running for the legislature
DESCRIPTION
Running for the Legislature. Run for the Legislature. Early Preparation is the key Early decisions decide the race Know thyself Know the district. Basics- Personal. Why Run…issue, community, ego? Family Job “closet” Cost Can you fundraise/will you fundraise Friends/volunteers - PowerPoint PPT PresentationTRANSCRIPT
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Running for the Legislature
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Run for the Legislature
Early Preparation is the key
–Early decisions decide the race–Know thyself–Know the district
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Basics- Personal
• Why Run…issue, community, ego?• Family• Job• “closet”• Cost• Can you fundraise/will you fundraise• Friends/volunteers• Extrovert
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Basics- Political
• Incumbent?• Democrat or Republican district• Legislative leaders• Local leaders• Party leaders• Geography (walk neighborhoods?)
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Research
• Consultant– RESEARCH, RESEARCH, RESEARCH– Past results– Which areas vote?– Local issues
• Polling• Mail• Radio• TV
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What type of campaign?
• Grassroots?• Positive, negative• Are you a good speaker?• In shape?• Self finance?• Normal campaign?• Meet with leaders/friends gauge support• Strengths/weaknesses?
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Early stuff
• Kick off• Signs• Walk cards• Website/email• Meet with press• Fundraising• Fundraising• Fundraising
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Press
• They Don’t care• Newspapers big and small• Radio • Internet• TV• Blogs• email
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Running for Office
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The Grind
• Rumor mills• Not much attention• Patches of no money coming in• Mistakes will be made• A lot of doors and phone calls
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Strategies
• Grassroots– Door to Door– Phone Calls– Email– Personal notes– Long time needed to achieve results– Develops the most loyalty– Anyone can do it– Few actually do it
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typical
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Strategies• Personal Money– Quick name ID– Intimidating– It is personal money– Voter resentment– Not the same “depth” of support– More open to attack that works
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Strategies
• Party Support–Access to lobbyists money–Instant credibility–Ready made system–Intimidating–Easier to raise money
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Fundraising
• Most difficult for most• What separates candidates• Get used to NO• Ask over and over• Key to planning and strategy• INTEREST GROUPS
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GOTV
• Remind not introduce• Absentee Ballots• Early Voting• Voter Follow up • Build your own “pool”• Volunteers
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Other Stuff
• If not a good speaker?• How to get not too extreme in
getting noticed• How to talk to voters not at them• How to treat opposition• How to react when attacked• Forums• How to keep up the pace?
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So Much More…