sally greenhill the right solution · 2018. 3. 23. · access is highest priority ... 14% said...
TRANSCRIPT
Sally Greenhill The Right Solution
The world is changing….
Burger flipping robot begins first shift
Value of market
Global MICE industry $752 billion 2016
42% Europe $315.8 billion
UK 8.6% £19.4bn ($27.11bn)
16% associations + 29% public sector
Forecast Global $1.245 billion 2023
7.5% annual growth per year
Money Money Money Budgets reducing BMEIS UKCAMS
Average UK association delegate rate £43.62 (£48.93) £39
Average annual budget associations £131,151 (£143,668)
Budget change next 12 months +3.1%
Average main association event 292 (384) ((398))
Average other association events 86 (153) ((137))
Average international association Europe 377
1. London
2. Manchester
3. Birmingham
4. Edinburgh
5. Bristol
Source: BMEIS 2017/1817/18
Top UK destinations
6. Glasgow
7. Leeds
8. Cardiff
9. Liverpool
10. NewcastleGateshead
Top UK destinations
1. London
2. Manchester
3. Birmingham
4. Edinburgh
5. BristolSource: BMEIS 2017/18
1. London
2. Manchester
3. Birmingham
4. Edinburgh
5. BristolSource: BMEIS 2017/18
1.London
2.Edinburgh
3.Glasgow
4.Manchester
5.Oxford
Source: ICCA statistics 2017
Top UK international destinations
6. Cambridge
7. Liverpool
8. Birmingham
9= Belfast & Leeds
10. Cardiff
Source: ICCA statistics 2017
Top UK international
destinations
16,0%
24,1%
21,0%
17,3%
24,7%
40,7%
38,9%
29,6%
61,7%
71,0%
19,6%
15,7%
25,5%
37,3%
31,4%
31,4%
33,3%
56,9%
39,2%
49,0%
0,0% 10,0% 20,0% 30,0% 40,0% 50,0% 60,0% 70,0% 80,0%
Quality of conference facilities
Parking on site
Availability
Quality of service
Quality of food
Capacity of conference facilities
Free WiFi
Location (area of country)
Price/value for money
Access (road, rail links)
BMEIS Key influencing factors 2017
Corporates Associations
Access is highest priority
Suitability of venues
Value for money
Subvention is a ‘nice to have’
Source: Visit Britain Business Events Research
International decision making
Destinations to watch 2018
4% cancelled due to
terrorist activity
BMEIS 2017/18
14% said Perceived
Safety more influential
VB Research
75% said Brexit negotiations
will NOT affect their events
Throughout the history of the human race, out of all of
the people who have reached 80, half of them are
alive now Dr Graeme Codrington
75% workforce Millennials by 2025
Is the meetings industry doing
enough to inspire the business leaders of tomorrow?
Intn’l Domestic Day delegates
Average Spend associations £1,021 £448 £342
Total Per night
Average spend per region London £646 £430
England ex London £462 £239
Scotland £1,128 £396
Wales £517 £270Source: VB Business Events Research
Average spend
Innovate or die!
The world is changing…. but we will
keep winning
07798 527599
BMEIS 2017/18 meetpie.com
UKCMAS 2016 ukcams.org.uk
ICCA iccaworld.org UIA uia.org
visitbritain.org/business-events