie Weil said using social media is “ultimately really about doing business differently. Companies that are more engaged with customers make more money.”
The American Lighting Assn. (ALA) updated its website in 2010, making it a source of free content designed to enhance a member showroom’s own site and increase visibility in search engine rankings. As public relations maven Mary Lou Denny told RL readers, “a website isn’t just about getting hits; it’s about people hitting on good information. That’s how they stay connected to you.”
Our magazine’s Showroom of the Year Award finalists and winners are avid users of Web marketing. Although its Sacramento, CA, showroom dates back to 2004, Lumens Light + Living has become one of the country’s largest online sellers of contemporary lighting by maintaining a robust social media presence
on Facebook and Twitter. For showrooms that focus on local markets, the old formula of ads in weekend newspapers and the Yellow Pages has given way to a new media mix that depends on search engine optimization (SEO) to drive store traffic. Dave Nestor of Urban Lights in Denver, a 2011 Showroom of the Year winner, reported that his showroom’s social media presence and partnership with the Denver Post website “improve our organic place in the Web world.”
Web marketing ushers in a new era for lighting showrooms.
Looking Forward: Like Me!Facebook timelines have become modern-day time capsules, capturing key moments and memories on companies’ pages. Here, a collection of current posts that perfectly represent the industry as this issue goes to press.
Capitol Lighting: We’re happy to announce Vanilla Ice Lighting! This line was designed by the Ice man himself and is available exclusively at Capitol Lighting and 1-800Lighting.com.
Lumens Light + Living: Friends and customers: Our thoughts are with the millions of people on or near the East Coast that have been affected by Hurricane Sandy. Because many of the brand partners that we work with ship products from warehouses located in areas affected by the storm, recent orders may ship later than estimates that have been provided.
Hermitage Lighting Gallery: We've just added a new hardware line: Ashley Norton.
Lightology: Wow! Our 10th Anniversary party was amazing! Thanks to everyone who made it out!
American Lighting Assn.: In his October Technology Newsletter, ALA’s Terry McGowan wrote a fascinating article about smart light bulbs — the newest trend in bulbs.
Lamps Plus: It’s time for the Pinterest Pin of the Week! We love a great crystal chandelier, especially when it’s dramatically and unexpectedly hung above a modern coffee table.
See what light can do
THE WIREDispatches from the lighting industry
50 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Hurricane Sandy, which hit mid-Atlantic and northeastern states in late October, is the largest Atlantic hurricane on record, claiming more than 100 lives and causing up to $50 billion in total damage, according to EQECAT. The lighting industry was not spared. Showrooms, offices and warehouses in the region sustained damage, and power outages took several days to restore. Closures and transportation issues also delayed product shipments from the area. But now, industry members are busy worrying about their friends and family that were affected, and wanting to contribute to the recovery effort. “Many of our distributors were closed due to flooding or blackout,” says Andrij Burchark, Marketing Manager for Jesco Lighting, Glendale, NY. “All of us have friends or family that were affected by the storm. Watching the destruction on TV or seeing it in person only makes you want to do something to help.” The range of Sandy’s destruction is wide. Capitol Lighting, which has four showrooms in New Jersey, saw its solar panels torn off the roof of two locations and scattered around the surrounding area. Bulbrite’s secondary warehouse in northern New Jersey suffered moderate damage due to flooding, but its headquarters — which are located in Moonachie, NJ, where a storm surge caused a levee to break — only had minimal damage. Several Ferguson stores in New Jersey were severely damaged and the organization increased service at other nearby locations while repairs were made. Power loss, which took days to fix, affected many. Jesco was closed for two business days. It took Bulbrite three days to become fully operational, and most of Capitol Lighting’s stores were closed for almost a week without power. As home restoration efforts are getting underway, the industry in the Northeast is jumping to the aid of communities in need. Capitol Lighting will be offering a special no-minimum-purchase $50-off gift card to homeowners who need new lighting and has also partnered with one of its vendors, Maxim Lighting, to donate 150 new fixtures to Morris Habitat for Humanity. “After seeing and hearing about the extent of the
damage in the afflicted area, our hearts go out to the people whose livelihood was impacted,” Eric and Ken Lebersfeld, Capitol Lighting’s President and CEO respectively, said in a statement. “Right now is the critical time for everyone to take care of the basic needs and get back on their feet.” Leviton has announced a donation of $10,000 to the American Red Cross to support the relief effort. The cause is particularly poignant for Leviton since the company has called Long Island home for the past century. “The devastation of Hurricane Sandy directly affected many Leviton employees and we are genuinely proud of the actions that our company has taken to step up and help friends, neighbors and coworkers in need,” said Leviton CEO Don Hendler in a statement. It’s not just companies that are making a difference either. Queens-based lighting designer James Bedell has
used social media to rally support behind an effort called Fixing Sandy. Focused on rebuilding with sustainability and resilience in the forefront, Bedell is calling on interior designers, architects, lighting manufacturers and others to donate services or offer discounts to small businesses and homeowners who need a helping hand to rebuild.
“We’re in the very critical lag period now between the end of the disaster and the rebuild,” Bedell says. “We
need to get into gear now because the holidays are coming up, and then the warm weather right behind it and people will be ready to move.” Burchak says Jesco is worried about the lasting effects on the lighting district in downtown New York City, where many retailers were already struggling. Upgrades in the rebuild could price some tenants out of their locations. Although some of that may become reality, Bulbrite’s President Cathy Choi says Sandy gave her a new perspective toward lighting. “As one of the last two people in the company to regain power at home, I can appreciate light as a source of hope, warmth and life. Each night as I drove home and saw another house in the neighborhood with lights on, I could almost hear the sound of excitement and joy they must have felt at the moment they regained light.”
RECOVERING FROM SANDY
The Solar Array on the roof of Capitol Lighting’s East Hanover, NJ, location was destroyed after Sandy. Photo courtesy of Capitol Lighting.
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THE WIRE
Energy-efficiency success in California is a big story these days, and new residential lighting standards are playing a significant part. Title 24 and Title 20, two standards set by the California Energy Commission (CEC), are anticipated to continue to add to the energy-saving success of the California Public Utilities Commission’s energy programs. Title 24 serves as the basis for design and construction of buildings in California and Title 20 covers appliance efficiency regulations. Both are in the process of being amended for 2013. Title 24, is amended every three years. According to Gary Flamm, Supervisor, Building Standards Development Unit at the CEC, there are several changes to the 2013 residential requirements in Title 24:
■ Currently, in order to determine if an LED luminaire is high- or low-efficacy, an efficacy calculation is used. With the 2013 changes, a default list is provided. “Instead of making people do the math, we have a list that will simplify this question for most of the non-lighting people,” Flamm explains.
■ In order to be high-efficacy, a luminaire is certified by the manufacturer to the CEC under penalty of perjury, but it has to be a residential fixture. Flamm says there’s been some confusion because a number of luminaires that are certified are not residential. Beyond the efficacy requirement, certification requires a minimum of 90 CRI and a color temperature of 2700K to 4000K for indoor use and 2700K to 5000K for outdoor use.
■ Currently, bathrooms have to be outfitted with all high-efficacy luminaires or low-efficacy luminaires on a vacancy sensor. With the 2013 changes, each bathroom must have a minimum of one high-efficacy luminaire, which can be on any kind of switch, and any low-efficacy luminaires have to be on a vacancy sensor.
■ Luminaires in any rooms classified as “utility” — which include laundry rooms, garages and utility rooms — have to be both high-efficacy and fitted with vacancy sensors. Previously, the requirement was either/or.
The 2013 standards were adopted by the Energy Commission on May 31, 2012 and will be printed by the California Building Standard Committee in June 2013. The effective date is Jan. 1, 2014. With the new 2013 standards, residential energy savings over the 2008 standards will be 23.6 GWh per year. Title 20 requires that all regulated appliances sold or offered for sale in California be certified by manufacturers to the CEC. Portable lamps and light bulbs were affected by Title 20 in 2010, when new requirements mandated that lamps sold in the state have dedicated sockets for fluorescent light sources or be sold with a fluorescent bulb — a solution nicknamed “bulb-in-a-box.” As an update to Title 20 in 2013, the CEC has proposed a voluntary California Quality LED lamp standard, which would function similarly to an Energy Star® Plus standard, according to Flamm. Quality LED lamps would need to meet four requirements: a minimum of 90 CRI (only 2700K and 3000K), dimmability, longevity of more than 25,000 hours and be defined as directional or omni-directional. A workshop was hosted by the CEC on Oct. 11 to discuss the voluntary LED specification and American Lighting Assn. (ALA) Director of Engineering Terry McGowan, who is participating on a CEC task force to help develop the standard, spoke on behalf of ALA’s members: “In our view, residential lighting quality is really at the heart of the matter of what we’re discussing here. The quality of light does matter and consumers define that for themselves, especially in their own homes.”
Updates to California Energy Codes
Nuvo is quickly becoming the benchmark for contemporary design and innovation. So why should this past year be any diff erent?
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THE WIRE
54 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
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Lightfair 2016 in San DiegoLightfair Intl. has announced that its 2016 show will take place in San Diego. The Pre-Conference program will run April 24-25, 2016, and the Trade Show and Conference will run April 26-28, 2016, at the San Diego Convention Center. Organizers also confirmed that the 2014 show will take place in Las Vegas and the 2015 show will take place at an undetermined East Coast location, but have not yet released the dates for either of these interim shows. Lightfair is produced annually, alternating between large East and West Coast venues. The show’s San Diego debut follows its long-running staging at the Las Vegas Convention Center, which originally started in 1998 to replace Chicago. It returned to Las Vegas in 2001 and then in even years between 2004 and 2012. The San Diego Convention Center’s size and scale, together with its proximity to extensive hotel facilities and transportation resources and services, was a defining factor in the location decision. The Center has more than 500,000 square feet of exhibit space and is located within walking distance of more than 11,000 hotel rooms and scenic San Diego Bay. The San Diego Intl. Airport is also within three miles of the Center. The 2013 edition of Lightfair will take place at the Pennsylvania Convention Center in Philadelphia, with Pre-Conference programming April 21-22 and the Trade Show and Conference running April 23-25.
Cree-Powered LED BulbLaunches at Best BuyThe Insignia LED bulb, powered by Cree,
is now available exclusively at 1,000 Best
Buy stores nationwide. The new bulb was
developed in partnership with Dave Carroll.
The Insignia LED light bulb looks like a
traditional incandescent light bulb, a familiar
shape for consumers, and provides a more
ambient, omnidirectional light. Additionally,
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“It was important to me to create an LED
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“Consumers have traditionally resisted
other high-efficiency light bulbs due to
their unattractive shapes, strange lighting
and high costs. Teaming with my Insignia
partners at Best Buy and the lighting experts
at Cree enabled me to bring a better-quality
bulb to market.”
www.techlighting.com
©2012 Tech Lighting. All rights reserved. The “Tech Lighting” graphic is a registered trademark of Tech Lighting.
Since the launch of our innovative Unilume LED undercabinet system, customer
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THE WIRE
56 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
At the October High Point Market, two lighting companies received Pinnacle Awards from the American Society of Furniture Desginers (ASFD): Hubbardton Forge won in the Green
Leaf category for sustainable design and Golden Lighting won in the Lighting category. Hubbardton Forge’s winning lamp, the Brindille, is made of recycled steel.
The round bar stock is heated to a red-hot temperature then repeatedly hammered with a vintage trip hammer to create its signature organic twig aesthetic. “It’s an honor to be recognized, for the eighth time, by such a prestigious organization as ASFD for both our design leadership and environmental posture,” says Bruce Hathaway, National Residential Sales Manager for Hubbardton Forge. “We see product design and our ‘green awareness’ as intertwined, fundamental foundations of Hubbardton Forge. It’s who we are as a company. Winning the Green Leaf Pinnacle Award is confirmation that our environmental stewardship is critically important at every level of our decision-making process.” Golden Lighting’s winning chandelier, Autumn Twilight, features steel branches sculpted with crystal to create a forest canopy, and faceted amber-tinted crystal beads and leaves that glisten when illuminated. “We are extremely excited by this achievement,” says Danielle Dzurik, Product Development Manager at Golden Lighting. “This award demonstrates that Golden Lighting is committed to producing creative lighting designs for our customers. But more importantly, it has inspired us to continue developing innovative lighting, and encouraged us to push the boundaries of conventional lighting design.”
214.744.7444 | www.dallasmarketcenter.com
Dallas International Lighting Market | January 17-21
THOUSANDS OF NEW LIGHTING STYLES HAVE JUST ARRIVED. TIME TO SHINE.
Lighting Pinnacle Winners
The Brindille table lamp from Hubbardton Forge.
Milano Pendant
Sparta Semi Flush Mount
Madison Ave Chandelier
THE WIRE
58 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
NICOR Lighting has hired Kristean Alcocer as the Eastern Regional Sales Manager. He comes to the company with extensive
experience in lighting, electronics manufacturing, distribution and sales.
Louie Morales has joined Progress Lighting as Commercial Product Manager. He is responsible for all aspects of the
company’s commercial products,
including recessed, track and linear fluorescent categories.
Francisco Garza is MaxLite’s new Product Marketing Manager. Garza’s current responsibilities include helping design and launch new lighting fixtures, lamps, ballasts and controls, as well as modifying existing products in the line.
Generation Brands has promoted and hired several employees. Matt Vollmer has been promoted to President of Sea Gull Lighting; Steve Hurley has been promoted to Vollmer’s Vice President of Sales position for Tech Lighting and LBL Lighting; Brian Lintner
has been named Director of Product Development and Design for Sea Gull; Srinivasa Krishna is now Sea Gull ’s Director of Sales Operations; Keith Conley was appointed Regional Sales Manager in a new region; Mark Urban has been hired as the Product Development and Sales Manager for Monte Carlo Fan Co.; and Kevin M. Fagan has been hired in the newly created position of Vice President of Engineering for Generation Brands.
WHO’S WHO
ALCOCER
MORALES
VOLLMER HURLEY
FRIDAY, JANUARY 18 AT 6:00 PM : HINKLEY PARTYRock out with Hinkley and enjoy the party of the year with hot Dallas band Identity Theft!
SATURDAY, JANUARY 19 AT 8:00 AM : JAZZ BRUNCH
INNOVATIVE DESIGNS | REVOLUTIONARY MERCHANDISING STRATEGIES | CUTTING EDGE LED TECHNOLOGY
GROUNDBREAKING ADVERTISING | DYNAMIC WEBSITE | POWERFUL SELLING TOOLS & ANALYSIS
Please note that these events are exclusively for the enjoyment of out reps and our customers.
JOIN US IN DALLAS
INTERNATIONAL LIGHTING MARKETJANUARY 17-21, 2013
SHOWROOM 3210, DALLAS TRADE MART
LIVE WIRE
www.ResidentialLighting.com60 RESIDENTIAL LIGHTING | DECEMBER 2012
At the October High Point Market, an unofficial Friday start kicked off a full week of product launches, first-time exhibitions and fresh events, like Carolina-flavored Local ART. The show’s “Fashion Focus” theme connected apparel with home décor, which was underscored by a number of designer appearances.
Fall Fashions
1
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1. Susan Inglis from the Sustainable Furnishings Council with Mark Phillips at the Phillips Collection mixer.
2. Andrew Palecek (left) with Jeffrey Alan Marks at the press breakfast to introduce Marks’ new furniture and accessories line for Palecek.
3. Luca Filice (right) of Prima Lighting, Vaughan, ON, met designer Barry Dixon at Dixon’s launch for Arteriors Home.
4. Rob Warrington (middle), CEO of Solaria Lighting, snipped the ribbon for the company’s new Suites at Market Square space while Karen LaMassonne (second from left), Bennett Walton, and IMC’s Laura McSorley (left) and Rhonda Jackson joined in.
5. Lisa Kahn (left) introduced her new collection for Chelsea House, and winning High Point Market Style Spotter Lisa Mende was quick to tag a mirror as a favorite.
6. (From left) ART’s Sharon Davis, Littman Group’s Kellee Hollenback and Light by Design’s Vanessa Turney with one of High Point’s finest at the new Local ART event.
7. (From left) Fashion designers Christian Siriano and Lela Rose, and interior designer Thom Filicia spoke at a lively press breakfast about the intersection between fashion and home furnishings.
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ILLUMINATIONS
62 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Residential Lighting: What lighting functionalities do we need for an aging population?Eunice Noell-Waggoner: The key words are quantity and quality. Let’s explore quality first. What a young person might describe as “sparkling,” an older person would describe as “glare” — enemy number one for aging eyes. So ”attractive” and ”functional” will have totally different meanings for your older customers. All light sources must be shielded with a shade or a diffuser — no exposed bulbs. Quality of light includes even and consistent ambient light levels throughout the home with the addition of task lighting. The dramatic effect of high-contrast lighting won’t be appreciated by older people.A higher quantity of light is needed because only one-third to one-fifth of the light reaches the retina as compared to younger people.
RL: What output are we talking about? Is color important?ENW: What’s important to an older person is the amount of light in the space, measured in footcandles with a light meter. With a light meter, every showroom could become a mini lighting lab. The recommended light level for ambient light is 30fc — measured at 30 inches above the floor with the photocell of the light meter facing the ceiling. Measure the lighting in the showroom at different locations so your customers can experience what works best for them. Color is now a very important
topic. Scientific research over the last 12 years has brought a new understanding about the importance of having high levels of cool light, like daylight, during the day and low levels of warm amber light at night. Changing the color of light at night is needed to promote sleep. Older people have a high percentage of sleep disorders, so this is very important. The pathway to and from the bedroom and bathroom, and in the bathroom, must have night lighting that is amber.
RL: What opportunities exist to cater to aging eyes?ENW: The simple fact is that older eyes need more light. To provide the quality mentioned above, the lighting must be uniform, which means more lighting fixtures. Downlights alone are not enough. Additional lighting must be provided to light the ceilings and walls. Think in terms of lighting the spatial volume, not just the floor. Using direct-indirect lighting is a common strategy in offices
and commercial buildings — seniors would benefit from this same strategy.Consider all the possibilities where lighting could be built on top of kitchen cabinets, above bookcases, inside cupboards. Adding more layers of light provides flexibility in a space and satisfies the demands of task lighting.The best showroom, if space allows, has small vignettes of key areas of the home — kitchen counters, dining areas, bathrooms — with various lighting options so the customer can find the right combination that works for them.
RL: What are some do’s and don’ts for manufacturers? ENW: Think beyond single use. Re-think the dining table fixture. Seniors use the table to read the newspaper, pay bills, eat meals and occasionally entertain. LEDs make it possible to provide indirect up-light to light the space and additional down-light for reading tasks, while providing an elegant fixture to set the tone for the room. Incorporate LED amber night-lights into wall sconces and vanity lights with occupancy sensors or small astronomical timers to automatically turn the light on when needed.
What a young person might describe as ’sparkling,’ an older person would describe as ’glare.’
Eunice Noell-Waggoner advises about lighting design that respects seniors’ growing desire to “age in place.”
One for the Ages
64 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
THINK BUSINESS
While most of my business advice pertains to what you do or think about during the
workday, sometimes a better question to ask is: “What keeps you up at night?” Or, more accurately, what wakes you up at night and makes it tough to go back to sleep? In a recent survey of businesses in the remodeling market that were asked this question, more than 50 percent cited “uncertainty about the future.” Uncertainty about the stock market causes investors to be more conservative. Uncertainly about the weather effects what we wear. Uncertainty is simply not knowing if the assumptions we make will apply in the future. In business, uncertainty is a tough place to be. A low level of fear is healthy for a business and all of us personally. It can keep us sharper and help us not take for granted what we do. I also feel we all need to be rational and play the odds. But here are tips to help you frame the subject of uncertainty:
Focus on the facts, not just the emotions and feelings. Your emotions are important but can keep you from being rational about the future. For example, you know that your prospects value their most important asset, their home. Their home is not going to improve itself. It is a question of when and with whom, not whether they will improve the lighting in their home. So you need to be more aggressive in your efforts to get the opportunities and convince your prospective clients that an update is not only good, but also necessary so “their home does not die.” Now is a great time to remodel. With low interest rates and uncertainty in the stock market, what better place is there to plant a few dollars? Play the odds. If you know that past clients are a good source of new business, then you may want to pursue more marketing strategies wrapped around past clients. If you are thinking about launching a new product or service, you may want to
take a little more time to flesh it out before pulling the trigger. Again, what you want to do in more uncertain times is to increase your odds for success, not hide under your bed. Think about the flip side. Write down all the things that uncertainty brings: your business not growing; your team becoming disillusioned; your frustration from not doing or trying new things, etc. Then follow up by writing down a question I often ask myself: “What is the worst thing that can happen?” This list will show that the worst is not so bad, and it can help you to pick the winners. This exercise brings conviction and confidence. None of us has a crystal ball and I do not believe in psychics. It is the business leader’s job to be the guiding light and help make sense out of uncertain times. It is your job to make the right decisions regardless of uncertainty. It is the business leader’s job to inspire others and reduce some of the fog and fear they have for the future. This is not easy, but is extremely important to not only survive but also to thrive.
Mark Richardson is a member of the NAHB Remodeling Hall of Fame and a Fellow at Harvard University’s Joint Center for Housing Studies. He is the author of the best-selling book
“How Fit Is Your Business” and the just-released “Business Themes to Live By.”
What’s keeping you up at night? Mark Richardson has suggestions for putting things in proper perspective.
Rest Easy
Hunt no further.
Now for the fi rst time, the wild at heart can light their living spaces with a tiger-striped
crystal chandelier. The Jungle Collection by Preciosa will debut in Dallas this July, in perfect harmony with the fashion craze for jungle themes. There are two design families. Sleek and tawny Bengal Tiger works well with neutral and earth tones. Black and white Siberian Tiger (pictured) holds its own among bold colors.
These chandeliers achieve a new sensuous minimalism. The design is highly disciplined, but the spirit remains untamed. The chandeliers are formed of authentic Czech crystal, mouth blown and handcut at Preciosa, and ornamented with Austrian-inspired optic crystal pendeloques. The designs are original to Preciosa, Czechoslovakia’s largest and oldest manufacturer of crystal chandeliers. Stop by and see The Jungle Collection at our Dallas showroom.
AUTHENTIC CZECH CRYSTAL FROM THE SOURCE™
POINT OF SALE
66 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Front-of-house displays are prime real estate for any lighting retailer. But at Connecticut Lighting Centers in Hartford, CT, switches and dimmers — not decorative products — greet folks as they enter. “The first thing you see is a Lutron display [with interactive] switches, shades and controls for home automation,” says David Director, President of Connecticut Lighting Centers. “Decorative lighting is decorative lighting, but how we control that light is what’s exciting and new.” More and more lighting retailers are beginning to recognize the profit potential of this category. Once a simple wall plate with a lever, today’s
switches are smarter and more fashion-forward. And companies continue to push the envelope in terms of form and function. Most recently, Legrand shook up the category with its new Adorne line, which features a distinctive square
design, 32 finish options and seven unique interface designs, including a switch that uses touch-screen technology to power lights on and off. “[We designed Adorne] to help homeowners view switches and outlets not as eyesores to work around, but as beautiful yet functional design features that complement their décor and elevate the style of any room,” says Mario Gonzalez, Vice President of Marketing for the Adorne Collection. Legrand applies the same concept to the Adorne display and marketing materials it offers its retail partners. Designed to be attractive as well as approachable, the display allows customers to interact with the switches
and dimmers and to get a feel for what they can do. That interactivity is key to selling switches effectively. Just ask Outside Sales Manager Jim Meltzer of Connec-
ticut Lighting Centers, where displays begin with the simplest models up to full home automation. “Everything we have is workable, and we encourage customers to spend time with the products and to play
around with them,” Meltzer says. Customers who visit Costa Mesa, CA’s Allied Lighting can see what switches and other lighting controls do to create different looks in a full-scale kitchen. The retailer’s 1,500-square-foot Light Lab has become a destination for homeowners, as well as builders, contractors and interior designers. “We sell sophisticated lighting controls, including switches and dimmers,” says General Manager Robert Hertzberg. “When people experience first-hand how those products completely transform a room, it becomes a no-brainer for them.” While aesthetic attributes may be enough to close a sale, retailers would be remiss if they ignored switches’ energy-efficiency story, says Bryan Biga, National Showroom Manager for Lutron. “Explaining the benefits of switches and other lighting controls from an energy-savings perspective gives consumers another side of the story, and an important one at that.” To make the most of switches on the showroom floor, category veterans like M&M Lighting’s Allan Margolin say it’s got to be all or nothing. “As a showroom owner, if you’re going to sell lighting controls, you have to commit to it,” he says. “You have to be excited about the product and stay up-to-date on the latest innovations. You also have to give your sales staff the proper training, and you have to actually stock the product.” Director agrees. “You’re either in it or you’re not. It’s a commitment, but we feel it’s an integral part of the lighting business, so it’s important for us to be all in.” — Jennifer Pinto
Successful lighting showrooms share their secrets for selling switches and dimmers.
Switching It Up
(From left) Connecticut Lighting Centers’ Outside Sales Manager Jim Meltzer and Vice President Neil Fleisher show off their Five-Star Showroom of the Year Award from Lutron, given for the retailer’s innovative lighting controls display. Allied Lighting and M&M Lighting are also listed among Lutron’s top-performing showrooms.
©2012 Feiss and Monte Carlo, Feiss is a registered trademark of Murray Feiss. Monte Carlo is a registered trademark of Monte Carlo.
www.feiss.com www.montecarlofans.com
Generation Brands™
DESIGN FORUM
68 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Marks: My process for designing a light is always dependent on the location where it’s going. Often times,
I re-work vintage fixtures by changing scale, finishes, and bulb locations so that they fit the room they are designed for, and so they throw
discreet but ample light.
I’m inspired by nature. I know
it sounds cliché, but I get my best ideas when I’m out hiking or at the beach. I also read every European design
magazine and book I can find. They do
things differently in Europe. I like to translate the European sensibility to American design. We have much more space and different light, so what works in Europe does not necessarily work here. A lot needs to be adjusted, and that’s a fun process. You can’t compare market-driven design to art-driven design. It’s not an artist’s prerogative to be commercial. You have to decide what you want to be. If you’re going to be an artist, be an artist. For me, form follows function — always has, always will. As far as style is concerned, traditional and contemporary are so much more interesting together than separate. I don’t like clinical modern interiors. But I feel a traditional space with no reference to modern-day living is equally strange, unless you’re in an 18th Century castle in England.
I’m far more traditional than I am contemporary. The number-one thing affecting design right now is cost. People need to feel that they’re getting value. Frivolous spending is gone, so products need real value in terms of quality, look, innovation and function.
Every kitchen you see has a pair of industrial lanterns hanging
over the island. I’m bored with that look.
I wanted to create something that was warm, textured and simple. So I designed a hand-woven pendant light in reaction to the industrial lighting so fashionable now. The Green Oaks pendant has very clean lines. The woven shade
lets tiny bits of light shine through, making it stunning at night. The woven rope cord makes it even more handcrafted, which makes it
feel special. This piece is hand-woven by artisans, and that to me adds value — and charm.
Designer and Bravo TV star Jeffrey Alan Marks brings warmth and value to his new line for Palecek.
Million Dollar Baby
A favorite from the High Point Market launch of Jeffrey Alan Marks by Palecek, the Green Oaks pendant (above) is a hand-woven design from the Palo Alto Collection. Marks’ La Jolla Collection for Palecek has the flavor of a luxurious beach house, with inviting textures like the Sea Ridge table lamp (left). www.palecek.com
70 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
welcome homeSTYLE WE LIKE
With the housing market showing slow signs of recovery, a home ”hanging in the balance” is no longer an
ominous reminder of recessionary woes but a playful pendant concept from Australia’s Autumn Products.
Hut fixtures are made from powdercoated steel and acrylic that slots together without screws, which is
refreshing since we’ve been screwed enough lately, thank you very much. www.autumnproducts.com.au
Proprietary LED Lighting Systems by Holtkoetter International, Inc.for table, floor, wall & ceiling applications
www.holtkoetter.com
TM
72 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
2013 kicks off with Texas-sized excitement at the Dallas Intl. Lighting Market, Jan. 17-21. Celebrity appearances enhance the star power of lighting’s biggest buying event of the year, which will feature plenty of new showrooms as well. We’ll help you get the lay of the land with handy floor plan maps, event highlights and plenty of products to preview.
dallas marketGUIDETO
THE
Access Lighting 3939
Alico Industries 3664
Ambience/Metropolitan 3783
Arroyo Craftsman 3915
Artcraft 3501
Arteriors Home WTC 301-3
Avenue Lighting 3656-08
Bazz Inc. 3832
Besa Lighting 3006
Bethel Intl. 3220
Bruck Lighting 3309
Bulbrite 3351
Capital Lighting 3931
Corbett Lighting 3902
Crystorama 3503
Cutting Edge Industries 3531
Dimond 3606
Élan 3519
Elegant Lighting 3050
ELK Lighting 3606
Emerson 3907
ET2 3905
Focalor 3656-06
Forecast 3101
H.A. Framburg 3915
Fredrick Ramond 3210
Gaddis Contractors 3862
Hinkley Lighting 3210
House of Troy 3915
Hudson Valley Lighting 3902
Illuminati Lighting USA 3109
Iris Crystal 3941
James R. Moder Crystal Chandelier WTC 303-1
Justice Design Group 3920
Kalco Lighting 3303
LBL Lighting 3925
Lights Up! 3656-03, 3656-04
Luminance 3135
Lutron 3301
Maxim Lighting 3901
Minka Lavery/Minka Aire 3725
Nora Lighting 3709
Northeast Lantern 3800
Osram Sylvania 3656-02
Philips Consumer Luminaires 3101
PLC Lighting 3525
Preciosa 3935
Progress Lighting 3840
Quoizel 3200
Quorum Intl. 3004, 3111
Recesso Lights 3656-06
Regency Ceiling Fans 3915
SLV Lighting 3656-01
Spectrum Shared Lighting Gallery 3656
Stone Lighting 3327
Thomas Lighting 3101
Toltec Co. 3343
Trans Globe Lighting 3616
Troy-CSL 3902
Van Teal 3060
Vaxcel Intl. 3942
Viz Glass 3656-07
WAC Lighting 3934
Wila Lighting 3309
Worldwide Lighting 3420
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 73
TRADE MART3RD FLOOR
Tongfang Lemnis
Ambience/ Metropolitan
Minka Lavery/Minka Aire
Nora Lighting
3327Stone
LightingWorldwide
Lighting
H.A. Framburg/House of Troy/Arroyo Craftsman/LBL Lighting
Quorum Intl.
ET2
Maxim Lighting
LightingShowroom
ÉlanA Kichler Company
Hudson Valley/Corbett Lighting/
Troy-CSL
Preciosa
GaddisContractors
Trans Globe Imports
LightingShowroom
Quorum Intl.3111
3832
BazzInc.
FreightElevators
Van Teal
Regency Fans
LightingShowroom
Artcraft
Bruck/Wila
Vaxcel Intl.
WAC Lighting
LightingShowroom
Lighting Showroom3143
Lighting Showroom
NortheastLantern
ELK Lighting/Dimond
3220Bethel
Intl.
Elegant Lighting
James R. ModerCrystal Chandelier
Inc.
Hinkley Lighting/Fredrick Ramond
Philips Consumer Luminaires North America/
Thomas Lighting/Forecast
Luminance
Lighting Showroom
SpectrumShared Lighting Gallery/
Avenue Lighting/Viz Glass
3109Illuminati
Lighting USA
Iris Crystal
Cutting Edge Industries Lite Tops
3531
ArteriorsHome
BesaLighting
74 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
TRADE MART4TH FLOOR
Allegri
Lighting Showroom
Holtkötter
Z-LiteLighting
Showroom
Morlee Lamp-shade
Hunter Fan Co./Prestige/Casablanca Fan Co.
Kenroy Home
MonterLite
4929
4926
4931Trend Lighting
Schonbek Worldwide Lighting/ Swarovski
Fanimation
LivexLighting
DVI Lighting
StarFire
Crystal
EdgeLighting
Savoy House
Adesso
LightingShowroom
LightingShowroom
LightingShowroom
LiteMaster
Varaluz
LightingShowroom
LightingShowroom
LightingShowroom
Forte Lighting
LightingShowroom
Feiss/Monte Carlo Fan Co.
Lighting Showroom
LightingShowroom
Cristal-strass
4408
Ellington Fans/ Jeremiah Lighting/
Craftmade
4902
Lighting Showroom
Lighting Showroom
LightingShowroom
Paul-mann
Ltg.
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 75
Adesso 4906
■ Allegri 4915
American Brass & Crystal 4503
American Lighting 4745
Cal Lighting 4323
Casablanca Fan Co. 4929
The Coppersmith 4941
Craftmade 4902
Cristalstrass 4408
Dainolite 4303
Dolan Designs 4903
DVI Lighting 4301
Edge Lighting 4515
EGLO 4916
Ellington 4902
Eurofase 4002
Eurofase Classics 4002
Fanimation 4943
Feiss 4010
Fine Art Lamps 4808
Forte Lighting 4400
Glow Lighting 4319
Golden Lighting 4909
Holtkötter 4600
Hubbardton Forge 4921
Hunter Fan Co. 4929
Jeremiah Lighting 4902
Jesco Lighting 4313
Kendal Lighting 4739
Kenroy Home 4707
Kichler 4103
Lite Master 4311
Lite Source 4804
Livex Lighting 4729
Matthews Fan Co. 4737
Monte Carlo Fan Co. 4010
Monter Lite 4733
Morlee Lampshade Co. 4517
Nuvo Lighting 4942
Paulmann Lighting 4525
Satco Products 4942
Savoy House 4901
Schonbek Worldwide Lighting 4926
Star Fire Crystal 4509
Stonegate Designs 4701
Swarovski 4926
Tech Lighting 4705
Trend Lighting 4931
Varaluz 4507
Z-Lite 4945
ALA SEMINARSThe American Lighting Assn. (ALA) will offer a series of educational events in its conveniently located Seminar Cetner, WTC 345. For more information, contact Nicole Juneau, [email protected].
Friday, Jan. 188-9:30 a.m.: Demystifying Low Voltage Landscape LightingRichard Alan, CLMR 4-5:30 p.m.: How to Create Beautiful Kitchens and Baths With LED LightingNick Senofsky Saturday, Jan. 198-9:30 a.m.: Lighting a Contemporary Custom HomeDaniel L. Blitzer Noon-1:30 p.m: How to Sell Energy-Efficient LightingDaniel L. Blitzer
24TH ARTS AWARDSRecognizing home accessories retailers, manufacturers, designers and sales representatives, the ARTS Awards will be held on Saturday, Jan. 19, 6:30 p.m. Presented by ART - The Creative Home Furnishings Network and the Dallas Market Center, the ARTS Awards will once again return to the Khmer Ballroom at the Hilton Anatole Hotel and feature elegant enhancements courtesy of sponsor Swarovski Elements. The event will be hosted this year by HGTV designer John Gidding and the program will include a new Visionary Award, presented to ART charity partner Dwell With Dignity. Uttermost’s Cooper family will receive this year’s Academy of Achievement Award. Single tickets may be purchased for $150 ($125 for ART members) or tables of 10 may be reserved for $1,500 ($1,125 for ART members). For more information, visit www.accessoriesresourceteam.org.
SHOWROOM IDEASHAREThursday, Jan. 17, 3 p.m.WTC 166Residential Lighting and ART - The Creative Home Furnishings Network
will host the fourth Showroom IdeaShare, a roundtable discussion for lighting retailers. The dialogue will be driven by anonymous questions submitted by participants. Space is limited, so please RSVP to Sharon Davis at sharonjdavisnc@
earthlink.net or Laura Van Zeyl at [email protected] to reserve your seat. ART membership is not required to participate, but with ART Card specials for members throughout the Dallas Total Home & Gift Market, you may want to consider joining.
HGTV’SJOHN GIDDINGThe Role of Accessories in Curb AppealSaturday, Jan. 19, 10 a.m.WTC Hall of Nations
Join John Gidding, designer and host of HGTV’s ”Curb Appeal: The Block,” as he shares behind-the-scenes secrets for boosting curb appeal using decorative accessories,
as well as real-life examples from his private design firm, John Gidding Design Inc. Co-sponsored by Dallas Market Center and ART - The Creative Home Furnishings Network.
76 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
American Lighting Assn. 345
Arteriors Home 301-3
Autograph Foliages 398
Bearington Collection 360
C&F Enterprises 321
Couronne Co. 330
D. Stevens 352
Dale Tiffany 309-1
Impact Crystal & Home 304
Inconjunction Inc. 348
James R. Moder Crystal Chandelier 303-1
Katherine’s Collection 386
Kraft Klub 322
Melrose Intl. 310
Molly ’n Me 358
Old World Christmas 332
Omni Sales & Marketing 331, 333
Park Hill Collections 318
Primitives by Kathy 334
Rawe Mills 376
Raz Imports 340
Reliant Ribbon 308
Robert Abbey 305-1
The Round Top Collection 346
Santa’s Own 392
Sullivan’s Inc. 394
Lighting Showroom
Santa’s Own
Rawe Mills
Melrose Intl.Melrose Intl.
Park Hill Collections
Lighting Showroom
The Round Top Collection
GiftShowroom
LightingShowroom
Omni Sales & Marketing Group
Lighting Showroom
Lighting Showroom
LightingShowroom
Sullivan’s Inc.
ImpactCrystal & Home
303-5Lighting
Showroom
303-7Lighting
Showroom
3060Lighting
Showroom
Lighting Showroom
Lighting Showroom
Couronne Co.
Molly‘n Me
Primitives by Kathy
GiftShowroom
Park Hill Collections
LightingShowroom
Lighting Showroom
D. Stevens
344
Reliant Ribbon
C&F Enterprises321
GiftShowroom
GiftShowroom
339Gift Showroom
Arteriors Home
Gift Showroom
326
Kraft Klub322
Gift Showroom
320
WORLD TRADE CENTER3RD FLOOR
LED Energy SolutionsN o r a L i g h t i n g … I l l u m i n a t i n g t h e f u t u r e
Diamond Series LED Downlights4", 5" & 6" up to 1000 lumens
LED Track LED Lightbar PlusUp to 425 lumens per foot
LED Puck Lights210 lumens each - Linkable
Die-Cast LED Mini Step Lights LED Pendants
LED Bravo and LED Under Cabinet120V Dimmable, Integral Driver
LED Tape LightRGB, Standard, Hy-Brite and High Output
LED Nora Rail
RoHSC O M P L I A N T 2008
WETT e l 8 0 0 . 6 8 6 . 6 6 7 2 w w w . n o r a l i g h t i n g . c o m
Excellence since 1989
Visit our new showroom DALLAS TRADE MART #3709
78 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Ambiance Home Decor 10025
American Lighting Assn. 10046
Ashton Fine Arts 10009
Beau Artiste 10015
Bill Reiman & Assoc. 10014
Caravanserai 10055
Currey & Co. 10000
Daria Persian Rugs & Antiques 10057
Decorative Arts Intl. 10040
East Enterprises 10063
Foster’s Point 10076
Fourteenth Colony Lighting 10016
Groovystuff 10027
Lloyd Humphries 10062, 10080
MSM4 Imports 10006
Oriental Danny 10018
Pacific Coast Lighting 10014
Papila Designs 10052
Roadrunners Shared Showroom 10047
Robert Koerth & Assoc. 10030
Santangelo Lighting & Design 10060
Somerset Studios Inc. 10011
Stylecraft Home Collection 10074
Taylor’s on Ten 10010, 10034
Touch of Silk 10058
Uttermost 10021, 10051
Vista Fine Arts 10033
Yosemite Home Decor 10085
Roadrunners Shared
Showroom
HomeAccents
Showroom
Beau Artiste
Somerset Studios Inc.
SantangeloLighting & Design
Design Showroom
Papila Designs
DesignShowroom
Currey & Co.
AmbianceHomeDécor
Design Showroom
Decorative ArtsIntl.
MSM4Imports
StylecraftHome Collection
HomeAccents
Showroom
Home Accents
Showroom
GroovyStuff
HomeAccents
Showroom
Daria Persian Rugs & Antiques
Home AccentsShowroom
Bill Reiman & Assoc./Pacific Coast Lighting
10014
Home AccentsShowroom
Home AccentsShowroom
10087 Yosemite Home Decor
Ashton Wall Decor
WORLD TRADE CENTER10TH FLOOR
80 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
ARTCRAFTRetro metal spheres are back in style. This design comes in multiple configurations and is available in three finishes: Black, White and Chrome. TM 3501. www.artcraftlighting.com
CORBETT LIGHTINGThe Sublime pendant is suspended from generously sized links. A ring spans the fixture, while a spear-shaped smoke crystal diffuser provides a focal point. TM 3902. www.corbettlighting.com
KALCOThe New Haven Collection’s recycled burlwood accents and shades create a lovely glow suitable for any space. The collection consists of a chandelier, mini pendant (shown), two flush mounts, a single-light sconce and two bath fixtures. They are all offered in a variety of finishes. TM 3303. www.kalco.com
FEISSFinished in Dark Antique Brass, the Urban Renewal lamp is inspired by the Industrial Revolution. Featuring reproduction pieces from old factories, Urban Renewal adds an industrial-inspired aesthetic to any home. The lamp adjusts in height from 24¼ inches to 26¾ inches. TM 4010. www.feiss.com
82 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
NORA LIGHTINGNicolas, a new series of hand-blown Italian art glass pendants, accepts a wide range of light sources, including 10W LED with dimmable drivers. Textural metal shavings are embedded in multiple layers of glass, creating patterns, swirls and tonal variations in Granite Brown, White and Amber. TM 3709. www.noralighting.com
EUROFASE The Volante is constructed with three tiers of luxury. The fixture is decorated with white silk shades, hundreds of crystal adornments and a detailed frame with a silver finish. TM 4002. www.eurofase.com
COUTUREThe base of the Solana table lamp is made of natural acacia wood and the coral is cast resin in Chalk White. It’s topped with an off-white linen shade and is 36 inches tall. WTC 536. www.couturelamps.com
HINKLEY LIGHTINGThe Splendor Collection combines modern and traditional elements. Shown in Brushed Nickel, the ¾-inch square arms and center column are balanced by a large solid metal ball finial and thick etched-glass bobeches. TM 3210. www.hinkleylighting.com
PHILIPS CONSUMER LUMINAIRESThe slick, cool glossiness of the Black (shown) and White Sophia pendants creates a stunning contrast to the matte gold inner finish. This distinct form offers an unexpected level of sophistication as a result. TM 3101. www.philips-luminaires.com
84 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
ACCESS LIGHTING The Rain Collection of contemporary LED pendants and chandeliers is inspired by the wonderment and fluidity of falling rain. Equipped with both functional and ambient lighting via the company’s new innovative LED board design. TM 3939. www.accesslighting.com
ELLINGTON FANS The massive 54-inch Centric fan illuminates a room with both up and down light. Shown in the Black Chrome finish, Centric is sold with a remote control. TM 4902. www.ellingtonfans.com
VAXCEL INTL. With a contemporary rustic design, the Meritage Collection features a Black Iron-finished frame accented with Charred Wood. Pillar candle-style glass adds an element of drama, making this piece perfect for any rustic or transitional home. It measures 28 inches wide and 29 inches tall. TM 3942. www.vaxcelusa.com
PACIFIC COAST LIGHTING With a natural design motif and hand-applied beige-almond finish, the versatile Artichoke Collection bridges tropical and traditional styles, making it one of the company’s top sellers. WTC 10014. www.pacificcoastlighting.com
ROBERT ABBEYThe Edwin table lamp features a Polished Nickel finish and Dark Walnut base. The Bisque Linen shade has a self-fabric top diffuser and houses two 60W max bulbs. WTC 305-1. www.robertabbey.com
86 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
AVENUE LIGHTING The Ventura Blvd. Collection, designed by Victor Titizian, also includes a round flush mount, wall sconce or portable lamp version. TM 3656-08. www.avenuelighting.com
BULBRITE Meticulously handcrafted to preserve the look of early 20th Century lighting, MiniNostalgic Collection bulbs have an antique finish, defined steeple and intricate filament design to show off within indoor or outdoor transparent fixtures. MiniNostalgic 25W Thread Filament ST15 Candelabra Base (E12) is shown. TM 3351. www.bulbrite.com
ADESSOThe Sedona table lantern is part of a collection that features natural cork shades and walnut-finished wood bases. The table lantern is 13 inches high and 7 inches square with a 1-inch tall base. TM 4906. www.adessohome.com.
EDGE LIGHTINGThe Audrey Vanity AC LED fixture features a lambertian white diffuser, which provides uniform light without “hot spots.” It contains very warm white, high-CRI (80+) LEDs and is sold in 3-inch increments from 12 inches up to 72 inches. TM 4515. www.edgelighting.com
CURREY & CO. The Farouche lantern is made of wrought iron and shell with a Natural and Coral White finish. It has four lights and measures 23 inches in diameter and 34 inches high. WTC 10000. www.curreycodealers.com
“Lighting has always been like a second family to me, so my induction into the ALA Hall of Fame was a true honor. It meant so much to be recognized by those I hold in such high regard. Please accept my most humble thanks. And join me in the Varaluz/Alternating Current showroom where I can say thank-you in person this January.”
– Harry Kallick
WONDERS. NEVER CEASE.
[email protected] VEGAS - DALLAS - MANILA
88 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
REGENCY CEILING FANS Regal decorative accents on the Coronado’s motor housing and ornate blade arms are enhanced by the included wide designer blades. The supplemental lighting from the uplight creates a distinctive effect. The model is Select Touch compatible and remote-control adaptable, allowing independent dimming control of uplight and optional lower light. TM 3915. www.regencyfan.com
SATCO PRODUCTS KolourOne Panel Array 2.0 LED PAR lamps were designed from the ground up with longer throw distances, sleeker designs for tight spaces, higher lumen output and Energy Star® qualification. PAR30 short and long neck models shown here. TM 4942. www.satco.com
FLAMBEAUThe Birdland three-light candelabra features a two-tiered metal mounting in a Gold-Leafed finish that supports an ebony and beige patina column. Three striped, curved arms have red and beige decorative spheres and bobeches adorned with hanging crystal drops. Designed by Paul Grüer. WTC 10014. www.flambeaulighting.com
LUTRON ELECTRONICS The Maestro Dual Voltage Occupancy/Vacancy Sensing Switch works with all bulb types and either 120V or 277V applications, requires no neutral wire, and can be quickly and easily installed without the need for sophisticated programming or additional wiring. It features innovative, proprietary sensing technology to ensure lights stay on when the room is occupied and ambient light detect, which senses light in the room and only turns lights on when needed. TM 3301. www.lutron.com
LBL LIGHTING Made of stainless steel, the Era wall sconce has an acrylic diffuser that allows textures of light to shine through its intricately-etched, asymmetrical pattern. Available in CFL or LED, it measures 11 inches high, 10 inches wide and 4¼ inches deep where it curves outward. TM 3925. www.lbllighting.com
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90 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
WAC LIGHTING With a silhouette originally designed as a functional fixture for stairwells, sheds and machine shops, the Bristol LED pendant blends the industrial look of yesterday with the technology of tomorrow. This well-proportioned, simple design is handcrafted with a beautiful Bronze finish. TM 3934. www.waclighting.com
ALLEGRI The contemporary geometry of crystals in the Vermeer wall sconce reflect dazzling patterns on the wall. The collection also contains a chandelier and a flush mount ceiling fixture, and is offered in a Chrome finish as well as Black Pearl. TM 4915. www.allegricrystal.com
NUVO Trax, just one family in the company’s Inspire LED Collection, makes both an elegant and efficient statement, using less than 15W. All Inspire fixtures use the KolourOne Motivation LED light engine. TM 4942. www.satco.com
PROGRESS LIGHTING Featuring a frame of looped rectangular tubing, Coupe is an energy-efficient fixture with an etched glass diffuser on the inside. Pendants can be mounted or stem-hung. TM 3840. www.progresslighting.com
CRAFTMADE The Corona fan pairs crystal elements with a Bronze metal finish to turn a powerful six-speed, 52-inch fan with an energy-efficient DC motor into an elegant fashion statement. TM 4902. www.craftmade.com
92 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
QUOIZEL The Mercer pendant features mercury glass and a Polished Chrome finish. It measures 9 inches tall and 7½ inches wide, and comes with two 6-inch and two 12-inch rods. TM 3200. www.quoizel.com
SAVOY HOUSEThe six-light Abagail entry light boasts a vintage-inspired forged black birdcage paired with faceted crystal pendalogues. This collection also has two chandeliers, a sconce and two boutique pendants. TM 4901. www.savoyhouse.com
ELK LIGHTING The Jorgenson Collection was designed using solid wood that emulates the tapered angle of fine furniture legs and angular metalwork that complements its sleek style. Choose between two combinations of taupe wood, Polished Nickel metalwork and champagne fabric shades (shown), or mahogany-finished wood, Satin Brass metalwork and tan crosshatch textured linen shades. TM 3606. www.elklighting.com
LIGHT & LIVINGThis Dutch accessory line makes its North American debut at 2013 winter markets, including a significant presence in The Mix in Dallas. Among its many lighting offerings: The Granny hanging lamp has a Cream epoxy finish and a 20-inch diameter. WTC 520. www.light-living.com
ELEGANT LIGHTINGThe Elite Class line of crystal chandeliers is new for the Dallas Market. It features Swarovski Elements with a brand logo etched onto the facets. TM 3050. www.elegantlighting.com
94 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
PRODUCTPREVIEW
EMERSON CEILING FANSThe Highpointe ceiling fan, now in a Vintage Steel finish, has an architecturally inspired design. The new finish quickly warms with reversible Honey Oak (shown) and Riverwash blades. It has a 54-inch span and an integrated light fixture (shown here in Vintage Cream), which houses two 50W halogen bulbs. TM 3907. www.emersonfans.com
HOLTKÖTTER INTL. LED pendant No. R-9734*LED is new for the Lichtstar System and features a suspension kit with 6 feet of coaxial cable and Quick Connect feature. Comes in Chrome, Satin Nickel, Brushed Brass and Hand-Brushed Old Bronze. TM 4600. www.holtkoetter.com
LITE SOURCE The 5-Lite chandelier features a chrome metal frame and laser-cut metal shade in a free-form contemporary design with full-cut crystal drops. Measures 61¼ inches long and 30 inches wide and takes five 50W bulbs. TM 4804. www.lite-source.com
IMAX The Adelle Rose lamp is inspired by a vintage Parisian flea market find. It has a sculpted turquoise rose base with a linen drum shade. WTC 6250. www.imaxcorp.com
SANTANGELO LIGHTING & DESIGN The Montecito two-tier chandelier is reminiscent of classic European palaces with a combination of gold and silver leafing applied over a whitewash. It measures 71 inches tall with a 67-inch diameter and has a Golden White finish and White Onyx shade. WTC 10060. www.santangelolighting
SHINE LABS INTRODUCESEIDOLON PENDANTS
Come see the Eidolon and the rest of the Shine Labs lineup at the Dallas Market in January.
Booth 319, Home Market, WTC 6th Floor.
www.shinelabs.com
Member
Nominate your favorite retailer now
at www.ResidentialLighting.com.
Retailers may enter their own stores,
or other industry professionals may
nominate a retailer for this honor.
Finalists will be featured in the
May 2013 issue of Residential Lighting.
Winners will be announced at the June
2013 Dallas International Lighting Market.
QUESTIONS? CONTACT Laura Van Zeyl 847.391.1026 [email protected]
SPONSORED BY:
ENTER TODAY AT: www.ResidentialLighting.com
DEADLINE for ALL ENTRIES:FEB. 28, 2013
4th ANNUAL
FIX
TU
RE
: F
RE
DR
ICK
RA
MO
ND
ENTRIESCALL FOR
2013
LIGHT HERE, LIGHT NOW
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 97
The inevitable playoff games projected on big-
screens in showrooms during the winter Dallas
Market always feel like apt accompaniments
to our own Super Bowl of style that
surrounds them. Buyers draft their key
players for the year from the promising
phenoms presented by exhibitors. With
coaching from reps, retailers recruit
positions to round out display teams and fulfill merchandise
strategies on their home fields. Consumers will ultimately
determine which of these live up to their potential
and which languish on the disabled list. But for now,
every introduction is like a college MVP vying for the
Heisman Trophy. Let our show preview (page 72)
and trend features that follow help you handicap
your next big thing.
the big game
98 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
While scouting for her coveted Trend Album at September’s Maison & Objet show in Paris, The Trend Curve’s Michelle Lamb took note of her 10 préféré lighting picks.
Nbjtpot
Light that emits a gentle glow, rather than a directed beam, gives warmth to spaces. Aura, from Neweba, is a series of LED-powered, steel cluster-able lamps that are clean and elegant, yet slightly mysterious because of their indirect, ambient character. www.igorparis.com
NO 1
www.ResidentialLighting.com
Faceted and fractured looks persisted for portable lighting. Art & Décors showed some of the best applications, keeping the look more textural and less abstract. www.art-decors.fr
UPQ!UFO
NO 2
100 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Flowers are returning to home décor in a big way. Mat & Jewski embraced the trend, going all-out with big, hand-tinted blossoms on linen shades. www.matejewski.com
Lighting forms were listing and leaning in Paris, but nothing looked unbalanced. Instead, designs from makers like FdC featured graceful sweeps to ensure that light reaches easily over a sofa or sectional. Designed by Edith Terrier. www.fdcfrance.com
NO 4
NO 3
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 101
Hive is a leader in combining a passion for green products with great design. The Anemone lamp is the company’s latest blend of these elements. Made of reclaimed cocktail stir sticks, this dramatic design is available in floor, table and wall versions. www.designbyhive.com
NO 6
Faro Barcelona’s Padaung lamp is nothing short of a knockout. Made of metal rings and square-cut Swarovski crystals, it also has Swarovski Crystal Fabric stripes applied inside for amazing light diffusion. www.faro.es
NO 5
102 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Global influences are a constant for décor, but the looks are constantly
changing. Beau & Bien tapped into a key upcoming global influence with
porcelain lights called Smoon Tower, Smoon Dome and Smoon Turret. All
represent a combination of historical-Oriental and futuristic architecture.
www.beauetbien.com
The first hints that copper could challenge gold and silver in seasons to come appeared in Paris. Original BTC was among the companies revealing that copper sales are rising. The company added more copper to its lighting assortment, including the London Copper table lamp. www.originalbtc.com
NO 7
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 103
After several years off the trend radar, mixed materials are being noticed again from companies like Les Héritiers. The company debuted the Delano Series of ceramic-and-oak lamps. www.les-heritiers.com
Lamps for both indoors and out connected with nature in
interesting ways. Butterfly, from Hind Rabii, brought design and
function together in a solid piece that can withstand wind and rain.
www.hindrabii.com
Michelle Lamb’s European trend reports, seasonal forecasts and color palettes are available for digital download or hard-copy order via www.trendcurve.com.
NO 10
NO 9
104 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
WHEN IT CAME TO LIGHTING AT THIS FALL’S FASHION-FOCUSED MARKET, SIX TRENDS STOLE THE SHOW.
HIGHPOINT’S
NATIVE AMERICANBuyers’ penchant for pattern led to new inspirations from familiar sources. Southwest style is a recurring trend touchstone and a regional classic, but the latest tribal rhythms didn’t play out in the same old way. On the Ganado lamp (far left) from Wildwood’s Museum of New Mexico Collection, a Greek key motif on wood recalls ancient artifacts, and on the IMAX Sanabria lamp, a Navajo-inspired pattern blends a woven-grass base with a bead-embellished shade. Ancient South American tribes were tapped, too, for design references.www.wildwoodlamps.comwww.imaxcorp.com
BEST DRESSED
DECEMBER 2012 | RESIDENTIAL LIGHTING 105
SUBSTANTIALFLOOR LAMPSIn the category of floor lamps at High Point, bigger was better. Whether a substantial shade sat on top, as with Palecek’s Joesphine Quattro floor lamp (left), or a beefy base anchored it in place, like the Frizzante lamp from Phillips Collection, proportions for these portables pushed the boundaries of what the residential market typically can handle.www.palecek.com | www.phillipscollection.com
106 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
LILACSoothing ”spa” colors were everywhere in High Point: soft yellows, blues and greens that were more sophisticated than pastels, but quieter than the bold brights that have been taking us for a tango. Newest of these was lilac, which looked especially crisp in portables when paired with white shades, as on Bradburn Gallery’s Miranda table lamp (above) and Port 68’s Rex Lilac lamp.www.bradburngallery.com | www.port68.com
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 107
FILLABLE BASESClear glass portables with bases that can contain objects — like Regina-Andrew’s Keepsake table lamp (below) and Pacific Coast Lighting’s Seascape Reflections table lamp — stood unassumingly in showrooms until their true function was revealed. End-users can add personal mementos or decorative elements to fit a room’s décor, an illuminated riff on the bell jar trend seen in several accessory lineups.www.reginaandrew.com | www.pacificcoastlighting.com
108 RESIDENTIAL LIGHTING | DECEMBER 2012
LINKSThe latest manifestation of jewelry’s influence on lighting design appears to be the incorporation of linked elements. Evoking bracelets and necklaces, joined rings of all shapes and sizes adorned portables and fixtures alike. In Global Views’ Chain pendant (above), cascading gold links create a dramatic waterfall effect from inside the shade, while on Currey & Co.’s Orli chandelier, circular links surround the fixture’s frame. Of course, all looked most elegant in the season’s hottest finish: matte gold.www.globalviews.comwww.curreycodealers.com
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 109
HONEYCOMBHigh Point buyers were buzzing for honeycomb patterns. The hexagonal designs and pentagons showed up in textures, like on the base of Thumprints’ Jewel table lamp (below), and in silhouettes, like the Robert Abbey Pythagoras pendant by Mary McDonald. We also saw plenty of repeated hexagonal patterns printed on shades and other textiles. www.thumprints.com | www.robertabbey.com
110 RESIDENTIAL LIGHTING | DECEMBER 2012
STA R K W H I TE L IGHT I NG DES IGNS A S SUM E A SK E LETA L E LEGA NCE I N E LONGATED, DE L ICATE FOR MS .
The Bailey chandelier from Oly Studio is a sculpture in its truest form. It has
a Frost White finish and is made of resin. www.olystudio.com
LOV E LY BON E S
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 111
Lazy Susan’s Shimmer-Cut Marble lamp has a simple sophistication
resembling a joint. It measures 5½ inches in diameter and 44 inches tall.
www.lazysusanusa.com.
The Seaward chandelier from Currey & Co. takes its inspiration from coral and sand. It measures 27 inches high
and 29 inches in diameter. www.curreycodealers.com
112 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Made Goods’ Bruna chandelier is inspired by nature. Pairs of gently curved gesso
spires radiate outward from a center ring and it’s topped with six delicate lights.
www.madegoods.com
We see vertibrae in the Modern White Coral sconce from Regina Andrew,
which features a crocodile-patterned, cream-colored shade. It measures
23½ inches high, 7 inches wide and 7¼ inches deep.
www.reginaandrew.com
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 113
Arteriors’ Tilda chandelier is made of wood and iron, covered in a Whitewash
finish. It measures 30 inches high and 21 inches in diameter. www.arteriorshome.com
114 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
What to watch for in five key aspects of lighting design throughout 2013.
TECHNIQUEYes, we know it’s what’s on the inside that counts. Now an emerging technique for 2013 showcases what lies beneath, creating a dramatic effect. Visible materials embedded in clear, solid castings take the layered look to a level beyond the multiple glass textures already popularized. Crystal Bakehouse (#818840-11ST) pendant from Fine Art Lamps features a setting of carnelian and citrine shards. www.fineartlamps.com
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 115
TECHNOLOGYLED is an obvious horse to bet on for the coming year. And experts say integral solid-state fixtures, versus traditional sockets taking LED replacements, will become more important. Engineers will be the new MVPs of design teams, ensuring high performance as the more creative types push boundaries of new forms enabled by LED’s low profile. The next frontier: improved diffusion techniques that mitigate glare without sacrificing efficacy. Ecliptic fixture from Philips Consumer Luminaires. www.philips-luminaires.com
116 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
SHAPESA new generation of buyers furnishing homes in 2013 won’t be satisfied with a standard six-arm chandelier. Instead, investing in a sculptural statement fixture will be a way to express individality. The easiest way to instantly break with convention is by incorporating asymmetry. City Lights chandelier from Kichler. www.kichler.com
MATERIALSThe theme for 2013 will be ”keeping it real” as genuine materials continue to resonate with consumers. What’s changing on this front is that the looks involved are becoming more refined than rustic: Silhouettes are sophisticated, wood is stained and stone is polished. Dervish fixture from Eurofase. www.eurofase.com
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 117
FINISHESThe style pendulum will swing back into warmer territory for 2013. But what we will retain from our dalliance with brushed nickel is its unvarnished characteristic. Matte gold oozes glamour, eschewing the commoditized associations that continue to haunt traditional polished brass. Emperio chandelier from Schonbek. www.schonbek.com
118 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
More than meets the eye: The end-user is in command of these kinetic designs, which twist, pull and spin into alternate identities.
transformers
DECEMBER 2012 | RESIDENTIAL LIGHTING 119
Trend Lighting's Caveletto
fixtures come in six-,
10- or 14-light (shown)
configurations, with bars that
can swivel in a multitude of
angles. A single-light pendant
is also avaialble in the series. www.tlighting.com
120 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Hinkley’s Broadway Collection from Fredrick
Ramond is sleek and contemporary in Polished
Aluminum. Sconces rotate for positioning options,
while cable-hung ceiing fixtures can also be
angled, if desired. www.fredrickramond.com
www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 121
The Vex Series from Eurofase can
expand and contract to adapt to
its atmosphere. The eight-light
pendant is illuminated from within
by miniature G4 halogen lamps,
surrounded by Polished Chrome
components. It measures 32½
inches long when contracted. www.eurofase.com
Kichler’s Whirl lamp features multiple
arched, retractable layers in walnut wood
grain vinyl with a white interior shade. Dial
up or down the amount and direction of
light emanating from this accent lamp for
the perfect focal point in a modern setting. www.kichler.com
122 RESIDENTIAL LIGHTING | FEBRUARY 2012
Recent markets have been awash in reclaimed driftwood,
which creates intriguing organic shapes in lighting design.
Wood, vine, bark and branch — what used to be discarded is now used to create lovely home décor, like the Stick Square ceiling lamp from Phillips Collection. The company works with Thai sources for its sustainable wood. www.phillipscollection.com
DRIFT
The Acorn table lamp from Light & Living — a Dutch line now available stateside — features a driftwood base with a brown linen shade. It measures 27 inches tall. www.light-living.com
Four Hands distributes a number of pieces from the French line Bleu Nature for the North American market. Among them: the striking Igniq pendant. www.fourhands.com
Currey & Co.’s Driftwood Sphere table lamp is made of wood with a natural finish and topped with a Putty Burlap shade. It measures 27 inches tall. www.curreycodealers.com
DECEMBER 2012 | RESIDENTIAL LIGHTING 123
AWAY
NEW PRODUCTS
www.ResidentialLighting.com124 RESIDENTIAL LIGHTING | DECEMBER 2012
Finishing TouchThe 3-inch Adapt-a-Trim round and square die-cast White and Brush Nickel recessed lighting trims from Emertech provide a high-end designer look at an affordable price. Depending on user need, the trim can convert from an exact 3-inch to fit into a 3½-inch recessed can and is also offered in both 4-inch round and square, along with a 6-inch conversion plate to complete the low voltage line. www.emertechlighting.com.
Countryside MannerWith a classic French Country style, IMAX’s Victoria table lamp features an antiqued white base, hanging bead ornamentation and a linen drum shade enhanced with elegant script typography. www.imaxcorp.com
Better BR30 The new energy-efficient LED BR30 lamp from MaxLite is an ideal lighting solution for reducing energy, maintenance and HVAC costs associated with architectural residential applications. Using just 13W, the highly efficient LED BR30 lamp replaces a 65W incandescent lamp while delivering 750 lumens maintained throughout the life of the lamp. It offers a CRI of more than 80 and is fully dimmable down to 5 percent. www.maxlite.com
Designer LED Bruck’s Titan M designer series, part of its best-selling Chroma Series, offers perfect white light with a standard deviation of color matching of only 2 through the use of a single-source remote phosphor LED module by Xicato®. Mounting options include a field-adjustable monopoint kiss canopy, as well as fitting any Bruck track with the appropriate adapter. www.brucklighting.com
Smart Lamp The second generation of Monduluz’s task lighting with built-in intelligence allows the user to interact using gestures and adjusts to ensure maximum efficiency and optimum light output. The technical advances have allowed Mondoluz to further streamline its lamp footprint while boosting light output by a phenomenal 40 percent. See more in Dallas: TM 3939. www.mondoluz.com
Dallas Showroom WTC, Hemisphere Design GallerySuite 9009 • 2050 Stemmons Freeway Dallas, Texas 75207 Tel: (214) 655-6141 • Fax: (214) 655-6149
10-91 Crockford Blvd. Toronto, ON. M1R 3B7Tel: (416) 752-6800 • Fax: (416) 752-6801www.originacanada.com • [email protected]
MANUFACTURERS OF FINE CONTEMPORARY LIGHTING MADE IN CANADA
126 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
NEW PRODUCTS
RESIDENTIAL LIGHTING
Nautical MilePalecek’s Neptune pendant, part of Jeffrey Alan Marks’ new collection, features a blown-glass ball with hand-tied twisted rope details. It measures 12 inches in diameter and 12 inches high. www.palecek.com
Beads of Glory Ro Sham Beaux’s Frankie Malibu chandelier is beaded with a circle accent. It comes hard-wired with four type-B bulbs and with 36 inches of chain and canopy included. www.ro-sham-beaux.com
Hoot and HollerThe Owl lamp from Midwest-CBK brings a whimsical, trendy twist to lighting. Made of ceramic, the lamp measures 11 inches by 11 inches by 17 inches. www.mwcbk.com
Lattrel Canada Inc. Factory and Warehouse Montreal, Quebec, CanadaT: 1-877-LATTREL (528-8735) F: 1-800-544-8758
Lattrel Canada Inc.Dallas Showroom:World Trade Center, Suite 9009-114Hemisphere Design Center 9th FloorT: (214) 655-6141 | F: (214) 214-655-6149
The drops made of 30% Lead Crystal will add brilliance and sparkle to any room. We create “Tomorrow’s Antiques Today”®
Series 9000Available with:6 Lights 1 level6 Lights 2 levels8 Lights 1 level12 Lights 2 levels15 Lights 3 levels16 Lights 2 levels20 Lights 2 levels24 Lights 2 levelsAlso available custom
“Tomorrow’s Antiques Today”®
www.lattrel.com [email protected]
Standard Finishes:
Visit us in DallasWTC - Suite 9009-114
( 12 Lights 2 levels )
Crystal Golden Honey Satin
128 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
NEW PRODUCTS
JudithEdwardsDESIGNS
6900 South Broadway
Saint Louis, MO 63111
PHONE 314.664.2021
FAX 314.664.2022
JUDITHEDWARDSDESIGNS.COM
One DirectionThe RXD-08 is the newest directional bullet from Focus Industries. It features a machined brass cylinder with threaded cap and cast-brass adjustable swivel. The RXD-08 comes LED ready with a 4W plug-and-play option or 20W MR16 40-degree flood standard light source. Also has a clear-tempered step glass lens. www.focusindustries.com
Mission AccomplishedThe Whitewing flush mount ceiling fixture from Meyda Custom Lighting features a clean white acrylic lens with a fresh, Mission-like design accented by solid steel lines, borders and hardware. The fixture, which has a square-shaped skirt and canopy, is 36¼ inches square and 21 inches tall. It is offered in several finishes and textures. www.meyda.com
UndercoverOcto Lights’ fluorescent light covers reduce harsh light from run-of-the-mill fluorescent light fixtures. They come in the standard 2-feet-by-4-feet, 1-foot-by 4-feet and 2-feet-by-2-feet sizes, and are simple to install in just four steps. www.decorativelightcovers.com
914-668-1818 914-668-8490 faxAdditional metal finishing products are also available at:
www.jaxchemical.com
MASTER METAL FINISHING SOLUTIONS
®
GREEN PATINAProduces an authentic antique green finish
on copper, brass and bronze.PEWTER BLACK
Produces a dark black finish on pewter, lead, brass, bronze, copper, nickel, tin-lead alloys and solders.
BROWN DARKENERProduces an authentic antique brown finish
on brass, bronze and copper.COPPER PLATING SOLUTION
Instantly plates copper onto iron, steel and solders.
Lamps Lighting Fixtures Stained GlassHardware Antiques Jewelry Statues
130 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
NEW PRODUCTS
Hybrid Concept The Levo is a hybrid LED sconce and reading light from Cerno. It features a static sconce light plus a swing-arm with a rotating head light and is made of walnut, aluminum and light-diffusing polymer. The static sconce source has an output of 350 lumens and the swing-arm has an output of 75 lumens. Color temperature is 2700K. www.cernogroup.com
The Right TrackWAC Lighting’s new LEDme Reflex luminaires feature enhanced lumen output and new 2700K and 3500K color temperatures. The smaller Reflex model consumes just 8.7W and delivers up to 554 lumens, while the larger model runs at 17.5W and delivers up to 1017 lumens. Both models have a high CRI of up to 85 and offer interchangeable reflectors in spot and flood beam spreads. www.waclighting.com
Go With the FlowEidolon pendants from Shine Labs are both formal and free-spirited. Organized and structured at the top, vertical strands of wire descend into an elegant, fluid pattern. Pendants measure 12 inches in diameter and come in heights of 20 inches and 25 inches in either Black or White. www.shinelabs.com
We Help Make Your Part Easy.
Call for our new Catalog 1-800-345-5939 Phone (718) 784-2911 Fax (718) 784-2038 Visit www.LibertyBrass.com
38-01 Queens Boulevard, Long Island City, NY 11101
AD INDEX
www.ResidentialLighting.com132 RESIDENTIAL LIGHTING | DECEMBER 2012
Advertiser Page Website PhoneA19 45 www.a-19.com 800.664.4204
Access Lighting 2 www.accesslighting.com 800.828.5483
Adesso 89 www.adessohome.com 800.823.3776
AH Lighting 16 www.ahlighting.com 800.422.6000
Allegri 27 www.allegricrystal.com 866.820.2665
American Lighting Assn. 46-47 www.americanlightingassoc.com 800.60.LIGHT
Artcraft Lighting 29 www.artcraftlighting.com 514.353.7200
Asheville-Schoonmaker Mica Co. 126 www.ashevillemica.com 800.385.7311
Avenue Lighting 85 www.avenuelighting.com 800.798.0409
Bock Lighting 42 www.bocklighting.com 216.912.7050
Bulbrite Industries 19 www.bulbrite.com 800.528.5555
Cal Lighting 69 www.calighting.com 800.321.6677
California Tool & Die 36 www.californiatool-die.com 626.969.1821
Cerno 37 www.cernogroup.com 949.715.1534
Copper Canyon Lighting Studio 54 www.coppercanyonlighting.com 800.275.5482
Craftmade 14, Back Cover www.craftmade.com 800.527.1292
Dallas Market Center 56 www.dallasmarketcenter.com 800.DAL.MKTS
Eangee Home Design 18 www.defineyourspace.com 785.856.2999
Elco Lighting 23 www.elcolighting.com 800.522.2626
Elegant Lighting 12-13 www.elegantlighting.com 888.388.3390
Craftmade 14, Back Cover www.craftmade.com 800.527.1292
Emerson 63 www.emersonfans.com 314.553.2000
Eurofase 61 www.eurofase.com 800.660.5391
Feiss 67 www.feiss.com 800.969.3347
Feit Electric 31 www.feit.com 800.543.FEIT
Flambeau 38 www.flambeaulighting.com 800.407.9008
Gift for Life 44 www.giftforlife.org n/a
GM Lighting 1 www.gmlighting.net 866.671.0811
Grand Brass Lamp Parts 22 www.grandbrass.com 212.226.2567
Hinkley Lighting 59 www.hinkleylighting.com 800.HINKLEY
Holtkötter Intl. 71 www.holtkoetter.com 800.899.5444
IC Sourcing & Logistics 133 www.hs-icsourcing.com 858.695.2766
Illuminati Lighting USA 8-9 www.illuminatilightingusa.com 949.988.7939
James R. Moder Crystal Chandelier Inc. 4-5 www.jamesrmoder.com 800.663.1232
Jax Chemical Co. 129 www.jaxchemical.com 914.668.1818
Jesco Lighting Group 135 www.jescolighting.com 800.527.7796
Judith Edwards Designs 128 www.judithedwardsdesigns.com 314.664.2021
Kalco 81 www.kalco.com 800.525.2655
Kichler 6-7 www.kichler.com 866.558.5706
Kirks Lane Lamp Parts Co. 130 www.kirkslane.com 800.355.5475
Lattrel Canada Inc. 127 www.lattrel.com 877.LATTREL
LBL Lighting 20 www.lbllighting.com 800.323.3226
Liberty Brass Turning Co. Inc. 131 www.libertybrass.com 800.345.5939
Lighting Enterprises 35 www.ltgent.com 800.886.5267
Light & Living 93 www.light-living.com n/a
Lights America 58 www.lightsamerica.com 847.915.4423
LittleFootprint Lighting 135 www.lfplighting.com 831.401.2007
Livex Lighting 91, 135 www.livexlighting.com 800.761.8056
Luminance 79 www.luminance.us 800.777.4440
Maxim Lighting 83 www.maximlighting.com 800.486.2946
Meyda Lighting 26 www.meyda.com 800.222.4009
National Specialty Lighting 30 www.nslusa.com 800.527.2923
Nora Lighting 77 www.noralighting.com 800.686.6672
Nuvo Lighting 53 www.nuvolighting.com 800.437.2826
Origina Canada 125 www.originacanada.com 416.752.6800
Pacific Coast Lighting 25 www.pacificcoastlighting.com 800.709.9004
Pedestal Express 130 www.pedestalexpress.com 888.762.7735
Philips Consumer Luminaires NA 33, 49 www.philips-luminaires.com n/a
PLC Lighting 52 www.plclighting.com 888.357.4040
Preciosa 65 www.preciosausa.com 914.623.1001
Regency Ceiling Fans 17 www.regencyfans.com 800.659.5051
Robert Abbey Inc. 3 www.robertabbey.com 828.322.3480
Saguaro Marketing Group 28 www.saguaromarketinggroup.com 602.614.5808
Santangelo Lighting & Design 57 www.santangelolighting.com 512.301.8557
Satco Inside Back Cover www.satco.com 800.437.2826
Savoy House 10-11 www.savoyhouse.com 678.608.1859
Sebco 16 www.sebcoindustries.com 888.SEBCO4U
Shine Labs 95 www.shinelabs.com 650.239.9116
StarFire Crystal 43 www.starfirecrystal.com 905.660.9336
Summit Lamp Corp. 34 www.summitlamp.com 631.847.8888
Tech Lighting 55 www.techlighting.com 847.410.4400
Toshiba 15 www.toshiba.com/lighting 855.829.5959
Varaluz 87 www.varaluz.com 702.792.6900
Vaxcel Lighting Group 21 www.vaxcel.com 630.682.8767
Viribright Lighting Inc. Inside Front Cover www.viribright.com 877. 847.4276
Viz Art Glass Inc. 39 www.vizartglass.com 510.569.8899
WAC Lighting 51 www.waclighting.com 800.526.2588
World Market Center Las Vegas 41 www.lasvegasmarket.com 888.416.8600
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01. Lighting Retailer (showroom)
02. Electrical Distributor
11. Mass Merchandiser/Discount Retailer Selling Lighting Fixtures and/or Products
07. Home Furnishings Retailer (Furniture Store, Department Store, Accessories Store or Gift Shop) Selling Lighting Fixtures and/or Products
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www.ResidentialLighting.com DECEMBER 2012 | RESIDENTIAL LIGHTING 135
Architectural Pendants and Wall Sconces
Jesco’s new architectural pendant and wall sconce series consists
of modular sections that can be individually selected by the
specifier. When combined, the four components all form a beautifully designed pendant or wall sconce
that meets all the project requirements without the need
for costly customization. www.jescolighting.com
Livex Lighting islooking for reps in the
following areas:
Northern California
Southern California
Central Florida
Colorado
Canada
Please email your resume to:
SALES REPS WANTED
New and Exciting Portable Lamp Manufacturer seeks EXPERIENCED SALES REPRESENTATIVE calling on Lighting Showrooms, Electrical Distributors, and Furniture Stores.Must be self-motivated and well connected.
TERRITORIES AVAILABLE:North & South Carolina, Virginia, Mississippi, Louisiana, Arkansas, Texas, Oklahoma, Minnesota, Wisconsin, North & South Dakota, Illinois, Michigan, Pennsylvania, Florida, New York City, Nassau & Suffolk.
Send your resume stating the territories you cover and the lines
you carry to:
[email protected]: Stuart Goldstein
OrFax: 732-287-3375
Solid Brass Outdoor FixtureLivex Lighting’s Mansfield Collection Model No. 2168-61 is a handcrafted
solid brass outdoor fixture with a Charcoal finish and seeded glass.
It measures 12 inches wide by 23½ inches high with a 13-inch
extension. Also available in Black and Bronze finishes with additional
wall fixtures, post heads, chain hangers and flush mounts.www.livexlighting.com
Personal Task LightLittleFootprint Lighting’s HeronLED task light combines exceptionally sustainable design with quality,
functionality and style. It is the first made-in-the-USA LED desk lamp to earn Energy Star® certification under latest spec. Constructed
from recycled e-waste and steel, the HeronLED uses seven to 10
times less energy than comparable incandescent lamps and easily adjusts to provide the recommended amount of warm white light where needed.
www.lfplighting.com
Have you been in Lighting Sales for at least 2 years in an inside or outside sales capacity? Do you have a proven track record or managerial experience but you’re in a market with declining sales?
Lighting Inc. is seeking experienced salespeople for our Houston, Austin, San Antonio and Woodlands locations. Join our staff that have relocated from, Florida, Kansas, Alabama into a profitable market with an opportunity for advancement.
Competitive salary, Matching 401k, Health Insurance, Holiday Pay, Relocation expenses considered. Established revenue producing accounts for outside sales applicants.
Please submit resume, salary history and compensation to:
Lighting Inc.Attn: Gabriel Trinidad
10401 Burnet Rd Austin, TX 78758Or e-mail: [email protected]
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ASK RANDALL? ??
LAST WORD IN LIGHTINGby randall whitehead, iald
136 RESIDENTIAL LIGHTING | DECEMBER 2012 www.ResidentialLighting.com
Randall Whitehead, IALD, is a professional lighting designer and author. His eight books include “Residential Lighting, A Practical Guide.” Whitehead has worked on projects worldwide,
appeared on the Discovery Channel, HGTV and CNN, and he is a regular guest on Martha Stewart Living Radio. Visit his website (www.randallwhitehead.com) and follow his blog (www.lightmakesright.com) for more information on books, upcoming seminars and the latest lighting trends.
Submit questions online at:www.ResidentialLighting.com
Or send questions to:Residential Lighting magazineattn: Last Word in Lighting3030 W. Salt Creek Lane, Suite 201Arlington Heights, IL 60005Fax: (847) 390-0408E-mail: [email protected]
He’s got binders full of knowledge.
The Aurora Master Ocean Sea Waves LED light creates the look of moving water. It’s awesomely trippy, especially after you’ve had too much eggnog. www.aliexpress.com
Q: My local department store has the best lighting in its dressing rooms. The lighting is very flattering and makes me want to buy everything. The lighting appears to go the length on either side of the mirror and would lead me to believe it is fluorescent lighting. I usually hate fluorescent. What type of lighting could I use in my bathroom to achieve the same flattering light?Is there a non-fluorescent option that is flattering?A: You are absolutely right about having lighting on either side of the mirror. It is the most flattering because it bathes people in even illumination. Good store
designers (or those that hire incredibly talented lighting designers) know that if people feel attractive when they try something on, then they are more likely to buy it. Any time there is recessed lighting above a mirror, whether it is in the dressing room of a store or in your own bathroom, you are hit with light that casts harsh shadows underneath your eyes, nose and chin. Nobody looks good under this
type of light ... unless you are lying on the floor looking up. For your bath, find a light fixture that is vertical and linear. This gives you better coverage from the top of your head down to your ... elbows. There are lots of fixtures that use incandescent or halogen sources to provide this kind of illumination. Take a look at the Robbia Full by Artemide (www.artimede.com) and the Dover by LBL Lighting (www.lbllighting.com). There are also dimmable fluorescent sources, like the Emanation by Boyd Lighting (www.boydlighting.com) that I think do a very good job, especially when the correct color temperature of light is selected. I tend to recommend a lamp that is 2700K to 3000K (the color of standard incandescent and halogen light). Sometimes I specify fixtures with two parallel lamps, one of which also provides the color of daylight (5000K), like one made by Dreamscape (www.dreamscapelighting.com). We are not seen under much incandescent light during the day, so it’s better to do your makeup and select your clothes under a daylight quality of light. Most of us are getting up and getting dressed before it is daylight outside, so we need to rely on an electric light source to provide an effective substitute. You simply can’t always wear the clothes from the night before. My limit is three times a week.
Flattery will get you everywhere when it comes to bathroom lighting.
Mirror, Mirror
The Emanation fixture from Boyd Lighting can be recessed to be flush with a mirror so that it virtually disappears when turned off.
under the sea
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Dallas Market, showroom 4942