Retail Advertising

timesfreepress.com

2018

400 East 11th Street | Chattanooga, Tennessee 37403 | 423.757.6252

2 2018

400 East 11th StreetChattanooga, Tennessee 37403(423) 757-6252 • FAX (423) 757-6337

RETAIL ADVERTISINGMarket & Retail Trading Zones

Adults in Percent TFP TFP ReachWeekly Times Free Press Readers Chatt. DMA of DMA Readers % in DMA

DMAChattanooga DMA 744,860 100.0% 288,780 37.8%Sex of respondentMen 358,756 48.2% 162,823 45.4%Women 386,104 51.8% 141,261 38.8%Age of respondent18-34 206,913 27.8% 69,153 33.4%35-54 251,119 33.7% 102,368 40.8%55 + 286,828 38.5% 141,171 49.2%Level of educationHigh school or less education 382,174 51.3% 143,676 37.6%Some college (no diploma or Associates) 232,671 31.2% 105,248 45.2%College graduate (4 year college) 74,327 10.0% 34,577 46.5%Attended technical/vocational school 204,091 27.4% 90,425 44.3%RaceWhite 644,580 86.5% 260,779 40.5%Black/African American 62,565 8.4% 34,014 54.4%Other 37,715 5.1% 17,900 47.5.%Household income (HHLD)Under $30,000 271,309 36.4% 96,906 35.7%$30,000 - $49,999 160,967 21.6% 70,278 43.7%$50,000 - $99,999 204,100 27.4% 96,634 47.4%$100,000 + 108,584 14.6% 48,875 45.0%Own or rent residence (HHLD)Own 501,965 67.4% 223,291 44.5%Rent 193,874 26.0% 71,952 37.1%

© Scarborough Research 2016 & AAM 2018

BRADLEY COUNTY

HAMILTON COUNTY

CATOOSA COUNTY

WHITFIELD COUNTY

WALKER COUNTY

CHATOOGA COUNTY

DE KALB COUNTY

JACKSON COUNTY

MARION COUNTY

FRANKLIN COUNTY

GRUNDY COUNTY

SEQUATCHIE COUNTY

BLEDSOE COUNTY

RHEA COUNTY

MEIGS COUNTY

M c MINN COUNTY

POLK COUNTY

DADE COUNTY

Pikeville 37367

Tracey City 37387

Whitwell 37394

Jasper 37347

Guild 37340

Summerville 30747

Trion 30753

LaFayette 30728

Rock Springs 30739

Dunlap 37327

Altamont 37301

Beersheba Springs 37305

Palmer 37365

Rockwood 37854

Spring City 37381

Evensville 37332

Dayton 37322

Decatur 37322

Graysville 37338

Athens 37303

Calhoun 37309

Benton 37307

Cleveland 37311 37312 37323

Monteagle 37356

Sewanee 37375

Winchester 37398

S. Pittsburg 37380

Bridgeport 35740

Lookout Mt. 37350

Stevenson 35772

Trenton 30752

Hollywood 35752

Scottsboro 35768

Ider 35981

Henagar 35978

Valley Head 35989

Ft. Payne 35967

Collinsville 35961 Cedar Bluff

35959

Retail Trading Zone

Primar

All Other Circulation

y Market Area

TN

AL

TN

GA

Chattanooga

Owner . . . . . . . . . . . . . . . . . . . . . . . . . . . Walter E. Hussman, Jr.

President . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Jeff DeLoach . . . . . . . . . . . . . . . jdeloach@timesfreepress.com (423) 757-6370

Digital Director. . . . . . . . . . . . . . . . . . . . . . . . . . . .Becky Jackson . . . . . . . . . . . . . . . bjackson@timesfreepress.com (423) 757-6433

Digital Sales Manager. . . . . . . . . . . . . . . . . . . . . . Taryn Wheeler . . . . . . . . . . . . . . . twheeler@timesfreepress.com (423) 757-6943

Retail Sales Manager . . . . . . . . . . . . . . . . . . . Susan Kelly-Gilbert . . . . . . . . . . . . skelly-gilbert@timesfreepress.com (423) 757-6227

Classified Automotive Manager. . . . . . . . . . . . . . Zachary Wilson . . . . . . . . . . . . . . . . zwilson@timesfreepress.com (423) 757-6519

Classified Real Estate Manager. . . . . . . . .. . . . . . . .Donna Farmer . . . . . . . . . . . . . . . . dfarmer@timesfreepress.com (423) 757-6204

Classified Recruitment Manager. . . . . . . . . . . . . . . . . . . .Amy Ball . . . . . . . . . . . . . . . . . . aball@timesfreepress.com (423) 757-6702

Advertising Operations Manager. . . . . . . . . . . . . . . . . Amy Horne . . . . . . . . . . . . . . . . ahorne@timesfreepress.com (423) 757-6789

3

PRE-PRINTED ADVERTISING

PRINT & DELIVER INSERTSA turn-key single sheet print and deliver program. Rates are inclusive of design, consultation, shipping, printing and insertion. 10,000 minimum. $250 Cancellation Fee.

Glossy Single Sheets8 1/2 X 11 full color 70 lb. glossy enamel paper

Rates

Quantity Half Page Full Page 4 Page10,000-14,999 $44 CPM $93 CPM $137 CPM15,000-29,999 $41 CPM $78 CPM $110 CPM30,000-59,999 $38 CPM $63 CPM $85 CPM60,000-104,999 $34 CPM $54 CPM $70 CPM105,000 + $31 CPM $45 CPM $65 CPM

Additional OptionsSecond Side Printing Add $7 CPMPerforation Add $3 CPM80 lb. Card Stock Add $6 CPM

We offer several insert sizes. Call for details.Reservations and copy due 20 days before insertion date.

Multiple Page Newsprint Sections Rates Daily Saturday Sunday4 Pages $10,068 $11,578 $12,3768 Pages $15,104 $17,368 $18,57112 Pages $20,156 $20,661 $21,665

Page size is 6 columns x 20.75" deep. Includes 4 pages of process color, with remaining pages printed in black and white. As an added value, you receive 60" of ROP space to promote and direct readers to this section. This promotional space publishes the day of or day prior to the insertion of the section.

Newsprint InsertsHeavy stock newsprint inserts, price inclusive of design, printing and inserting. Daily and Saturday can be zoned; Sunday full run only.

4 Page Tab 20,000 minimum order $60 cpmMechanical size: 10" wide by 9.75" high

Standard Pages Tabloid Pages CPMWidth 10”-11.5” Depth 21”-23” Width 10”-11.5” Depth 10”-11.5”

2 4 $46 4 8 $55 6 12 $62 8 16 $71 10 20 $80 12 24 $89 14 28 $95 16 32 $102 18 36 $111 20 40 $119

Single Sheet Width 8”-9.25” Depth 8”-11” 1 pg. CPM $34

Rates are for insertion only. CPM = Cost per thousand inserts.

Material must be shipped, freight prepaid, on disposable skids or boxed, to:

Chattanooga Times Free Press400 East 11th Street

Chattanooga, Tennessee 37403 Hours for delivery are:

Monday through Friday 8 a.m. to 4 p.m.

Zoning InsertsZip code zoning is available Wednesday-Saturday. Truck route zoning is available outside of the PMA. Sunday insert distribution is full run or primary market only. Pre-print distribution is not available on Monday or Tuesday.

Pre-Print Reservations/DeadlinesDeadline for reservations and materials is ten days prior to date of insertion, except Thanksgiving Day which is 14 days prior. Zip code distribution is available Monday through Saturday. Total market distribution is available Wednesdays. Deadline for TMC pre-print product one week prior to Wednesday’s publication date.

Part Run And Zone InsertsAll combinations of subscriber, non-subscriber, zone, district and zip code distribution will be charged on the basis of zone cost per thousand. Pre-print distribution by zip code is not available on Sunday. MINIMUM ZONE CHARGE IS $340.00

Holiday ReadershipTo give advertisers maximum reach, the daily paper will be distributed to Sunday subscribers on Thanksgiving Day and each Friday before the following holidays: Memorial Day, July 4th, Labor Day and Christmas Day. Sunday rates will apply. Preprints can run full or primary distribution only.

4 2018

Pick Up DiscountAds repeated with no changes within a 7 day period earn the following pick up discounts: 1st Ad - Full Rate 3rd Ad - 40% Discount 2nd Ad - 25% Discount 4th Ad- 60% Discount

Monthly Pick Up Plan - 4 Consecutive Weeks: 1st Ad - Full Rate 3rd Ad - 25% Discount 2nd Ad - 25% Discount 4th Ad- 25% Discount

To qualify for a pick up discount, all ads must be ordered at the same time and picked up from an advertisement billed at full rate. Discount not available in conjunction with any other discount.

1 col. x 1 inch(ACTUAL SIZE)

R.O.P. (RUN OF PRESS)

Deadlines/Closing TimesAdvertising Deadlines:

Day to Run Deadline Time

• Mon. Main (Main, Metro, Sports) Thursday 5 p.m.

• Tues.-Sat. Daily Advance (Life) 3 Bus. days prior 12 p.m.

• Tues.-Sat. Main 2 Bus. days prior 5 p.m.

• Friday (Chattanooga Now) Friday prior 12 p.m.

• Sun. Advance (Life, Perspective, Business) Tuesday 2 p.m.

• Sun. Advance (Classified) Thursday 12 p.m.

• Sun. Main (Main, Metro, Sports) Thursday 5 p.m.

• TV Magazine Friday, 2 Weeks prior 5 p.m.

• Community News Weekly Thursday 10 a.m.

Closing times will be adjusted for certain holidays and special sections. Specifics available upon request.

See rate charts below. Commit to an annual revenue contract OR a weekly inch contract to earn lower rates.

R.O.P. Annual Revenue Rates (Net)

See page 9 for mechanical specs.

Daily Sun. OPEN RATE $60.71 $80.29$5,000-$9,999 $50.65 $70.41$10,000-$19,999 $49.18 $68.75$20,000-$34,999 $47.02 $67.04$35,000-$49,999 $46.23 $65.30$50,000-$74,999 $45.30 $63.85$75,000-$99,999 $44.00 $62.70$100,000-$124,999 $42.65 $61.42$125,000-$174,999 $42.00 $60.71$175,000-$224,999 $41.14 $59.76$225,000-$274,999 $40.57 $58.87$275,000-$324,999 $39.28 $57.55

R.O.P. Depth RequirementsMinimum ad size - 1 column inch. Double trucks subject to availability on first come, first serve basis. Minimum depth of double truck ad is 10 1/4 inches. Double truck ads will be charged an extra column for printing in the gutter.

Retail Color There is a 4" minimum space requirement for color ads.Rates:Full Color . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $995Color by the inch . . . . . . . . . . . . . . . . . . . . . . . . . . $14These charges are in addition to regular space charges.Color for double trucks is charged as two pages of color.

Ad Measurements/R.O.P. All rates are based on “column inches.”To calculate the rate of an ad, multiply its height in inches by the number of columns. Example: 2 columns by 5 inches equal 10 column inches.

"Any ad or ads resembling content of the Chattanooga Times Free Press must be clearly marked as “PAID ADVERTISEMENT.” On ROP ads this mark must be at least 10 point type and be placed at the top, center of the advertisement. On any other ad including Chatter, Get Out, Digital, etc., the mark must be at least 8 point type and be placed at the top, center of the advertisement. Failure to comply to this request will result in the Chattanooga Times Free Press Production Department manually placing “PAID ADVERTISEMENT” at the top, cen-ter of the advertisement. Any attempt to mislead the reader including, very small type or untraditional placement of “PAID ADVERTISEMENT” will result in the Chattanooga Times Free Press Production Department adding an additional mark "PAID ADVERTISEMENT" at the top, center of the ad. This is in compliance with the Chattanooga Times Free Press ethics policy."

Advertiser Content - PAID ADVERTISMENT

5

WEEKLY FREQUENCY PROGRAMS

PUBLISHER’S CHOICE8 Ads Per Week for 4 Weeks, two copy changes allowed. Placed every day in the Times Free Press.Ads are placed throughout these papers at the Publisher’s discretion. Advertiser can select section of choice for a 15% premium. Color is $24 per day (up to 12")

Size Pub. Choice Regular Price Savings Price w/Comm. News 1" $378 for 28 days $1,050.00 $672.40 $427 for 28 days 2" $756 for 28 days $2,100.80 $1,344.80 $855 for 28 days 3" $1,134 for 28 days $3,151.20 $2,017.20 $1,282 for 28 days 4" $1,512 for 28 days $4,202.40 $2,690.40 $1,710 for 28 days 5" $1,890 for 28 days $5,252.00 $3,362.00 $2,137 for 28 days 6" $2,268 for 28 days $6,302.40 $4,034.40 $2,564 for 28 days 7" $2,646 for 28 days $7,352.80 $4,706.80 $2,991 for 28 days 8" $3,024 for 28 days $8,403.20 $5,379.20 $3,419 for 28 days 9" $3,402 for 28 days $9,453.60 $6,051.60 $3,847 for 28 days 10" $3,780 for 28 days $10,504.00 $6,724.00 $4,274 for 28 days 12" $4,536 for 28 days $12,604.80 $8,068.80 $5,129 for 28 days

MONTHLY FREQUENCY PROGRAMS

The Times Free Press offers three weekly ad packages where one inch rate covers all days in the package.

Color can be added by the inch, or a flat rate, whichever is less.

PACKAGE REACH ADS RATE COLOR

Double Prime Package 265, 765 8 $230 per inch $76 per inch up to $5,000Run two 4 day flights in 28 days (total for 8 ads)(both flights must be within a 7 day period)

Prime Package 234,600 HH 4 $118 per inch $56 per inch up to $3,400Run a 4 day flight in a 7 day period (total for 4 ads)

Triple Play 224,570 HH 3 $91.02 per inch $42 per inch up to $2,400Run a 3 day flight in a 7 day period (total for 3 ads)

Double Prime PackageAdd online presence with 100,000 instory ad impressions to run on timesfreepress.com and mobile site for 14 days for only $1,000.

Prime Package & Triple Play:Add online presence with 50,000 instory ad impressions to run on timesfreepress.com and mobile site for 7 days for only $500.

Add online presence to your monthly print campaign with 100,000 in-story ad impressions to run on timesfreepress.com and mobile site for a full month for only $1,000.

Receive bonus ads with a 3 month commitment.

THREEQUENCY PROGRAM 3 ads per week in the Chattanooga Times Free Press for 13 consecutive weeks or 26 consecutive weeks. Add color for $150 per week. 13 week price $19.35 per column inch26 week price $13.50 per column inch

Best Value

6 2018

• Reach up to 42,642 households in the community of your choice or 149,487 total households.

• Reach nearly every household in the Chattanooga area and North Georgia areas.

• Weekly deals will attract more readers for an even better return on investment.

• Weekly deals on the cover and throughout each edition.

• Completely local content with a strong “Buy Local feel.”

• Select the area of town you want to reach.

• Online weekly at community.timesfreepress.com

Ask your advertising representative about frequency discounts.

Be Part of the CommunityThe New-Look Community News is a highly cost effective solution to help grow your business.

COMMUNITY NEWS

Community News Pricing3 Advertiser Zones Quantity

East Hamilton 42,627

River & Ridge 71,926

North Georgia 34,934

Ad Size ZonesFull Page Frequency E. Hamilton N. Georgia River & Ridge10” X 9.75” 1 $650 $650 $1,085

3 $460 $460 $7756 $405 $405 $675

13 $290 $290 $480

Half Page Frequency E. Hamilton N. Georgia River & RidgeH. 10” x 4.7917” 1 $390 $390 $650V. 4.9167” x 9.75” 3 $280 $280 $460

6 $245 $245 $40513 $175 $175 $290

Quarter Page Frequency E. Hamilton N. Georgia River & Ridge4.9167” x 4.7917” 1 $250 $250 $380

3 $165 $165 $2706 $145 $145 $240

13 $105 $105 $170

Front Page Strip Frequency E. Hamilton N. Georgia River & Ridge10” x 2” 1 $250 $250 $250

3 $220 $220 $2206 $190 $190 $190

13 $160 $160 $160

7

Details:Timesfreepress.com is run-of-site across all TFP sitesAudience Extension is any product ran off of TFP sites Video: mp4 format and a 300x215 for the end panel.

Creative Sizes:Display & Mobile: 300x250, 728x90, 160x600, and 300x50/320x50 (Mobile). Video: mp4 format and a 300x215 for the end panel.

Want to reach users in Chattanooga going to other websites?Ask about extending you audience with our TFP Audience Extension Program. See a timesfreepress.com media consultant for other pric-ing, targeting and availability.

Frequency Program Online Banner Add-On(this represents over a 15% discount off our local rates): 50,000 impressions of 300x250 In-Story Banner ads and mobile ads over the same 7 days as the three print ads Bundled Price: $465

DigitalExtend your in-market reach to your customers. Target people based on their online behavior. From what they are searching for, what they are reading, websites they visit, and 660 locations they visit with their mobile devices. Target these users over a network of 5,000+ sites based on third party data (cookies). Products include Demographic Targeting, Facebook, Video, Mobile, Behavior Targeting, Contextual Targeting, Retargeting, Search Retargeting, and Geotarget by DMA and zip. Includes ad sizes 728x90, 160x600, 300x250, and mobile 320x50.

Mobile Ad DisplayTarget your local audience through Times Free Press Mobile App and Mobile HTML. One ad position per page. Mobile ad design included. $12 cpm.

DIGITAL

Leaderboard728x90 pixels9.71" x 1.2"

Not acutal sizes. Dimensions are accurate, but ads have been reduced to fit this page. All of the above ad sizes can be still images or animated ( limit 3 animations ). Available as JPEG, GIF, or Flash (SWF) Mobile

320x50 pixels4.44" x 0.694"

In Story300x250 pixels4" x 3.33"

CPM Based on individual digital productUnitLeaderboard $12.00 CPMIn-Story $10.00 CPMIn-Story Video $12.00 CPMMobile $14.00 CPMHomepage Takeover 1st Impression $750.00 per dayHomepage Takeover All Day $1,200 per dayRoad Block All Day $600.00 per dayAudience Extension $12.00-$20.00 CPMAudience Extension Video $20.00-$26.00 CPM

8 2018

IMPACT ADVERTISINGFront Page Sticky NotesAdvertise on the front page of the Chattanooga Times Free

Press. Front Page Newspaper Ad Labels feature your message

on the front page of the newspaper on a detachable advertise-

ment. Front Page Label size is 2.875" x 2.875"

40,000-99,999 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $45 CPM

100,000+ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $40 CPM

Variable Data . . . . . . . . . . . . . . . . . . . . . . . .Additional $9 CPM

Scratch-off Ink . . . . . . . . . . . . . . . . . . . . . . . .Additional $9 CPM

Digital Sticky Note . . . . . . . . . . . . . . . . . . . First impression $750

Every impression $1,200

All Front Page Sticky Notes are full color, with an option for black

text backside printing at no additional charge. Advertisers can zone

front page labels down to the zip code level any day but Sunday.

Suggested minimum 40,000.

Front Page Banners6 column by 2" color ad on the front of any section except sec-

tion A. Based on availability. $700 each – 1x,

$600 each – 4x/mo., $500 each – 13x/3mo.

Island Ad PositionPlacement on stock exchange page- only ad on the page!

Charge per insertion Sunday $350. Ad size is 2 col x 4".

Ear Ads Small square ad on the front of Life, Metro, Sports or Business.

Ear ads are in the masthead of the section Front at the top right

corner. Size (1.5"x1.5"), $150/day or $100/day with 4 or

more insertions in a 30 day period.

TV MagazineSelect distribution every Sunday to 19,000 opt-in households.

This popular product has a seven day shelf life.

Size 26 Wk. Rate 52 Wk. Rate Full Pg. Ad $410 $293

AD PRICES INCLUDE FULL PROCESS COLOR

SUNDAY, NOVEMBER 2, 2008

Color ComicsSunday Comics readership ranks second only to the front page of the paper.

Spadea (equal to 2 full pages) $5,980

Full Page/Gatefold (equal to 1 full page) $4,682 52 Weeks 26 Weeks 13 Weeks

6x2” Front Banner $250/wk $275/wk $300/wk

6x2” Back Banner $150/wk $175/wk $200/wk

Closing time is 28 days in advance of issue date.

Space sold on an availability basis.

Advertorial OpportunitiesIdeal Health and BeautyCategory exclusive 16 week program that includes 2 story

features, 16 weeks of advertising and year round online

presence. Runs every Wednesday in Life for only

$265 per week.

9

MECHANICAL SPECIFICATIONS

General Advertising Policies The Chattanooga Times Free Press reserves the right to revise advertis-ing rates at any time. Every effort will be made, but is not guaranteed, to give 30 days notice of any general rate revision.Every attempt will be made to position advertising in accordance with requests. However, the Chattanooga Times Free Press reserves the right to position, classify, edit, reject or cancel any advertisement at any time.Allowance will only be made for errors that materially affect the value of the advertisement. Liability for an error shall not exceed the cost of the space occupied by the error.All advertising including mail order, telephone response, and seminar ads are subject to publisher's approval and payment in advance with cashiers or certified check.

Copy RegulationsThe placing of any advertising matter for publication with the Chattanooga Times Free Press will be construed as acceptance of all provisions, rates and conditions of this rate card. Failure to make order correspond in price, or otherwise, with the rate card is regarded only as a clerical error, and publication will be made and charged for upon the rates and terms of the rate card, without further notice.The Chattanooga Times Free Press (and affiliate publications) reserves the right to edit, alter, classify or reject any advertisements. The sub-ject matter, form, size, wording and typography of all advertising is subject to approval of the publisher. Further, the advertiser and/or agent assumes liability of all content (including text and illustrations) of advertising printed, and also assumes responsibility for any claims arising against publisher for inadvertent transgressions. The Chattanooga Times Free Press assumes no financial responsibility for typographical errors, scheduling errors of omission, or any other errors. In the event of typographical errors, scheduling errors, errors of omission, or any other error, the liability of the publisher shall be confined to a cancellation of charges for the portion of the ad that is in error (or a rerun of the corrected portion of the ad in error). Claims must be made in writing within 30 days of invoice.

Positioning requests will be honored as far as practical in conformity with newspapers' format. Specifications on orders for the use, or bar-ring the use of any page, or relating to the kind of news or advertising on the page are treated as requests only, and advertising must be paid for regardless of position.

No 'upside down' advertisements accepted.

Advertising matter that, in publisher's judgment, resembles news mat-ter will be indicated by the word "Advertisement" within the advertis-ing space. In the absence of such indication, the right is reserved to insert such information at the publisher's discretion.

The Chattanooga Times Free Press is not responsible for advertising orders, cancellations, or corrections given over the telephone. Written confirmations, orders, cancellations, or corrections must be received.

All political advertisements will be required to comply with State and Federal regulations regarding identification of person(s) placing advertisement. "Paid Political Advertisement" must appear within ad space, and payment in advance is required.

All standard retail display advertisements are required to have a bor-der around the advertising content.

Commissions & Terms of PaymentRetail rates are net due by 10th of month and are not subject to com-mission or cash discounts.

All rates are net cash with order unless credit has been approved by the Publisher. Publisher will invoice advertiser on a monthly or cash basis depending on financial condition and known credit data. Accounts more than 30 days past due shall bear interest at the rate of 1 1/2% per month (18% per annum).

Contract rates take effect upon receipt of signed, approved contract and cannot be made retroactive beyond the first day of the month that the agreement is signed.

Display (Broadsheet) 6 Column page(10" Wide, 20.75” Deep, 0.125" between columns) 1 col. - 1.5278" 5 col. - 8.3.056" 2 col. - 3.222" 6 col. - 10" 3 col. - 4.9167" Doubletruck - 21" 4 col. - 6.6111"

Tabloid productsStandard Tab: (TV Magazine, Community News):Ads are based on the same column widths as 6 column Display, with a full page depth of 9.75"

Modular Tab:Ad sizes are sold as "modules" of the overall page. Half pages, quarter pages, etc. Contact your sales executive for mechanical ad sizes for these products.

Electronic Ad TransmissionAds may be sent electronically through any of the following means: 1. AdSend (Code= TNCHA) 2. FastChannel 3. AdTransit 4. High resolution PDF files may be sent via e-mail to your sales executive.

5. Customer supplied FTP site (user name/password needed from customer to access their site.)

Please send ads in time to be retrieved by 4:30 p.m. Monday-Friday.

An FTP site may be established if necessary.Contact your sales executive for more information.High Resolution PDF Requirements for quality reproduction.• Fonts must be embedded• Line art resolution must be 600 d.p.i.• Photographic image resolution must be 200 d.p.i. Toning for newsprint: Highlight Dot- 5%, can go to zero in some

areas where you know it is white. Contrast is the key to looking good in the paper for B/W pictures. Use no less than 5% in any flesh tone

Shadow Dot-85 to 90% Total Density-265: C-65; M-55; Y-55; K-90 Dot Gain-20%• All colors will be converted to CMYK for output• Newsprint Advertising — 100 line screen• Glossy Print Advertising — 133 line screen Toning for glossy print: S.W.O.P. (Specifications Web Offset Publications)

Retail Colum

nsA

ctual Size

12

109

87

65

43

Inches1 CO

L2 CO

L3 CO

L4 CO

L5 CO

L6 CO

L

10 2018

EXPOS & EVENTS

2011

2011 June 2018 Chattanooga Convention CenterWe enjoy sharing the stories of triumph of our area’s best high school athletes, and recognizing their achievements at an awards banquet held in their honor each year. Show your support for local sports by sponsoring this heartwarming event.

September 2018 Chattanooga Convention CenterChattanooga’s Official People’s Choice Awards. This awards banquet is second to none, appropriately honoring businesses selected as our area’s best, complete with red-carpet treatment. A counterpart event for North Georgia businesses is on January 22, 2018.

November 2018 Chattanooga Convention CenterDon't miss out on being a part of Chattanooga's largest Christmas Expo the weekend before Thanksgiving! Showcase, sample, and sell your products and services to a captive shopping audience.

September 2018 The Chattanooga Champions of Health Care is a program in partnership with the Chattanooga-Hamilton County Medical Society, which recognizes excellence, promotes innovation and educates the community about best practices to enhance the value and quality of health care in the Chattanooga Metro area. Honorees will be profiled in the September issue of Edge Magazine and will be recognized at an awards banquet.

The Chattanooga Times Free Press produces several events and expos throughout the year.These events create unique life experiences that leave lasting memories in the lives of our readers, advertisers and community. Whether it’s an expo or banquet, Times Free Press events provides you an opportunity to engage the market in personal, face to face venues. Please contact us for more information on how you can participate in any of our 2018 events.

Signature Eventstimesfreepressevents.com

11

MAGAZINESCHATTERChatter is a monthly upscale city and lifestyle magazine focused on living in Chattanooga. Produced by award-winning writers and editors, Chatter combines smart journalism with colorful and elegant graphics to generate engaging features about fascinating residents – while showcasing lifestyle trends and other consumer-related products. Aimed at an affluent, educated general audience, more than 26,000 copies of Chatter are mailed each month to subscribers or distributed locally to select locations.

chatterchattanooga.com

meetforbusiness.com

EDGEEdge is the monthly meeting place for businesses throughout the four-state region surrounding Chattanooga, produced by award-winning journalists and featuring the viewpoint of area experts from a variety of critical industries. Edge is mailed to 8,200 regional executives, professionals, decision makers, and Chamber of Commerce members in 9 counties. Also, 2,000 additional copies are distributed at specific locations throughout the area.

Get OutGet Out Chattanooga brings you the best information on all the outdoor adventures offered throughout the Tennessee Valley featuring articles ranging from quick gear guides and trail picks to in-depth profiles on local people who are doing amazing things. Get Out Chattanooga combines professional writing and photography from award-winning contributors who are also passionate about the outdoors. 26,000 copies of the magazine are distributed three times a year to a targeted audience of outdoor enthusiasts through select locations including retailers, restaurants, outdoor associations, various events and racks in high-traffic areas around the region.

Magazine Ad Sizes:Full Page (Image Area) 7.125” x 10” Final Trim Size 8.375” x 10.75”, With Bleed 8.625” x 11”½ Page Horizontal 7.125” x 4.875”½ Page Vertical 3.4662” x 10”¼ Page 3.4662” x 4.875”Double Truck (trim) 16.75” x 10.75”, Image Safety Area 15.75” x 10”, With Bleed 17” x 11”

Space: Open 3x 6x 12xFull Page $2,295 $2,115 $1,935 $1,7801/2 Page $1,185 $1,105 $1,015 $9351/4 Page $660 $600 $545 $495PREMIUM POSITIONSBack Cover $2,825 $2,595 $2,335 $2,090Inside Cover $2,585 $2,360 $2,145 $1,930Fixed $2,455 $2,250 $2,035 $1,840

Space: Open 3x Full Page $2,295 $1,935 1/2 Page $1,185 $1,015 1/4 Page $660 $545 Back Cover $2,335 Inside Front/Back Cover $2,145Fixed $2,035

Space: Open 6x 12xFull Page $2,295 $1,800 $1,5001/2 Page $1,185 $995 $7951/4 Page $660 $595 $395Back Cover $2,825 $2,595 $2,090Inside Front/Back Cover $2,585 $2,360 $1,930

getoutchattanooga.com

Times Free Press Calendar 2018

JANUARY 2018 FEBRUARY 2018 MARCH 2018

APRIL 2018 MAY 2018 JUNE 2018

JULY 2018 AUGUST 2018 SEPTEMBER 2018

OCTOBER 2018 NOVEMBER 2018 DECEMBER 2018

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

Holiday Expanded market coverage - Sunday RatesThanksgiving 57,600