GACC - 2011 1

April 6, 2011Hannover, Germany

Organized by the German American Chamber of Commerce of the Midwest (AHK USA – Chicago)

Part of the Export Initiative for Energy Efficiency, supportedby the German Federal Ministry of Economics andTechnology on the basis of a decision by the GermanParliament.

eMOBILITY IN THE USA

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US automotive industry overviewSales and production numbersElectrified vehiclesGovernment initiatives

AGENDA

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Covers corridor of 1400 km, from Ontario down to Gulf of Mexico

Traditionally clustered the around Great Lakes “Transplant” OEM assembly plants increasingly in

southern Midwest and South Engineering centers clustered around Detroit for both

US and transplants - 70% of auto R&D done in Michigan Scrappage rate13 million autos per year: 16.7m sales of

2007 is unsustainable, but 10.5m of 2010 is also.

U.S. AUTOMOTIVE INDUSTRY

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AreaGermany: 357,022 km² USA: 9,826,675 km²

PopulationGermany: 82,000,000USA: 309,000,000

GERMANY - USA

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44.2%

40.3%

8.4%

7.0%

Total Detroit 3

Total Japan

Total Europe

Total Korea

2010 SALES BY BRAND LOCATION

Source: Automotive News Data Center

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2010 SALES BY MANUFACTURER

19.1%

16.9%

15.2%10.6%

9.4%

7.8%

7.7%

3.1% 2.3% 2.0% 0.4%

General Motors Co.Ford Motor Co.Toyota Motor SalesAmerican Honda Motor Co.Chrysler GroupNissan N.A.Hyundai-Kia AutomotiveVW Group of AmericaBMW GroupDaimler AGJaguar Land Rover N.A.

Source: Automotive News Data Center

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2009-2010 SALES

-

500,000

1,000,000

1,500,000

2,000,000

2,500,000

2009

2010

Source: Automotive News Data Center

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0%

5%

10%

15%

20%

25%

30%

35%

1ST QUARTER GROWTH

Source: Automotive News Data Center

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NORTH AMERICAN PRODUCTION

0

100,000

200,000

300,000

400,000

500,000

600,000

700,000

800,000

900,000

1 Jan - 2 Apr 2010

1 Jan - 3 Apr 2011

Source: Automotive News Data Center

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PRICE DIFFERENCES

Ford Focus: USD 18,790 or EUR 17,850

Mercedes: C-Class USD 33,990; EUR 32,695

Chevy Volt: USD 40,280 (before rebate), Opel Ampere EUR 42,900

Source: company websites 4-Apr-11

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Source: www.afdc.energy.gov/afdc/data/docs/hev_sales.xls

HYBRID-ELECTRIC VEHICLE SALESVehicle 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 TotalToyota Prius 5,562 15,556 20,119 24,600 53,991 107,897 106,971 181,221 158,574 139,682 140,928 955,101Honda Civic 13,700 21,800 25,571 25,864 31,251 32,575 31,297 15,119 7,336 204,513Toyota Camry 31,341 54,477 46,272 22,887 14,587 169,564Toyota Highlander 17,989 31,485 22,052 19,441 11,086 7,456 109,509Ford Escape 2,993 18,797 20,149 21,386 17,173 14,787 11,182 106,467Lexus RX400h 20,674 20,161 17,291 15,200 14,464 15,119 102,909Honda Insight 17 3,788 4,726 2,216 1200 583 666 722 0 0 20,572 20,962 55,452Ford Fusion 15,554 20,816 36,370Nissan Altima 8,388 8,819 9,357 6,710 33,274Honda Accord 1,061 16,826 5,598 3,405 196 - - 27,086Lexus HS 250h 6,699 10,663 17,362Mercury Mariner 998 3,174 3,722 2,329 1,693 890 12,806Saturn Vue 4,403 2,920 2,656 50 10,029Chevy Tahoe 3,745 3,300 1,426 8,471Chevy Malibu 2,093 4,162 405 6,660Honda CR-Z 5,249 5,249Lexus GS 450h 1,784 1,645 678 469 305 4,881GMC Yukon 1,610 1,933 1,221 4,764Sierra/Silverado 1,598 2,393 3,991Cadillac Escalade 801 1,958 1,210 3,969Mercury Milan 1,468 1,416 2,884Lexus LS600hL 937 907 258 129 2,231Saturn Aura 772 285 527 54 1,638Ford Lincoln MKZ 1,192 1,192Mercedes S400 801 801Mercedes ML450 627 627Mazda Tribute 570 570Porsche Cayenne 206 206BMW X6 205 205

BMW ActiveHybrid 7 102 102Chrysler Aspen 46 33 - 79Dodge Durango 9 - 9Total 17 9,350 20,282 36,035 47,600 84,199 209,711 252,636 352,274 312,340 290,229 274,210 1,888,971

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MAJOR OEMs – SALES SO FAR

Volt Leaf2009 326 19January 321 87February 281 67March 608 298Total 1536 471

Source: press releases

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Qualified Plug-In Electric Drive Motor Vehicle Tax Credit– $2500-$7500 tax credit for the purchase of qualified plug-in electric

vehicle

Tax Credit for up to 50% of cost of charging stationFuel Cell Motor Vehicle Tax Credit – Up to $4,000 is available for the purchase of qualified light-duty fuel

cell vehicles.

http://www.afdc.energy.gov/afdc/laws/fed_summary

FEDERAL INCENTIVES - CONSUMER

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Advanced Technology Vehicle (ATV) Manufacturing Incentives– direct loans for up to 30% of the cost of re-equipping, expanding, or

establishing manufacturing facilities in the U.S.

Alternative Fuel Infrastructure Tax Credit– up to 30% of the cost, not to exceed $30,000, for fueling

infrastructure. Includes but is not limited to electric.

FEDERAL INCENTIVES - INDUSTRY

http://www.afdc.energy.gov/afdc/laws/fed_summary

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Lower licensing fees available for BEVs Additional rebates up to as much as

$5000, usually as tax creditHOV lane accessSales tax exemption for qualifying BEVsFree parking for any EV in public parking

lots and metered spaces.

STATE INCENTIVES - EXAMPLES

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All fleet-vehicle purchases by the federal government must be hybrids, electric vehicles and other alternative-fuel vehicles by 2015. In 2010, 50,000 vehicles were purchased.Corporate Average Fuel Economy (CAFE)

Standards: 35.5 mpg by 2016; now working on 2017 – 2025.

OTHER INITIATIVES

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Long distancesVery limited public transit as alternativeExtreme weather

But: lots of cars!

CHALLENGES

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THANK YOU!

Virginia Attaway RoundsGerman American Chamber of Commerce of the Midwestrounds@gaccom.org