Rural and Regional Planning Conference Presentation 26 June 2014

Geraldine Christou

Manager Investment Attraction

Greater Shepparton City Council

Colin Kalms

Manager Planning

Greater Shepparton City Council

Population The population of Greater Shepparton is 62,784 as of the 30th June 2013.

Greater Shepparton population forecast for 2014 is 64,641, and is forecast to grow to

80,080 by 2031.

Retail Catchment

The municipality has a retail catchment of 170,000 people in the general Goulburn Valley area and as far north as Deniliquin in NSW.

Employment by Industry

Source: ABS, Labour Force Survey, February 2014, 4 quarter averages of original data

5%

8%

9%

6%

11%

10%

12%

3%

5%

7%

8%

8%

10%

11%

12%

13%

0% 2% 4% 6% 8% 10% 12% 14%

Public Administration and Safety

Education and Training

Construction

Accomodation and Food Services

Retail Trade

Manufacturing

Health Care and Social Assistance

Agriculture, Forestry and Fishing

Shepparton-Hume SA4

Victoria

Employment by Industry

Industry Employment Comparison All industry sectors in Greater Shepparton ranked by Employment. This graph shows a comparison between 2012 and 2014 of the number of employees within Greater Shepparton. The total employment estimate for Greater Shepparton is 24,993 jobs.

Manufacturing

Output

$2,140.677 million

Down 1.4% from

December 2012

Manufacturing accounts

for 31.1 % of the areas

total output, estimated

at $6,876.68 million.

This brings the total economic decline due to the closure of SPC Ardmona to $208.9m across Australia, with losses of almost 2,500 jobs, more than 3 times the number lost in the cannery itself.

Economic Impact of withdrawal of SPC Ardmona from Greater Shepparton

Woolworths deal supports SPC Ardmona and Aussie growers

“Woolworths is proud to support fruit growers from the Goulburn Valley in Victoria with a $70M deal for Woolworths Select canned apricots, peaches, apples and pears. This will move supply from overseas and bring it home to SPC Ardmona in Shepparton”. The company said the agreement to supply local fruit, tomatoes and beans was recognition that "consumers really do care where their food comes from".

Woolworths are also sourcing three canned pineapple products from Queensland. These products replace Select canned fruit lines that were previously imported from South Africa and Thailand.

Shepparton council cans Andrew Fairley Avenue closure plans

“SPC Ardmona's $100 million upgrade of its Shepparton headquarters is on hold after its request to close a street that cuts the plant in two was rejected on Tuesday 10th June.”

'The decision by the Greater Shepparton Council not to grant SPC the ability to consolidate on one site, to make crucial efficiency improvements, is extremely disappointing,' the company said on Wednesday.

Shepparton mayor Jenny Houlihan, who voted to close the road, said it was disappointing that SPC was being forced to 'go back to the drawing board‘… 'We're all up in the air ... as to what it means for SPC and 2000 jobs in our community.

Modelling showed the road closure would have little to no impact on most road users.

Minister’s Task Force comes to Shepparton

The Agricultural Competitiveness White Paper task force visited Shepparton on the 9th April to discuss the proposed White Paper with 15 local Shepparton farmers. The Minister released the issues paper in February this year was seeking public comment. “Farming is the backbone of our region. We have a large range of different farms, from dairy farms, to orchards, sheep stations to crop farms, we have the lot…”

GV Industry and Employment Taskforce

• 3 Strategic Pillars

• Initial $5M

• Strategic vision to address

structural changes occurring

Make Shepparton Greater campaign launched

The Make Shepparton Greater campaign will lobby the Victorian Government to fund five priority infrastructure projects for the city.

Shepparton Court redevelopment. Demolition of the existing building and construction of a new Shepparton Court: $70m

Shepparton Bypass. Construction of a four-lane section of the Goulburn Valley Highway: $966m

Passenger Rail services. Increase the frequency and quality of passenger rail services from Shepparton to Melbourne and vice versa with a five-train daily return service with three funding options detailed.

GV Health redevelopment. Redevelopment of GV Health's Shepparton Campus with a series of staged works over a five year construction cycle: $150m

Shepparton CBD revitalisation. Vaughan Street and Maude Street redevelopment, $37.5m. Shepparton Railway Station Precinct Development: $2.5m.

Goulburn Valley Fruit Growing Industry Roadmap

• Provides a vision for the fruit growing industry in GV for next 15 years

• Current situation, opportunities & threats

• Develops Strategic actions for Government, industry and individual businesses

Inadequate Passenger Rail Service

020406080100120140160180200

0

5

10

15

20

25

Weekday Services Dist to Melb

Annual patronage 2012-13 13.2 million passenger trips

Annual patronage growth 2011-12 to 2012-13 5.1%

Regional Trains

Investment in Passenger Rail

0

0.5

1

1.5

2

2.5

3

3.5

4

2005 2006 2007 2008 2009

Patr

on

age M

illion

s p

er a

nn

um

Geelong

Bendigo

Ballarat

Gippsland

Seymour

No budget fund for Shepparton Rail

• A $172 million investment in new rolling stock will not improve Shepparton’s much-criticised train services.

• The funding for new carriages will cover an existing gap in the $4.3billion Regional Rail Link, which excludes the Seymour and Shepparton lines.

• Shepparton RAILS had hoped some Goulburn Valley train service improvements would be included in May’s Victorian Budget, expecting it to at least implement a timetable review to allow for a Shepparton train to arrive in Melbourne before 9am.

‘‘All we can do is keep campaigning because our rail services will remain insufficient until the government spends money to improve them’’

Pental is the largest manufacturer of soap in Australia. For decades it has operated out of Shepparton.

Shepparton to get new $73 million courthouse

The new court complex will replace ageing and degraded facilities housing the present Magistrates’ Court and sittings of the Supreme Court and County Court.

Some 150 jobs will be created during construction and there will be 14 more permanent jobs once the complex is complete.

Proposed design for the new Shepparton courthouse.

Vaughan Street Precinct

Urban Renewal and

Redevelopment Project Stage 1

Stage 1 is a $3M+ project. Funding sources for Stage One were:

• Victorian Government - Regional Development Victoria - $700,000

• Lascorp – developer and owner of properties within the Precinct - $147,000 contribution

• Greater Shepparton City Council - $2,447,746.66

Before

Planning for Industry

What is going on in your council?

1. Is anything from the presentations relevant to what is going on for you?

2. What additional things are you doing – that others would benefit from hearing about?