ryan smith – press play: what works in online video?
TRANSCRIPT
• CNN NOW DELIVERS MILLIONS OF MULTIPLATFORM VIDEO STARTS EVERYDAY.
• 7-16 YEAR OLDS SPEND AN AVERAGE OF 3 HOURS A DAY ON MOBILE DEVICES.
• FACEBOOK AND SNAPCHAT HAVE SUCCEEDED WITH BOLD VIDEO STRATEGIES.
• MARK ZUCKERBERG PREDICTS THAT 90% OF ALL CONTENT ON FACEBOOK WILL BE VIDEO BY 2016.