root-2 deck

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Page 1: Root-2 Deck
Page 2: Root-2 Deck

What We Believe• A well developed and affordable event mobile app will become the norm

in the endurance race market.

• Event mobile apps should reflect the branding of the event and be easy to configure.

• Our white label software should ensure your event will get credit for the positive experience our innovative features will provide to your participants and sponsors.

Sponsor FeatureWe believe Sponsors deserve more for their support, which is why we have created the best features on the market for sponsorship activation.

Page 3: Root-2 Deck

Root-2 has developed a robust mobile app platform that allows us to very easily integrate our mobile app builder into. Event directors, or in some cases the support or sales team, can easily configure the events mobile app in minutes. Once completed all they have to do is save and hit the publish button and their event app is ready to be viewed by their participants and spectators. There is no long wait for approvals from Android or IOS.

Once the app is published, the event app will appear in the clients “master” app in the Google Play Store or in the IOS App Store.

Participants and spectators can download the “master” app for free and simply pull up the name of their event to access the event app. Once in the app, the event home screen will become the default app and participants and spectators can begin receiving push notifications as well as engaging with the many features.

See Link for Video Demo of App Builder: http://events.silverlinenow.tv/root2demo

How We Do Our PartMobile App Builder Integration

Page 4: Root-2 Deck

Root-2 has developed many native and non-native app features to fit the needs of all endurance events. The race directors can choose from a list of features, which will enhance the event experience for the participants and spectators. These features include: Roster, Social Media, Live GPS Tracking on one or more courses, Store, Registration, Announcements, Start Times, Results, Video, Vendor Maps, Course Maps, Event Page, Branded Photo, and analytics. New features are released every few months to continue to adapt to the needs of the events.

Announcements

Sponsor FeatureCreate and schedule announcements from the event and sponsors, which get pushed out on a schedule and can disappear in the app when the announcement expires.

Page 5: Root-2 Deck

It amazes us that sponsors give ANYONE money or prizes when all they get is a picture on a website or a banner hanging on a metal barrier. Even better, some events sell ad space in the program. Yay, I get my company logo on a page in the program with 15 other companies and their logos…

Within the Root-2 mobile app builder, we give you several new and innovative ways to connect the audience with sponsors and vendors.

Your events can schedule time-bound announcements to get pushed out to their audience with a picture, link, promotion code, and video. And because we control the video (you upload videos through our video manager), there are no irritating ads popping up. Yeah, we hate those too.

Even if the app-user has opted out of push notifications, the announcement

will still appear within the app and give that sponsor face-time with their

whole audience.

Not only is this a far more interactive way to make that connection, we keep analytics on how many clicks each announcement gets. And how much time is spent viewing each announcement! Your events can go back to their sponsors with real data. You’ll be their personal hero!

Connect Sponsors and Vendors with the AudienceMobile App Builder Integration

See Link for Video Demo of App Builder: http://events.silverlinenow.tv/root2demo

Page 6: Root-2 Deck

It’s easy to show everyone a picture of your clients venue. But how useful is that really? How about a map you can pinch and zoom? How about touchable “hot spots” that flash. The user touches it and they get more details with a picture and ad-free video. Events can layout their vendor village and let users interact with it. Give vendors a place to pitch who they are and what they do!

Vendor MapEASY TO USE LAYOUT BUILDER

Make your vendor map interactive by making the booths touchable. Text, Links, Pictures and Video can all be tied to a touchable area on the map

Sponsor Feature

Page 7: Root-2 Deck

The standard in the industry has been to simply place a printed copy of the course on the event website or in a handout to the participants. What if you could simply go into the course map feature in the mobile app, zoom and touch areas of interest and information on that point on the course would open up? Information like elevation, pictures of the area, informational videos, or even sponsor related content. Well that’s all possible in this feature and its been proven to take engagement to a new level.

Course MapINTERACTIVE ENGAGEMENT

Course map works the same way as vendor map. Text, Picture, Links and Video all can be tied to a highlighted point on the map. Great Sponsor feature as they can sponsors on the course.

Sponsor Feature

Page 8: Root-2 Deck

Root-2 has partnered with SilverLine to integrate a proprietary video player inside the app to give events the ability to choose from stock videos their participants may like, or upload their own videos to educate, inform or highlight their sponsors or partners. As mentioned we have also integrated video options in the course map, vendor map and announcements to get the full benefit of video interaction.

Video Featureintegrated course videos

Great way to promote partners or sponsors by providing video content inside the video feature. Additionally an event can include training as well as important race announcements in the form of videos.See Video Demo Link: http://events.silverlinenow.tv/root2demo

Sponsor Feature

Page 9: Root-2 Deck

Branded PhotoCREATE A SOCIAL MEDIA FOOTPRINT Root-2 created the branded photo feature to allow for events to provide a cool way for participants and spectators to take a photo with their phone, brand it with the event or sponsor logo and either save the photo to their phone gallery as a souvenir, or share the photo to their Facebook page. This is a great way for an event to increase their social media footprint and gain more exposure.

This allows events to water mark photos taken by spectators and participants in the app which can then be shared on social media.

Sponsor Feature

Page 10: Root-2 Deck

Root-2 understands the importance of getting event merchandise in the hands of their participants and spectators. The Store feature allows the event director to simply enter the URL of their online store when setting up this feature in the app builder. Once set up the participants and spectators will be able to go into the feature and access the store to purchase items.

Root-2 provides a feature, which allows the event upload or drag in a file to display the roster and star times with participant information. This is a native feature and once loaded will work regardless of connectivity.

Root-2 has developed both a native and web based option to list the results of the race. An event can choose to upload a CSV or have a timer connect to our API and list results in the mobile app directly. Additionally, if the event choses the “Results Page” feature they can link this feature to a URL that will have the results listed ( example would be website, event page listing results or even a timers website).

Store Feature

Roster/Start Times

Results/ Results Page

Page 11: Root-2 Deck

The event page was developed to simply allow the event to pull in a URL to their website if they would like to give participants and spectators the ability to go the site for additional info.

The registration page would again be tied to our partners registration site and connect to the URL entered for each event. This would give participants the ability to register via the app should they decide to do so.

The donation page allow the event to use any of the donation platforms by simply entering the URL for their page. This will allow all participants and spectators the ability to go in and donate before, during and after the event.

Event Page

Registration Page

Donation Page

Page 12: Root-2 Deck

Sponsor Feature

Root-2 understands how having a good social media strategy can enhance the participant’s experience while branding the event like never before. In the social media feature we allow the events to pull in their various social media pages for participants to engage with. In our branded photo feature, participants and spectators can take photos in the app and share those photos with the event or sponsors info branded across the photo for more exposure. We support Facebook, Instagram and Twitter. We will be looking into integrating LINE as well.

Root-2 understands how important it is to measure the success of the many features in the mobile app. We have provided real-time analytics for the event/race director to see the engagement of the many features in the mobile app. We believe the ability to bring data back to sponsors or partners regarding clicks or downloads is an amazing feature that can enhance the relationship between event director and sponsor by measuring engagement. Root-2 will have aggregate analytics integrated shortly which will allow our registration/ timing partners to see all the analytics for the entire platform. We believe this will be very important in identifying new trends and priorities of the participant and spectators.

Social MediaCREATE & SHARE photos WITHin the app

Analyticsreal-time analytics

Give actual numbers to sponsors on the success of promos, videos andother sponsor related features

Page 13: Root-2 Deck

Live Tracking UpdatesLive GPS Tracking

Google Tracking UpdatesParticipant Tracking

Many events will want to allow for their participants to track their progress on the course and allow friends and family to follow them from either the event or anywhere in the world. With the tracking feature, participants can simply request a unique tracking pin and only those friends and family members with the pin can track their progress. This feature also updates the participant every 5 minutes with their current pace, distance traveled and estimated finish time.

Page 14: Root-2 Deck

Root-2 continues to provide the most innovative features on the market. The scratch off promo feature will allow race directors to give their sponsors the ability to add “gamification” to the app. Race Directors will be able to create simple promotional push notifications, which can include a scratch off. A scratch off will allow the user to scratch off the promo with their finger which can reveal a prize, discount code, or anything a race or sponsor would like to give away. The probability of a winner is completely controlled by the Race Director to ensure prizes are distributed fairly and as budgeted.

Scratch Off Promogamification

Sponsor FeatureReveal a prize, discount code, or anything that a race or sponsor would like to give away.

Root-2 will soon be giving Race Directors the ability to upload a simple CSV in the app builder and send out Bib numbers via text messages to all registered participants. This will give the participants a text message they can bring to the event with their bib number to make check in much easier.

Bib Assignment Text Messaging make check in easier.

Page 15: Root-2 Deck

Race Directors and Medical staff are always worried about race safety. Root-2 has a new help feature that will allow participants who are being tracked to hit a help button if they become injured, lost or need assistance. The notification will be sent via a text message to the Race Director or designated staff, which will inform them of the participants bib, phone number and GPS location. Additionally the participant will be able to include a message or call the staff directly.

Help FeaturePARTICIPANT HELP NOTIFICATION

Want to see a demo of how the app works? Click this link to see more: http://events.silverlinenow.tv/root2demo

Google Street ViewGoogle Earth ViewEmergency Help

Page 16: Root-2 Deck

Root-2 understands the endurance market is highly competitive and because we want to give our partners the advantage we have developed a low cost partnership agreement that allows our partners to provide an event day mobile app that is the industry leader in affordability, scalability and innovation.

We strongly believe the mobile app platform we can provide to your events will redefine the endurance industry and make expensive custom apps a thing of the past. Currently if an event wants a mobile app they are subjected to just a few companies who will charge them anywhere from $6K- $30K USD annually depending on the features. The majority of those features are web based and will not work in low or no connectivity areas. Root-2 has spent a significant amount of time solving that problem. Many of our features are native to the app and will work without constant connectivity. This ensures the participant will have a great experience.

So the decision should be easy. So whether your a registration company, timing company, event or sponsor, Root-2 can provide an affordable, highly robust and scalable event mobile app to clients for a price never before offered. Give your company the competitive advantage while being an early adopter as the industry is adapting to a mobile first philosophy.

Affordable Partnership

Page 17: Root-2 Deck

Please contact us today to set up a demo all and to discuss how we can integrate quickly with your platform

Dave Evans-Chief Operations Officer

[email protected] • www.root-2.com

Contact Information