rollie look book

COLOUR WONDERAND FUN

COLLECTION 2013ROLLIENATION.COM

A LITTLE ABOUT USWe make shoes that are ultra-stylish and ultra-light.

Using quality materials and thoughtful design we take classic silhouettes to the next level. We’re all about good old-fashioned fun and staying young at heart.


The Boxer, Chukka and Derby are all created with our signature white outsole, contrast stitching and laces. Ultra-comfortable, ultra-flexible and ultra-durable, these essentials are wardrobe favorites.

Set yourself apart with Rollie’s iconic footwear, set to be wardrobe classics. We never play it boring. We live in a world of colour, comfort and lightness.

THE HUMANS BEHIND THE SHOES

Footwear designer Jean Vincent Lebon launched Rollie in 2011, his wife’s nickname inspiring the company moniker. His passion for shoes, interest in trends and innovative design skills led him on a search to create an entirely new shoe concept. It’s all about fun colours and wearing something so light you’ll never want to take it off.

Lebon is passionate about creating and cultivating a unique brand and customer experience. His success with international fashion groups and global knowledge drives Rollie forward. Based in Australia and inspired by the world, Rollie is a brand connected to the universal love of colour, youth and living life to the fullest.


MANIFESTO

THIS IS HOW WE ROLL.

WITH A SENSE OF COLOUR, WONDER AND FUN,

WE MAKE SHOES CRAFTED FOR

THE YOUNG AT HEART.

MADE FOR THE COLOUR BRAVE,

OUR SHOES ARE LIGHT.

INCREDIBLY LIGHT,

WE ARE THE ENEMIES OF GRAVITY

WE LIVE LIGHTER.


HOW TO WEARCOLLECTION 2013ROLLIENATION.COM

Brighten up your day or night get-up with some fun loving and youthful footwear. Whether you’re in your music festival gear or down at the pier with

friends, the comfort and lightness of Rollie will suit your occasion anytime and anywhere!

DESIGN YOUR OWN ROLLIESUse your own creative flair and own your very own exclusive brand of Rollies. If our amazing range of colours isn’t enough: choose your own.

As a testament to the simplicity of our design, we offer a bespoke styling service: choose your own colour.

With a minimum 50 pair order, pick a colour unique to your shop, environment or customers and they’ll be ready to deliver within 3-4 weeks.


AS WORN BYOwn your own exclusive brand of Rollies, just like Gotye and Andy Allen.

Gotye chose a pair of Derbys to wear to the ARIA awards where he picked up Album of the Year, Best Male Artist and Best Pop Release.

Winner of the fourth season of Master Chef in 2012, Andy Allen also selected a pair of our Brogue Black Patent Rollies to wear to the races.

We have a great range to suit all ages and every personality!


DEMONSTRATIONS IN LIGHTNESSRollie has also commissioned it’s first brand advertising campaign – working with internationally renowned creative agency VCCP and award winning Sydney photographers The Pool Collective. The campaign has been created around the product truth of the incredible lightness of Rollie’s. We worked together to create a series of ‘Demonstrations in Lightness’ – where a pair of Rollie’s was compared to a series of everyday objects, with the Rollie’s normally winning out. A genuine balance beam was built for the shoot, allowing the product USP to be demonstrated for all to see.

The campaign will run in selected publications and trade events around the world to support the ongoing growth of the Rollie brand – initial work will be running in the US, New Zealand and Australia, with the UK and Middle East to follow. The work will also appear on Rollienation.com, with direct mail and short films to follow. It will also be developed into a number of in-store POS units that you can utilise to help tell the Rollie story.


DEMONSTRATIONS IN LIGHTNESS


Please contact us for available point of sale material and instore displays

REVIEWS

Studio Home @studiohome

IT’S JUST A MATTER OF TIME BEFORE EVERYONE WILL BE

WEARING ROLLIE SHOES!

Charley Greenfield @CharleySDG

LOVING THE NEW ROLLIE SHOES. SUCH GREAT COLOURS & STYLES!


Sally Goodall, Photographer

LOVE WHAT I FOUND AND THE PRICES ARE

CARAZZY GOOD FOR HOW COOL THE ARE!

Melon Leather W

Black Suede Leather

COLLECTION

THE DERBY


A low rise, lightweight loafer with signature contrast stitching and laces for a casually cool feel. Burnished detailing adds flair for a “been there, done that” aesthetic. Whether worn for dress or play, this wardrobe staple always looks good.

Sizes: 36 - 48 Euro All colours are available in Pick n Pack

Pink Leather W

Blue Nubuck

Stone Leather M

Camel NubuckYellow Nubuck Gold Dust Leather W

Forest Green Leather W

Beige Leather W Green Leather W Black Distressed

Taupe Suede W


COLLECTION

THE DERBY ...continued

Red / Black SoleBlack / Gold Stripes W

Navy Suede

Black / Black Sole

Black Patent WCitrus Leather Tan Distressed W

Black Distressed Leather

Orange Flower Leather WTiger Leather W

Dirty Purple Leather W

Bronze Scratch Leather W

Red Distressed LeatherDark Tan Distressed

Duck Egg Lizard Leather W

White / Gold Stud W


COLLECTION

THE DERBY ...continued

Jade Suede WRed Patent Leather W

Purple Multi Leather W

Burnt Orange W

Cow Print W

Salmon Suede W

Red Multi Snake W

ALL COLOURS BELOW ARE AVAILABLE IN JUNE

Brick Stone Pony W

Lightweight and low rise loafer with additional woven detailing to jazz up any outfit. White laces to still keep it casual and fun during the day, but they come in a range of neutral tones to ease into the night. The woven detail adds flair and sophistication to a classic look.


THE DERBY WOVEN


COLLECTION

Tan Woven Leather Black Woven Leather Beige Woven Leather


A low rise, lightweight loafer with signature contrast stitching, laces and an extra element of lightness with its cut outs for a cooler option during the warmer seasons. The Derby Punch is a brighter and lighter option for those summery days or nights.


COLLECTION

THE DERBY PUNCH

Taupe Punch Leather W Black Punch Leather W Peach Punch Leather W


ALL COLOURS BELOW ARE AVAILABLE IN MAY

Charcoal Suede

Off White Suede

A low rise lace-up with a hint of authenticity from its signature contrast stitching and classic, antique finish for that old school feel. So lightweight to still keep you classically stylish without even trying.


COLLECTION

THE BROGUE


Black Patent Leather M Denim Suede LeatherDark Choc SuedeTan Burnish


Taupe Suede

COLLECTION

THE CHUKKAClean, simple lines on a lightweight sole mean you’ll never want to take off these must-have shoes. Fun elements like signature contrast stitching and laces up the style ante. The Chukka may only rise to the ankle, but it always rises to the occasion.


Pink Leather W

Cow Print Pony HairRust Tan Nubuck

Stone Leather W

Cognac Distressed M

Choc Suede Black Suede

Black Distressed


Choc Distressed M

Beige Nubuck W

Yellow Suede WTaupe Suede

Petrol Leather

COLLECTION

THE CHUKKA ...continued


Dark Tan Distressed Tiger W White / Gold Stud

Chukka Punch Taupe

Charcoal Suede Punch


Dirt Distressed

THE CHUKKA PUNCH

THE CHUKKA PUNCH

COLLECTION

THE BOXER


This lightweight lace-up packs a heavy style punch. Signature contrast stitching and laces accentuate the sleek lines of this comfortably fashion-forward take on the boxing boot. Wear it with plenty of color for a knockout look.


Petrol / Black Stone / Black Stone Leather M

This lightweight lace-up packs a heavy style punch. Signature contrast stitching and laces accentuate the sleek lines of this comfortably fashion-forward take on the boxing boot. Wear it with plenty of color for a knockout look.


COLLECTION

THE HIGHTOP


White Leather All Black Leather Black / White Sole

THE BOAT


COLLECTION

The Boat Shoe is the ultimately the coolest loafer with matching side stitching and inter-woven lace detailing. Ready to go for a party out on deck, that comes in a range of colours to match your relaxed look.


Sky Blue Suede M Taupe Suede M Melon Suede M Dark Tan Distressed M


Cognac Suede

CONVERSATION CHART


COLLECTION

W WOMEN’S ONLY M MEN’S ONLY

ALL STYLES ARE UNI-SEX

WOMEN’S SIZES36/5 37/6 38/7 39/8 40/9 41/10

MEN’S SIZES41/7 42/8 43/9 44/10 45/11 46/12 47/13 48/14

36-42

41-47

JOIN THE NATIONIf you like the Rollie story and would like to know more about us, here’s how to get in touch:

SALES/STOCK ENQUIRIES

1800 200 089

[email protected]

HEAD OFFICE

+ 61 3 9496 0400

[email protected]

WEBSITE

www.rollienation.com

TWITTER / FACEBOOK

@RollieShoes

facebook.com/RollieNation

VINCE LEBON, FOUNDER

[email protected]

M +61 402 779 757

T +61 3 9496 0400


rollie look book

Documents

colour unique

world of colour

colour brave

exclusive brand of rollies

sense of colour

unique brand

fun colours

fun loving