retail in the cloud - risk, opportunity & vision
DESCRIPTION
AWS Summit Sydney - presentation by Samuel Yeats, CEO Ultra Serve Discussing the risks, opportunities for online retailers as well as considering the potential for new cost models.TRANSCRIPT
Retail in the cloudRisk, Opportunity & Vision
Samuel YeatsCEO, UltraServe@samuelyeats
the next 6.5%massive opportunity for everyone!
Cost of site outage or breach
Competitor Infiltration Brand Damage Management Distraction
Damage with Investors Employee Productivity Lost PPC
Cost of missed opportunities
Checklist fore-commerce projects
1Communicate.Marketers need to communicate to IT.
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2Be ready.Document roles & responsibilities.Drill scenarios.
Be resilient.Build to tolerate failure
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Automate.Load and pen test every code release.
5Scale.Know your limits, ready yourself to scale.
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Fail gracefully.Turn failure into success
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Eliminate.Any payment data.
8Minimise.Personal Information storage
9Log.Log, monitor and analyse activity. Learn from it.
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Cost optimisation. Understand your cloud costs and align to outcomes.
Collective efficiencies.Partner to leverage scale and experience
Extension to your team
Your focus:● Customer experience● Great product● Innovating
Our focus:● Provide 24x7 monitoring● Keeping site up secure & fast● Applying collective
efficiencies & learnings
Outcome based pricing.A fresh model for cloud consumption
= 100 orders
!= 200 Orders
Fee model1. Choose a success metric2. Agree on a platform architecture3. Adjustable premium for code performance
We’re accountable for● Keeping site up, secure and fast● Business continuity● Ongoing efficiencies
Thank-you
AWSARCHITECTUREREVIEW
LOAD TESTOUTCOMES BASED MAGENTO & HYBRIS
Come chat to us about:
ultraserve.com.au@samuelyeats