22

Safe Harbor Statement

This presentation contains "forward-looking statements" within the meaning of the “safe-harbor” provisions of the private securities litigation reform act of 1995. Investors and prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ than those projected. Such forward-looking information and statements are based on the current estimates and projections of the Company or assumptions based on information currently available to the Company. Such statements involve known and unknown risks, including but not limited to those risks identified in our filings with the Securities and Exchange Commission, uncertainties and other factors that could cause the actual results of the Company to differ materially from the results expressed or implied by such statements, including changes from anticipated levels of revenues, future national or regional economic and competitive conditions, difficulties in developing the Company’s technology platforms, retaining and expanding the Company’s customer base, fluctuations in consumer spending on the Company’s products and other factors. Accordingly, although the Company believes that the expectations reflected in such forward-looking statements are reasonable, there can be no assurance that such expectations will prove to be correct. The Company has no obligation to update the forward-looking information contained in this presentation. Any forward-looking statements or information in this presentation speak only as at the date of this presentation.

3

Executive SummarySocial Reality, Inc. (OTCQB: SCRI) is an internet advertising company that provides tools that automate the digital advertising market. The Company has built technologies and leveraged partner technologies that service socialmedia and real-time bidding (RTB) markets.

The Company's SRAX engine optimizes the buying and selling of digital advertising for both marketers and content owners. The SRAX Solution Platform connects with many of the industry top digital solutions with a proprietary layerof technology which optimizes the clients needs.

The Company’s experienced management team, led by Chris Miglino (founder and CEO) has shown strong growth and profitability in the growing social media and advertising industry.

A talented team that has started and sold multiple successful businesses, state of the art infrastructure and synergistic & accretive acquisitions are reasons for the explosive growth in 2015. FY2015 showed 492% revenue growth with $30.0 million in revenue and $2.9 million in adjusted EBITDA (see financial section of this presentation for more details).

Growth prospects are solid as the RTB industry is expected to grow at a 41% CAGR over the coming years. The Company is well positioned to increase its share of the market as its SRAX platform gains further market acceptance.

The Company is looking for a bridge financing of $2 million to pay down debt.

4

Bridge Financing

Structure:

Size:

Convertible Note

$2 Million

Issuer:

Use of Proceeds:

Timing of firm commitmentOffering:

Market Cap:

Social Reality (OTC:SCRI)

Pay down debt

November 2016

$37.58 million

Convertible Discount:

Interest:

20% of the next public financing

Quarterly 8% cash

5

2010

MAR

JUN

JAN

FEB

OCT

2011-2012

2013

3.0

2.0

5 Campaigns get created that lead to GroupAd

OCT SRAX gets created and SR website launches

NOVGroup Ad 3.0 Started/Improved

Social Reality goes public

Social Reality Start

Group Ad 1.0 gets created

Group Ad 2.0 gets created

2014

2015

Wish List

Catalogue

Video

GiftRegistry

MAR Group Ad 3.0 completed first apps launched

JUN

AUG

SEP

SRAX is upgraded and integrated with AppNexus / Yahoo / Open X

SRAX md is started and its website is created

MAYGroup Ad 3.0 goes public

SR acquires Spotlight Media and SRAX DI is created along with its website

NOV

Company History

SRAX CPG 1.0 is launched JUN

SR acquires STEEL MEDIA and secures $25 million in financing

FEB SraxApp and App Builder go live

6

ad

ad

video

display

mobile

Real-time bidding (RTB) refers to the means by which ad inventory is bought and sold on a per-impression basis, via programmatic instantaneous auction, similar to financial markets.

Programmatic ad buying and selling tools are driving digital ad sales in the U.S. This increase in automation is leading to less human-mediated, manual sales and more opportunities for ad tech specialists to gain a share of ad spending.

This year US digital display ad spending ($32.17B) is estimated to surpass search ad spending ($29.24B). Total digital ad spending in the US is estimated to reach $93.7 billion by 2019 (AOL). Globally, advertisers are expected to spend $36 billion on social media campaigns by 2017 (eMarketer).

Defining the Market

7

eMarketer

2013 2015 2017

$6.2

$9.0

$3.4

$16$14$12$10$8$6$4$2$0Sp

end

(in B

illio

ns)

2013 2015 2017

IDC

$6.9

$14.4

$3.1

100%

80%

60%

40%

20%

0%2013 2014E 2015E 2016E 2017E 2018E

Forecest: Share of DigitalRTB Programmatic (Non-RTB) Non-Programmatic

Defining the Programmatic Market

Growing Market & Huge Opportunity

RTB market size

US

Bill

ions

US Real-Time Bidding (RTB) DigitalAD spending

$0

$1

$2

$3

$4

$5

$6

$7

$14

2011 2012 2013 2014 2015 2016 2017

Forrester - Average prices in programmatic market double inthe next four years.

0.9

3.4

5.8

7.1

14.4

1.9

4.5Parks Associates - In four yearsprogrammatic will be 50% of thedisplay market.

“RTB will become the next de facto display online buying method.” - Heather way, Parks Associates.

8

9

According to eMarketer, advertisers will spend $35.98 billion globally on paid media to reach consumers on social networks

Growing Market & Huge Opportunity

Social Media market size

$60

$50

$40

$30

$20

$10

$02013

$4.94$7.71

$10.10 $12.67

$29.91

$15.15

$35.98

$23.68

$17.74

$11.36

2014 2015

North America

Worldwide

2016 2017

10

SRAX: Real Time Bidding (RTB) Management Platform for brands and publishers

One Simple Idea

The Core Platforms

01SRAX Social. Launch and manage digital mediaand consumer loyalty campaigns02SRAX MD. RTB solutions for pharma brandsand publishers03

Be a leader in the digital advertising space by providing the tools that improve performance for brands and publishers across all digital platforms

11

How Our Clients Use Our Platform

Brand 1

Custom BrandPlatform

% sales

% sales

% sales

Brand 2

Custom BrandPlatform

Brand 3

Custom BrandPlatform

SRAXCloud Platform

12

Target with ads

Build and maintain a datamanagement platform(DMP) of your consumers

in-store

Online

Find groups of consumersthat match the characteristics

of your identified shopper

Identifyyour realconsumers.

DMP

% Sales

% Sales

Our platform automates the discovery of your core consumers and their characteristics.Using these characteristics, the platform builds custom look-alike audiences. We thentarget amplified audiences for online and offline sales lift.

SRAX Customer Identification and Attribution

native

ad

display

banner

video

video

mobile

banner

13

Type of Ads

14

SRAXapp

Content automatically syncs from all selected platforms

Combine your blog,

all in one place

More opportunityfor your contentto be shared and seen

App Creation in 3 Simple Steps

Android & iOS

Monetize your audience by creating exclusive content

BANNER AD

15

Trading Desks

SRAX is building custom trad-ing desks for some of the larg-est brands and agencies in the world. Easy use for Agency Combina-tion of full service and self ser-vice portal Custom Data Inte-gration's. Display, mobile , video, social and native integrations.

SRAX Social RTB

RTB INFLUENCERS

BROADER AUDIENCE

BRAND

INTERESTS

16

A complete management tool to launch,distribute and optimize social and digitalmedia campaigns

GA Dashboard

GA Facebook App

Create and launch social media apps that captivate and engage consumers.

Web and mobile versions complete.

Easy to use for both large and smallbrands with pricing models that areapplicable to both.

Complete social loyalty integration.

SalesForce.com, Ebay, Amazon, Magento integration.

Brand influencer analitycs.

01

0203

0405

06

17

18

SRAXmd is a healthcare focused programmatic RTB exchange. We partner with leading medical content publishers, apps, associations and websites, to offer agencies and brands the ability to reach a verified audience of 500,000 healthcare professionals outside of traditional medical content.

SRAXmd has curated a large whitelist of 3,000+ domains that has been approved by med-legal and regulatory teams at Novartis, Janssen, Biogen and BMS, to name a few.

We have the ability to activate and engage consumers and patients on a global scale, within your targeted disease states. In 2015, we served ads for 75+ brands across 40 disease states. we can target physicians working with patients in specific disease states, from Multiple Myeloma to Rheumatoid Arthritis.

Healthcare Professionals

Consumer & Patient Targeting

19

Customers & Clients

20

Acquisitions

2014

September 8, 2014

Social Spotlight Media, founded byLaura Knapp in 2012, is a digitalmarketing and media relations agency, with a focus on lifestyleconsumer brands.

October 30, 2014

Steel Media provides digital advertisingservices and display, mobile, video andemail advertising inventory to both brandsand advertising agencies.

December 19, 2014

Five Delta is a managed advertising service that uses proprietary technologyand methods to optimize digitaladvertising for its customers.

21

Erin DeRuggeroheads up new productdevelopment and ideation for Social Reality, developing custom products and social engagement for Fortune 500 and 1000 consumer brands.

ERIN DERUGGIEROCIO and Co-Founder

Chris has spent the past 20 years working in the digital advertising space and has successfully launched and sold 2 internet companies.Both of these companies were sold to publicly traded companies on the NASDAQ. He has a detailed understanding of how technology interacts with brands.

CEO and Co-Founder

Richard was the founder and CEO of digital advertising firm, Steel Media, Inc., which was acquired in 2014. He is a founding partner and former president of the Global Strategic Marketing Alliance and he also serves in a leadership role, advising the White House Business Council. He is an alumnus of Harvard Business School.

RICHARD STEELCHRIS MIGLINOPresident

Hundreds of millions of users served and dollars earned, billions of impressions served over 15+ years with scalable infrastructures and online advertising; Inktomi & Yahoo! alumni; B.S. Mathematics of Compu-tation, UCLA.

DUSTIN SUCHTERExecutive VP, Technology

Kris oversees sales operations, marketing, network management and growth, strategic partnerships, and organization development.He brings more than 10 years of executive experience and a diverse background in business development, sales management, and organization development to Social Reality.

KRISTOFFER NELSONCOO

I follow an intrinsic desire to express myself through the manipulation of forms and thoughts, ideas and emotions. I studied Media Design and worked in several coolmedia companies, then started working at Social Reality. Teaching Interactive Designat the Art Center of Pasadena allows me to enter on of the pinnacles of American design.

VLADI DESOGLIOCreative DirectorRahul is responsible for overseeing the

Company’s corporate finance, accounting, investor relations and capital and financing strategies. He is a certified public accountant and received a B.S. in Business Administration from the University of Southern California and a Masters in Accountancy from the University of Arizona.

RAHUL TUMATICFO

22

Financial Information

23

Financial Overview

Six Months Ended June 30 For the Years Ended December 31

20152016 20142015

RevenueCost of Goods Sold

Gross Profit

Operating Expenses Operating Income/[Loss]

Interest Expense

Net Income/[Loss]

Net Income/[Loss] per share basicNet Income/[Loss] per share diluted

$14,782,857 $7,400,918

$7,381,939

$7,162,752

[$219,187]

$1,858,057

[$1,638,870]

[$0.06][$0.06]

$30,294,165 $14,407,363

$15,886,802

$14,834,766

$1,052,036

$3,775,945

[$2,723,909]

[$0.10]$27,073,550

$5,120,343$2,791,948

$2,328,395

$6,066,611

[$3,738,216]

$673,347

[$4,411,563]

[$0.20]$21,808,515

$14,718,746$9,443,370

$5,275,376

$7,230,691

[$2,625,315]

$1,647,634

[$528,453]

[$0.02][$0.01]

24

June 30 December 31

2016 2015

Total Current Assets

Plant & Equipment, Net

GoodwillOther IntangiblesPrepaid stock based compensationOther AssetsTotal Assets

Liabilities

Total Current LiabilitiesLong-Term Debt

Other LT LiabilitiesTotal Liabilities

Total Stockholders' EquityTotal Liabilities & Equity

$8,493,010

$43,936

$16,314,957 $1,611,744

$373,567$34,659

$26,871,873

$15,540,186 $7,455,758

--------------------$22,995,944

$3,875,929

$26,871,873

$9,355,607

$35,433

$15,644,957$1,431,979

$56,341$34,659

$26,558,976

$19,851,946$8,283,865

--------------------$20,383,373

$4,652,124

$25,035,497

Assets

Financial Overview

25

For theSix Months Ended

June 30

For theYears EndedDecember 31

(unaudited, in thousands)

Net income (loss)

Equity based compensation

Adjusted EBITDA

Interest expense

Adjusted net income (loss)

Depreciation and amortization

Reconciliation of Adjusted EBITDA to GAAP

*Non-GAAP adjusted EBITDA is a non-GAAP financial measure defined by us for the periods presented as GAAP net loss before interest expense, depreciation and amortization expense and stock-based compensation expense.

Plus:

2015 20142016 2015

$777

($984)

$1,648

$249

$193

Non-Routine items ($3,074)

($528)

$865

$1,094

$1,858

($774)

$10

($1,639)

$1,475

$2,938

$3,776

($1,249)

$411

($2,274)

$1,858

($1,886)

$673

($2,554)

$15

($4,412)

Adjusted EBITDA Growth

26

Market Snapshot

Stock Symbol : SCRI (OTCQB)

Price : $1.30 (08/17/16)

Price & volume quotes from Yahoo! Finance and other reliable sources

Avg. Daily Volume (90 day) 9,156

Market Cap : $39.9 Million

52 Week Range : $1.01 - $2.28

Shares Outstanding : 29.9 Million

Float : 14.9 Million

Hundreds of millions of users served and dollars earned, billions of impressions served over 15+ years with scalable infrastructures and online advertising; Inktomi & Yahoo! alumni; B.S. Mathematics of Compu-tation, UCLA.

27

Capitalization Table

Shares

Total Current Shares Outstanding

Options

Victory Park Warrants

Warrants

Unissued Share Awards

Total

29,977,925

2,204,000

661,669

7,251,347

2,900,000

42,994,941

(67%)

(5.1%)

(1.5%)

(16.9%)

(6.7%)

28

Management team with a proven track record of execution

Well-positioned in the multi-billion dollar markets for RTB and Social Media

Explosive growth: In FY 2015 Social Reality generated 492% year-over-yearrevenue growth

Value accretive acquisitions generate immediate and long-term growth(Steel Media, Social Spotlight Media, and Five Delta)

Secured $25 million in financing: $20 million credit from Victory Park Capital and $5 million from Siskey Capital, LLC and other existing investors for new equity

Suite of products that generates recurring revenue streams from core technologies

Investment Summary

30

Cristopher MiglinoCEO and Co-Founder

chris@socialreality.com323.229.0297@chrismiglino