Ravindran Nair Contact : +91 9833973006 E-Mail : raveess@rediffmail.com

Senior Level Assignments~ Sales & Marketing ~ Business Development ~

PROFESSIONAL PROFILE

Luxury Hotel Management ~ Sales & Marketing ~ Business Development

Multi-property Experience ~ Operational Management ~ Strategy Planning Market Research ~ Client Relationship ~ Asset Management.

• KEY AREAS OF STRENGTH Business Development Fundamentals – Intuitive skills to identify key benefits for prospective clients in order to position solutions for active and prospective clients. Determination and commitment to ensure successful participation within the organization.

Professional Sales/Marketing Skills and Talents – Uses fundamental principles of sales and marketing to; identify high prospect leads, present relevant sales propositions, overcome objections, and close the sale. Enthusiastic personality delivers confident selling message.

Problem Solving and Innovation – Creative and resourceful in overcoming objections and establishing sound rationale for prospects/customers to commit to new business strategies.

Internet-based Marketing Skills – Uses internet and search engines to create reference database for prospecting and to conduct quick research on prospects and customers...adept at e-mail communications to maximize efficiency in communications.

• A management professional with 30 + years of outstanding experience in strategic sales and marketing for the hospitality sector, adept at leveraging growth initiatives additionally possessing holistic exposure in customer service and managing varied functions of business of World Class 5 Star Deluxe Hotels and Hospitality related Ventures.

• Varied Project Experience of setting up Hotels, Resorts and Spas from zero base.• Experience in Sales & Marketing Handling Front Line Sales Team & Managerial

Functions.• Effectively managed all assignments and handled functions of a chain of branch. • Strong Communication Skills, Trouble – Shooting abilities & Managerial experience in

marketing educations. PR qualities and interpersonal skills.• Profound Knowledge & experience in team management & arbitrations. • Canalizing branch management co-ordination among them. • Conceptualizing Marketing Strategy. • Networking of Dealers and Franchisees. Handing Institutional Sales. • Abilities in managing business operations and determining company’s mission &

strategic direction.

• Experience in managing & executing various promotional activities / events and escalating business, profitability and market coverage.

• An effective communicator with excellent relationship building & interpersonal skills.• Excellent interpersonal, analytical and negotiation skills of utilizing process-oriented

approach towards accomplishment of cost, profit & organizational goals.• Public Relations Managements.

EMPLOYMENT SCAN

MYSTIC VALLEY SPA RESORT, IGATPURI -NASHIK" Group General Manager From October 2013 to March 2015

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• Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services.

• Develops and manages sales/marketing operating budgets.

• Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.

• Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.

• Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.

• Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.

• Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.

• Monitors competitor products, sales and marketing activities.

• Establishes and maintains relationships with industry influencers and key strategic partners.

• Guides preparation of marketing activity reports and presents to executive management.

• Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.

• Directs sales forecasting activities and sets performance goals accordingly.

• Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.

• Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.

• Represents company at trade association meetings to promote product.

• Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.

• Coordinates liaison between sales department and other sales related units.

• Analyzes and controls expenditures of division to conform to budgetary requirements.

• Assists other departments within organization to prepare manuals and technical publications.

• Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.

• Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.

• Directs product research and development.

ST Laurn Group Of Hotels & Resorts, Maharashtra IndiaGeneral Manager ST Laurn Business Hotel  | ST Laurn Meditation & SPAKoregoan Park, Pune         |                Shirdi Since May 2012 to September 2013

Currently employed with ST Laurn Group Of Hotels & Resorts General Manager. Manage the overall operations of a 140 -room full-service St Laurn property with 5 acres foot banquet space as well as supervise sales efforts.

• Successfully increased revenue per available room (RevPAR) index from 55% to 70%.

• Attained the highest guest service scores by completing a full renovation in 5 months.

• Efficiently enhanced productivity in housekeeping, front office, and F&B.

• Earned Best Hotel Award from Trip Advisor 2013.

• Develop, administer and control the hotel revenue and expense budgets.

• Analyze Profit & Loss and General Ledger statements. Submit P&L Variance Reports in a timely manner.

• Review and approve the hotel payroll.

• Authorize direct bill accounts and monitor the administration of Accounts Receivable.

• Facilitate lead management processes within the hotel and provide sales support to team.

• Oversee tracking of leads and results, follow up with DOS to ensure leads are actively managed and followed up on.

• Maintain relationships with target accounts. Sustain pieces of business that are core business. Retain and service that business.

• Review room inventory management to ensure maximization of room revenue.

• Ensure proper selection, training, counseling and motivation of all team members. Hire, train, counsel and motivate management team members.

• Ensure proper administration of benefits programs to all hotel team members.

• Review all hourly personnel performance appraisals. Conduct all management performance appraisals.

• Review all hourly team member disciplinary procedures and documentation. Follow progressive discipline steps, up to and including termination, to correct team member performance deficiencies.

• Ensure team member attitude of attentiveness and anticipation of guest needs.

• Ensure proper delivery of guest special requests.

• Meet with and solicit comments from guests on a regular basis to determine their level of satisfaction with guest services and facilities.

• Monitor results of guest comment cards. Take appropriate corrective actions on a timely basis.

• Respond and follow up on all written guest complaints. Ensure guest satisfaction with resolution of the complaint or problem.

• Inspect rooms according to quality standards for cleanliness and proper preventative maintenance.

• Develop and maintain hotel programs to assure that the quality program criteria are met.

• Complete and submit all forms for capital improvement for the hotel.

• Ensure all team members are trained to act according to procedure, in the event of an emergency or accident at the hotel.

• Ensure a viable key control program is in place in all hotel departments, with documentation.

• Ensure team members follow appropriate cash control procedures.

• Ensure the security needs of the property and guests are met.

• Maintain an active and visible position in the local community and industry.

• Participate in community activities, team member functions and guest events.

PRECEDING TASKS

Palms Hotels Tower & Villas – Mumbai General Manager Sales & Marketing From : 02.08.2008 to 31.03.2012

Palms Hotels is a 5 Star property in Mumbai with 330 rooms and seven conference halls and was employed as General Manager. I have traveled across the country extensively and have good contacts with all CORPORATE like Airlines, Travel Agents, Travel Portals, Pharma Companies, Banks, Financial Institutions, and various Associations. Independently handled the Sales & Marketing with a team of 3 nos Associate Sales Heads, 12 nos frontline Sales Executives, 2 nos Sales Coordinators, 3nos reservation executives and DSAs in major cities.

• Achieved the Room Occupancy to 68% from 27% within a span of six months. Handled all Key Accounts of Airlines, Pharma Cos, Banking & Financial Institutions etc. Directly reporting to the Managing Director, Mr. Muhammed Nensey.

Hotel Ramada Powai – MUMBAI Head Sales & Marketing From : 01.09.2007 to 31.07.2008

All India Operations for appointing Franchisees and Institutional Sales. Appointed travel agents in different locations as DSAs and motivated them to generate good volume of business by coordinating with them on day to day basis. Received substantial business from Multi National Companies for their travel needs. Introduced new travel incentive schemes for the clients which got wide acceptance throughout the country. Handled the operations independently and brought the occupancy to 80% from 30% in a span of six months.

• Received appreciation from Mr.Kishore Raheja for the best performance.Dolphin Hotels Pvt Ltd. ( Ramoji Film City) – Hyderabad. Chief Marketing Officer – West & South India. From : 01.09.2004 to 20.08.2007

World’s largest film city spread over 2000 acres with 2 hotels inside the film city. Having 290 rooms with 11 conference halls and 14 different restaurants. Handled successfully 28 Branches with a team of 6 Branch Managers, 60 Sales Managers and 14 back office staff. Opened 22 Branches within two years along with recruitment, training, implementing marketing strategy etc.

• Received cash award of Rs.1.00 lac from Chairman, Mr. Ramoji Rao for the best performance.

Travel Port - MUMBAI

Asst. General Manager - Sales & Marketing From : 01.05.1995 to 31.08.2004

Handled All India Operations for appointing Franchisees and Institutional Sales. Appointed 80 Franchisees in a span of 3 years apart from getting high volume contracts from Leading multinational corporate. Travelled extensively throughout the country to appoint Franchisees and co-ordinate with them for further business.

Handled all key corporate Accounts directly closing bigger deals.

EXOTIC HOTELS & RESORTS LTD. MUMBAI Regional Sales Manager From : 01.06.1989 to 03.04.1995

Handled 42 branches all over India. Independently handled the operations of all the branches including recruitments, training, designing marketing strategy, costing of operations, Tie-Ups with various hotels & resorts across the country. Involved in all major management decision for the expansion of the organization attending the board meetings and guiding the company to grow to greater heights.

• Received Maruti Car for the best performance apart from many cash incentives from Managing Director, Mr.P.Khandelwal.

AERO AGENCIES (TOURS & TRAVELS) Pvt. Ltd. MUMBAI Sales Manager From : 02.07.1980 to 30.05.1989

Handled Western Region marketing consisting Maharashtra, Gujarat and Goa including all major corporate and travel agents. Handled all operations independently like Sales, Collections, Outstanding, generating new business, retaining the existing clients, etc.

• Received many appreciation and cash award of Rs.5000/= from Managing Director, Mr.Vinod Kothari. Introduced new credit control policy which was well accepted by the Directors.

SCHOLASTICS

• Master of Business Administration - Marketing Management from Calicut University – Kerala.

• B.Sc Maths from Calicut University – Kerala.

Computer Proficiency: Well versed with MS – Office and Internet Applications .Oracle base programs for SMEs, IDS Hotel software.

Professional Development

Undergone various Personality Development programs and leader training programs. Attended various Sales training programs sponsored by employers.

PERSONAL DOSSIERDate of Birth : 04th July 1959. Languages Known : English, Hindi, Tamil and Malayalam.Permanent Address : Flat No. 702, Building No. A-3,

Sidhewar Nagar Housing Society, Vishranthwadi, PUNE, MAHARASHTRA -INDIA PIN: 411 015.STRENGTH:

Hard working and lean to learn, I request your good self to kindly consider my application favourably and give me an opportunity to serve under your control. I assure your good self that I would strive hard to credit to your esteemed organization.

Thanking You Date :

Yours Sincerely Place : MUMBAI

Ravindran Nair