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1 Roadmap to Low Carbon Society - From Business perspective- Nissan’s challenge Mitsuhiko Yamashita Executive Vice President supervising Research and Development Nissan Motor Co., Ltd

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Page 1: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

1

Roadmap to Low Carbon Society- From Business perspective-

Nissan’s challenge

Mitsuhiko YamashitaExecutive Vice President

supervising Research and Development Nissan Motor Co., Ltd

Page 2: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

2

Agenda

1. Nissan’s perspective

2. Nissan’s ChallengeLong-term GoalTriple Layered Approach

3. Toward Low Carbon Society

Page 3: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

3(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

1. Nissan’s perspective

Page 4: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

4(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

What is happening?

Source:Climate Change Report 2005,October, 2006, Japan Meteorological Agency

“Sense of Urgency” need to be developed in society.

Changing trend

Difference of cherry blossom flowering

timiming(Day)

Nissan Technical Center, Atsugi, Japan

Sta

rt o

f ch

err

y b

loss

om

in

blo

om

(D

ay)

Trend line

Starting day of flowering

Start of cherry blossom in bloom*

Page 5: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

5(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

What is happening?

Source:Climate Change Report 2005,October, 2006, Japan Meteorological Agency

Difference of ave.

temperature(Sept.- Nov.)

Dif

fere

nce

of

ave

. tem

pera

ture

(℃)

Correlation=0.75

Oyama Aburi Shrine, Isehara, Japan

Start of leaves changing colors*

Sta

rto

f le

ave

s ch

an

gin

gco

lors

(Day)

Trend lineStarting day of

changing colors

Page 6: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

6(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

「異変続く海 何かが起き始めたのか」2008年2月2日付 岩手日報朝刊より抜粋

三陸の海で、何かの「異変」が起きているのだろうか。1月23日に宮古沖の定置網でクロマグロが183匹も漁獲された。原油高騰に悩む漁家にとっては格好の「お年玉」で、浜は時ならぬ大漁にわいた。「時ならぬ」というのは、例年なら三陸沖の近海マグロの漁獲は初夏から始まるのが普通だからだ。この時期としては極めて異例の出来事で魚市場関係者を驚かせた。

昨年暮れには、例年なら秋にほとんど終わるサンマが定置網に入り続けた。12月下旬の県内への水揚げは49トン。過去5年間の平均はわずか0・1トンだから、その多さが分かる。県水産技術センターは、サンマは三陸沖に暖水塊があったために南下が妨げられたと説明。マグロは三陸沖に餌となるスルメイカが多かったため、これを追ってきた大きな群れがたまたま網に入ったとみている。

海には年ごとの変動や数十年単位の変動があり、結論から言えば何かが起きているわけではないらしい。同センターは「はっきりした異変ではない」としているが、本当に大丈夫か、という思いも残る。

「異変続く海 何かが起き始めたのか」2008年2月2日付 岩手日報朝刊より抜粋

三陸の海で、何かの「異変」が起きているのだろうか。1月23日に宮古沖の定置網でクロマグロが183匹も漁獲された。原油高騰に悩む漁家にとっては格好の「お年玉」で、浜は時ならぬ大漁にわいた。「時ならぬ」というのは、例年なら三陸沖の近海マグロの漁獲は初夏から始まるのが普通だからだ。この時期としては極めて異例の出来事で魚市場関係者を驚かせた。

昨年暮れには、例年なら秋にほとんど終わるサンマが定置網に入り続けた。12月下旬の県内への水揚げは49トン。過去5年間の平均はわずか0・1トンだから、その多さが分かる。県水産技術センターは、サンマは三陸沖に暖水塊があったために南下が妨げられたと説明。マグロは三陸沖に餌となるスルメイカが多かったため、これを追ってきた大きな群れがたまたま網に入ったとみている。

海には年ごとの変動や数十年単位の変動があり、結論から言えば何かが起きているわけではないらしい。同センターは「はっきりした異変ではない」としているが、本当に大丈夫か、という思いも残る。

183 bluefin tuna were caught on Jan. 23rd, though its normal season is early summer.

183 bluefin tuna were caught on Jan. 23rd, though its normal season is early summer.

Quoted from “Iwate Nippo” dated Feb. 2nd, 2008, local newspaper in Iwate pref.

What is happening?

According to Iwate-Nippo (dated on Feb. 2nd, ’08),

In the last December, 49 tons of saury were caught. Average catches of December in the last 5 years is only 0.1tons......

In the last December, 49 tons of saury were caught. Average catches of December in the last 5 years is only 0.1tons......

Blue tuna

Landing of saury

Page 7: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

7(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

What is expected?The key is “Collaboration and Innovation”.

Davos, Switzerland, 27 January 2008 –The World Economic Forum Annual Meeting 2008 closed today with a call by business, government and civil society leaders for a new brand of collaborative and innovative leadership to address the challenges of globalization, particularly the pressing problems of conflict – especially in the Middle East, terrorism, climate change and water conservation.

Davos, Switzerland, 27 January 2008 –The World Economic Forum Annual Meeting 2008 closed today with a call by business, government and civil society leaders for a new brand of collaborative and innovative leadership to address the challenges of globalization, particularly the pressing problems of conflict – especially in the Middle East, terrorism, climate change and water conservation.

*Source:Press release by WEF

The World Economic Forum Annual Meeting 2008The World Economic Forum Annual Meeting 2008

Page 8: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

8(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved. *Source: Global Sales database by Global Insight

1140

1140

What is expected?Our responsibility is not so small.

Nissan’s Global sales share*

FY06 : Applox. 5%

CO2 emission

Page 9: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

9(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

2. Nissan’s Challenge

Page 10: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

10(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Vision

Reducing environmental impact to stay within the Earth’s natural ability to absorb these impacts

Reducing environmental impact to stay within the Earth’s natural ability to absorb these impacts

Nissan Green Program

Page 11: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

11(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Three Major Issues of Environment Management

* Reduce, Reuse and Recycle

Reducing CO2Reducing CO2

Reducing Other Emissions (Protecting the Air, Water and Soil)

Reducing Other Emissions (Protecting the Air, Water and Soil)

Recycling Resources(Promotion of 3R* activities)

Recycling Resources(Promotion of 3R* activities)

Page 12: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

12(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

40

60

80

100

0

20

2000 2010 2050

New

car’

s W

ell

To

Wh

eel

CO

2em

issi

on

s (%

)

Long Term Goal for Reducing CO2

550ppm

* IPCC 3rd Assessment report

To stabilize atmospheric CO2 concentration below 550ppm (according to IPCC report*), CO2 emissions from all new vehicles must be reduced by 70%

To stabilize atmospheric CO2 concentration below 550ppm (according to IPCC report*), CO2 emissions from all new vehicles must be reduced by 70%

2020 2030 2040

450ppm

70%

re

du

ctio

n

Page 13: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

13(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Long Term Goal for Reducing CO2

40

60

80

100

0

20

2000 2010 2050

40

60

80

0

20

100

HEV EV FCV

We

ll t

o W

he

el

CO

2E

mis

sio

n

Red

uct

ion

by

Fu

ture

Po

wert

rain

(%

)

ICE

550ppm

To reduce CO2 emissions from all new vehicles by 70%, following measures are required.

• Short & mid term focus : Internal Combustion Engine (ICE) efficiency • Long term focus : Electric Powertrains

Renewable energy (Collaboration with other sectors)

To reduce CO2 emissions from all new vehicles by 70%, following measures are required.

• Short & mid term focus : Internal Combustion Engine (ICE) efficiency • Long term focus : Electric Powertrains

Renewable energy (Collaboration with other sectors)

New

car’

s W

ell

To

Wh

eel

CO

2em

issi

on

s (%

)

2020 2030 2040

Source) IPCC

450ppm

Ren

ew

ab

le E

lect

rici

ty

Re

ne

wab

le H

ydro

ge

n

Page 14: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

14

Target for Development

2015 : CO2 40% reduction (compared to ’05 level)2015 : CO2 40% reduction (compared to ’05 level)

40

60

80

100

0

20

2000 2010 2050

New

car’

s W

ell

To

Wh

eel

CO

2em

issi

on

s (%

)

2020 2030 2040

70%

re

du

ctio

n

40%

550ppm

Page 15: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

15(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Vehicle

People

Society

Triple layered approach for reducing CO2

- 30%

- 10%

CO2 reduction target for

development

Page 16: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

16(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Vehicle

(1) Challenge by Vehicle Technology

Innovation of Internal Combustion Engine

Page 17: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

17(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Technical issues and theoretical long-term targetsGasoline engine : CO2 emission reduction (-30%)Diesel engine : Exhaust emissions reduction (-90%)

Technical issues and theoretical long-term targetsGasoline engine : CO2 emission reduction (-30%)Diesel engine : Exhaust emissions reduction (-90%)

Internal Combustion Engine Tech. Evolution

0 10 20 30CO2 Reduction %

Exh

au

st E

mis

sio

n

BIN10

almostZEV

EUR5

Technology Breakthrough

Theoreticaltarget

BIN5

PZEV

EUR6Evolution of Evolution of

Diesel EngineDiesel Engine

Evolution of Evolution of Gasoline Gasoline EngineEngine

Page 18: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

18(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

VVEL

Gasoline Engine:VVELVariable Valve Event and Lift (VVEL) system, for 10% CO2 reduction

Diesel Engine:Clean Diesel Engine

Gasoline Engine:New Catalyst

新開

発の

触媒

劣化で貴金属が肥大化

貴金属が微細のまま維持

Pt

20nm

壁材

基材Pt

20nm

従来

の触

劣化

劣化

基材

貴金属

基材 壁材

貴金属

基材

2 litter Clean Diesel Engine developed by Renault and Nissan

M9R

ICE Technology Improvement -Gasoline

Gasoline Engine:New CatalystJapan first introduction of Clean Diesel Engine

Half utilization of precious metal

(2)Wall material(1)Anchor materials

Precious metal

Carrier

Precious metal (black)

■ Nano catalyst ■

■ Conventional catalyst ■ Cohesion of precious metal→performance deterioration

Avoidcohering

Under High Temperature

Additives (yellow)

(2)Wall material(1)Anchor materials

Precious metal

Carrier

Precious metal (black)

■ Nano catalyst ■

■ Conventional catalyst ■ Cohesion of precious metal→performance deterioration

Avoidcohering

Under High Temperature

Additives (yellow)

New

(2)Wall material(1)Anchor materials

Precious metal

Carrier

Precious metal (black)

■ Nano catalyst ■

■ Conventional catalyst ■ Cohesion of precious metal→performance deterioration

Avoidcohering

Under High Temperature

Additives (yellow)

(2)Wall material(1)Anchor materials

Precious metal

Carrier

Precious metal (black)

■ Nano catalyst ■

■ Conventional catalyst ■ Cohesion of precious metal→performance deterioration

Avoidcohering

Under High Temperature

Additives (yellow)

New

Page 19: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

19(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Vehicle

(1) Challenge by Vehicle Technology

Innovation of Electric Powersource

Page 20: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

20(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Nissan’s Powertrain RoadmapShort term : Expansion of high efficient ICEMid and long term : Expansion of electric vehicles and maintain competitive advantages of core electric powertrain technologies

• Selective introduction of HEV and early introduction of EV, FCV • Plug-in HEV development

Short term : Expansion of high efficient ICEMid and long term : Expansion of electric vehicles and maintain competitive advantages of core electric powertrain technologies

• Selective introduction of HEV and early introduction of EV, FCV • Plug-in HEV development

CO2

Powertrain penetration(estimation for 2050)

ICEICE

HEVHEV

EV, FCVEV, FCV

PlugPlug--in HEVin HEV

0

CO22010 2050 Plug-in HEV

HEV

EVFCVICEICE

Page 21: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

21(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Nissan’s Powertrain Positioningtoward Low Carbon Society

Vehicle Size

CO

2 E

mis

sio

n

CommunityEV

Advanced

EV Fuel Cell

Hybrid

Plug-in

Hybrid

Smaller Larger

Diesel EngineGasoline Engine

Page 22: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

22(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Electric Vehicle

EV could open the “door” to a bright future.EV could open the “door” to a bright future.

Robotic Interface In-wheel 3D Motor

Steering By-wire

Compact Lithium-Ion Battery

Brake By-wire

Page 23: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

23(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Battery Pack

Application

Mild HEVHEV

EV

Plug-in HEV

FCV

Special Vehicle

Automotive Energy Supply Corporation

New company for advanced battery

Established new company with NEC for mass-production lithium-ion batteriesEstablished new company with NEC for mass-production lithium-ion batteries

Page 24: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

24(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

The high liability has been already attained.

Double Energy

Current Laminated-type

Double Power Half Size

Cylindrical-type

140Wh/kg2.5kW/kg ½ the Size

Charge

Discharge

Current

Laminated-type Lithium-ion Battery

Laminated-type Laminated-type

The advanced Lithium-ion Battery will be introduced in ‘09The advanced Lithium-ion Battery will be introduced in ‘09

Manganese electrode materialSuperior cooling performance

Page 25: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

25(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

New EV Business Scheme

*Some modificaiton were added to the data on the following source: http://www.projectbetterplace.com/

Renault-Nissan and Project Better Place prepare for first mass marketed electric vehiclesRenault-Nissan and Project Better Place prepare for first mass marketed electric vehicles

Clean Energy Provider Energy Recharge

Page 26: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

26(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Near-future urban mobility model with EV and ITS

Park&Ride Center

Life styleMobility

EV cart

Platoon Lane

Priority Lane

Speed

Cont

rolle

d Are

a

Suburbs Residential Area

EV Free Parking Urban Area

Rental Mobility Station

Commuter &Micro-mobility

Renewable Energy

EV charger

Senior Mobility

EV Priority

EV Priority

Electricity sharing

Energy StorageEnergy Regeneration

Charger

Park & Ride from Rental Station Car Sharing

Probe Traffic Info.Priority Parking

Navigation

Efficient Traffic Control

RenewableEnergy

Park & Charge

CO2 free electricity

Charger

Page 27: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

交通Traffic

クルマVehicle

People

(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

(2) Challenge with people

Eco-driving service

Page 28: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

28(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Variation of actual fuel economy by each driver is not so small.

0

200

400

600

800

worse Actual Fuel Economy

Ind

ex

4.0 6.0 8.0 10.0 12.0 14.0 16.0 18.0(km/L)

better

* Compact car case

Vehicle Fuel Economy

Ave.

Page 29: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

29(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

①Drive, checking the fuel economy meter

②Check the actual fuel economy

③Compare with the others

④Be advised how to drive efficiently

15.5km

Eco-Driving

Eco-Driveling service

ECO-drive Ranking

ECO-drive Check

Oct.

Driving advice

Page 30: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

30(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

As results of Eco-driving service...

← User →0

2

4

6

8

10

12

14

16

18

20

Fu

el

Eco

no

my[

km

/L]

before

※Compact car case

Page 31: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

31(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

app. 18% of CO2 reduction could be achieved.

← User →0

2

4

6

8

10

12

14

16

18

20

Fu

el

Eco

no

my[

km

/L]

afterbefore

※Compact car case

Page 32: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

32(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

交通Traffic

クルマVehicle

Society

(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

(3) Challenge with Society

Fastest Route Guidance System

Page 33: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

33(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Partners

Universal Traffic Management Society of Japan (UTMS),National Police Agency, Kanagawa Pref. Police

Probed information *1

CARWINGSPortal

Probe information center

Current VICS*2 traffic information

Traffic information based on probed

data

(C)2003-2005 ZENRIN CO.,LTD. All Rights Reserved.(Z06A-2194)

*1 Probed Information : Information regarding location, speed, etc. acquired from cars by using wireless communication technology

Improvement of traffic flow utilizing ITS and on-road communication infrastructure

Improvement of traffic flow utilizing ITS and on-road communication infrastructure

Decentralize traffic flow with more information

Probe car

Intelligent Transportation System (ITS) field test in Kanagawa

*2 VICS :Vehicle Information and Communication System

Page 34: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

34(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved.

Real-time information

Navigation system

Traffic Jam

Traffic information

The earliest route

Probe car information

CARWINGS Center

Traffic information center

CARWINGS Navigation

Traffic Jam Traffic Jam

The fastest route could be guided by high-density traffic information.

Page 35: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

35(C) Copyright NISSAN MOTOR CO., LTD. 2008 All rights reserved. * Based on actual test result in SKY project(during rush hour in Yokohama)

CO2 reduction

Ave

. CO

2 vo

lum

e(

kg)

4.0

4.5

5.0

5.5

W/o probe information

VICS only

With probe information

W/o traffic information

-8.7%

-9.2%

--17.1%17.1%

App. 17% of CO2 reduction could be achieved, as results of increasing average driving speed.

Page 36: Roadmap to Low Carbon Society2050.nies.go.jp/japan-uk/3rd/sympo/presentation/Day3...1 Roadmap to Low Carbon Society - From Business perspective-Nissan’s challenge Mitsuhiko Yamashita

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ITS Field test in Beijing, China.

Pilot test results showed app. 18% reduction of travel time.

Time reduction effect by pilot testNo. Starting point Destination

1 Raycom BTIC2 BTIC Raycom3 Bajiao Airport4 Airport Raycom5 BTIC Fortune6 Fortune Bajiao7 Airport Raycom8 Raycom BTIC9 BTIC BeiYuan

10 BeiYuan Raycom

ave. app. 45 min

Time reduction(min)

app. 8 min

Time reduction rate

0%38%24%21%24%27%17%

8%4%

13%

18%

55346342346036524730

01315

98

166424

Ave. Cruising time(min)

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0

200

400

600

800

Worse Actual Fuel Economy

Ind

ex

Better

Ave

SummaryTo improve fuel economy by vehicle technologies.To improve actual fuel economy by Eco-drive assist service and the fastest route suggestion.

Technology Eco-drive

Efficient route

* Compact car case

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3. Toward Low Carbon Society

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To develop “Sense of Urgency” in the society.

To realize sustainable low carbon society by “Collaboration and Innovation”.

Collaboration among key stakeholders

Technology innovation as ultimate solutions

To develop global mechanism to relate CO2 reduction efforts to economic growth.

Consideration toward Low Carbon Society

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Renewable Fuel

T-model Ford car parked outside Geelong Library at its launch in 1915 Source=http://www.slv.vic.gov.au/pictures/0/0/0/doc/pi000357.shtml Date=1915 Author=User Longhair on [http://en.wikipedia.org en.wik

Endeavor from crude oil era of 20th century, to diversified fuel era of 21st century

Fossile Fuel

Photo:Wikipedia Photo:Web site of BioEthanol Research Group

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Thank you for your attention