roy lenders from capgemini; nick wyss from panalpina; chris saynor from eyefortransport on...
TRANSCRIPT
November 25th, 2010
The 2010 15th annual 3PL study focuses attention on topics of current importance
3PL Customer study and Provider study
• Investigate customer needs and experiences
• Validate customer perspectives from 3PL providers point of view
• Identify areas for future improvement
Topics of contemporary interest
• Total Landed Cost (TLC)
• Life sciences
• Fast-moving consumer goods
Strategic assessment of future of 3PL-customer relationships
2010 Special Topics
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Survey respondents represented range of geographies and industries
Shipper respondents
Industry %
1. High-Tech / Electronics 12
2. Consumer Products 10
3. Food and Beverage 9
4. Automotive and Transport Equipment 9
5. Life Sciences and Pharma/Healthcare 8
6. Industrial Manufacturing 8
7. Retail 6
8. Chemical 6
Additional Industries (14) 18
Other 14
North America (446) 40%
Latin America (139) 12%
Europe (297) 26%
Asia-Pacific (194) 17%
Other (57) 5%
Shipper industries represented
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+ 746 Survey respondents from 3PL provider firms.
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Changing use by shippers of 3PL services is evidenced in 2010 after the 2009 economic downturn
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Industry challenges that impact the use of 3PLs
Logistics cost pressure
Highly volatile freight prices
Unpredictable demand challenge efficient supply chain management
Changing use of 3PL services in 2010
65% of the shippers increase the use of 3PL services
24% of the shippers return to insourcing of logistic activities
46% of the shippers are reducing/consolidating the number of 3PLs used
• Consolidation trend of 3PLs in use by shippers is perceived even stronger from 3PL perspective (73%) and is expected to continue in the next couple of years
Shippers report measurable benefits from use of 3PLs
Results All regions
Logistics Cost Reduction (%) 15%
Logistics Fixed Asset Reduction (%) 25%
Inventory Cost Reduction (%) 11%
Average Order Cycle Length Changed From 17 days
Changed To 12 days
Order Fill Rate Changed From 73%
Changed To 81%
Order Accuracy Changed From 83%
Changed To 89%
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The IT Gap continues, but shows some narrowing in recent years
IT “Gap”
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Shipper-3PL relationships evidence continued improvement
Success Ratings: 89% of Shippers; 97% of 3PLs
Success Factors
Openness, transparency and good communication
Agility and flexibility to accommodate current and future business needs and challenges
Interest in “gainsharing” between 3PLs and shippers
Interest in collaborating with other companies, even competitors, to achieve logistics cost and service improvements
Use of 3PLs Provides New and Innovative Ways to Improve Logistics Effectiveness: 68% of Shippers; 95% of 3PLs
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Current State of the 3PL Market Key Takeaways
Outsourcing trend of logistic services continuous in combination with the consolidation of 3PLs in use
Shippers interest in integrated logistics services for supply chain optimization is still limited
Shippers report 15% cost reductions from 3PL use
90% of 3PL relationships are seen as successful
3PLs ability to provide new and innovative ways to increase logistics effectiveness scores low (68%)
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Common understanding of concerns but different view of role that 3PLs should play in addressing them
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Ranking of concerns1
Shipper view 3PL view
Improving shipment density/load utilization 87% 74% 76%
Reducing logistic costs 98% 69% 73%
Having a supply chain disruption/mitigation strategy in place
81% 68% 70%
Building sustainability into supply chain 82% 65% 65%
Ensuring perfect order fulfillment 87% 62% 70%
Shortening new product time-to-market and supply chain integration
81% 46% 62%
Accommodating sales promotions 66% 42% 60%
Rapidly responding to changes in consumer demand 83% 35% 43%
Gathering / utilizing in-store data on products 65% 32% 26%
Growing market share in emerging economies 63% 29% 26%
Assessment of 3PL’s capabilities in addressing top logistic concerns
1 Shippers’ ranking of top concerns (see previous slide)
Shippers most-used cost-reduction strategies don’t always involve 3PLs
46%
32%
56%
16%
48%
53%
74%
75%
80%
83%
86%
87%
Renegotiated rates for warehouse services
Redesigned supply chain network
Improved shipment density/load utilization
Improved forecasting and inventory visibility
Renegotiated rates for logistics services
Improved distribution center processes
Method Used % of Methods implemented with 3PL
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Fast-Moving Consumer Goods Key Takeaways
The high-volume, low-margin fast-moving consumer goods manufacturer must become more demand-driven to serve a less loyal, more cautious post-recession shopper
Shippers are involving 3PLs less often in cost-reduction strategies than one might expect
The role 3PLs can play in helping shippers shall focus in the future more on
• Shortening new product time-to-market and
• Ensuring perfect order fulfillment
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62% of Life Sciences shippers cite ensuring product quality as a significant challenge
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Imperatives Related Data Points
Visibility is the top service Life Sciences companies need from 3PLs
Driving the need for serialization and e-pedigree
50% agree good business case for RFID in Life Sciences Product Visibility
Quality, compliance, and risk
More than 30 different Life Sciences GDP interpretations globally
70% of shippers say that compliance is their top challenge
Balancing quality and price
73% of shippers say quality, compliance and risk mitigation are significantly more important than price
Just 49% of 3PLs agree that customers prioritize these over price
Inventory and temperature control
Inventory control not just accurate quantity but quarantine
More than 60% of shippers list temperature control as an important 3PL capability
Security
High dollar value and treatment value make drugs tempting targets
Counterfeit drugs and drug diversion have doubled over past five to size years
Life Sciences Key Takeaways
Challenges lie in three major areas: Product integrity, customer service requirements, and inherently complex ecosystem
Cost is important but outweighed by quality, compliance and risk mitigation
Visibility is the top service need among life sciences shippers
3PLs can play a role in serving individual customers and also in linking parties together
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Unforeseen costs can quickly increase the total delivered costs of a shipment
Total landed cost: the sum of all costs associated with making and delivering products to the point where they produce revenue
Country of Origin
Price Components China Vietnam EU
Net purchasing price for a specific volume of the product from 3 different suppliers
10,000 8,000 12,000
Total transportation cost to Switzerland – Ocean freight from China/Vietnam – Road freight within Europe
4,000 6,000 1,200
Customs according trade agreement 1,000 1,500 n.a.
VAT (Switzerland 7.6%) based on value of goods 1,140 1,178 1,003
Total Landed Cost 16,140 16,678 14,203
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Shipper Use of Total Landed Cost
% Respondents by reasons why they are not
or minimally using TLC
Nearly half of shipper respondents claim they make extensive use of total landed cost
Exten-sively 45%
Somewhat 41% Minimally
11%
None 3%
27%
31%
48%
49%
Not sure how to calculateor apply total landed cost
Do not have sufficienttime for analysis
Do not have the righttools
Necessary data is notavailable
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Total landed cost Key takeaways
Understanding total landed cost helps companies make better supply chain decisions
While many shippers claim extensive use of TLC, others are hampered by lack of data and tools
Today’s lesser used factors, including risk factors, transfer pricing and tax, and carbon costs, are of increasing interest
3PLs report a lack of customer interest and customer data for providing TLC capabilities
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Q&A
Check out our website at www.3plstudy.com
Download copy of 2010 and earlier reports
Additional information about the 2010 3PL Study
Thank You!
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