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Meet + Network + Learn From Fast-Track Your Success To Tim Lute, VP Channel Strategy and Marketing, Coca-Cola Chris Boddy, Head of Customer Service Unit, Toronto Police Services Jennifer Campbell, GM Influencer Marketing, Canada Post Guy Gordon, Executive Director, Business Transformation and Technology, Province of Manitoba Anne Donohoe, Chief Marketing Officer, Mountain Equipment Co-op Michelle Slater, Head of Marketing, Twitter Maximize Customer Satisfaction, Drive Your Profits, and Create Extraordinary Customer Experiences www.CustomerExperienceCanada.com Gold Sponsors: Supporters: Association Partners: Media Partners: Transform Culture Elevate Service Quality Drive Positive Revenues Raise Customer Satisfaction Curate Experiences Personalize Journeys Optimize Omni-channel Cement Loyalty April 26th–27th, 2017 | Marriott Eaton Centre, Toronto In-depth Workshop Citizen-centric Services Strategy Institute presents... Hear From 20+ Award-Winners Sixth Annual Customer Experience Strategies Summit d

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Page 1: S i x t h A n n u a l Customer · PDF filepredictive analysis, IoT, Big Data, ... JetBlue // HP // USAA // TELUS // McKesson // Hilton // ... 3:45 PM Registration and Breakfast Case

Meet + Network + Learn From Fast-Track Your Success To

Tim Lute, VP Channel Strategy and Marketing, Coca-Cola

Chris Boddy, Head of Customer Service Unit, Toronto Police Services

Jennifer Campbell,GM Influencer Marketing, Canada Post

Guy Gordon, Executive Director, Business Transformation and Technology, Province of Manitoba

Anne Donohoe, Chief Marketing Officer, Mountain Equipment Co-op

Michelle Slater, Head of Marketing, Twitter

Maximize Customer Satisfaction, Drive Your Profits, and Create Extraordinary Customer Experiences

www.CustomerExperienceCanada.com

Gold Sponsors: Supporters:Association Partners: Media Partners:

• Transform Culture

• Elevate Service Quality

• Drive Positive Revenues

• Raise Customer Satisfaction

• Curate Experiences

• Personalize Journeys

• Optimize Omni-channel

• Cement Loyalty

April 26th–27th, 2017 | Marriott Eaton Centre, Toronto

In-depth Workshop

Citizen-centric Services

Strategy Institute presents...

Hear From 20+ Award-Winners

Sixth

Annual

CustomerExperienceStrategies Summit

Outlined d

Register Today by Calling 1 866 298 9343 x 200

Page 2: S i x t h A n n u a l Customer · PDF filepredictive analysis, IoT, Big Data, ... JetBlue // HP // USAA // TELUS // McKesson // Hilton // ... 3:45 PM Registration and Breakfast Case

Welcome to the 6th Annual Customer Experience

Strategies Summit, the biggest and best North

American Summit of its kind!

This event will transform your approach to Customer

Experience and drive the success of your business through

exclusive content, unavailable elsewhere.

Explore Omni-channel integration, innovative CX tactics

and strategies, and how to build a client-centric culture

at your workplace. Determine the right investments to

make in your customer experience efforts to optimize your

budgets. Create a memorable customer experience to forge

customers for life.

Prioritize your customer experience! Featuring keynote

presentations, nine world class case studies, and innovative

interactive sessions, you will take away comprehensive

advice and practical solutions to capitalize on innovative

opportunities.

Join industry thought leaders who are passionate about

Customer Experience and who deliver amazing results!

Your Customer Experience Team

Strategy Institute

Advisory Board insights panels, which assist in content curation.

Tracks on getting started, advanced CX strategies, culture, data and analytics, tactics, and strategies.

More public and private sector speakers than ever before!

New interactive formats: world cafe, stop-start-continue, tracks.

New actionable insight on 10+ trends: behavioural analysis, predictive analysis, IoT, Big Data, Chatbots, mobile journaling.

New This Year

Acquire Critical Insight from 20+ Leaders

Event In Numbers

20+

Speakers

Hours of Networking and

Discussion

New hands-on workshop sessions

Hours Of Insights

20+ 8+

Sixth

Annual

Customer ExperienceStrategies Summit

Register Today by Calling 1 866 298 9343 x 200

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Join the Conversation Before the Summit

Who You Will Meet

Past Attendees Include:

Follow and tweet @CXToronto for exclusive updates and offers. Connect with other leaders attending #CXSummit17

Take Away 10 Solutions to Your Challenges

1. Culture Resilience: Sustain a committed customer centric culture

2. IoT: Enable large-scale system and process changes

3. Chatbots: Improve efficiency, quality and resolve complaints

4. Customer Satisfaction: Address performance gaps and build trust

5. Big Data: Conquer your challenges with big data

6. Omni-channel: Optimize impact and consistency across touch points

7. Loyalty Programs: Increase client retention and drive profitability

8. Frontline Engagement: Deliver next level customer care and service excellence

9. Predictive Analytics: Personalize services with business intelligence and VOC

10. Social Activation: Emphasize personalization and build brand awareness

Register Today!

Get all the updates you need on Customer Experience Strategies.

Save your spot now for Canada’s largest conversation on Customer Experience Strategies.

1-866-298-9343 ext 200

[email protected]

www.customerexperiencecanada.com

Disney // Zappos // Starbucks // Cirque du Soleil // Dell // SUBWAY // Best Buy // Four Seasons // Maple Leaf Sports & Entertainment // Telefónica // JetBlue // HP // USAA // TELUS // McKesson // Hilton // Citibank // IBM // Capital One // WestJet // EMC // Kohl’s Department Store // Brothers International // Wal-mart // Shred It // Via Rail // City of Calgary // Hydro One // Canada Post // City of Toronto // Government of Canada // BC Hydro // Translink // City of New York // Ontario Ministry of Labour // Government of Saskatchewan

Join the LinkedIn Group: Digital Customer Experience Community and chat with speakers + attendees before the summit starts

Chief Customer Officer | CXO | COO | CMO | SVP/VP/Director, Customer Experience/Customer Care/ Customer Insight/Customer Service Operations | Head of Loyalty & Marketing

• Nurture a customer-centric culture and maximize performance

• Improve client satisfaction and increase retention

• Drive revenue and loyalty with next generation experiences

President | EVP | Executive Director | Director/Head of Customer Care/Citizen Service/Marketing/ Operations/Public Relations

• Implement best practices for citizen-centric services

• Build an efficient multi-channel CX

• Inspire a culture that emphasizes quality customer experience generation experiences

CEO | VP/Director of Sales/Marketing/Business Development | Consultant

• Connect with decision-makers and million-dollar budgets

• Gauge market demands and customize your offers

• Build business relationships and be shortlisted on RFPs

Private Sector Public SectorConsultants, Service & Technology Providers/ Vendors

Join the Conversation: Digital Customer Experience Community Register Today by Calling 1 866 298 9343 x 200

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8:30 AM Keynote Address: Coca-Cola

Link Your CX Initiatives to Your Brand and Monetize Your EffortsBrands convey a uniform quality, credibility and experience. Align your strategy to ensure your CX initiatives are instilling positive emotions on consumers when they interact with your brand. Implement processes to:

• Introduce ownership and customer empathy• Forge emotional connections and lasting relationships• Emphasize quality interactions

Develop your brand to create lasting impact on your bottom line.

Tim Lute, VP Channel Strategy and Marketing, Coca-Cola

This essential workshop is designed for CX professionals seeking to enhance service delivery and increase cost effectiveness. Decipher pragmatic solutions to better your ability to meet citizen’s needs. Overcome common barriers including legacy systems, politics, and culture inertia. Gather insight to:

1. Build a business case for CX and demonstrate ROI

2. Involve citizens in decision making and service design

3. Provide access via online, mobile, and social channels

4. Develop employee training and tools

5. Create infrastructure and facilitate strong culture

Improve delivery of services to connect citizens and maximize your budget.

Guy Gordon, Executive Director, Business Transformation and Technology, Province of Manitoba

10:00 AM Industry Expert: Microsoft

8:15 AM Opening Comments from the Chair

10:30 AM Morning Break

7:15 AM Registration and Breakfast

9:15 AM Advisory Board Insights Panel: Culture

Develop a Customer-centric Culture to Empower Your CX ExcellenceTo be successful in today’s competitive business environment, companies must revolve around the needs and desires of customers. Enhance your processes, governance structures, and procedures to embrace a customer-centric culture that will enable you to achieve positive customer-focused outcomes. Raise the bar to:

• Evoke emotions that surpass customer expectations• Realign front line engagement to match your desired CX• Ensure corporate buy in

Nurture a committed culture to push your CX initiatives forward.

Mike Byrom, Director of Guest Experience, Westjet

Arthur Borkwood, Head of Customer Development, TTC

Terry Gardiner, VP of Customer Experience Enablement, Telus

Pre-Conference Master Class Workshop!

Get more from your conference experience! Join our highly focused, hands-on workshop,

led by carefully selected industry experts.

Tuesday, April 25th, 2017

WEDNESDAY, APRIL 26th,2017

DAY ONE

How to Raise the Quality, Deliver Efficiency and Save Costs

Workshop A 9:00 AM to 12:00 PM

Citizen-centric Services

Register Today by Calling 1 866 298 9343 x 200

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11:00 AM Case Study: Mountain Equipment Co-op

Leverage Experiences to Get Ahead of Your Competition in a Highly Competitive Market As competition continues to rise, companies must differentiate through an extraordinary customer experience. Transform your brand into your platform of excellence to drive growth and capture customer loyalty. Implement processes to:

• Create tailored one-to-one experiences• Equip staff to continuously over deliver on expectations• Improve engagement and associated business outcomes

Enhance experiences to conquer your competition.

Anne Donohoe,Chief Marketing Officer, Mountain Equipment Co.

11:00 AM Case Study: Metrolinx

Incentivize Your Customers to Keep Coming Back and Grow Your Revenues Customers love being rewarded for choosing their favourite brands. Implement a strategy to ensure your business is financially capitalizing on the tendencies of your customers, while enabling world-class experiences. Hear how to:

• Implement analytics platforms for data mining• Apply learning experience design• Facilitate strategic priorities and build infrastructure

Understand your customers and build lifelong relationships.

Jennifer Vandervalk,Director of Brand, Marketing, and Creative Services, Metrolinx

11:45 AM Industry Expert

Capture the Voice of the Customer to Improve the Quality of Your Service and ReputationIt is critical for a brand to get people buzzing with positive emotion through customer interaction. Implement a customer feedback system to improve experiences and enhance your brand reputa-tion. Engage in dialogue on:

• Efficiently acquiring feedback• Creating a memorable CX• Improving customer care

Give your consumers a voice and strengthen your reputation.

11:45 AM Industry Expert

Implement Mobile Journaling to Gain Insight While Saving on CostsMobile journaling is the ability for customers to generate feedback in real time. Leverage mobile technologies to ensure your custom-ers are getting service that exceeds their expectations. Create a roadmap to:

• Deploy micro surveys• Acquire CX insight efficiently• Minimize response times

Leverage mobile technologies to operate efficiency with your CX initiatives.

Track 2: Advanced CX Strategies

Track 1: Getting Started

CHOOSE YOUR TRACKDelegates will have the chance to choose between two tracks.

This track is designed for professionals who are just starting to build the foundation for their CX initiatives.

This track is designed for seasoned CX professionals looking for advanced strategies to strengthen their CX platform.

12:15 PM Networking Lunch

Register Today by Calling 1 866 298 9343 x 200 Follow us on Twitter @CXToronto #CXSummit17

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Track 4: Data and Analytics

Track 3: Culture

1:45 PM Case Study: Hudson Bay Company

Embed a Positive Culture to Ensure Your CX is Continuously Moving ForwardToday’s organizations often have many moving parts, and it is easy for elements of business strategy to be left behind with structural change. Ensure CX is constantly moving forward and not neglect-ed when organizations experience change. Strategize to:

• Seamlessly embrace structural change• Ensure mission alignment remains intact• Entrench a desirable culture

Entrench strong company culture to forge a trail of success.

Simon Lysnes,Director of Customer Experience, Hudson Bay Company

2:30 PM Case Study: Best Buy

Generate High ROI From Your CX By Measuring Customer SatisfactionIn today’s customer-centric environment, a brand is truly the summation of its employees. Strive for CX greatness by ensuring awareness of customer satisfaction. Raise the bar by:

• Implementing a Net Promoter Score system• Creating a common language • Enabling employee buy-in

Enable high ROI on CX through employee buy-in.

Angela Scardillo,VP Marketing & Communications, Best Buy

1:45 PM Case Study: MasterCard

Integrate New Technologies to Maximize Your CX ROIInternet of Things (IoT) has taken the world by storm and isn’t leaving anytime soon. Gain organizational buy-in and commit to technological upgrades to improve the return of your CX budget. Attain insights to:

• Develop a customer-centric technological platform• Bridge organizational gaps to facilitate change• Increase outreach and productivity

Gain organizational buy-in for technology to strengthen your bottom line.

TBA MasterCard

2:30 PM Case Study: City of Toronto

Integrate Big Data into Your Strategy and Enable a Wholesome View of Your Customer and Their NeedsToday’s technology allows immense amounts of data to be collected on consumers and their behaviour. Navigate this data to get a clear idea of your consumer’s habits and strategize to monetize on their tendencies. Create a plan to:

• Implement a big data platform• Seek out the important data• Offer customized services at scale

Deploy big data to better understand your customers.

Deputy CIO’s Office, City of Toronto

This track is designed for professionals who are looking to explore the impact corporate culture has on CX efforts.

This track is designed for professionals looking to advance their data and analytics platform.

3:15 PM Afternoon Break

Register Today by Calling 1 866 298 9343 x 200 Register Online at www.CustomerExperienceCanada.com

Page 7: S i x t h A n n u a l Customer · PDF filepredictive analysis, IoT, Big Data, ... JetBlue // HP // USAA // TELUS // McKesson // Hilton // ... 3:45 PM Registration and Breakfast Case

PLENARY SESSIONS CONTINUE

3:45 PM Case Study: Twitter

Optimize Omni-channel Experiences to Enhance Customer Touch Points and Expand Your RevenuesOmni-channel integration has evolved from something that was nice to do for customers, into something that customers expect. Gauge your organizational shortfalls and pinpoint success factors to actualize a cohesive omni-channel experience. Acquire insight to:

• Reach your KPI targets• Seamlessly integrate new communication channels• Expand your strategy to reach all customer types

Source innovative ideas to expand your customer outreach.

Michelle Slater,Head of Marketing, Twitter

4:30 PM Start-Stop-Continue

The afternoon will wrap up with a discussion on what to start, what to stop and what to continue doing in your organization.

4:40 PM Conference Adjourns to Day Two and Evening Reception

Unwind and mingle with the delegates and speakers at our exclusive end-of-the-day reception. Bring your business cards!

THURSDAY, APRIL 27TH,2017

DAY TWO

8:15 AM Opening Comments from the Chair

7:45 AM Registration and Breakfast

8:30 AM Keynote Address: Temkin Group

How to Transition Your CX Journey Map into an Actionable StrategyA customer journey map illustrates the path a consumer takes when going through the process of purchasing a good or service. Ensure this journey is full of positive emotions and experiences to drive customer retention through extraordinary service delivery. Create a roadmap to:

• Identify pain points on your customers journey• Integrate touch points to address customer concerns• Enable continuous CX improvementIncorporate your journey map to be there for your customers when they need you most.

Jen Rodstrom, CX Transformist, Temkin Group

9:00 AM Industry Expert: HGS

How to Transform Traditional CX Approaches with Design Thinking and Clear Outcomes in MindCX is a forward-looking service, which can be effectively designed by working backwards from an end goal. Enable cost efficient personalized strategies to get ahead of the curve and stay competitive. Strategize to:

• Manage personalized services• Integrate pricing models• Allocate budgets for personalized services

Transform your CX to develop lifelong customers.

Chris Lord, Global Head of Growth, Strategy, and Marketing, HGS

9:30 AM Advisory Board Panel: Optimization

How to Conquer Your Budgetary and Legacy System Restrictions Public and private sectors alike are confronted with immense cost reduction pressure while operating within an outdated structure. Strategize to ensure high-level CX while working within your constraints. Gain insight on:

• Controlling quality while reducing costs• Gaining support to invest in CX initiatives• Prioritizing budgets for high investment impact

Navigate budgets and outdated systems to reach your CX potential.

Roger Pugsley, Director of Service Excellence, Oxford Properties

Tessa Steenstra, Director of Customer Experience Design, Scotiabank

Stephan Sigaud, SVP of Marketing and Business Development, Kantar TNS

10:15 AM Morning Break

“Excellent diversity of attendees and presenters.

Great to hear other organizations face similar challenges,

we are not alone!”

- Arthur Borkwood, TTC

• Interactive

• Brainstorming

Register Today by Calling 1 866 298 9343 x 200 Register Online at www.CustomerExperienceCanada.com

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10:45 AM World Café

Employ Tactics to Conquer Your Biggest Challenges Engage in strategic dialogue with fellow CX practitioners and experts. In this interactive session, you will share and discuss the greatest obstacles when transitioning CX tactics from theory to action. In small groups, explore best practices, innovations and tools to:

• Plan your tactical approach• Seek out solutions• Source proven tactics

Explore new CX tactics for a refreshed perspective on your existing initiatives.

12:00 PM Industry Expert

Implement Chat Bots to Reduce Customer Wait Times and Drive Your Internal EfficienciesChat bots provide access to services without the need for a human. Drive your company’s efficiency while enabling 24/7 services. Raise the bar to:

• Continuously service customers’ needs• Expand customer touch points• Drive resource efficiencies

Maintain a high level of customer service while managing your resources effectively.

10:45 AM World Café

Strategies to Ensure a Coherent CX Platform Not all customers follow your journey map as planned, and you need to be prepared for this. In this interactive session, you will share and discuss the greatest obstacles facing your organization’s CX strategies. In small groups, explore best practices, innovations and ideas to:

• Improve your strategy implementation

• Deal with a lack of resources• Exchange novel ideas to enhance your customer inclusivity

Walk away with novel strategies and a renewed commitment to your CX strategies.

Track 2: CX Strategies

Track 1: CX Tactics

CHOOSE YOUR TRACK

This track is designed for CX professionals looking for unique pieces on how to complete their CX puzzle.

This track is designed for CX professionals looking for a big picture approach to their CX initiatives.

11:15 AM

Deliver Personalized Experiences by Leveraging CRM and Digital Channels Customers crave experiences that are tailored to their needs. Develop an action plan to ensure you are delivering to your customer’s specific desires. Unlock the key to:

• Managing digital channels• Prioritizing CRM systems• Expanding service offerings

Optimize digital channels to deliver tailored experiences.

Jennifer Campbell,GM Influencer Marketing, Canada Post

12:00 PM Industry Expert

Develop a Competitive Advantage with Customer Lifecycle Management and Business IntelligenceBI and VOC systems can strengthen financial results through customer retention. Implement a system to optimize targeting and client management to ensure top-notch customer experience. Acquire insight to:

• Mine customer complaints and feedback• Innovate via customer evaluations• Form a holistic view of your customer base

Deploy BI and get ahead of your competition.

11:15 AM Case Study: Canada Post

Knitting Together Your End to End CX Process to Achieve Extraordinary CXApproximately 50% of customers do not follow the customer journey map as a company intends. Advance your strategy to address all customers, and not just the ones who follow your journey map perfectly. Strategize to:

• Proactively tend to all customer needs• Tie together a wholesome CX platform• Transition to an inclusive customer journey

Develop a complete CX platform to address all your customers’ needs.

12:30 PM Networking Lunch

• Interactive• Brainstorming

• Interactive• Brainstorming

Register Online at www.CustomerExperienceCanada.comRegister Today by Calling 1 866 298 9343 x 200

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2:30 PM Networking Break

PLENARY SESSIONS CONTINUE

1:45 PM Case Study: British Columbia Lottery Corporation

How to Allocate Your Budget to Maximize the Efficiency of Your CX StrategyOrganizations often face the conflicting challenge of improving their CX while minimizing costs. Develop a plan to ensure your CX targets are being reached while minimizing the impact on your bottom line. Attain solutions to:

• Identify key areas of focus for your CX budget allocation• Strategize on ways to minimize budget waste• Offer valuable, customized services at scale

Optimize your CX strategy while working within your budget.

Martin Lampman, Director, Customer Support Operations, British Columbia Lottery Corporation

4:00 PM Start-Stop-Continue

The afternoon will wrap up with a discussion on what to start, what to stop and what to continue doing in your organization.

4:15 PM Conference Adjourns

3:00 PM Power Panel: Leadership

How to Build Strong Leadership and Ensure a Memorable CXLeaders have the ability to make or break the success of an organization’s CX strategy. Re-assess your company alignment to guarantee leaders are forging the path to client-centric services. Implement process to:

• Reorient the whole organization around customers• Establish a continuous improvement model• Imbue ownership and customer empathy

Nurture organization alignment to enhance your customer centricity.

Michael Moore, VP Customer Care, Sirius XM

Dilip Nair, Senior Director of Customer Service, Aon Hewitt

3:30 PM Case Study: Toronto Police Services

Implement Real Time Communication Streams to Reduce Your Customer Response TimesSocial media has emerged as a powerful tool for consumers to voice their experiences. Implement real time communication streams to ensure you are constantly addressing the needs and desires of your customers to maximize your brand’s reputation. Collect ideas to:

• Empower staff in real time decision making• Utilize front line insight to enhance services• Derive business intelligence for informed decision-making

Leverage digital streams to ensure your customers are looked after.

Chris Boddy, Head of Customer Service Unit, Toronto Police Services

“Like the ‘wow’ moment we’ve come to expect from movies,

each presentation has provided a golden nugget that can be

integrated in any business model to drive improvements in the

customer experience.”

- Michael Canizares, Manager of Inforce Services, Foresters Financial

• Interactive

• Brainstorming

Register Online at www.CustomerExperienceCanada.comRegister Today by Calling 1 866 298 9343 x 200

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We would like to thank our Executive Advisory Board for their time and efforts on helping make this the best Customer Experience Summit Yet!

Arthur Borkwood, Head of Customer Development, TTC

Mike Byrom, Director of Guest Experience, Westjet

Terry Gardiner, VP of Customer Experience Enablement, Telus

Roger Pugsley, Director of Service Excellence, Oxford Properties

Stephan Sigaud, SVP of Marketing and Business Development, Kantar TNS

Tessa Steenstra, Director of Customer Experience Design, Scotiabank

Advisory Board!

OUR 2017

SPECIAL GUEST RATES:

The Marriott Toronto Downtown Eaton Centre’s prime location in the heart of downtown Toronto’s business district allows for easy access to many corporate headquarters and to famous attractions like the CN Tower, Eaton Centre, and the Hockey Hall of Fame.

Book your trip to the Toronto Marriott Downtown Eaton Centre Hotel to discover the ultimate in contemporary lodging.

Booking your room at the hotel gives you advantages...• Networking: Onsite social activities for conference attendees and speakers• Upscale Services and Amenities Exceptional on-site dining, a pool, a fitness centre.

• Dining Experience: Trios Bistro, our signature restaurant, offers classic Canadian fare with a contemporary twist.

• Accommodations: Our hotel rooms and suites feature deluxe bedding, high-speed Wi-Fi, and an ergonomic work area.

Convenience: The Marriott Toronto Downtown Eaton Centre is conveniently located at 525 Bay Street, Toronto. Save travel time and money. Book by Friday, January 20th to take advantage of our conference rate of $225.00/night.

Mention “CX by Strategy Institute” when making your reservation—1-800-228-9290.

Your Conference Venue!Explore your benefits and book your overnight stay today!

Attend The Pre-Event Gathering

Reserve Your Room Today!Phone: 1-416-674-4343

Register Online at www.CustomerExperienceCanada.comRegister Today by Calling 1 866 298 9343 x 200

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THOUGHT LEADERSHIPOPPORTUNITY

FOOD & BEVERAGE

NETWORKING & DIALOGUE

SOLD

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SOLUTIONS PROVIDERS: RAISE YOUR PROFILE SPONSORSHIP & EXHIBIT OPPORTUNITIES This is the only event in North America to draw delegates from across all industries to brainstorm digital CX solutions. Take advantage of keynote sessions, case studies and panels to initiate thoughtful conversations with leaders.

TOP 5 REASONS TO SPONSOR

1. Meet 150+ top CX executives across Private and Public Sector.

2. Put your services in front of your target customer base.

3. Demonstrate thought leadership to receptive decision-makers.

4. Become a provider of choice within this multi-billion dollar industry.

5. Get quality face-time with 10+ hours of dedicated networking.

*Limited exhibit space and sponsorship packages are available.

Who You Will Meet...

Chief/VP/Director of Customer Experience: 33%

Chief/VP/Director of Marketing: 21%

VP/Director/Head of Customer Service/Customer Care: 16%

VP/Director/Head of Operations: 13%

CEO/President/VP: 9%

Other: 8%

Attendee Breakdown:

Connect With World Leading Customer Experience Professionals

Find Answers To Your Biggest CX Challenges

To learn more on sponsorship and exhibiting opportunities, please contact:

Contact Simon Wren at 1-866-298-9343 ext. 229 or email [email protected].*Limited exhibit space and sponsorship packages are available.

Don’t Miss This Opportunity to Be at the Centre of the Action!

Register Online at www.CustomerExperienceCanada.comRegister Today by Calling 1 866 298 9343 x 200

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www.CustomerExperienceCanada.com

ATTENTION MAILROOM: If undeliverable to addressee, please forward to: Chief Customer Officer, CXO, COO, CMO, Head of Customer Experience, Customer Service, Loyalty, & Marketing

Registration fee: Subject to 13% HST. This investment includes luncheon, refreshments, networking breaks, continental breakfast, and original course materials. Payment is required in advance and can be made by company cheque, VISA, MasterCard, or American Express. Please make cheques payable to Strategy Institute Inc.

Early Bird special: Expires on December 30th, 2016 & February 24th, 2017. Cannot be used with group discount.

Group Discount: A Group Discount is offered for this conference (not in combination with any other offer). To be eligible for the Group Discount, delegates MUST register at the same time. The total discount per delegate (including applicable group discounts, etc.) MUST not exceed 25% of the regular conference costs.

Cancellations: Cancellations must be received in writing by April 11th, 2017. Cancellations received by this date will be eligible for a prompt refund less a $495.00 (plus HST) administration fee. If you register for the program and do not attend, you are liable for the full registration fee unless you cancel according to the terms stated above. If you are unable to attend, delegate substitution is permitted up to, and including, the day of the conference.

Admission Policy: Strategy Institute reserves the right to restrict entry to the conference to any individual. Any such person requested to leave the conference site shall do so immediately upon request, whether previously issued a badge permitting entry. There is no refund payable with respect to anyone refused entry. Any information obtained at the conference cannot be relied upon for any particular set of circumstances, cannot be taken as professional advice or opinion. Attendees must consult with the appropriate professional before acting in response to information obtained at the conference.

Evening Social Activities: Please drink responsibly. Strategy Institute shall not be liable for any consequential damages and/or personal injuries caused by excessive or irresponsible alcohol consumption.

4 EASY WAYS TO REGISTER

Tel: 1-866-298-9343 ext. 200 Email: [email protected] Web: www.customerexperiencecanada.comMail: Strategy Institute, 401 Richmond St, West Suite 401 Toronto, Ontario M5V 3A8

GROUP BOOKINGS: RECEIVE 25% DISCOUNT. REGISTER FOUR DELEGATES AND EACH PERSON WILL RECEIVE A 25% DISCOUNT

Conference only

Conference + 1 Workshop

Workshop Only

$1,895

$2,390

$595 - EACH

$2,495

$2,990

Private & Public SectorsVendors, Suppliers &

Consultants SAVE $300Register by December 30th

SAVE $100Register by February 24th

CONFERENCE CODE: 117007

Acquire Critical Insights From

Customer Expectations!

SURPASSWednesdayApril 26th, 2017

ThursdayApril 27th, 2017

Marriott Eaton Centre, Toronto

Sixth

Annual

CustomerExperienceStrategies Summit

Register Online at www.MobileHealthSummit.ca