revenue generation for smaller charities (c) ann rosenfield mba cfre 2016
TRANSCRIPT
Options• Revenue Generation from Assets
o CNIB
• Social Enterpriseo St John’s Bakery
o CityYear
• Philanthropy
(c) Ann Rosenfield MBA, CFRE 2016
Asset Revenue Generation
(c) Ann Rosenfield MBA, CFRE 2016
(c) Ann Rosenfield MBA, CFRE 2016
Social Enterprise –separate incorporation
(c) Ann Rosenfield MBA, CFRE 2016
Culture of Philanthropy > Fundraising
(c) Ann Rosenfield MBA, CFRE 2016
0
5
10
15
20
25
30
35
40
Civics Boomers Gen X Gen Y
% Canadian who give to local social service
(hjc new media 2013)
% Canadian who
give to local social
service
(c) Ann Rosenfield MBA, CFRE 2016
Qualities of a high performing fundraising
charity
(c) Ann Rosenfield MBA, CFRE 2016
Executive Director LOVES asking for giftsExecutive Director skilled at securing major giftsExecutive Director has previous experience in fundraisingExecutive Director maintains a strong relationship with Development DirectorDevelopment Director has strong control over fundraising goals
Source: http://www.compasspoint.org/sites/default/files/images/UnderDeveloped_CompassPoint_HaasJrFund_January%202013.pdf6
Group Volunteering
(c) Ann Rosenfield MBA, CFRE 2016
Third Party Events
(c) Ann Rosenfield MBA, CFRE 2016
Budget – 2nd look
(c) Ann Rosenfield MBA, CFRE 2014
Appendices
(c) Ann Rosenfield MBA, CFRE 2016
Fischer Ethics ScreenAudience Option #1 Option #2 Option #3
Mission, values
Board
Key volunteers
Service Users
Donors
Funders
Local Community
Newspaper
Personal values
(c) Ann Rosenfield MBA, CFRE 2016
Part-time help• Demographics of professional fundraisers
o Women in their 40s (80% of profession)
o University-educated
• Boomer retirees
(c) Ann Rosenfield MBA, CFRE 2016
Why hiring someone full time is
not the fix-all solution• Median salary in Ontario for fundraising is over $70,000
• 27% of leaders of charities raising under $1M are happy with their development director’s performance. Only 36% happy at the 1-5M range
• 25% of Executive Directors fired their last fundraiser
• 50% of fundraisers are planning to leave their jobs
• 40% are considering leaving the profession
• Median vacancy duration for fundraiser for charities who raise under $1M/year – 12months
• Only 18% Board members appropriately engaged in fundraising in charities under $1M (only 37% in high performing over 10M)
• 73,916 charities in Canada
(c) Ann Rosenfield MBA, CFRE 2016
100% Board Giving
(c) Ann Rosenfield MBA, CFRE 2016
