retail instruments is powerful analytics and metrics for the store
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Retail InstrumentsBoosting retail store efficiency with powerful analytics
NPO Analitika
What do we know about these people?
Which portion of these people entered your store?
How many of them visited you 5 times a week?
How much time did they spend inside your store?
Retail Instruments provides precise answers!
Retail Instruments – How does it work?
Wi-Fi sensor is installed
in your store*
Sensor scans environment around, searching for devices
Upon detection of visitor’s phones, we
can get the followinginformation:
Unique ID of the device
(MAC-address)**
Time
Location
* One sensor can cover up to 500 sq.m.** Not a personal data
Outside footfall
We show you traffic peak hours of outside of your
store, and how it changes hourly and daily
This allows you to manage working hours effectively and make local campaigns
right on time
Capture Rate
As we track visitors location, we know the
moment when they enter your store
You’re getting real-time traffic capture rate
statistics for your store
Dwell Time
The minimum time to make a purchase is about X minutes
(different for various retailers). Everyone who left the store
faster, most probably went out without buying anything
Based on that we’re calculating bounce rate - % of those left without making a purchase
Loyalty
You will get the data on how many returning customers came to your store, even if they didn’t buy anything
As soon as we know unique ID of each device, we understand recency and frequency of visits
Communication
Connecting to the free Wi-Fi in your store, visitor enters the phone number
and accepts to receive offers
Next time this visitor is near your store, he will get an SMS
with personal offer
These SMS offers are in the right time and place, they are HYPER LOCAL - that’s why the conversion rate to purchase is
very high
With Retail Instruments you can
Measure efficiency of advertising campaigns, sales personnel, windows displays, product layout changes
Plan marketing campaigns based on real metrics of each store
Optimize expansion plans and effectively manage rental rates
Communicate with right audience in the right place at the right time
Analyze your stores network, find the best practice and apply it across the stores
Installation and setup one-time payment
(for each store)
What we offer
Effective actionable insights supporting real-time decision making Cloud-based solution – access from any place Installation time – 1 hour! Affordable for any type of retailers
3000Roubles
+VAT
Monthly fee for the powerful analytics system
and rich set of reports(for each store)
8000Roubles
+VAT
Result
Continuous monitoring of business metrics
Business efficiency optimization
More profits and happy clients!
Thank you!
www.npoanalitika.ru