ronald n.ricketts - optical media boardomb.gov.ph/pdf/2010ar.pdf · ronald n.ricketts...

RONALD N. RICKETTSChair & Chief Executive Officer

MESSAGE FROM THE CHAIR

As another year passes I would like to look back andtake a moment to thank all those who havesupported not just my cause but the agency’s causeto combat Optical Media Piracy. From my verycapable and efficient staff in the OMB, thestakeholders that have been actively monitoring ourperformance and the public who provides theagency with much needed information and insightinto how to serve them better, Thank you.

Effectiveness and Efficiency in OMB cannot be discounted due to itsindispensability. This is the reason why the OMB is relentless to chronically,delicately, strategically and perpetually develop systems and proceduressuitable to the sustenance of carrying out its goals and mandate towards theprotection and promotion of the intellectual property rights.

Me along with the entire OMB family would like to submit thisaccomplishment report as part of our commitment in providing transparencyin public service, as well as for the public whom we serve to be made awarethat the OMB is working hard to make sure that the proliferation of OpticalMedia Piracy is not and will not be tolerated.

From continued enforcement efforts, extensive information gathering tostamp out sources of Optical Media Piracy, increased Information Drives tomake the public aware of the negative effects of Piracy to the nationseconomy, the OMB is adamant in continuing its campaign as well as to makesure that the accomplishments for the forthcoming years will overshadowwhat was achieved and attained this year.

Please let us know how we can be more of service. Mabuhay tayong lahat!

Thank you.

An Economy that is Free from Optical Media Piracy where there is a Level

Playing Field for All Legitimate Players.

REGISTRATION & LICENSING DIVISION

A. Registered & LicensedOptical Media Establishments = 1,647

• Fees = P 4,855,574.70

B. Commercial License Issued = 1,632• Fees = P 209,000.00

C. Replication Permit Issued = 1,414• Fees = P 282,800.00

D. Import Permit Issued = 669• Fees = P 336,500.00

E. Export Permit Issued = 40• Fees = P 17,500.00

F. Recordation = 1,591• Fees = P 159,100.00

G. Verification = 384• Fees = P 192,200.00

H. Accreditation = 201• Fees = P 485,541.75

LEGAL DIVISION

A. ADMINISTRATIVE COMPLAINTS

• Processed = 1,123

B. PRELIMINARY INVESTIGATION• Criminal Complaints Filed with

Prosecutor = 3• Pending = 63

C. COURTS• Criminal Information Filed = 4• Pending = 13

D. CLEARANCE• Issued = 1,781• Fees = P 89,050.00

E. ADMINISTRATIVE FINE = P 765,000.00

ENFORCEMENT & INVESTIGATION DIVISION

A. Optical Media EstablishmentsInspected = 1,053

B. Estimated illegal optical media seized = 3,592,666 pcs.

Estimated street value = P 524,769,900.00

C. Machines, Equipments & Accessoriesseized = 301

(eg. DVD players, CD burners, TVs, Amplifiers, Speakers, Subwoofers, Tower Burners, CPU, LCD Monitors, etc.)

License FeesRegistrationProcessingCertificationsClearances (Legal Division)Transport (licensed)VerificationPermits (replication)Permits (importation)Permits (exportation)RecordationAccreditationMailing/Photocopy/ManualStickers (registration)Administrative PenaltiesSurchargesProceeds (scrap discs)Subsidy Income from NGProceedsIncome from Grants & Donations

PARTICULARS

4,855,574.70

209,000.00

700.00

2,150.00

89,050.00

700.00

192,200.00

282,800.oo

336,500.00

17,500.00

159,100.00

485,541.75

370.00

1,140.00

765,000.00

154,800.00

89,102.00

1,790.51

684,158.25

75,000.00

ACCUMULATED TOTAL (in PHP)

8,402,177.21GRAND TOTAL

REPORT OF COLLECTIONS

TARGETSvis-à-vis

ACCOMPLISHMENTS

as per submittedPerformance Evaluation Report

PERFORMANCE INDICATOR Target Accomplished%

Accomplished

A. Registration & Licensing

1) Registration & Licensing of Optical Media Establishments 350 1,647 371 %

2) Issuance of Import/Export 1,000 709 71%Permits

3) Issuance of Commercial 1,040 1,632 157%Licenses

4) Permit to Replicate 2,376 1,414 60%

B. Enforcement & MonitoringOperations

1) Inspection of OpticalMedia Establishments 2,200 1,053 48%

C. Prosecution of R.A. 9239Violations

1) Entities AdministrativelyCharged 1,350 1,123 83%

2) Criminal Complaints Filedwith Public Prosecutor 20 3 15%

I. Campus Tours / All-Star Basketball / Ceremonial Disc Crushing

To create awareness among the people especially the youth,one of the foremost programs spearheaded by Chairman RonnieRicketts is an exhibition game featuring movie stars competing withfamous campus basketball teams from different schools anduniversities within and outside Metro Manila. The activity is usuallyintegrated with ceremonial disc crushing of confiscated piratedoptical media discs being witnessed by the public, and in order tomake the program remarkable, the OMB theme song “BawalKumopya” is being performed by artists Artstrong and DCoy. Thisproject has been brought around the country’s outskirts and hasbeen proven to be effective to attract crowd and media which exposethe Agency’s mission of reaching out to the public and showing themour serious efforts of combating the evils of piracy.

Campus Tours / All-Star Basketball / Ceremonial Disc Crushing

February 07, 2010 - All-Star Basketball game with Dela Salle Green Archers at SM Mall of Asia

February 10, 2010 - All-Star Basketball game at Adamson University

February 11, 2010 - All-Star Basketball exhibition game at Emilio Aguinaldo College

March 17, 2010 – Shredding Ceremony at Philippine Christian University


April 26, 2010 - All-Star Basketball game with U.S. Embasssy Champions at Arellano University as part of the 10th Annual Celebration of the World Intellectual Property Day held at the Arellano University.


June 01, 2010 - All-Star Basketball game with Veterans Memorial Medical Center Employees as part of their 3rd Kawani ng Gobyerno National Sports Cup

September 29, 2010 - All-Star Basketball exhibition game in Lipa City, Batangas with Governor Vilma Santos


October 05, 2010 - Disc Shredding ceremony and an All-Star Basketball exhibition game in Laguna at Gov. ER Ejercito’s birthday

November 24, 2010 - All-Star Basketball exhibition game at Porac Pampanga


December 11, 2010 – Strike Against Drug and All-Star Basketball exhibition game at Bacoor, Cavite with Cong. Lani Mercado

December 30, 2010 - All-Star Basketball game at Bayanan Muntinlupa


December 31, 2010 - All-Star Basketball at Marikina City with Mayor Del R. De Guzman and Vice-Mayor Fabian Cadiz

II. Public Appearances & Coordination with Inter-Related Agency

Piracy is a global problem. Given that scenario, it is aworldwide concern. In the Philippines, concerted efforts were put upby the government through the creation of National Committee onIntellectual Property Rights (NCIPR). As a member of the committee,our Agency is in constant coordination with various governmentorganizations, non-government and private stakeholders to ensurethe continuous passing of information and updates on issues that arein relation to the protection of IPR. The close ties betweeninterrelated agencies keep us in a harmonious relationship with ourallies in the industry that can give support and reinforcement in theimplementation of the law.

One of the most valuable tools in capturing public attention isthrough socialization. The OMB Chair and CEO represented theagency in various activities requiring his presence. It may be aninvitation to grace special occasions, make himself available ondifferent TV Programs or an awarding ceremony that acknowledgeshis performance for being the top executive officer of the agency.most events were witnessed by media and the public and addressingthem personally of the government’s struggle against piracy.

Public Appearances & Coordination with Inter-Related Agencies

March 18, 2010 – Launching of the Pilipinas Anti-Piracy Team nationwide campaign against Software piracy together with CIDG and NBI

March 18, 2010 – OMB Chair Ricketts at the 1st PNP Filmfest Awards


June 23, 2010 – Ceremonial disc crushing with other pirated products in celebration of the 12th Anniversary of Intellectual Property Office (PNP)

July 08, 2010 – Meeting with CBCP regarding Anti-Child Pornography


July 20, 2010 – Ceremonial destruction and MOA signing in Caloocan City with Vice-Mayor Egay Erice and Councilor Marjorie Barretto

August 19, 2010 – Cinexpo at Mall of Asia


August 26, 2010 – IP Seal launch and IP Icon Awarding Ceremonies

September 11, 2010 – TV guesting at Master Showman, GMA 7


September 28, 2010 – Music Expo & 23rd Awit Awards

September 29, 2010 – Guest speaker at Philippine Christian University


October 26, 2010 – Guest Speaker at IPR week

November 17, 2010 – NALECC Interpol Meeting


November 25, 2010 – 18 Day Campaign to End Violence Against Women

December 01, 2010 – Chair Ricketts honored at “Walk of Fame”


December 13, 2010 – Chair Ricketts, recipient of FPJ Memorial Award at FAMAS 2010


December 24, 2010 – MMFF 2010 Parade

In an attempt to add up knowledge and skills in implementingthe law, our staff and personnel underwent various trainings andseminars that are relevant and necessary to continue the efficientgovernment service we provide to the public. There is no better wayto improve the knowledge which we have already aquired byparticipating in these activities and workshops, it also gives us theexpertise and competence that our Agency needs to keep pace withthe changing times.

October 29, 2010 – Seminar on Basic Self Defense for Women at Malacanang Palace for the women of the Presidential Communications Office and Presidential Press Corps with Secretary Sonny Coloma.

Trainings and Seminars

November 20, 2010 – Guest Speaker at the Daughters of Mary Immaculate Seminar

Trainings and Seminars

November 4-5, 2010 – OMB Gender and Sensitivity Seminar held at the Development Academy of the Philippines, Tagaytay City

Our law provides for the regulation of the optical mediaindustry. Its capacity is supported by Republic Act No. 9239 and itsimplementing Rules and Regulations and ensuring the protection andpromotion of Intellectual Property Rights. Implementation of themandate includes information campaign via different strategies,highlight of which is the enforcement activity being conducted by theEnforcement and Investigation Division. Through the years, theaccomplishment of our agency is basked on the continuous raids andoperations against optical media pirates . We carry on with themandate of enforcing the law via confiscation of illegal optical mediaproducts and equipment, the result of which was millions of worth ofseized items with the corresponding administrative cases filedagainst these violators.

March 03, 2010 – Disposal and Crushing of Pirated Optical Media

April 07, 2010 – OMB raided different areas in Makati City together with PNP elements headed by Makati PSSUPT Froilan V. Bonifacio

Enforcement Activities

April 16 & 17, 2010 –Inspection operation conducted in Session Road, Baguio City along with Baguio Philippine National Police

April 20, 2010 –Raided a warehouse storing pirated discs in Taguig City


May 2010 – Inspection of DVD stalls in Rosario Batangas City

May 27, 2010 – Raided a pirated DVD warehouse in Palanca, Quiapo, Manila


May 31, 2010 – Inspection operation of Good Shepperd Mall in Alabang, Muntinlupa City

August 17, 2010 – Quiapo operation


October 21, 2010 – Muntinlupa Raid

September 03, 2010 – Bambang Tondo Raid


November 15, 2010 – Raid in Arlegui, Quiapo, Manila


February 02, 2010 – OMB Sportsfest and Awarding Ceremony

Other Activities

February 08, 2010 – Awarding of Tower Burner Manuel Roxas High School

Other Activities

March 2010 – MMDA awarded Chair Ricketts for maintaining Zero Piracy in the 2009 Metro Manila Film Festival

Other Activities

August 03, 2010 – Anti-Piracy Campaign conducted at the Commission on Population

August 18, 2010 – Courtesy call to Bureau of Customs Commissioner Angelito Alvarez

Other Activities

August 23, 2010 – Courtesy call with DILG Secretary Jesse Robredo

October 11, 2010 – Awarding of Tower Burner to POPCOM

Other Activities

November 18, 2010 – Courtesy call to MTRCB Chair Grace Poe-Llamanzares

December 07, 2010 – Students from La Salle Lipa and CEU Manila visited and interviewed OMB Chair Ricketts

BAWAL KUMOPYA! BAWAL KUMOPYA!

Siguraduhin mo na mayron kang lisensya

Kung gusto mong matulungan ang industriya

Magparehistro ka! Sa (OMB)

Siguraduhin mong mayroon kang lisensya

Huwag tumulad sa mga namimirata



Itong problema na kailangan lunasan

Kailangan ng labanan para huwag itong tularan

Mga pinaghirapan hindi man pakinabangan

Tinatanggalan niya kami ng karapatan

Sa bawat iligal niyo na paggamit

Tahasang pagnanakaw ng aming mga awit

Kami ang nagdaranas ng hirap at pasakit

Halos sakluban na kami ng langit

Di ninyo ba naiisip ang epekto sa pangkabuuan

Sakim ang salot sa kaunlaran

Baun na baon na ang industriya

May bukas pa kaya para

Sa pelikula at musika

Kailangan na itong wakasan

Kung hindi ang sususnod na henerasyon

Ay wala ng daratnan

Bakit di tayo magtulungan

Wala ng sisihan


Siguraduhin mo na mayroon kang lisensya






Huwag tumulad sa mga namimirata





Huwag tumulad sa mga namimirata.



Walang kokontrol sa mga Pirata

Mayroon pa kayong pag-asa

Para baguhin ang pamamalakad niya sa masa

Magparehistro na, nang magkalisensya’t

Di na kayo magtago kapag magkahulihan na!

Eto na ang paraan ng di maging limitado.

Nang para lahat ng tulad namin ay di maagrabyado

(Lahat ng CD softwares, pati ang mga games)

(Ang Optical Media Board ang kasagutan)

Ops! Teka muna!

Di kami kaaway, kami ang biktima

Kaya huwag kayong pasaway

Lahat tayo’y mahihirapan

Para-paraan ang ating galawan

Huwag mang-abuso’t

Huwag maging gahaman

Paulit-ulit ang lahat ng pangyayari

Kapag kayo’y hinuli, kayo din ang nalugi

Huwag ng maglabanan

Magparehistro na sa OMB.

CONTACT INFORMATION

OFFICE OF THE [email protected]

Telefax: 374-0217

EXECUTIVE DIRECTOR’S [email protected]

Telefax: 374-0460

REGISTRY & LICENSING [email protected]

Tel. No.: 374-1393

ENFORCEMENT & INVESTIGATION [email protected]

Tel. No.: 373-6829

LEGAL [email protected]. No.: 374-1390

ADMINISTRATIVE & FINANCE [email protected]

Telefax: 374-0460

For more informationabout the

Optical Media Board

visit

www.omb.gov.ph

OPTICAL MEDIA BOARD35 Scout Limbaga Street, Brgy. Laging Handa, Quezon City

ronald n.ricketts - optical media boardomb.gov.ph/pdf/2010ar.pdf · ronald n.ricketts...

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