Secrets of Dating Younger Women

By Dean Cortez

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LEGAL NOTICES:

The author, publisher, resellers, agents or distributors assume no liability or responsibility to any person or entity with respect to any errors, omissions, contradictory interpretations of the subject matter herein to be caused directly or indirectly by the use of and the advice given in this publication.

To the fullest extent permitted by applicable laws, in no event shall the “Secrets Of Dating Younger Women” program, in association with Dean Cortez, Simon Heong, David K, BulletproofSeduction.com, and its agents or suppliers be liable for damages of any kind or character, including without limitation any compensatory, incidental, direct, indirect, special, punitive, or consequential damages, loss of use, loss of data, loss of income or profit, loss of or damage to property, claims of third parties, arising out of or in connection with the use of the “Secrets Of Dating Younger Women” or any web site which it is linked to.

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Table of Contents:

Introduction by Dean Cortez………………………………………………………5

1: My Experiences With Younger Women by Ron Louis….................15

2. Savoy and Sheriff from Love Systems………………………………………24

3: The Myth of the “Mid-Life Crisis”…………………………………………...35

4: A Conversation With Legendary Dating Coach Zan Perrion………41

5: Don’t Make That Mistake! by Eric Disco………………………………….51

6. Crucial Mistakes Older Men Make With Younger Women………...65

7: Meeting Younger Women Online……………………………………….…...73

8. Live A Rockin’ Lifestyle, Date Younger Chicks!………………………...93

9. Reprogram Your Mindset & Be The Man They Want………………...102

10. Modern Courtship Tactics For the Mature Man………………………110

11. The Importance of Originality…………………………………….………....122

12. Be An Alpha Man & Attract Younger Women (Carlos Xuma)…...134

13: Inside The Mind Of A Younger Woman (Christian Hudson)…….159

14. Controlling Her Reality…………………………………………………………165

15. Feeling Younger, Dating Younger (Vin DiCarlo)………………..….…171

16. How To Put Younger Women In “Pursuit Mode”……………….…...181

17. The Universal Secret (Nick Sparks)………………………………………..185

18. The Maverick Principle……………………………………………………...…193

19. Achieving the Right Image and Attitude (Lucas West)……………..197

20. Important Qualities for Older Men To Project………………….……205

21. The Science of Dating Younger Women (Dr. Paul Dobransky)….209

22. Advanced Conversation Tactics………………………………………….....222

23. Winning the Game With Younger Women (David Wygant)….….246

24. How To Frame Yourself As the Prize……………………………….……..254

25. In Conclusion……………………………………………………………………...265

26. Recommended Resource……………………………………………………… 268

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An Important Note…

Before we jump into this, there’s something we

need to say for the record. When we talk about

meeting and dating “younger women,” we are

only talking about women who are of legal age

where you live.

Why avoid underage women? First of all, it's

wrong—both morally and legally. Not only is it

against the law, but it can cause serious

psychological problems for the woman for the

rest of her life. An interesting, attractive, and seductive man (which you will be

after reading this book) must follow a moral and ethical code in his dating life—

otherwise he's just a manipulative jerk. Having sex with underage women puts

you well beyond the "jerk" category, and in no way is this related to what we teach

in this book.

This book is all about enjoying awesome, healthy, consensual sex with younger

women (of legal age) who you connect with on a physical, mental and emotional

level. If this is your intention, read on…and get ready to learn an incredible

amount of information and strategies for dating the hot younger women most

guys can only fantasize about!

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Introduction by Dean Cortez

www.WomenPersuasionSecrets.com

Welcome to the new & updated version of “Secrets Of

Dating Younger Women.” When I first released this

program two years ago, the response was overwhelming.

Since then, guys around the world have enjoyed this

program and written me to share their success stories.

The company behind this program, Women

Persuasion Secrets, always stays on the cutting edge

of “seduction science”—and personally, I’m out there five

or six nights a week developing new methods and

improving upon our classic techniques. So, from time to

time, we feel the need to revise our programs and include our latest material and

findings.

This book you are reading is a new and expanded version of the original.

(By the way, anyone who purchases our programs automatically receives free,

lifetime updates whenever we release new editions.) We’ve included additional

chapters and powerful insights from some of the leading experts in the pickup

and dating industry. The chapters that follow are a combination of my own

writings, and chapters contributed by other experts.

(There has never been a book that incorporates contributions from so

many of the most popular experts in the dating and seduction field—truly, this

information would cost you a fortune if you were to learn it from all of these

experts otherwise!)

* * * * *

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Anyway, the other night I met up for drinks with a friend of mine named

Jack. Jack is in his mid-forties and recently suffered through a brutal divorce.

Jack has cautiously begun to dip his toe back into the dating pool, but he’s a bit

nervous about the whole thing—not to mention being severely out of practice.

Jack began to complain to me about his lack of success. He’d been using

an Internet dating service and had found it fairly easy to line up dates with

several women. But so far, the results had been awful.

The women Jack were meeting up with were close to his own age, in some

cases 4-6 years younger. But while he still possessed the energy and enthusiasm

of a younger man, these ladies seemed so…well, old!

A typical date would involve Jack shelling out a bunch of money to take

the woman out for a nice meal, while she spent most of the time complaining

about her ex-husband, problems with her kids, her bills, and other assorted crap

he really didn’t want to hear about.

So I asked Jack, “If you could describe the perfect woman for you to date—

your dream girlfriend—what would she be like?”

Jack shrugged and reeled off some of the usual “criteria”: she’d be pretty,

in good shape, intelligent, great sense of humor, etc…

Then I asked him, “and how old would this woman be? Would she be 45

years old, the same as you?”

To this, Jack chuckled and sighed. “Well, I guess if I had my choice, of

course she’d be younger. But what would a hot young babe want with a guy like

me?”

Jack clearly needed some coaching and some positive reinforcement. He

takes care of himself and stays in shape. He looks younger than his actual age.

He’s also a very smart, interesting guy who’s done a lot of traveling and has a

wealth of experiences to share and talk about.

So why can’t a guy like Jack enjoy himself with sexy younger women? And

furthermore, why would a younger woman not want to date a guy like Jack?

I’ll tell you why. It’s because we’ve been conditioned to believe that dating

a hot and significantly younger woman is somehow “weird.”

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Of course, it’s perfectly fine—in fact, it’s expected—if you’re a rich guy, or a

famous guy. Then it’s okay, right? But regular guys like Jack aren’t supposed to

consider this option. They think it just wouldn’t be “appropriate” or “acceptable,”

and on top of that, they’ve been brainwashed to believe that sexy younger women

would never want to date them, anyway!

Well, here’s the big dirty “secret” that THEY don’t want you to

know about…

And when I say “they,” I’m referring to two groups of people:

Group #1: The women in your age group. They’re usually either stuck in

miserable marriages, or finding it impossible to land a “good man” (i.e. one who

will pay their bills and put up with their endless baggage and bullshit). These

bitter women certainly don’t want the eligible bachelors in their already-shallow

dating pool to have younger women as options!

Group #2: Your male friends. I’m going to assume that you don’t have

many single guy friends at this point in your life. Most of them (if not all) are

married or in serious relationships, and handed over their testicles long ago. As

much as they gripe about the confines of their relationship, they believe this is

how it’s “supposed to be” once a man reaches a certain age.

The fun has to end sometime, right? Sooner or later a man has to settle

down and get serious...

This is what society, the media, and your friends and family would try to

make you believe. And if you’re over the age of 35, the other part of this belief is

that you should get “serious” with a woman your age, or very close to it.

But this doesn’t mean it’s what men really want.

Actually, it runs counter to the way we are hard-wired.

To put it bluntly, your buddies would be absolutely mad with jealousy if

they knew you were tagging some hot young piece of ass!

And here’s the big secret they wish they’d learned before:

Men are biologically hard-wired to want to be with younger

women; it is a healthy, natural desire. And women are programmed

to desire older men. It’s been this way for thousands of years!

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So what if you are interested in seriously pursuing Option B: dating

women who are significantly younger than you are?

Well, the benefits of dipping into this dating pool are obvious. You know

that women your age typically show up to a relationship with more baggage than

Paris Hilton returning home from an all-day shopping spree.

The average single woman past the age of 35 is divorced (at least once),

probably has at least one child, and has formed a lot of lousy, negative beliefs—

and unrealistic expectations—about men and relationships.

There’s just too much crap you’ll need to deal with. And why should you?

Then, of course, there is the physical appeal of younger women. Smooth

skin; shiny, lustrous hair; a firm body that hasn’t begun to sag in all the wrong

places; a turbo-charged libido and a willingness to experiment in the bedroom;

and perhaps most importantly of all, a sense of exuberance and spontaneity that

makes you feel young again.

Younger women haven’t been beaten down by the drudgeries of life, by

failed dreams and lousy relationships. There is a spark to them, and a lack of

cynicism, that is extremely difficult to find in women who’ve been through the

emotional hell of divorce, or been out there on the singles scene long past their

expiration date.

You may not feel comfortable expressing these preferences to your

married pals, because it would probably generate resentment and jealousy.

They’ll bust on you and call you a “dirty old man” or a “cradle robber” for

dating a 25-year-old…and then they’ll go to strip clubs, or wack off to porn

featuring women who are much younger than that!

And forget about trying to explain to a woman your age that you’re in the

market for a young girlfriend. This is when the claws come out!

It isn’t just feminists who would howl in anger; women, in general, feel

threatened by the notion of men dating women who are substantially younger.

They call it wrong. They say it’s creepy. They’ll accuse you of being

“shallow” and “emotionally immature.”

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(As if your “soulmate” needs to be some bitter divorcee who’s been

hardened by years of being in the wrong relationships. Is that really something

you need to have in common with a woman?)

Their hostility and resentment comes from a place of fear. If every man

over the age of 40 had the confidence and ability to date women who were ten of

fifteen years younger, how many of these guys do you think would marry 40-year-

olds?

My guess would be, not many. The “mature” single women would be

forced to seek solace in reruns of Sex & The City and one-night stands at the bars.

But in our society, most older men will limit their dating options to women their

own age, because they’re stuck in one of two mental ruts:

#1. They worry that it would be socially inappropriate for them to date a

younger woman. People might stare and gossip! His friends, who are with women

their own age, would make jokes—and their girlfriends and wives would look at

him with derision. (In reality, the only stares and snide comments you’ll receive

will be from jealous men, and older women who feel threatened. Just watch them

grab their man’s arm when they catch him checking out the sexy young babe on

your arm…)

#2. The guy feels too old, out of step, of a different generation. Sure, he’d

love to be banging the babe with the perky breasts and the thong peeking out

from the back of her jeans…but how do you talk to a girl like that? How do you

approach her without seeming like someone’s creepy uncle?

Both us these attitudes are limiting beliefs that are easily overcome, and in

this book I’m going to explain exactly how to conquer them and be a MAN (not a

boy!) that younger women will not just want to talk to—they’ll be attracted to you

in a powerful, authentic way.

I’m going to speak very directly and honestly in this book—“political

correctness” be damned—and the first lesson I want you to absorb is that there is

absolutely nothing wrong with wanting to date and have sex with younger

women (as long as they’re of legal age, of course—gotta say once more for the

record!).

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When it comes to dating younger women, there is a double standard in our

society: if you’re a man who is famous and/or powerful, it’s completely acceptable

for you to be with women who are much younger. It’s actually expected—not to

the extent that it was centuries ago, when rulers maintained harems of nubile,

fertile young women to carry on their genetic legacy—but you’ll rarely see today’s

business moguls and celebrities marrying and having children with women their

own age.

Among today’s stars of movies, television, and music, it’s common for

them to have a “starter wife” their own age that they marry before their rise to the

top—but once the bucks are rolling in, and they have options, wife #1 gets

jettisoned in favor of a younger, hotter version.

I’m not saying this is the “right” thing to do, but I can certainly understand

their motives. (As the comedian Chris Rock said, “a man is only as faithful as his

options.”)

I’ll assume that you’re not touring in a famous rock band, or have a

starring role in the next summer blockbuster. You’re a regular guy in most

respects, but you have special goals in your dating/sex life—you want to date

younger women.

The Hollywood celebrities who marry younger babes are no different than

you, fundamentally. We’re all men. We’re wired the same way. We desire these

younger women for common, fundamental reasons, which I’ll explain in a

moment.

I just want to stress that there is absolutely no shame in desiring to date

younger women—whether your goal is to enjoy a fast-lane bachelor lifestyle (my

personal preference), or to find a partner to settle down with.

The goal of this book is to assist you in this quest, without ever resorting to

being a “sugar daddy.” That’s the term used to describe older men who rent the

companionship of younger women by subsidizing their high-maintenance

lifestyles.

Notice I used the word “rent” rather than “buy,” because these

relationships never last. It’s true that money can’t buy you love. It can pay for a

lot of great sex, but in the long-term, is it ever genuine love? If you’re a “sugar

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daddy,” the answer is no. I hate to tell you rich guys, but your hot young chick is

probably laughing all the way to the bank—and likely screwing guys her own age,

while you’re out working to keep her in the lifestyle she’s become accustomed to.

So would this imply that when a guy like Donald Trump marries a woman

who is decades younger, the relationship can’t possibly be “real?” No. The

relationships between older men and younger woman can absolutely be real, and

the bond can actually be more powerful than the one that exists between two

people of the same age.

The difference between Trump (to use one example), and your typical

“sugar daddy,” is that Trump is an Alpha Male, driven to survive and thrive.

Alphas are able to engender extremely deep feelings of sexual attraction in

women.

It doesn’t matter if the guy is 60 years old, or 25: if he exhibits Alpha Male

qualities, women will be drawn into his orbit like moths to a flame. He can even

be an arrogant jerk; it doesn’t matter. That is the man she wants to protect her

and bear children with. (I’m going to explain in this book how to integrate these

Alpha Male characteristics into your own “game” with women.)

In my other books, which include the sensational best-seller Women

Persuasion Secrets, a recurring theme is how human nature and biology

dictate our preferences—how we’re hardwired to behave in certain ways, and why

women are hardwired to respond favorably to men who exhibit certain behaviors.

When it comes to the older man/younger woman dating dynamic, there

are very powerful motivating factors behind older men seeking out younger

mates for sex and relationships, and there are equally compelling reasons why

younger women go for these men.

Now here’s another fact that is going to blow the mind of feminists, who

foam at the mouth when I tell them I’m not interested in any woman past the age

of 30. It’s also why you should never buy into the politically correct assumption

that you’re a “dirty old man” for desiring the hotties in their 20s.

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Let me talk to you for a moment about the greatest motivator of them all

to date younger women, and it cuts to the core of your very existence and

survival...

Dating younger women will enable to you live, and stay

healthy, longer.

According to a study conducted by Shripad Tuljapurkar and Cedric

Puleston of Stanford University, when men mate with women who are eight or

more years younger, it increases the life span of both sexes over time.

In scientific terms, once people can no longer reproduce, they cease to

have a biological purpose. We’re put on this planet to procreate. Men are born to

spread their seed; women are born to be inseminated and bear children. (That

may sound a little crude, but it’s the truth.)

The "wall of death" age for women—as evolutionary theorists so cheerfully

call it—is about 50, when menopause sets in.

Men, however, can reproduce into their late 70s, so long as they have good

genes, and good equipment. (If not, a little friend called “Viagra” can assist in the

process.)

When an older man mates with a young woman, he is essentially

postponing death. He continues to have a purpose on this planet. And his long-

life genes—which he obviously possesses, if he’s still having sex at this age—get

passed on to his kids.

"Men who have children at a late age help to make natural selection work

to protect human survival, because they are passing on more genes. It's just the

way we've evolved as humans," Puleston says.

Here’s another compelling reason to date younger women. According to Dr.

Mark Liponis, author of "UltraLongevity: The Seven-Step Program for a Younger,

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Healthier You," young women can give a tremendous boost to their older

partners' immune systems.

"Being close to someone makes your immune systems very alike," the

doctor said. "And an older man's worn-down, tired immune system will improve

simply by being in contact with a younger person who is more energetic and

healthier."

These days, more divorced men are choosing to re-marry with women who

are 10 or 20 years younger. This is not just beneficial to the man; women can also

gain enormous benefits by marrying older men. Women are biologically

programmed the same way they were 10,000 years ago, and what they desire

most is security and protection.

Who can offer a woman a greater sense of security: the 25-year-old slacker

who’s still trying to figure out his purpose? Or the sophisticated, experienced 45-

year-old gentleman who is secure in who he is, and his position in life? (I’m not

just referring to financial security; older men are more emotionally secure and

stable, which is more important to women than money.)

A great example of a successful older man/younger woman relationship is

Michael Douglas and Catherine Zeta-Jones, who married in 2000. There is a

twenty-five year age difference between the two Hollywood stars. At the time of

their marriage, he was 56; she was 31.

Douglas says that when they first met, he told her point-blank, “I’d like to

father your children.” He’s given her two so far. (I would not recommend using

this line on women, but hey, it worked for him.)

Zeta-Jones once said, "I do think I'm lucky I met Michael. Not just Michael

Douglas the actor and producer with two Oscars on the shelf, but Michael

Douglas the love of my life. I really do think it was meant to happen."

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In another interview, Zeta-Jones explained: "Older men come on to me all

the time, and I'm really happy about that. I really like them. Older men know

more about life and what's going on. I'm probably the only person on the beach

who sees a hard-bodied guy and goes, 'Oh, put it away, will you?' Beautiful boys

are far too interested in making themselves look beautiful. They don't want any

competition. At the beach, I'm more likely to be attracted to a guy no one else

notices, sitting far off, under an umbrella reading a book."

When asked what impresses her in a man, the Welsh beauty replied,

"Words impress me. If a man can speak eloquently and beautifully to me, I just

melt on the floor."

REMEMBER: When your goal is to meet younger women, don’t worry about competing with younger guys on their playing field. Any student of military history knows that even the greatest leaders and generals have suffered humiliating defeats when they attempt to engage the enemy on their terrain. In the dating world, the equivalent would be the 50-year-old guy who tries to dress too “young” and “trendy,” and hangs out in crowded bars with much younger people in an attempt to show women that he’s “still got it.” You’re going to learn how to use your age, maturity and life experiences as attractive assets. They will be your lasting keys to victory.

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Chapter 1: My Experiences With Younger Women

By Ron Louis

Author of the best-seller “How To Succeed With Women”

Rather than brag about my "rock star" lifestyle (which I don't actually live),

or offering tons of "how-to" advice on meeting younger women, I want to take a

different perspective and share my life with you.

I'm not one of those dating gurus who acts like I’m the best seducer in the

world, or perfect with women. I'm not. I'm not one to brag about my conquests or

try to get you to believe that when I enter a bar, swarms of young women get on

their knees and beg to blow me.

What I can share with you is how I have been able to transform myself into

a guy who regularly dates and sleeps with younger women.

If you are familiar with my book How to Succeed with Women, you

already know a few things about me. I'm Jewish. I'm chubby, and I live in

Wisconsin. I'm not a pretty boy, nor am I an amazing dresser. I'm pretty average

looking, and have no intention of lying or manipulating women into bed. That

goes against my personal code of ethics.

I just turned 40, and I was a bit nervous and bummed out when that day

came. It was the end of my 30s—and I was honestly a bit freaked out and worried

that my skills with women might somehow decline, or my confidence would be

destroyed.

I'm starting to see some grey hairs, and experiences such as my mother

dying a few years ago—and a few friends of mine passing away from heart

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attacks—have made me contemplate the impermanence of life. And it definitely

has me realizing that I am no longer 22 and invincible.

But let me back up for a second. I've had really good success with women

for the past 12 years. I actually remember the day I was with David Copeland (my

friend who I wrote How to Succeed with Women with), and we were both pissed

off and frustrated that we had no game at all with women. We sucked, frankly,

and so we set out to try to figure this stuff out.

We did, to a certain extent, and we related our findings in How to Succeed

with Women. I began with absolutely no success, and slowly had more and more

success. And as I developed more confidence, I slowly began to date hotter and

hotter women. And this made me a happier guy all around.

I’ve also found that over the past three years, as I have felt more secure in

my life—in my job, my house, my spirituality, and in my life in general—I have

ceased to worry about my success with women, or be concerned with women at

all. Now, they seem to just "show up" in my life without a lot of effort on my part.

I say that not to brag, but because I think that it’s more a reflection of the work

I’ve done on myself.

That sounds new-agey and all, but it's true. And it makes sense. The less

focused on women you become, the less you feel lonely, needy, and desperate you

are. This is when you become open and relaxed. Women feel that vibe, and want

to be around that sort of energy.

I met my current girlfriend, who is 26, at a coffee shop. She was working

on her laptop and I asked her what she was writing. Not a mind-blowing or

complicated approach at all, I know. But it was a genuine question that I asked,

mainly because she looked cute and interesting.

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As it turned out, she was a writer for a newspaper. I obviously write, too,

and we hit it off. I told her about the books I’d written on dating, and we spoke

extensively about How to Succeed with Women. I didn't try to hide it or deny that

part of my life. At first she thought I was lying, until I showed her my website.

She thought it was amusing, but interesting. I got her phone number, and we

texted each other for a while before meeting again.

My approach with her was to be as real as possible. Not to show off, brag,

act overly cocky and funny, overly cute, or overly sexual, but to simply be

authentic. I talked with her about a huge variety of topics: music, art, gossip

about celebrities, her job, and eventually sex and kink. The underlying thing I

noticed in our interactions was that we were both genuinely interested in the

other person.

How did I turn this sexy 26 year old into a lover? Our first "date" was

drinks at a bar, and just hanging out, talking. The conversation at the bar went

well, but nothing physical happened until date #2. On that date, we went to a few

bars in one part of town and I walked her home. We made out on her steps for a

long time and I went home. On the third date we had sex. A funny detail to the

sex was that while we were getting it on, a living room full of 23 year olds were

playing videos games on a huge TV in the other room. I could hear the sound of

the video game in the background as we had sex.

Before her, I dated a 27-year-old chick who was an engineer. She was at a

bar, and I asked her about a piece of jewelry she was wearing that looked really

cool. Again, not a complicated or cunning approach. We talked about cool places

to travel around the world. We ended up talking about Europe and Asia for at

least a half hour. She been in Germany recently, and I had been in Europe leading

dating workshops a few months before.

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I got her number and we ended up emailing for a while before meeting

again. She was really into hiking, and our first bunch of dates involved walking in

nature with her dog—and we would make out in the woods.

Here’s another example of meeting another woman in her 20s. I travel

frequently due to my work. Not only do I run dating-related courses and take

guys out to bars for “field workshops,” etc., but I also do private coaching and

help people publish their books. Last winter I was flying from Chicago to Los

Angeles, and luckily I was seated next to a very cool woman in her 20s who was

some sort of business consultant. As it turned out, she’s also constantly on the

road.

I spotted her when I was in the terminal waiting to board, and I hoped she

was going to sit near me so I could talk to her. As fate would have it, she ended up

sitting right next to me. She turned out to be super hot, and really smart.

We began talking about normal bullshit—our jobs, our passions, “travel

experiences from hell” stories, and then dating. I asked her to recommend some

cool places to check out while I was in Los Angeles. Towards the end of the flight,

I suggested that we exchange numbers. While I was in LA, we texted a few times,

and finally went out for drinks.

I have many stories of meeting younger women in a variety of places—in

clothing stores, coffee shops, and lounges. While traveling and running seminars,

on airplanes, on the Internet, on the street in Florida, at personal growth

seminars, at parties…lots of places.

I think where you meet women is not that important. Given that younger

women are everywhere, it is more about believing you can meet them, and having

the balls to approach them.

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I'm not super attractive, nor am I particularly “cool.” I honestly don't think

I have extraordinary gifts with women, or innate skills. I believe what helps me

out is that I don't worry about women, nor do I feel fear around them.

When I see a woman who looks interesting to me, I’ve conditioned myself

to just talk to her, and find out if she is cool or not. I do have strong

conversational skills. I read a lot and know about a wide variety of topics, and

truly enjoy getting to know women and learning what they’re all about. And I'm

very open about who I am. I don't hide parts of my personality, my past, or my

desires. I'm not a boring and predictable guy.

I've been working as a dating coach for over a decade (shit, that makes me

feel old!), and most of my clients have been 35+. Lots more have been in the 45-

55 age range. What I see them doing often is coming across as what I call a BNB

(a Boring Nervous Bonehead). They talk about boring shit, they dress boring,

they act in predictable ways…and due to anxiety, they come across more creepy

than friendly.

In my experience, being boring is the number one thing older guys do to

kill their chances of ever dating a younger woman.

Want To Be Boring? Here’s How…

Contained in this book is all the information you’re ever going to need to

have massive success with younger women. The opposite of a boring guy is

someone who projects energy, self confidence, enthusiasm, and joy. He conveys

optimism. He’s approachable, takes risks, is exciting, and is far from boring.

But we all can fall into the traps of being a boring man. None of us are

perfect—and a lifetime of being a BNB cannot be cured over night. It takes time.

It requires consistently taking risks, checking out new places to meet women,

learning about new conversational topics, and basically shaking things up a bit.

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If your strategy to get a woman in bed is to bore her into horniness, you

may be worse off than we thought. Boredom is the opposite of turned on, and this

type of personality will definitely not get you an invite to the next cool party in

your town—the one where the available younger women are to be found.

Read the list below to get a sense of some of the ways you might be coming

across as boring to the younger women you approach, and with the women you

already know…

• You watch a lot of TV, and talk about TV shows incessantly.

• You constantly talk about only one subject (sports, sex, movies, gossip,

etc.). It's fine to be into one or two topics, but women will start to tune out

if that's all you talk about.

• You tell people how tired you are, and that you don't feel well.

• You talk too much. People who talk too much get boring after a while.

• You’re overly dependent on what others think of you and what you are

saying. People who require validation become super predictable and

boring.

• You never crack a joke, a smile, or joke around. Serious people are seen as

stiff and unpleasant to be around.

• You tell everyone about your bad points and flaws, as if that’s a way to

bond. (It's one thing to own up to a few character flaws or playfully talk

about a vulnerability of yours, such as the fact that you’re hopeless in the

22

kitchen and so you have every take-out menu in town; it’s another thing to

dwell on your weaknesses to try to get sympathy.)

• You constantly tell women that you're horny. Hey, we all get horny, but no

one cares or wants to hear it. Guys who talk about being horny are usually

not the ones getting laid.

• You always insist on being the center of attention. People who do this

come across as insecure and needy.

• You always wait to be asked, and rarely do the asking.

• You announce to your friends how self-sacrificing you are, and how people

in your life are ungrateful and should appreciate you more. No one wants

to hang out with a martyr.

• You interrupt and spoil other people's stories because you've heard,

thought, or said them before.

• You are paranoid and suspicious of everyone's motives.

Now, here’s how to STOP being boring…

It takes effort to shake things up, get off your couch, and try new things.

But you’ve got to make a habit of breaking out of the routines that have been

sabotaging your success with women. This will make you a more dynamic and

attractive person.

Otherwise, boredom becomes a vicious cycle: you feel bored, but you

continue along in your same boring routine, and you wind up projecting a boring

personality to women. Step One is to take action immediately, and start taking

risks. People who avoid risk at all costs are uninteresting and uninspiring.

23

So try some new things. Shake up your routine. Open yourself up to new

experiences, and to meeting new people. When you do this, you never know what

will happen. When you try new things, be it a new bar, a trip to someplace

unusual, taking a class on a topic that you know nothing about, or even just going

into a bookstore and checking out a topic you don't know squat about, you open

yourself up to learning something new.

You increase the number of topics you can converse with women about,

and the possibility of meeting a completely new type of woman whom you've

never interacted with before. In the process, you’ll break the pattern of being a

BNB.

Other ways to take risks:

Talking about unpredictable things, sharing a risky story about your life

(such a time you were arrested, or nearly arrested—as long as wasn’t for

something too serious!), an embarrassing experience, or a freaky dream you had,

are all examples of unpredictability in a conversation.

Asking probing questions is another way to shake things up. Passive and

wimpy guys never ask any pointed questions to those around them. They

passively go through conversations as the "yes" man. Women hate that.

Remember, the jump between conflict and sex is much closer

than the jump from boredom to sex!

Risking conflict is one of the keys to avoiding the “boring” trap. In your

experience, do people respect those who are strong enough to take strong

positions? Do women want to sleep with passive guys who have no opinions at all,

and are just wimped out suck-ups? Or do they want the powerful, charismatic

24

guys who present a strong face and come across as comfortable with themselves

and their opinions?

Women want the strong, decisive man—not the boring, complaining baby.

Start taking actions today to shift your attitude and personality in the right

direction.

25

Chapter 2

Nick Savoy & Sheriff of Love Systems

Love Systems (formerly the Mystery Method Corp.) is a proven system to “get

the girl.” The company is led by dating guru Nick Savoy, who was featured in

the best-selling book The Game and has been a featured guest of Dr. Phil and

Tyra Banks.

Love Systems is based on social dynamics and female psychology, not looks or

money. The company hosts the annual Super Conference, which is the biggest

dating event in the industry, while its seminars (“bootcamps”) have taken place

in more than 30 cities and 15 countries, spanning 4 continents.

* * * * *

If you are in your 30s, 40s, 50s, or even beyond, and you want to be with hot

younger women, this is for you...

(By this way, this is also for you if you ever date women who are “different” from

you...we’re focused on age differences here, but many of these techniques can be

translated for dating across cultures, borders, language, and so on.)

Far too many men think that you have to be rich, famous, or have the moves of a

professionally-trained Love Systems lead instructor to date young, beautiful

women.

This is a MYTH.

It comes from older women (or younger men) who don’t want the

competition. And it comes from some older guys themselves. Sometimes it’s just

easier to give up on your goals because they are “impossible” than it is to pursue

them.

26

In other words, it can be tough knowing that there are guys who are no better

than you having the time of their lives and dating young, beautiful women...

... and not just for looks, either.

It’s not politically correct to say this, but as someone who prefers to date younger

women myself, I prefer to date women who have less baggage, less cynicism, and

more love of life and adventure. Some single older women can come off jaded...

So, I’m going to share some powerful techniques – right here.

LOVE SYSTEMS TIP #1: Don’t force yourself into her world

About a year ago, I was leading a Love Systems bootcamp in New

York. Bootcamps usually have 8-10 guys (and 3-5 instructors), and one of the

students was a recently divorced man in his late 40s I’ll call “Brian.”

Brian didn’t want to settle for the divorcee circuit, full of endless dinner dates

with women his age complaining about their ex-husbands. He even told me

about one date when the woman told him it annoyed her when her ex-husband

wanted sex because “sex is for teenagers.”

Brian wanted to date young, beautiful, fun women, but had mostly given up. He

told me his Love Systems bootcamp was his “last chance.”

Talk about pressure!

Anyway, we weren’t going to let him settle. And some of his problems were

obvious. He was going to the 20-something clubs, wearing 20-something clothes,

talking in slightly out-of-date TV slang. Women avoided him.

Brian was making the classic mistake that generals and leaders have made

throughout history – he was fighting on the enemy’s turf.

27

Brian’s competition is mostly the young, trendy guys women will see in class or in

entry-level jobs every day. And Brian was assuming that he had to beat them at

their game – be just as young, energetic, cool, and trendy as them.

Wrong.

Look at it this way. If Bill Gates and I wanted the same woman, I’d ask him to

pay me off you can be damn sure that I’d change the subject every time

“computers” or “having trillions of dollars lying around” came up. I’m not going

to fight him on his turf.

The same thing goes for Brian. The women he likes are around young, trendy

guys all the time. The road Brian was on, he would at best become a competent

imitator, but always inferior to the real thing.

So, we flipped the script.

LOVE SYSTEMS TIP #2: Flip the script

We changed Brian’s basic strategy. Instead of talking about MySpace and Tila

Tequila (or whatever the trend of the moment is), Brian talked about travel, art,

and adventure.

Instead of letting him wear clothes too young for him, we put him in a suit. He

radiated power and confidence. These are powerful aphrodisiacs, especially in

older men.

And instead of trying to order Jaeger shots over blaring music, we took him to

lounges and wine bars where his class and sophistication could show through.

(And where, if anything, the quality of younger women was even higher...)

Now we’re fighting on HIS turf. He’s competing based on sophistication, class,

power and status. In other words, his strengths.

28

It doesn’t guarantee success, of course. There’s no point competing on a strength

that women don’t care about. And some women ONLY want a guy who fits in at

raves and keg parties. Dismiss those.

Most women want a combination of things. So, pick a couple of your strengths

and go with those. This is all part of building an identity.

(Our book Magic Bullets reveals the secret eight things that beautiful

women the world over want in a man, and how to convey these to her right

away).

Back to Brian. We go out two nights (and have three days of seminar instruction

and exercises) as part of our comprehensive bootcamp every weekend. On the

second night, Brian got three phone numbers, one makeout, and had a smile on

his face bigger than any he’d ever had since he was as old as the women he was

now confidently approaching.

Here’s part of an email he sent me after the bootcamp:

Savoy, I wanted to thank you guys again for all you did for me last

weekend. I truly feel like a changed man. Jessica (the brunette from

Saturday) just spent the night, and even though I have nothing planned

this weekend, I’m looking forward to the possibilities more than I’ve

looked forward to a weekend since high school. I wish I’d known about

Love Systems ten years ago...

- “Brian” [not his real name]

Of course, flipping the script is easier said than done. That’s why this past April’s

volume of the interview series is on Dating Younger Women. It starts off with me

and Kisser breaking down the SPECIFIC, actual things you have to do to “flip the

script” successfully.

29

(Subscribers to our interview series have already been doing this. Every

month, for just $24.99, they get sent priority copies of over an hour of the newest

breakthroughs that Love Systems has to offer – treated in the kind of depth that

you can only do with over an hour of audio, boiled down to its best points from

hours of recording.)

Like we say on the interview, flipping the script doesn’t mean that you should

deliberately go out of your way not to have insight into her world. Don’t be a

“tired old man” whose interests don’t extend beyond sports, the music you

listened to as a kid, and your job.

LOVE SYSTEMS TIP #3: Flip the script, again

Once you’ve flipped the script once, flip it again.

Instead of being the older guy chasing younger women, have THEM chase YOU.

This is something all guys should be able to do since it’s such a great

technique. It’s especially important for dating younger women.

You’re definitely not going to be the kind of older man whom younger women go

nuts for by being “nice” and “sweet” – at least at first.

Instead, be the man who has lots of options and who is currently single by

CHOICE (but she might “tame” you – a familiar feeling for many women).

In other words, make HER show that you that she’s classy and sophisticated

enough to roll with you. That she can come UP to your level, not that you can go

DOWN to hers.

It’s all part of an integrated system – your personal game plan to being

irresistible to the type of women you want.

30

2. Now let’s hear from the Sheriff...

Funny enough, the Love Systems instructor who goes by the name of Sheriff had

recently posted some of his thoughts about older men and younger women in the

Love Systems lounge.

(The Lounge is a free private online community of former bootcamp clients and

Love Systems instructors. We provide lifetime post-bootcamp support, and it’s

also the place where our newest breakthroughs – like Inner Game, Social Circle

Mastery, and even Relationship Management were first developed.)

Here’s Sheriff had to say recently:

I've been talking to a lot of younger girls (18-19) at the moment, and actually

making a real effort to hang out with people younger than me - most of my

good friends are typically a bit older than I am. I was having a bunch of

issues connecting with younger girls, but being the instructor-par-excellence

I am, I decided to become an expert on this. ;-) Here's what I've learned

since I decided to handle this a couple of months ago (but bear in mind that

of the pool of perhaps 12 girls I've cultivated here who are between 18 and 19,

all are RICH and used to living a life of luxury where maids, drivers, and

beach houses are par for the course).

The first thing I've noticed: you need to ground your interest ASAP. Younger

girls lack much of the social intuition older girls have. They're often socially

slightly scared of older guys and girls - they're only recently out of high

school where relative age is a BIG DEAL - where dating a guy a few years

older than you carries a status that in the real world is totally missing. Get

onto normal conversation and commonalities QUICKLY, and qualify a non-

sexual interest in that, even if it's something dumb like where she’s from, OR

she'll be confused by (and creeped out by) your interest.

31

The second thing I've noticed: younger girls are crap at picking up IOIs

(Indicators Of Interest), and often fail to see when you're into them unless

you make it pretty obvious. So, be explicit with your IOIs and “Why I Like

You”s. I was assuming that girls weren't in to me (doh) and not escalating

properly in my social circle... but hadn't realized that in a number of cases,

the girls seriously thought I was out of their league. While I'll tease younger

girls, I'll also now make a big effort to be NICE to them - no hard-core

qualification. Many of them don't yet have the cynical edge of older girls,

and if you're used to building attraction through effortlessly pushing aside

shit-tests, you're going to be in trouble if there are none forth-coming. ;-)

The third thing I've noticed: high quality younger girls tend to be heavily

idealistic, even if those views seem naive to you. If a young, rich girl tells

you how she's thinking of going to live in an artist's commune, rather than

cracking up uncontrollably, reward her for that. If she tells you how she

thinks it's stupid, but still thinks she might be a famous actress one day

despite no acting experience to date, don't laugh in her face, and don't give

her shit for it. Qualify and encourage these. You might be surprised by how

much of your qualification work you're doing just by being an older,

successful guy who's actually taking her seriously.

The fourth thing I've noticed: younger (and older) girls respond well to age-

specific qualification. Favorable comparison to the other end of the age

bracket is effective and consistent. Younger girls will always hear about

how I enjoy hanging out with younger girls, because they're less cynical,

more willing to express themselves and live in the moment, and because

they're more idealistic and not embittered. Obviously, older women will

hear about how much I like women with more life experience, etc. ;-)

The fifth thing I've noticed has to do with DHVs. (Demonstrations Of Higher

Value--this bit of “pickup terminology” means you say certain things to

imply that you are a man of value and status. Not bragging, but making

32

subtle comments to pique their interest.) I’ve found that DHVs work

differently on different age groups. Older girls get the spiel (carefully done,

of course) about how incredibly hooked up I am, and how successful I am in

my various careers, and how mature I am. ;-) This was falling flat with

younger girls. So, I tried switching to talking about how FUN a lot of the

stuff going on was, and switched to physical and state-based attraction.

BONUS SECTION: CAJUN FROM LOVE SYSTEMS ON “INNER GAME”

Cajun, Love Systems lead instructor extraordinaire, rose in just over a year

from bootcamp student to Love Systems instructor. At about 5’5, he is shorter

than most of his students, most of the women he dates, and most of the

competition whenever he goes out—but he blows them away because he

understands and can teach dating science better than almost anyone else.

Of course, he is best known as the winner of Keys to the VIP, a pickup

competition show. Producers and judges pit men against each other in bars full

of beautiful women with specific challenges to find out who is better. Despite

the judges picking on Cajun for his lack of height or model-type looks, he blew

away the competition and had the most beautiful women all over him – all on

national TV.

Now we’ll turn the flow over to Cajun to learn about the kind of inner game that

gives him the confidence to go onto a show like Keys to the VIP and win.

Inner game is probably one of the most popular subjects in dating science. It’s a

major sticking point for nearly everyone who has trouble talking to women and

it’s a problem that can be difficult to fix as well, since it tends to be rooted in a

lifetime’s worth of negative beliefs that are based on things like fear and

rejection. Inner game is also a topic that I think can only be discussed from a

personal level; that is, I can’t convince you how to think or look at life

33

differently. Only you can do that. However, I can tell you how I overcame the

very same problems, and hope that you can learn from my experiences.

To me, inner game problems boil down to two things: your experience and your

mindset. Every problem you run into with not just women, but life itself, can be

attributed to one of these two areas. I’m going to get into both of these, and give

some personal insights, so hopefully by the end of this article you’ll have a clearer

understanding of what exactly it is that you need to work on to fix your own

issues.

Experience:

When people ask me how I developed the kind of “rock solid confidence” that

allowed me to put myself out there on national TV, I always answer the same way:

“Practice.” When you think about what confidence actually is, you realize that it’s

simply doing something that you’ve done enough times to be comfortable with.

It’s only when we’re thrown into situations that are unfamiliar to us that we start

to lose confidence in ourselves. The sad and somewhat ironic reality is that most

men are not comfortable talking to women, simply because they don’t talk to

women! It’s a negative feedback loop that’s perpetuated by a fear of “what might

go wrong.” This is bullshit! To be scared of the possible negative outcomes is to

be scared of the very thing that enables you to get better!

Think about it this way. When you were learning to ride a bike, were you too

scared to get on because of a fear that you might fall down? Maybe, but you got

on anyway because you saw how much fun all the other kids were having. Even

then you realized that the reward was worth the risk. Well, this is the same thing.

I remember before I took my bootcamp (taught by Tenmagnet), I wasn’t any good

at meeting women. I used to get drinks thrown in my face, told off, or simply

ignored. The bootcamp put me on the right path, and I had the model of how

things were supposed to go (and had seen instructors doing it properly – up

close), but I still wouldn’t have made the most of things if I hadn’t gotten used to

34

rejection enough that I could understand where I went wrong. Getting used to

rejection isn’t easy, but the best advice I can give you is to simply accept it. Don’t

get mad at her or yourself, don’t go home, just accept that it’s a completely

normal and necessary part of the learning process. You can’t make an omelet

without breaking some eggs. The sooner you realize that rejection is a necessary

evil, the sooner you can come to terms with it and move past it.

There is no such thing as failure, only feedback.

Mindset:

Most of us grew up in a society that implied a dual-concentric model of reality.

That is, the outer circle being reality, or the world around us, and the inner circle

being our consciousness. We experience the outer circle, reality, through our

inner circle, our consciousness. This is how we believed reality worked, that our

consciousness was independent of it... but recently this all changed.

We are now learning through quantum physics that reality is actually the inner

circle, and that our consciousness is the outer circle. That is, reality exists inside

our mind, and we create our own reality with our thoughts (or beliefs, if you’d

rather).

What does this mean?

As far as any of us know, there may only be one reality: your own. Who is to say

that I'm not a figment of your imagination, your reality, writing out this entire

article to send a message to you, from your subconscious mind. It's possible.

The truth is, whether any of us actually exist or not is irrelevant. Life is a game,

and it’s a game that a lot of people are scared to play. Don't be one of them.

I recently received an email from a student of mine asking about the power of

beliefs, and how they work. I replied with the following:

35

“Think of it this way: what if, let's say, 15 years from now programmers invent

this computer game that is virtually identical to reality. The AI is so smart you

can’t tell it’s not a real person. The five senses are so accurately programmed

that there is no detectable difference to reality. Now, you get to play this game,

but the programmer tells you some hints on how to play. He says this:”

"This software is programmed to work intuitively with your brain. So, if you

want to be, let’s say, a rich Casanova in the game, then all you have to do is

believe that you ARE a rich Casanova, and you will become one. The trick is you

have to actually believe it, and then the program takes care of the rest. In fact

you can have, and be, anything you want in this program as long as you ask for

it using these ‘beliefs.’ Think of it as your "console hack."

“I'm sure you saw this coming, but this ‘game’ already exists and it's called

reality. You become who you believe you are.”

Sound a little like the Matrix? Well, that’s okay. Like I said, I can only give advice

on inner game from my own personal perspective, and this is simply how I

believe reality works.

I’ll end this article with something that I’ve never written about before:

I remember the very night that I became good at attracting women. I remember

because I had an epiphany that night and it was so mind-blowing that I had to

write it down as soon as I came home. It has since become my mantra, and I

know that if down the road I ever forget everything that I’ve learned in the past

few years, all I will have to do is read this piece of paper and it will all come back.

What does the paper say?

“The secret to becoming amazing at attracting women is... to remember that

you already are.”

- Cajun

end of "trial chapters"

Download

Secrets Of Dating Younger WomenComplete System

Text God VIP™ by Robbie Hemingway

TEXT GOD VIP

There was a time in my life when I thought that text messaging was worse than chewing on aluminum foil. Therapists live to have patients with the

range of terrible emotions that it inflicted upon me.

! Confusion: sitting there, looking down at my phone. “come up with ! something !clever… come on… what should I SAY to her?” 

! Self-Loathing: just sent a text, not sure if it’s the right one “did I really

! just send that? stupid stupid stupid.”

! Anxiety: haven’t heard back from her in one hour, twenty two ! minutes, and thirty four seconds. “Oh God. I blew it. should I send

! another text and apologize? wait, my phone just buzzed! Is it her?! ! Ahhh, crap, it’s a free AT&T notification. I hate those guys, getting my

! hopes up like that.”

Nothing you haven’t experienced before, right?

And heck, if you turn on your phone right now and open up your "contacts"... I'm willing to bet there's at least one girl stored away in there

who you're really attracted to.

Maybe you even have a straight-up crush on one of the girls saved in your phone...

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 1

But right now, it's just a number. You've got it tucked away safely in your

phone, so what next?

Well, for years and years men debated fiercely over the big dating question of the 20th century:  "How long should I wait before I call her?"

But it's the 21st century now, and a new question is clawing at single men

around the world:

"WHAT DO I TEXT HER?"

As one of New York’s top dating coaches, I’ve talked to more guys in recent

years about this very topic than anything else.

I’ve also talked to a lot of women about it. And they all know what’s up:

Most guys are clueless when it comes to texting. Our screw-ups, awkward texts, and failed attempts are the hot topic of conversation on girls night

out.

But with this report, and all of the material I’m putting it out on texting, I want to change that. Because it’s not our fault.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 2

Sure, there are some artsy poet laureate's out there who “just get it”... but

for the rest of us, it’s a struggle.

The good news: there are some amazing breakthroughs in psychology that are going to turn the tables in your favor.

But before we can get to those, I want to give you a “lay of the land.”

Understanding this stuff is your first step towards having an unfair advantage, so pay close attention.

WHAT SHE’S THINKING

WHEN YOU’RE TEXTING HER

You absolutely have to understand this:

When she gave you her number, it wasn’t a binding contract to see you

again.

I can guarantee that she was not thinking “I really hope to have this guy’s babies.”

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 3

She was experiencing positive emotions with you. When you got her number, her feelings

toward you were pretty good. And she thought to herself “I’d like to see this guy again.”

Congrats! You made a girl like you.

Then she went off to meet her friends, or to class or work. A day or two

passed. Her mood changed a hundred different times. And those positive feelings she had towards you began to fade away.

But it might be even worse than that. She might be getting texts from an ex

she’s not totally over, and five other guys who also have her number. She might have had a date lined up for the night after you met her. Heck, she

might not even remember giving you her number.

So by the time your first text to her arrives, her feelings about you have changed. She just doesn’t feel as strongly as she did about you in

the moment when you got her number.

And what is the typical first text message that a guy sends?

“Hey”

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 4

Short and simple. Cool. Yet it does absolutely nothing to get her feeling good about him again. Not surprising that girls think it’s the worst first text

of all time. Let’s look at another one:

“Hey Jen, it’s John from the bar the other night. Great to meet you!

Want to get together on Tuesday?”

It’s got a little more personality than “hey.” But again, it doesn’t do anything

to change her mood, her emotions, or her feelings towards him.

And when it comes to making decisions, people are not logical - especially when it comes to love and dating.

A girl’s not sitting there with a spreadsheet, doing an analysis of the

different guys she could be dating, so she can decide who she’s going to see on Wednesday night.

Nope, decisions like who to text back, who to go out with, who to

sleep with, and who she wants as a boyfriend are emotionally-driven decisions.

Let’s consider another first text. I have a first text formula, which I used to

come up with this one, and I gave it to a client. The night prior, he’d met a

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 5

girl who was wearing this stunning dress, hit it off with her, and walked away with a great number. His first text read:

“ur dress last night = weapon of mass destruction. i trust you put it

somewhere that the CIA won’t find it”

Good first text? You betcha. It does so many little things right, but the most important thing it does is to make her smile, and giggle. It activates

her emotional circuitry. It makes her feel something.

A great start. But there’s still a long ways to go.

WHAT WAS DATING LIKE BEFORE TEXTING?

Let’s recap: when a girl decides she wants to go out with you, it’s a decision that’s driven by her feelings and emotions towards you.

So basically, you have the best chance of getting her to say “yes” when

she’s feeling really good about you.

Let’s take a little journey back in time to see how this worked before text messages.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 6

It’s 1984 again. Ronald Reagan just won re-election,

theatre-goers can’t stop talking about Ghostbusters, and text messaging is unheard of. Caller ID is still a

ways in the future. Even the answering machine hasn’t caught on yet. You called someone, and either

they picked up, or you called back.

I was only four back then, but I’m told that in such ancient times, there were very few points of contact between when you’d

meet a girl, and when you’d go out on a date.

You met her and took her number. You talked once or twice on the phone. And then you went out with her. Bada boom, bada bing.

So her feelings towards you - and whether she went out with you or not -

would depend on only one or two phone calls.

A woman would use this time to “screen” a guy out if he acted creepy or nervous, had a terrible phone voice, or otherwise made her feel “bad” on

the call.

Those one or two phone calls were the only “data points” she could use when deciding if she wanted to see a guy again.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 7

I remember calling girls back in college (texting didn’t really catch on until I

was in my mid twenties). It was definitely stressful, because you knew you had twenty minutes to rekindle the feelings she had when you met her, and

ask her out again. But if you did well on that phone call, it was all good.

Ok, fast forward to modern times. On any given day, you get more calls, beeps and notifications on your smart phone than most people got in two

weeks back in 1984.

In a little bit, we’re going to learn about how this makes for all sorts of interesting psychological “loopholes” that you can use to make girls really,

really like you. The science is going to blow you away.

But for now, let’s think about how text messaging changes the “dating game” - and not in your favor.

WHY TEXTING HAS MADE IT

MORE DIFFICULT FOR US GUYS

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 8

Before text messaging, asking a girl out used to take place over a single, 20-minute phone call. But now it takes place over the course of days, with

a bunch of tiny little messages.

This is both a blessing and a curse. If you’re great at texting, you can make her like you a lot more than you can with a mere phone call. We’ll

get to that in a little bit.

But there are also a lot more opportunities to screw it up.

You can send a crappy first text, and ruin it from the start.

You can text too much, too soon, and make her think you’re needy.

You can text too little, too late, and cause her to lose interest or get bored.

You can send texts that are weird, misunderstood, or offensive (without meaning it).

And you can screw it up at any point. You might do ok for five texts, then

send a sixth one that totally kills it. Things might go great all the way through the first date, then get ruined when you’re asking her out on the

second date.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 9

Heck, I’ve seen clients who screw it up after they’ve had sex with a girl because they were texting the wrong thing. The following critique came

from a client - this was the text exchange the day after he slept with a girl for the first time. He tried to be cool and nonchalant, but actually came

across like a dick.=============================

12:35&PM

Her: Shit. Can you check your bag/car for my cell charger?????

12:36&PM

Her: Just kidding I found itttt

12:46&PM

Client: haha ok

Ok&this&is&when&it&really&starts&to&go&wrong.&&A<er&sex,&you’ve&GOT&to&make&a&

girl&feel&good&about&herself.&&You&HAVE&to&get&this&right.&&Instead,&you&got&

back&with&“haha&ok”.&&What&does&that&tell&her?&&That&you&don’t&care&much.&&

That&you’ve&had&sex&and&are&now&doing&other&important&things.&&This&was&

SUCH&a&great&opportunity&to&get&back&to&her&with&something&sweet&like

& Niiiiice... the cell phone charger gods were looking out for you

today!!!

It’s&so&much&friendlier!&&But&you&didn’t&even&need&to&sent&all&that...&I&mean,&

anything&with&a&liXle&more&personality&than&“haha&ok”&would&have&been&beXer&:)

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 10

1:16&PM

Her: Thanks again for inviting me. Your so sweet I had a wonderful

time!

2:58&PM

Well you’re always good company haha

Ok,&this&is&where&it&really&goes&wrong.&&I&know&you&were&trying&to&sound&

nonchalant,&but&it&just&came&across&as&insensi\ve.&&I’ve&told&you&once&already,&but&

it&bears&men\oning&again:&a<er&a&woman&has&given&herself&to&you,&make&her&feel&

GOOD&about&it.&&So&I&would&have&called&her&5^30&minutes&later&and&had&a&nice&liXle&

talk&^&about&how&you&loved&spending&\me&with&her,&and&how&sexy&she&was.&&Ask&

her&what&she’s&up&to&for&the&rest&of&the&day.&&Then&say&something&like&“well,&

something&tells&me&I’ll&catch&you&very&soon&on&text”.&&That’s&always&an&easy&way&

back&to&tex\ng,&and&asking&her&out&again.

=============================

In the previous example, the girl got really turned off and didn’t want to see my client anymore - she thought he was a jerk. He didn’t mean to be... he

just didn’t know how to text her the right thing. Just one example (of many) of how easy it is to screw things up.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 11

Worst of all, if you’ve got her number, there’s a good chance that a few other guys do too... so her inbox is a literal battleground of guys vying for

her attention. Every message you send is another entry in a competition for her time and her interest.

So that sucks. But we’re not out of the woods just yet.

DEALING WITH HER FEELINGSRemember - women make the decision about whether or not to see you again based on emotion, not logic. Based on how they feel about you.

Along those lines, here’s another important thing you need to

understand:

Feelings are “transmitted” across a number of “channels.” Your eyes, your facial expression, your body language, your vocal tonality, and yes, the

words you speak.

So the best chance you have of making someone feel good about you is to use all of your channels well. Good eye contact. Nice smooth vocal

tonality. Solid conversation and flirtation. Great nonverbals.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 12

The fewer channels you have to work with, the harder it is to influence someone’s feelings.

Live, in-person is better than a video call. A video call is better than a

phone call. A phone call is better than texting.

Given how “narrow” of a channel texting is, you’re already at a disadvantage. So why not just proclaim “I don’t do texting” and just call

her?

Well, put yourself in a girl’s shoes for a second. She’s given her number out to a few guys. The right move for her is to sit back and let them “duke it

out” for her interest. She can let the messages roll in, take her time to respond to them, and see who she’s liking the most.

Girls say they like it when a guy calls them, but in my experience, it’s

almost never in your best interest. Especially with girls under 30. They rarely pick up, so all it really does is brand you in a girl’s mind as “that guy

who really likes me because he called me.”

The one caveat - every now and then you need to do it when you’re coordinating times for something - a movie, for example. But in general, if

someone is telling you that you should call a girl instead of texting her, you can pretty much ignore them. It strips you of your power and value.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 13

And make no mistake - most guys just don’t have the power when they’re

trying to get a girl to go out with them. It’s just how the dating game is played.

A girl’s text message inbox is one of the most efficient “guy

screening” tools ever invented.

So woe be upon you if - with this very narrow communication channel - you can’t make her feel good about you.

Not only do you have to avoid making any dumb mistakes or turning her

off, but you also have to amplify her emotions towards you with every additional text you send.

Rather than making her feel good on one phone call, you’ve got to

make her feel better and better about you over the course of five, ten or twenty text messages.

And it never really ends, does it? Until you’re in a proper relationship with

her, you have to keep “getting it right” with texting. You really need to get good at this stuff, because text messaging is the bridge between every time

that you see her.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 14

It’s become an integral part of the dating game.

High stakes. If you’ve ever felt like texting was unfair, annoying, or frustrating, you probably now have a better understanding of why it feels

that way.

It’s literally a different form of communication than anything else out there. Comparing texting to real conversation is like comparing English to

French.

To carry the metaphor further: if you visited France but only spoke English, it’d be pretty darn tough to connect with all of the beautiful women you’d

meet there.

So let’s look at the “language” of texting.

SUBCOMMUNICATION AND

THE LANGUAGE OF TEXTING

When you text a guy friend, think about what’s going on.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 15

You’re probably already his buddy. You’re not worried about him “having other options” or “losing interest” if things don’t go right. And importantly,

you’re not trying to get into his pants or get him out on a date. Rigggggght?

Think of a text conversation you had with one of your guy friends recently.

Chances are it wasn't emotional, or flirty, or sexy... I mean, I hope it wasn’t.

And if your buddy texts or calls you up just to “say hi” or “chat” about

whatever, chances are you’d wonder what drug he was on. I might even give my friend an emoji slap if he pulled something like that with me. It’s

like “dude, we’ll talk when we hang out.”

The dynamics of texting your buddy just aren’t that complicated. It’s information exchange, pure and simple.

But the dynamics of texting a girl involve two things:

1.) the specific words you choose to send her

2.) your subcommunication

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 16

We’ll get to the specific words in a little bit. For now, let’s look at subcommunication, because SO many guys mess this stuff up.

Here’s the deal:

When you text her, a girl is gathering so much more information than the

specific words you’re pecking out. For example, she’s paying attention to stuff like...

! the time between messages: if you’re super quick to respond when

! you’re getting to know her, it’s going to subcommunicate that you’re ! needy.

! whether or not you use emoticons: if you make occasional smilies

! and winky faces, it’s going to subcommunicate your positive and ! playful emotions.

! how enthusiastic, or “cool” you are to her: if you’re too cool at the

! wrong time (like in the post-sex example above) it could ! subcommunicate that you don’t care or are a jerk.

! your use of proper spelling and grammar: if you write your texts

! like you’d write a term paper, it’s going to subcommunicate that you ! are uptight and nervous.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 17

All of these dynamics are “under the radar” - that’s why we call them

subcommunication. But make no mistake, she can feel them.

If you mess this stuff up, it will absolutely KILL you. Funny thing is, I see a lot of guys who are great at talking to girls in “real life” who don’t get the

texting subcommunication right.

Let’s look at another critique I did for a client. He had set up a date the night before, and was texting her this day to confirm it.

======================

5:13&PM

Client:&I hope you’re gearing up for a night you won’t forget. Did I say

id get u at 6 or 630? Either works for me

You&start&to&give&away&too&much&interest&at&this&point.&&Being&a&guy&who’s&a&“ten”&

means&that&YOU’RE&a&busy&guy.&&But&the&subtext&here&was&“I&can’t&wait&to&see&you&

and&it&can’t&come&soon&enough”.&&Also,&a&guy&who’s&on&top&of&his&shit&remembers&

this&stuff.&&BeXer&would&have&been:

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 18

& Heyyyy [nickname], ready to get some delish on tonizzight?

Running a lil late, so ! prolly closer to 7-ish for me.

The&nickname&will&make&her&smile,&and&the&slang&phrases&add&some&personality.&&

Also,&the&subcommunica\on&here&regarding&your&\ming&is&“my&schedule&and&my&

priori\es&come&first”.&&It’s&subcommunicated&very&nicely,&but&it’s&s\ll&loud&and&

clear,&and&helps&you&maintain&your&value.

5:34&PM

Girl: Is like closer to 630 ok? Sorry its been a long day.

5:42&PM

Client: No worries babe. I have the perfect evening planned out to

unwind ;)

She&“gets”&that&you&want&to&see&her&sooner,&so&she&is&very&polite&about&asking&for&

an&extension.&&Again,&this&may&not&seem&like&a&big&thing&to&you,&but&it&

subcommunicates&that&you&are&making&her&a&priority.&&And&when&you&reply&as&you&

did&here&^&sooooo&posi\vely&and&nicely&^&it&confirms&that.&&BeXer&would&have&been&

something&short&like:

& For sure. I’m gonna squeeze in a quick run so just holla when

you’re about ready

I&like&to&run&and&I’d&do&probably&go&on&one&if&I&had&some&extra&\me,&so&it&wouldn’t&

be&a&lie&for&me&to&send&something&like&this&;)&&This&sort&of&text&subcommunicates&

two&things.&&One,&that&you&have&a&life&and&have&other&priori\es&(AND&that&you’re&

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 19

healthy)&and&two,&that&she&can&take&her&\me&and&you’re&not&going&to&rush&her.&&

Girls&don’t&like&to&feel&rushed&or&pressured&by&guys,&that’s&a&huge&turn^off.

I&don’t&want&to&get&too&down&on&you,&because&none&of&this&stuff&is&absolutely&

terrible.&&In&fact,&it’s&preXy&good.&You&have&some&good&energy&and&posi\ve&

emo\ons&here.&&But&you&are&subcommunica\ng&a&level&of&eagerness&that&will&

ul\mately&work&against&you.

==================

When you’re excited about a girl, you don’t think about stuff like this, but she’s able to pick up on the “under the surface” stuff, loud and clear.

So that’s subcommunication.

There’s also the specific word choice: you’ve got a LOT less space to work

with than you do on a phone call or an in-person conversation. Every word matters. And I’ve seen guys screw it up in all sorts of ways.

Some guys don’t get texting, period. They’re formal, and act like it’s a real

conversation.

Some guys try to “overgame” a girl with cockiness. I see this one a lot.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 20

Some guys get WAY too silly or overeager, and the girl can’t take them seriously.

And so on...

Becoming “fluent” in the language of texting isn’t something that comes

naturally to most of us.

Hey - no one said mastering a new language was going to be easy. But if you’ve read this far, you’re already ten steps ahead of the next guy.

Because you now understand the key dynamics of text messaging. You

understand the “under the radar” stuff that most guys will never know. You understand why the odds of the game aren’t in your favor.

And if this report ended here, it’d be pretty depressing. Good thing for you

that we’re just getting started.

A little later on in this report, I’m going to get into some very advanced psychology and brain science. It’s for guys who want total control, total

power and total mastery.

But I know that not every client has the time or interest to devote to that. They just want to get a girl out on a date.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 21

If that’s you, I get it. But I hope I’ve impressed upon you that it’s in your

best interest to get as good at this stuff as possible. I can give you some good texts that will get a girl out on a date, but that doesn’t mean you

won’t screw it up somewhere else.

So I hope you’ll take advantage of everything that I’m making available to you. Consider yourself warned if you’re just skimming, or looking for

quick tips.

Still with me? Nice.... onwards.

THE FIVE PHASES OF A TEXTING INTERACTION

At it’s most basic level, the goal of texting is VERY simple: to see a girl again. As we discussed, texting is the bridge between when you see

her, and when you see her again.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 22

The advanced stuff we’ll get to later will basically accelerate her feelings towards you so that she likes you a LOT more than she would if you were

just doing basic texting.

But hey, if - with some basic texting - you can consistently go out with every girl whose number you get, you’re already in the top 10% of guys. Most

guys can’t even do that.

That’s because they don’t understand the 5 different “phases” of a texting relationship:

! 1.) SPORADIC: occasional texts back and forth. you’re usually

! initiating. gaps of 2-3 hours between texting

! 2.) RAPID RAPPORT: lots of texting back and forth. you’re usually ! initiating. gaps of 1-2 minutes between texts, with occasional breaks

! of 12-24 hours.

! 3.) SHE’S LEADING: lots of texting back and forth. she’s the one ! initiating. very short gaps between texts, with occasional breaks of

! 12-24 hours.

! 4.) RELATIONSHIP: lots of texting back and forth. both of you initiate. ! very short gaps between texts, with occasional breaks of 3-4 hours.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 23

! 5.) PURGATORY: you messed up. she’s not responding much or

! giving you a lot to work with. long gaps between responses.

Obviously, the goal is to go from Phase 1 to Phase 4, without ending up in Phase 5. And the biggest mistake I see - besides sending lousy first texts -

is that guys just wait too damn long to ask a girl out.

You can and should ask her out in Phase 1. Here’s an example from my phone. Quick backstory: there is a pizza place here in New York called

Artichoke that is absolutely amazing. Also - when I met the girl who I’m texting here, I mentioned that I was on a pretty strict low-carb diet.

============================

12:24&PM

me: carb withdrawal is bad today. just saw a child eating pizza and

thought about bribing him for a bite.

1:01&PM

her: I’d pay to see you do that. Go get a slice somewhere and stop

torturing yourself!

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 24

1:47&PM

me: yeah, I can’t stop fantasizing about the white pizza at artichoke.

best in the city.

2:25&PM

her: I’m slightly embarassed to say I’ve never had it :(

2:52&PM

me: whaaaaaaaa... I was impressed to hear about all of your acting

and where your heart is in it, but this is a new and disappointing side

of you.

4:01&PM

her: I know I know, I really need help.

4:57&PM

me: ok I know what we’re doing next time I see you. I hope you like

your pizza crispy and delicious

5:15&PM

her: I do I do! sounds amazing!

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 25

5:35&PM

me: niiiice. let’s make this dough/cheese/sauce-fest happen... how’s ur

week lookin?

============================

From “first text” to “asking her out” in five texts. And notice that there were fairly large time gaps between our texts. This is all in the “sporadic” phase

of our exchange.

It doesn’t always happen this easily, but a good first text can go a long way in setting the right tone and making it easy to ask her out. There’s a lot of

other great stuff going on here, as well - specifically with the word choice.

But the important point is that it’s not hard to ask her out after just a few good text messages.

Once you get further along into the phases, you can really start to have

some fun. Here’s an example of a technique that I call “Fauxmance” a.k.a. false romance. It’s a very fun way to flirt with a girl. I’m using it here in

Phase 3 (She’s Leading).

============================

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 26

4:35&PM

her: Hey Mr. Important, so what are you up to today?

4:57&PM

me: getting my hustle on so we can go on that romantic cruise we’ve

been talkin about, and enjoy champagne under the mediterranean moon.

============================

Obviously, I have no intention of taking a girl who I’m just getting to know

on a mediterranean cruise. But it’s a funny and romantic sentiment. Girls love this sort of stuff if you do it at the right time.

Notice something else in there. I didn’t end the my text with a question like

“how about you?” That’s because I already know she’s leading, and will be sending me a follow up. When she’s leading, the goal is to make sure that

she keeps leading, asking more questions, and moving things along.

Why? Well, let’s flip the situation for a second. Think about a time when you were texting a girl, and you felt like you had to keep putting effort and

work into the interaction. It made you feel like she was a little more important than you, didn’t it? It kept you on the edge of your seat, making

sure that you wrote the right thing.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 27

Well, that’s the exact thing we’re trying to do here. I use the fauxmance technique because it gives her a “shot” of emotional energy that will get her

feeling really good, and will ensure that she keeps leading for awhile.

Once you know which phase you’re in, it’s easy to apply the right technique at the right time, and make the next date happen.

And the faster you can do that, the more fun you’ll have, and the more that

YOU will be the one in control of your dating life.

HOW TO TURN THE GAME ON IT’S HEAD

AND BEAT THE ODDS

Think about all of the things that drive you nuts about texting...

- spending five or ten minutes on each message because you want to it to be “perfect”

- wondering if you sent the wrong message, and screwed things up

- waiting patiently for a response, your heart racing with every passing hour

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 28

- feeling like you have no power or control - that your fate is in her hands

Wouldn’t it be great if you never had to deal with those things ever again? And even better, what if you could flip them around, so that...

- she spent five or ten minutes on every message she sent you, wanting it

to be perfect

- she nervously wondered if you would respond favorably to what she wrote

- she sat by her phone anxiously, hoping beyond hope that you’d write her back

- she felt like you had all the power and control - that her happiness was in

your hands

Well, it just so happens that I’ve discovered some psychological “hacks” and “backdoors” with texting that can consistently and reliably make that

happen.

Use them right, and you will literally get a girl addicted to you. The science behind this is going to blow you away.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 29

Become a master of this, and she will be sitting by her phone, anxiously awaiting your next text... trying to prove herself to you in every message

she sends... and vividly fantasizing about what will happen when she meets up with you.

The techniques are based on proven, inescapable science and psychology.

Learning this stuff is going to give you powers that few men will ever possess.

Sound good? Then let’s get on with it.

THE PSYCHOLOGICAL “HACK”

THAT GIVES YOU CONTROL

I need you to follow me here. This is important.

There’s a chemical in your brain called dopamine. It’s the neurotransmitter that gets released when you’re rewarded by something - think sex, or a

delicious bite of food.

Dopamine makes you feel good.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 30

And not surprisingly, dopamine is released when you get a text from a girl

you like.

But you’re not the only one who gets the dopamine squirt. When you “speak the language of texting” properly, her dopamine system gets

activated too.

And when you get really good, you can put a girl into a "dopamine induced loop" where she is literally addicted to texting you (and the only thing that

will satiate her addiction is to be with you).

It all happens with word choice and subcommunication, and the emotions they create in her. It’s the ultimate psychological hack.

Sounds insane, I know. I couldn’t believe it when I discovered this either.

Stick with me.

HOW TO “CONDITION” HER FEELINGS FOR YOU

Once you get really good at texting, you’ll stop looking at your cell phone

the same way.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 31

It's not just a "tool for communication".

The cell-phone is a pleasure device.

Whether you want to get her on a date... whether you want her as your girlfriend... whether you want her in your bedroom... you're going to know

without a shadow of a doubt that she wants what you want.

After I discovered this, it saved my clients hours of time and effort that they used to put into dates. It cut out the uncertainty of not knowing what would

happen when they met up with a girl. It was the ultimate dating short-cut.

Here’s what’s up:

! BAD texting causes no emotion inside of her. There are no ! chemicals - dopamine or otherwise - being released in her brain, so

! she feels indifferent towards you.

! GOOD text messaging conditions her responses and feelings ! towards you. You can train her to associate whatever emotion you

! want with you.

But before this "training" metaphor causes any trouble, I want to make one thing completely clear:

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 32

WOMEN ARE NOT DOGS. DON’T EVEN THINK ABOUT GOING THERE.

I absolutely love the women in my life. I respect their humanity and do

everything I can to celebrate their inner and outer beauty. I hope you will do the same with the women in your life.

With that said...both men and women react like dogs in response to text

messaging.

We’ll use you as an example.

Let's say you are texting back and forth with a girl you're really attracted to. She's doing some of the texting tricks that I’ll give you in a moment (women

are naturally good at this stuff).

Every time you get a message from her, you feel a rush of positive emotions.

But let's say she hasn't texted you back for a few hours... you're beginning

to get worried... when all of a sudden you feel your phone buzzes, alerting you that you've got a new message.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 33

As you reach for your phone, your heart rate increases, and the dopamine starts pouring into your neural receptors. You feel a wave of anticipation as

you open up the message...

Only to discover that the text message was from your Mom!

Bummer... the emotion dies down down as you feel a twinge of disappointment.

But that doesn't change the fact that you still felt a burst of desire when

your phone went on.

Why did you feel these things?

Because it was a conditioned response to her previous text messages. You had been trained to feel that way, based on the messages she sent you

earlier.

This is called "Pavlovian Conditioning". It was first used on dogs in psychology experiments in the 1920s, and it has proved true in humans as

well.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 34

Here’s how it works with humans: when John creates positive emotional responses in Mary, she can be conditioned to associate those responses

with an outside stimuli.

To put it simply - it means that you can condition her to feel a rush of positive emotions, and immediately think of you, the second her phone

goes off... every time.

I hope you understand what this means for you...

Anytime she gets a text... even if it’s not from you... she thinks of you, and gets more excited about seeing you again.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 35

Just imagine the emotions that are going on inside of her...

You've done everything right. You've activated her dopamine system, and successfully associated it with you.

She is sitting by herself, in hot anticipation of your next message to her.

And when someone else messages her, all in the span of less than 10

seconds, she feels a positive rush of dopamine, and a negative feeling of disappointment.

That mix of positive and negative emotions is exactly what causes

addiction, on a psychological level.

It's like drugs - the positive feeling of an intense high, and the inevitable comedown. That's how people become addicted to anything.

And we've just short-circuited the process, so the addiction grows in

intensity every time she gets a text.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 36

...AND NOW SHE’S ADDICTED

TO HEARING FROM YOU

A study of teens who frequently used text-messaging in the Seattle area

came to this conclusion:

"They get withdrawal-like systems if they don't have their phone or someone doesn't return a text quickly" (source = Q13 Fox News).

Are you beginning to see how this stuff can bring on a climatic feeling in

her?

It's because this rush of chemicals activates a girl's "pleasure center".

Yep, the same pleasure center where she experiences sexual fulfillment.

If you have a hard time believing that girls can get completely turned on with a simple message on their

phone, then how about this one:

Brain Doctor Michael Seyffert concluded, "Neuro-imaging studies have shown that those [people] who

are texting have that area of their brain light up the

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 37

same as an addict using heroin."

And it happens because you followed the proven formula to activating her pleasure center with your text messaging.

Look, don't get me wrong... this is some intense stuff we're talking about

here.

And most guys will never be able to elicit these responses in a girl they like.

But you’re going to be one step ahead of all the other guys in her phone who are texting her.

And we've gone into a lot of theory, and jargon. So let's tie it back to what

you actually want to do when you text her.

What kind of texts activate her brain's pleasure center?

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 38

HOW TO TAP INTO HER PLEASURE CENTER

WITH YOUR PHONE

There are three things that every guy who’s great at texting knows how to

do:

! 1.) Stimulate Her Emotions: This is always the first thing you’ve got ! to do, because it’s going to set you apart from other guys in her

! phone, and make her ! enjoy her texting with you. What emotions do ! you want to stimulate? More on ! that in a second.

! 2.) Be Unpredictable: This is the first psychological hack we’ll use.

! You’ll vary up the style, length, and emotions in your texts, so that ! she’s left “wondering” about you - in a good way!

! 3.) Create Anticipation: This is the second psychological hack that

! we’ll use. You will send texts and manage your subcommunications ! in a way that leaves her “hanging”.

When you do all three of these things right, you’ll stir up a potent cocktail of

dopamine in her brain, and make her very excited about you.

Why do THESE three things work in concert to get her so addicted to you?

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 39

Because, when you get them right, they get the girl to invest in you.

Her first “investment” is small. A quick response to your first text.

Then there are a few texts exchanged, and she starts investing a little

more. She starts thinking about the “right” thing to send you.

Soon, she’s thinking about you a lot - about the fun times she’ll have with you. She’s “investing” in you even when you’re not texting her.

Before you know it, she’s sending you naughty

texts about stuff that she wants to do with you. She doesn’t do this for just anyone - she’s WAY

invested in you.

And if you play poker, or know anything about it, then what’s the ultimate form of investment?

Going all-in.

When you do the three things I just told you about, you’ll build her

investment in you to the point where she’s literally all-in.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 40

Her subconscious thought process goes something like this, "well... I’ve been texting him a LOT... and I put a lot of thought into my texts... so I

MUST really like him."

Psychologists call this an "escalation of commitment".

Doctor Barry M. Staw, expert in Behavior and Psychology at University of California Berkeley, Haas School of Business, first discovered this principle

in 1976. And the rule is that humans justify their actions based on previous investment.

My larger

you how to make this happen. But let’s cover some high level stuff right now.

STIMULATE HER EMOTIONS

This is the “anchor” of good texting. It’s the thing that’s going to get her

stuck on hearing from you. When you stimulate her emotions properly, you’re going to get her dopamine system going.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 41

Text God Program is full of texts and exchanges that show

And a great place to start is by making her smile and laugh. Think about two of the good first texts you’ve read about so far:

“ur dress last night = weapon of mass destruction. i trust you put it

somewhere that the CIA won’t find it”

“carb withdrawal is bad today. just saw a child eating pizza and

thought about bribing him for a bite.”

Both of those are engineered to make her smile and laugh. There is some

funny visual imagery, and there are some “hooks” for her to grab onto. Another Phase 1+ technique (i.e. you can use it in Phase 1, or any point

thereafter) I’ll use with a girl is the multi-line - you take multiple lines to type out a few words. It’s silly and childish, but it has never failed to get a great

response from a girl.

=============

2:12 PMHer: Yeah that last round of shots was nothing but trouble, I’m so

hung over today.

2:16 PMMe: Y

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 42

Me: E

Me: S

Me: .

Me: M

Me: E

Me: .

Me: T

Me: O

Me: O

2:18 PMMe: can barely type

2:20 PM

Her: LOL that bad huh? You poor thing!!

=============

This messages will also make her smile and laugh, “stimulating” her emotions in a way that gets her feeling good. And if she always felt good

when she texted you, she’d probably want to keep texting you, right?

Right.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 43

But there are other emotions that take you texting from “enjoyable” to “addictive” for her. And that’s where we get to point two.

BE UNPREDICTABLE

Dopamine is stimulated by unpredictability.

Behavioral Psychologist Susan Weinschenk, in a study on texting,

discovered that, "When something happens that is not exactly predictable, that stimulates the dopamine system... texts show up, but we don't know

exactly when they will or who they will be from. It's unpredictable."

This means that you CAN'T be predictable in your texts or responses to her texts. If she knows that every message you send is going to be funny, or

make her laugh, she’ll be able to “peg” you as predictable... and predictability is boring... so you can’t keep hitting the same emotional

buttons again and again.

Another emotion that’s GREAT to stimulate in a girl is defiance. Yep, you read that right. Once you’ve got some investment (and ONLY then), you

can challenge her a little bit.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 44

One of my favorite second dates in New York City is to start somewhere swanky - usually the Oak Room bar at the Plaza Hotel - then head

somewhere dive-y. And my dive of choice is called Ace Bar. Besides the rock n’ roll ambiance, Ace Bar has two skeeball lanes. Makes the date fun,

active and even lets us do some betting for kisses and more. Here’s an example of me switching things up in a text message, challenging a girl,

and her getting a little defiant.

============

5:57&PM

me: alright, so it’s on... I just hope you are

ok with losing at skeeball

6:05&PM

her: whatever, you are gonna get smoked. I can hit the 50 with my

eyes closed

6:10&PM

me: all I can say is you better not plan on betting anything u don’t

want to lose

============

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 45

This sort of texting can “charge up” her emotions heading into a date, and create some really good, playful tension that only gets released when

kissing happens ;)

There’s a LOT more you can do with unpredictability. Of course, you’ve got to be careful with this one. In

a guy tries to trigger defiance, but doesn’t have enough investment, and ends up pissing the girl off royally.

But when you get this stuff right, oh man... it takes you from “a guy she

likes texting” to “the only guy she wants to hear from.”

Even better - there’s still one more “psychological hack” we can use to get her even more into you.

CREATE ANTICIPATION

Brain scan research shows that the dopamine system gets overwhelmingly

stimulated when someone anticipates a reward. In fact, anticipation is even more powerful than fulfillment.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 46

Text God , I include case studies where

In other words, you secrete more dopamine in the moments leading up to a kiss, than you do when you’re actually kissing.

Applying this to texting, the key is to build anticipation that she’ll feel for

your next text, by sending texts that leave her wanting more.

For example, a lot of guys send long text messages to girls. They leave no stone unturned in their message, and they go into great detail about things.

They tell a girl every little detail about their lives.

But in order to build anticipation, you can't give her EVERYTHING at once. You should text her incomplete responses.

This works because of the "Zeigarnick Effect", the psychological effect that

proves that when we transmit an incomplete thought to someone... when we leave certain key details out of our text messages... their mind fixates

on it until it's completed.

When you use my texting techniques that employ the Zeigarnick Effect, you have to be careful... you will quickly develop the power to make her

instantly fixated on you and even obsessed with you, because every text message causes her mind to associate you with an array of addictive

emotions.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 47

One of my favorite ways to create anticipation is with what I call the “short text.” You use it when you’re in Phase 2 - Rapid Rapport. As a reminder,

this is when she’s quick to reply to your texts, and you’re texting her fairly frequently. That usually starts to happen after the first date, or with a girl

who you’ve met through a social circle.

So let’s say you’ve been texting back and forth with her for about 30 minutes straight, and she asks how your afternoon is looking. you’re going

to send her a one or two-word, very short text, and then drop it.

============

1:34&PM

her: so how’s your afternoon looking?

1:35&PM

me: good

1:36&PM

her: nice, what’s going on?

1:51PM

her: hellooooooo

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 48

4:42&PM

me: heyyyyy got pulled into a meeting... damn crazy day, I think a gin

and tonic is in my near future ;)

5:13&PM

her: oh no! hope everything is ok!! and I have to admit that drinking

tonight sounds pretty good.

=============

Why does this work? Well, after 30 minutes of back-and-forth, she’s

conditioned to expect a fast response from you. Then... boom: a one-word response, and no follow up for three hours. It creates all sorts of questions

in her mind: did she say the wrong thing? Is everything ok with you? What’s happening that she doesn’t know about?

It’s all happening in the subcommunications. It’s unpredictable, and for

those next three hours, her brain is releasing some dopamine every time a text message comes in... she’s hoping it’s from you, so she can get

“closure” on why you didn’t write back to her.

Critically, when you finally reply, it needs to be something sweet, fun, and explanatory. I’ve seen guys screw up the short text by being too

nonchalant when they get back to the girl. Doing that will only make her put her guard up.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 49

The principle here is to create anticipation... then release it in a way that

makes her brain go “ahhhhhhh.”

And if I had to take a guess, I’m willing to be that a girl has done something like this to you... right?

Now you know why it made you feel the way it did, AND how you can use it

too.

THIS WORKS ESPECIALLY WELL IF SHE STOPS RESPONDING

You’d be surprised how easy it is to get a girl to start responding to you

again.

Even if you've already been on a date or two, and things have dropped off...

You need re-activate her pleasure centers again. It's a little more work this

time, because she's not as invested.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 50

Here's how you should think of it...

Pretend that you had bet on (or in other words, “invested in”) a horse at the

racetrack. You think it’s a winner, but it loses the race. The jockey would probably have to put in a little work to make you bet on it again.

... But the possibility is still there because you really wanted it to win in the

first place.

You'd be skeptical, but you'd be even more invested the second time around because you really wanted your belief to pay off.

So once you get that investment back again, she will feel even more

powerful emotions for you than before.

And not every guy has the power to do that. Very few do. But it’s yours if you want it:

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 51

HOW TO “SOLVE” THIS TEXT-MESSAGING THING FOREVER

I care about the success of the guys who want to learn from me, and I put a

lot of time and effort into creating QUALITY material. I research the stuff I put out, I live it, and - because my real name is on it - I make sure that

it’s good.

There is a lot of gimmicky marketing out there, but I’m going to assume that you’re smart enough to discern between the good stuff, and the snake oil.

As I look back through this report, I’m thinking to myself “wow, there was a

lot of good stuff in there.” And I hope you feel the same.

You should now have a basic understanding of why and how you need to shift the dynamics of a texting interaction into your favor. We went over the

proven psychological principles that, when used properly, will cause any girl in your phonebook to feel attraction towards you - and ultimately start liking

you a lot, and even becoming addicted to receiving your messages.

My goal is always to help clients understand why something works before getting into the nitty-gritty "how-to" stuff.

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 52

I need to teach you how to fish, instead of just giving you a fish, because new women will always be coming up with new stuff to keep you on your

heels.

With what you’ve learned here today, you are going to have a huge leg up over just about every other guy who’s sending texts to the girls you’re

interested in. I’ve given you a lot of theory, and a lot of practical techniques that you can use to text the girls in your phone book. First texts, tips on how

to ask ‘em out... and how to start getting that dopamine loop kicking ;)

So you can take what you’ve learned here, and go it alone. If you spend some time on this stuff, and don’t mind burning through some numbers

along the way, I’m sure you can take these principles and get some really good results with them.

The other option: if you want access to my whole texting playbook -

everything I know about texting... all of the messages I send, all of the examples and breakdowns, and how to make sure that you are a total

master at this, you can upgrade to my

The goals of the program are:

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 53

Text God Program .

! 1.) to give you the simple formula to ensure that every time you get a

! number, it turns into a date

! 2.) to “turn things around” with girls whose numbers you’ve screwed ! up

! 3.) to give you the “texting superpowers” that you’ve read about here

I created you don’t have to do the work to figure

this stuff out.

And I’d love to have you onboard with me :)

Talk soon,Robbie

Learn more at...

text god vip

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 54

Text God Program so that

WHAT TO TEXT A GIRL - A PRIMER ! ! ! ! ! ! PAGE 55

THE NO FAIL

WORKOUT SYSTEM

Complete Physique

Transformation Program

Before beginning any new exercise, nutrition or dietary supplement program you should consult a physician first. The information presented herein is not meant to treat or prevent any disease or to provide the reader with medical advice. If you are looking for specific medical advice then you should obtain this information from a licensed health-care practitioner. This publication is intended for informational use only. Sean Nalewanyj and www.BodyTransformationTruth.com will not assume any liability or be held responsible for any form of injury, personal loss or illness caused by the utilization of this information. The individual results obtained from the use of this program will vary from person to person and we make no guarantee as to the degree of results that you will personally achieve.

- Disclaimer -

Introduction

The No-Fail Workout System is an intelligently structured, step-by-step training plan designed to take you to your ultimate physique goals in the most effective and efficient way possible.

By now you should have read through the complete Top-Level Weight Training and Efficient Fat Burning Cardio chapters of the main Muscle Building & Fat Loss Decoded E-Course and should have a solid grasp of the proper principles behind an effective weight training and cardio workout.

There’s much more to structuring a proper training routine than merely following set in stone exercises, sets and reps. You should also understand why you’re doing what you’re doing and how to implement your plan in the most effective way possible. For that reason, you should make sure to read through those two chapters before beginning.

The routine is broken down into two plans: Weight Training and Cardio.

As you should already know by now, your weight training approach should be structured in exactly the same way whether your goal is to build muscle or lose fat. (If you’re unclear as to why this is the case, make sure to read through the Top-Level Weight Training and Efficient Fat Burning Cardio chapters for a complete explanation)

For that reason, the same weight training plan should be used regardless of whether you’re aiming to add size and strength or strip off body fat.

The only aspect of your training plan that will differ slightly based on your goals is your cardio approach, and I’ll give you some guidelines for that in the cardio section at the end.

Here’s how to get started…

First, make sure to read through the Workout Guidelines.

This section will give an overview of exactly how each individual workout should be performed. Again, this information is all broken down in great detail in the main e-course.

Next, make your way through the Weight Training Plan.

The weight training plan outlines which days you should train on, the exact exercises, sets and reps for each workout, along with a list of exercise substitutions you can use if necessary.

Finally, read through the Cardio section.

Depending on your individual body type and goals, a specific cardio protocol will be outlined for you that can be used alongside your weight training routine.

That's all there is to it.

Let’s get started...

COMPLETE NO-FAIL WEIGHT

TRAINING WORKOUT PLAN

No-Fail Workout Guidelines

Before you get started, make sure to read over these important workout guidelines first...

1) For a complete explanation of the principles behind a proper weight training workout, and to learn exactly why the workouts are structured the way they are, make sure to read through the Top-Level Weight Training chapter of the main e-course.

2) Before you begin any of the assigned workouts, you must have a proper understanding of how each exercise is performed. Consult the Video Exercise Database for this.

3) Aim to perform each set 1-2 reps short of muscular failure. This means that you should continue your set until the point where, if you were to give an all-out 100% effort, you would only be able to complete 1-2 more reps using proper form. You’ll get a better handle on this after a few weeks of training if you’re a complete beginner.

4) Don’t bother with any so-called “advanced techniques”, such as supersets, drop sets, forced reps, “burn out sets” or anything else. Every set in the No-Fail Workout should be executed as a standard straight set where you simply train 1-2 reps short of failure and then stop.

5) Always write down your workouts in detail by recording the exact weight lifted and reps executed for every exercise throughout the session. The next time you enter the gym to perform that same workout, you should be placing 100% of your focus on improving upon your previous performance by adding slightly more weight, performing more reps, or both.

6) Every workout should begin with a proper warm-up consisting of 5 minutes of very light cardio followed by 3 weight acclimation sets for your first major compound exercise of the workout. You'll perform 50% x 10 reps, 75% x 3 reps and 100% x 1 rep, where the percentage given is in relation to the amount of weight you'll use on your first working set.

7) After you have completed a set, you should only perform your next set when you feel that you are 100% recovered and can perform that set with maximum strength and focus. There is no concrete rest interval in between sets, as it will vary from exercise to exercise.

8) On the positive portion of the repetition, move the weight as fast as you can while still maintaining complete control. On the negative portion of the repetition, lower the weight in 3-4 seconds.

9) Breathe in as you lower the weight and breathe out as you lift it.

10) Purchase a set of lifting straps and use them for all back exercises.

11) Make sure to place equal focus and intensity on all muscle groups. You should not be favoring certain muscles over others, but instead should focus on developing your physique as equally as possible.

12) Muscle pump, muscle burn and muscle soreness are not indicators of a successful workout. The success of your workout should only be gauged by how well you execute the principle of intensity (training 1-2 reps short of muscular failure) and progression (adding more weight to each exercise over time).

13) Injury prevention should always be treated as a primary concern. Keep your joints and connective tissues healthy by properly warming up, lifting within your own limits, monitoring your intensity levels, using proper form and avoiding overtraining yourself.

14) After 8-10 continuous weeks of training, take 1 full week off from the gym. This will allow your body and joints to fully recuperate and will prevent overtraining. You may still perform cardio on your week off.

Weekly Workout Layout

The No-Fail Workout System utilizes what is known as a “Legs/Push/Pull” structure, which involves 3 individual workouts that you’ll be cycling through. For Workout A, you’ll be training your legs: quads, hamstrings and calves. For Workout B, you’ll be training all of your upper body pushing muscles: your chest, shoulders (front and side heads) and triceps. For Workout C, you’ll be training all of your upper body pulling muscles: your back, shoulders (rear head) and biceps. Abs will be trained at the end of each workout. This is an extremely effective training structure because it hits the muscles in groups that work together synergistically to perform their specific movement patterns. For example, all compound chest exercises also stimulate the shoulders (front head) and triceps, all compound shoulder exercises also stimulate the triceps, and all compound back exercises also stimulate the biceps and shoulders (rear head). This type of structure allows for maximum recovery in between workouts and prevents muscular overlap since each system is being trained in isolation. The way to implement this plan is simple: perform Workout A, then B, then C, and then repeat the cycle.

Since recovery ability will vary from person to person, there isn’t an exact set-in-stone number of days per week that every single individual must train on. Instead, your central aim should be to train with this cycle as often as possible while still making continued strength gains from workout to workout. For most people, this will mean a total of 4-5 workouts per week. If you’d prefer to train less often than this (based on your schedule or general preference) and are willing to progress at a slightly slower rate, or if you have lower than average recovery ability and need more time in between sessions, 3 workouts per week is also acceptable. If you choose to train 4 days per week, you can use a weekly layout of 2 on, 1 off, 2 on, 2 off, or you can just train every other day. For example, Monday/Tuesday/Thursday/Friday, or Monday/Wednesday/Friday/Sunday. If you choose to train 5 days per week, any 5 days of the week is ultimately fine. Just choose the layout that fits best with your schedule. If you choose to train 3 days per week, just go with 3 non-consecutive days, like Monday/Wednesday/Friday or Tuesday/Thursday/Saturday. Okay, with the central workout guidelines and weekly layout established, let’s now dive into each individual workout…

Workout A – Quads, Hamstrings, Calves

Exercise # Of Sets Rep Range

Quads

Barbell Squat 3 - 4 5 - 7

Leg Press (45 Degree or Horizontal) 3 8 - 10

Hamstrings

Dumbbell Romanian Deadlift 3 - 4 8 - 10

Lying Leg Curl 3 5 - 7

Calves

Standing Machine Calf Raise 3 - 4 5 - 7

Leg Press Calf Raise 3 5 - 7

Abs

Kneeling Rope Crunch 2 8 - 10

Reverse Crunch 2 8 - 10

Exercise Substitution List

Whenever possible, I would recommend sticking to the workout plan as it is outlined above. That said, if you don't have access to certain pieces of equipment or have certain limitations (perhaps due to injuries), here are some potential exercise substitutions you can use instead...

Barbell Squat & Leg Press Front Squat Hack Squat Dumbbell Squat Dumbbell Step-Up Barbell Step-Up Barbell Lunge Dumbbell Lunge

Dumbbell Romanian Deadlift Barbell Romanian Deadlift Good Morning Glute-Ham Raise

Lying Leg Curl Seated Leg Curl Standing Leg Curl Glute-Ham Raise

Standing Machine Calf Raise & Leg Press Calf Raise Standing One-Legged Dumbbell Calf Raise Smith Machine Calf Raise Hack Squat Calf Raise

Kneeling Rope Crunch Incline Crunch Weighted Floor Crunch

Reverse Crunch Lying Leg Raise Hanging Leg Raise Swiss Ball Leg Raise Seated Leg Tuck

Workout B – Chest, Shoulders (Front/Side), Triceps

Exercise # Of Sets Rep Range

Chest

Flat Dumbbell Press 3 - 4 5 - 7

Incline Dumbbell Press 3 - 4 5 - 7

Cable Crossover 3 8 - 10

Shoulders

Seated Overhead Dumbbell Press 3 - 4 5 - 7

Standing Cable Side Lateral 3 8 - 10

Triceps

Tricep Pressdown 3 5 - 7

One-Arm Overhead DB Extension 3 8 - 10

Abs

Straight Plank 2 1-2 Minute Hold

Side Plank 2 1-2 Minute Hold

Exercise Substitutions

Flat Dumbbell Press & Incline Dumbbell Press Flat Barbell Press Incline Barbell Press Decline Barbell Press Decline Dumbbell Press Wide-Grip Dips Machine Bench Press Flat Smith Machine Press Incline Smith Machine Press Decline Smith Machine Press

Cable Crossovers Flat Dumbbell Flye Incline Dumbbell Flye Decline Dumbbell Flye Machine Flye Pec Deck

Seated Overhead Dumbbell Press Standing Military Press Seated Military Press Standing Overhead Dumbbell Press Overhead Smith Machine Press Overhead Machine Press

Standing Dumbbell Side Laterals Standing Cable Side Laterals Seated Dumbbell Side Laterals

Tricep Pressdown One-Arm Reverse Pressdown Decline Dumbbell Skull Crushers Flat Dumbbell Skull Crushers EZ-Bar Skull Crushers Close-Grip Bench Press Narrow-Grip Dips

One-Arm Overhead Dumbbell Extension Overhead EZ-Bar Extension Overhead Cable Extension Overhead Rope Extension

Straight Plank Swiss Ball Plank

Workout C – Back, Shoulders (Rear), Biceps

Exercise # Of Sets Rep Range

Back

Barbell Deadlift 3 - 4 5 - 7

Overhand Chin Up 3 - 4 5 - 7

One-Arm Dumbbell Row 3 - 4 5 - 7

Face Pull 3 8 - 10

Shoulders (Rear Head)

Rear Lateral Cable Raise 3 8 - 10

Biceps

Barbell Curl 3 5 - 7

Alternating Dumbbell Curl 3 5 - 7

Abs

Cable Wood Chopper 2 8 - 10

Pallof Press 2 8 - 10

Exercise Substitutions

Deadlifts Bent Over Barbell Row Bent Over Dumbbell Row Seated Cable Row T-Bar Row

Overhand Chin-Up Overhand Lat Pulldown V-Bar Pulldown Underhand Lat Pulldown Underhand Chin Ups

One Arm Dumbbell Row Bent Over Barbell Row Bent Over Dumbbell Row Seated Cable Row T-Bar Row

Face Pull Dumbbell Shrug Barbell Shrug Smith Machine Shrug

Rear Lateral Cable Raise Rear Lateral Dumbbell Raise

Barbell Curl Cable Curl

Standing Alternating Dumbbell Curl Seated Alternating Dumbbell Curl Seated Incline Dumbbell Curl

Cable Wood Chopper Plate Twist

Pallof Press Flat Russian Twist

NO-FAIL CARDIO GUIDELINES

The No-Fail Workout Routine: Cardio

Additional cardio exercise will be included in your program for one of two major reasons: 1) Your primary goal is to build muscle size, but you want to minimize the amount of body fat you gain.

2) Your primary goal is to lose body fat, and you're using cardio as a means of stimulating fat loss.

There are 3 specific cardio approaches outlined below that will be used alongside your weight training routine. Choose the program that most closely suits your individual situation.

Keep in mind though that optimal cardio protocols can vary quite a bit from person to person depending on a variety of factors, so treat these cardio plans as starting guidelines and adjust as you go along.

Before you get started, make sure to read through these important No-Fail Cardio Guidelines...

No-Fail Cardio Guidelines 1) For your H.I.I.T sessions, stick to cardio exercises that minimize the risk of injury and that do not require very much skill to perform. This way you won't have to worry about balancing yourself on the machine and can place 100% of your focus on generating a high level of intensity.

2) The most highly recommend machines for H.I.I.T cardio include the upright stationary bike, recumbent bike, treadmill and stairclimber. For advanced trainees, outdoor sprinting is also a great option.

3) "H.I.I.T Cardio" stands for "High Intensity Interval Training". This type of cardio only lasts 10-20 minutes in duration and uses alternating bouts of low intensity work followed by high intensity work. Although very challenging, this type of cardio provides the most powerful fat burning and muscle sparing stimulus possible.

4) Proper H.I.I.T Cardio is covered in detail in the Efficient Fat Burning Cardio chapter of the main e-course, and as a minimum you'll need to read the "Cardio Intervals" section before getting started.

5) "Moderate Aerobic Cardio" refers to steady pace sessions performed at a moderate intensity for 40-60 minutes. If you ranked your intensity level from 0 (no work at all) to 10 (100% effort), these types of sessions should fall into a difficulty level of about 5-6.

6) Moderate Aerobic Cardio doesn't always have to fall into a "traditional" gym setting. Many of you have other activates you enjoy outside of the gym that are still intense and challenging to perform. This might include things like sports, cycling, hiking or martial arts. These activities can be counted as moderate aerobic cardio as long as they allow you to generate a sufficient level of intensity.

7) Aim to space your cardio sessions at least 8 hours away from your weight training workouts to maximize recovery and spare lean muscle tissue. If your schedule does not permit this, perform your cardio immediately after your weight training workout.

8) Do not worry about the calorie readings on the machine or about reaching a specified “target heart rate”. Both of these factors are largely irrelevant. Simply focus on putting forth a hard, focused effort during each session and strive for improvement each time.

9) Always focus on making steady progression by increasing the workload for every successive cardio session that you perform. You can accomplish this in the following ways:

* Increase the resistance on the machine. * Increase the distance that you travel at a given resistance. * Decrease the resting time in between intervals. * Decrease the work period of an interval and raise the intensity as a result. * Increase the work period of an interval at the same intensity. * Perform a greater number of total intervals.

10) To get started, choose one of the 3 cardio layouts listed below. Keep in mind that these programs are not set in stone and can be modified and adjusted as you go along depending on your results...

Cardio Program #1 Your primary goal is to build muscle, and you do not gain body fat easily.

In this situation, cardio will not play a significant role in your program.

As a starting point, go with 1 H.I.I.T session and 1 Moderate Aerobic session per week. This should be sufficient to keep your body in a continual muscle building state while warding off unwanted fat gains.

If you're on the extreme end of the scale with a highly ectomorphic body type and never seem to gain an ounce of fat no matter what you do, your weight training sessions alone will likely be enough. In that case, you can eliminate any and all additional cardio from your program unless it’s for a specific activity you enjoy or for basic health reasons.

_______________________________________________________________________

Cardio Program #2 Your primary goal is to build muscle, but you tend to gain excess body fat if you aren't careful.

In this situation, cardio will play a slightly more important role in your overall program.

As a starting point, perform 2 H.I.I.T sessions per week along with a Moderate Aerobic session once per week.

_______________________________________________________________________

Cardio Program #3 Your primary goal is to lose body fat while maintaining lean muscle mass.

To maximize fat loss while sparing muscle, perform 2 H.I.I.T sessions per week along with 2 moderate intensity 40-60 minute aerobic sessions.

Remember that this is just a starting point schedule and can be modified as you go along.

If you aren't losing body fat at a significant rate, you can gradually increase your cardio frequency as necessary. (Though you can alternatively keep your cardio approach the same and simply decrease your calorie intake slightly)

Or, if you are find yourself losing lean body mass too quickly or are feeling excessively drained throughout the week, you can optionally scale back.

- End Of Workout Plan -

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Table of Contents

Table

of

Contents

Disclaimer

Introduction

Premature Ejaculation

Arousal

Mental Control

Breathing

The Perineal Muscles

Masturbation

Lowering Her Threshold

Overview

Disclaimer I’m not a doctor. This book is for informational purposes only and is not intended to treat, cure, or diagnose any disease, health problem, or other medical condition. If you have a medical problem or believe you do, consult a doctor. Consult a doctor or qualified medical physician before attempting any exercises or using any of the information covered in this book. This book is not a substitute for medical advice. Failure to consult a doctor and/or incorrect use of the information here may result in injury. Do not attempt any exercises or techniques if you do not fully understand them. Only a doctor can determine if you’re healthy enough for sexual activity and able to use this information.

Introduction Thank you for choosing the Ejaculation Trainer as your solution. I want nothing more than for you to become a better lover and eliminate your PE for good, and after reading this book, I’m confident you will. It was a wise choice to deal with this now before it causes any more distress. This book will go over everything I’ve researched and personally used to control ejaculation. It will take some effort, but is well worth the reward. My solution to PE is somewhat complex and requires a diligent effort, but in reality, it follows a very basic concept. The truth to permanently solving PE and the basis of my approach can be summarized in one simple paragraph… You have to get familiar with your body’s responses, and develop control over them; both psychologically and physiologically. This means you need to address the problem psychologically by learning control over your mental and emotional state during the act, as well as your perception and reactions. Physiologically, you’ll need to apply some knowledge and methods that will cause actual changes in the way your nervous system and ejaculatory reflex tolerate and react to sexual stimulation. Addressing these two aspects will show YOU what to do, as well as teach your BODY what to do. This is the key to natural ejaculation control. Now this isn’t quite as easy as it sounds, and it requires a fair amount of learning/applying knowledge and practice, but in the end you’ll see that it’s really as basic as that. Things may seem difficult initially, but as you progress it will get to the when everything comes natural.

Before you get started, it’s important to understand that PE can’t be permanently cured overnight. The goal of this book is to provide a permanent, long-term solution, not a temporary fix. In order to get long-term results, you need to build your mental and physical tolerance for sexual stimulation, and this takes a little time. You’ll be able to last a little longer tonight, maybe even substantially longer for those who catch on quickly, but overall, your training will need to be consistent if you want to experience permanent results. If you start training tonight, you should be able to solve your PE within 1-8 weeks, depending on your case. If you have a severe case that has burdened you for many years, it may take longer to get the hang of things, and to retrain your ejaculatory reflex. The first thing you have to do when solving any problem is to have a positive outlook. Fear, anxiety, and negativity are only going to make things worse. From this moment on, I want you to stop thinking of PE as a dreadful problem, but rather as an opportunity to better yourself. Also keep in mind that fear, anxiety, and negativity decrease the amounts of serotonin in your body, which is scientifically proven to make men ejaculate sooner. Overcoming PE should become your personal goal, and you had better stick to it. You should take your training seriously, just as you would your job. Achieving a goal requires determination, consistency, and discipline. Most of all, it requires confidence and the ambition to progress. You already took the first step by purchasing this book. Read this book from start to finish, and then read it again. Make sure to take notes with a word processor or pen and paper. Put in the required effort, and I guarantee you will not only learn ejaculation control, but you’ll be able to put up a performance most men can’t. Let’s get started…

Premature Ejaculation This first chapter is a preliminary to the rest of the book. Before I get into the actual ‘how to,’ there is some important information you need to absorb. This chapter will lay the foundation for the rest of the book, and will give you a better understanding of PE and how the ejaculation process works. Knowing the ‘how’ and ‘why’ is critical, and will put you in a better position to overcome PE. So, before we get into the meat and potatoes, let’s get some basics out of the way. What is PE? Premature ejaculation is the most common sexual complaint among men. It’s estimated that 20-40% of men experience PE at some point in their lives. Although PE itself can cause problems, it’s nothing to be ashamed of; there is most likely nothing medically wrong with you that’s causing it. Contrary to what you may have been told, PE isn’t something you ‘have’ or ‘don’t have’. Technically, it’s all a matter of your individual opinion on whether you have it or not, an opinion that is likely to change under different scenarios. Obviously, your current opinion is that you think you do have PE, or else you wouldn’t be here. Many people try to define PE with specific numbers, such as time frames, number of strokes, etc. My definition of PE is simple…If you are consistently unable to satisfy a specific woman (at least with penetrative sex), you have PE. So really, it all depends on how long your lady (or ladies) takes to feel satisfied. This can vary from woman to woman. Some women can climax in just a few minutes, while others could take a half hour or more. Some women find it impossible to climax from penetrative sex no matter how long you last, and require stimulation through other means

to reach orgasm. Therefore, with some women, you might have PE, but with others, you may not. Therefore, PE is all based on opinion and the circumstances in which you find yourself. On average, it takes 5-15 minutes for a woman to reach orgasm or feel satisfied via penetrative sex. So if you want to base your opinion of whether or not you have PE on numbers, 5-15 minutes would be a fair choice. Should You See A Doctor? As I said, chances are there is nothing wrong with you. However, I still think you should have a visit with the Doc to be sure. It’s very rare, but PE can be a symptom of a more serious underlying illness or other health issue, such as nerve damage, neurological disorders, or prostate problems. So please go see a doctor. You’d kick yourself in the head if you found out that your PE was caused by a simple prostate infection that only required a few days worth of antibiotics. A doctor may also think the problem is due to a low level of serotonin, and may prescribe anti-depressants. However, before taking such a drastic route as that I’d recommend giving E-Train a try. It’s a natural alternative to increasing serotonin levels and delaying ejaculation. If you go over the ingredients of E-Train with your doctor, and he is knowledgeable of the subject, he will confirm this. Why Do Men Ejaculate Quickly? There have been various studies done regarding male ejaculation. It’s been generally found that the average man ejaculates within 2-6 minutes after vaginal entry (if he makes no attempt at controlling it). This may not seem like much, but most other mammals ejaculate within 3-15 seconds.

1. The reason men and other mammals ejaculate so quickly is simple: procreation. This is why men naturally climax before women. It ensures the seed is planted. The reproductive system is designed to do exactly what its name implies: reproduce. Like every other bodily function, the reproductive system will naturally strive to be as efficient as possible. Early ejaculation, as annoying as it is, is nothing more than an optimum functioning reproductive system. This is why younger men are more likely to experience premature ejaculation. Early ejaculation has been wired into our system since the dawn of man, and even earlier if you believe in evolution. Only in the last century or two have women taken charge and demanded equal rights, and rightfully so. These liberated women, with their newfound rights, discovered many new opportunities, and one of them was their ability to have orgasms. Since then, it’s never been the same. In these modern days, women demand good sex. Basically, a rapid psychological awareness among women has caused men to try to adapt to something that is the exact opposite of what they had been doing for the previous 30,000 years. So ladies, please be patient. So it’s only natural to ejaculate quickly. Even the average man who doesn’t consider himself to have PE ejaculates within 2-6 minutes. This only leaves one option if you want to last for long periods of time: you have to learn to control your ejaculation, as it won’t control itself. Long-lasting, passionate sex without ejaculation, sadly, does not come naturally to most men. However, take comfort in the thought that after much practice, it will start to come naturally as it becomes a habit. The longer and more consistent the habit (lots of practice), the more engrained and natural it becomes.

You have to train yourself to be in control of ejaculation, not let it control you as it did your ancestors, which is exactly what this book will teach you. 2. The evolutionary standpoint explains why ‘average men’ ejaculate early; it’s because of procreation. However, every man is different, and the determining factor on when you ‘naturally’ ejaculate (if you make no attempt at controlling it, and there’s no other underlying causes) depends on your nervous system. If you ejaculate early, you simply have a more responsive nervous system. This is something that can be controlled, as I’ll demonstrate later on. As you get older, your nervous system will naturally become less efficient, and you’ll be able to last longer. If your nervous system is highly responsive now, take comfort in the fact that you probably won’t experience problems with ED (erectile dysfunction) when you get older as many other men do. So men ejaculate quickly because they have a highly responsive nervous system that was wired into their DNA for procreation. Luckily, this is something that can be controlled once you have a better understanding of how it operates. 3. PE can also be attributed to bad masturbation habits, usually the result of an adolescent trying to reach orgasm quickly. In this scenario, what you’ve done is trained your nervous system (at least the part that regulates ejaculation) and ejaculatory reflex to be highly responsive. The only way to reverse this is to extend the length of time you masturbate/have sex, while practicing the techniques throughout this book. Over time, your ejaculatory reflex/nervous system will calm down and adapt to the change. It’s basically just a simple retraining process.

4. Another common cause of PE, possibly the most common for people with severe PE, is a lack of serotonin. Serotonin plays a huge role on your ‘sense’ of ejaculation control. This is because serotonin is a well-known inhibitor of ejaculation/orgasm. What it does is slow down the process because the ejaculatory reflex and nervous system are much calmer and less responsive. Many men who take SSRI’s or E-Train (these increase serotonin) report they feel much more in control of their ejaculation, and therefore are able to delay it longer. I will discuss serotonin and it’s role in ejaculation in another section, along with some natural ways to increase it. Realistic expectations It’s important to have realistic expectations and goals about how long you’ll last. Porn and Hollywood has made sex into something that is supposed to be absolutely perfect and long-lasting every single time. The fact is, 99% of men can’t have hardcore sex for an hour straight without stopping or ejaculating. Those that can have what’s known as ‘retarded ejaculation’, which is actually a dysfunction. This is mainly due to an under-responsive nervous system, deformed reproductive parts, or a lack of hormone production. These men may be able to last a long time, but chances are, they don’t enjoy sex as much as someone who is more responsive and has higher levels of hormones. This doesn’t mean you can’t have great, long-lasting sex; it just means that you, being a man who wants to satisfy a woman, can’t expect to enjoy peak arousal right from the beginning, as this will only lead to early ejaculation and her being unsatisfied. Since you are highly responsive, you need to let arousal slowly build to its peak if you want to last. In my opinion, this type of sex is more fulfilling regardless of whether or not you suffer from PE.

I just want you (and your partner) to have realistic expectations about sex. Don’t base your expectations on what you saw in a porno or in a movie. First of all, although it may not look like it because they switch camera angles, there is a lot of stopping and going when shooting a porno. Either the man came, lost his erection, she went dry, or some other nuisance happened. It’s not straight hardcore sex like it appears to be. Secondly, these men get paid to have sex. I can guarantee you that these men have put in hours of practice to get where they’re at. Wouldn’t you if it were your career? Controlling ejaculation is simply part of their job description. If you start treating it like that as well, expect to be right up there among them. You aren’t going to become a master of ejaculation control overnight. Like anything else, it takes time and consistent practice. There will probably be times in the near future when you won’t last as long as you wanted. There is no reason to get angry; just consider it practice and continue to move forward. Even when you do develop ejaculation control, there may be times when you have to stop or use some techniques (covered later and in the other books) to prevent ejaculation. This is only normal. So have realistic expectations and goals, and remember that practice makes perfect. How Do Erection and Ejaculation Work? I think it’s crucial to understand how ejaculation works if you truly want to become a master of controlling it. Many books either leave this out or briefly cover it, leaving you trying to control something that you don’t fully understand. Before I get into how ejaculation works, let’s take a look at how erection works. After all, this is where it all begins. Did you know that there are two different ways to initiate an erection? Using these two ways in the correct proportion can

lead to long-lasting sexual bliss, while the wrong proportion will most likely lead to PE. The first type of erection is caused by direct physical stimulation, and requires little (or no) mental stimulation. It’s under control of the parasympathetic nervous system, where a group of nerves (in response to physical stimulation) cause dilation in the arteries that supply the erectile tissue, resulting in an erection. The second type of erection is caused by mental stimulation via the cerebral cortex. The cerebral cortex is the largest part of the brain and accounts for two thirds of its mass. The cortex is vital to human function, and is responsible for thinking, perceiving, understanding, distinguishing, reasoning, and other thought processes. It’s basically responsible for perceiving information and telling the body how to react. For example, if you perceive a guy running at you with a gun, it will trigger the sympathetic fight-or-flight response in your body (you’ll get an adrenaline rush and take off running full speed). Another example would be if you perceived something tragic and then felt sad as a result. In terms of sex, perceiving erotic thoughts (through sex or masturbation) and other sex-related mental stimulation (like porn) will tell your body to prepare for a sexual encounter, thereby causing an erection. Note: Mental stimulation doesn’t only mean thinking erotic thoughts. If someone is giving you physical stimulation, and you are thinking/perceiving that it feels really good (in a sexually arousing way, not the type of good feeling you get from a massage), then you are also using mental stimulation. So there are two ways to get an erection: either from physical stimulation or mental stimulation. Typically, most men use a combination of both and don’t really distinguish the difference (but I assure you they are different

processes). For example, the average guy, when masturbating, will usually start out playing with himself (physical) while thinking of something erotic (mental). He’s using both processes to trigger his erection. The same goes for the sex act, although it’s usually more intense and harder to control (at least until you develop control). The only difference is that you are receiving the physical stimulation from someone else, along with the mental perception of the actual experience. When dealing with PE, this is crucial, because the right proportion of physical and mental stimulation can make a huge difference in your stage of arousal and when you ejaculate. If you have premature ejaculation, chances are you are using/experiencing too much mental stimulation, and too quickly. Getting an erection through physical stimulation takes longer if you don’t throw in the mental stuff. This is why most men resort to erotic thinking; it’s easy and it gets them hard and aroused in no time. It’s important to realize that your penis can get and stay hard (via the parasympathetic system) without you having to drive your mind wild with sexually arousing mental stimulation. Also, many men use their PC/PM muscles in an attempt to ‘pump’ more blood into the penis to get an erection. Even though this seem to help sometimes, you’ll find that by keeping them relaxed, the blood will flow better and your erection will get harder faster. I will go into more detail on how to get the ‘right type’ of erection in a later chapter. For now, I just want you to understand the two ways of initiating an erection, so that it makes sense later when applied to other information.

Let’s move on to ejaculation. Ejaculation consists of two phases. The first is known as the ‘emission’ phase. The second is the ‘ejaculatory’ phase. Emission phase – The first phase of ejaculation is controlled from the sympathetic nervous system, (basically the opposite of the parasympathetic, which controls a physical erection; more on these two systems in a bit) so it’s triggered mentally. The beginning of this phase is experienced as the ‘point of no return’ (the tingly feeling you get within seconds of ejaculation). The sperm passes from the testes through the ejaculatory ducts and mixes with other fluids from the prostate and seminal vesicles to form the semen. The semen then exits the prostate and starts to build up in the bulb of the urethra. Ejaculatory Phase – After enough semen has built up in the bulb, it is then pushed through the rest of the urethra and out the penis via contractions from the perineal muscles. These same contractions are associated with orgasm as well. The ejaculatory phase is controlled from the pudendal nerve of the lower spine and perineum, so it’s triggered physically, unlike the first process. Understanding how erection and ejaculation work is important. It ties into a vital part of understanding your sexual responses as a whole – specifically, the role of the parasympathetic and sympathetic nervous systems during sex. The Nervous System As I mentioned earlier, a highly responsive nervous system is probably what’s most directly responsible for your PE. The nervous system is divided into two sub-systems, the central and peripheral. The central nervous system consists of the brain and spinal cord. The peripheral nervous system

ties into the brain and spinal cord, but reaches out to everything else as well (limbs, organs, etc). The purpose of the nervous system is to interpret information/sensations from one’s surroundings (physical, mental, and visual), which then tells the body how to react. This is done by generating and transmitting electrical impulses to and from the two systems. The nervous system is basically the control center that tells your body what to do and how to react to a specific situation. The peripheral system can also be divided into sub-systems. Beneath the peripheral are the somatic and autonomic nervous systems. Then, beneath the autonomic nervous system are the parasympathetic and sympathetic nervous systems. Still with me? These are the two systems we’re going to focus on, as they are directly related to erection, arousal, and ejaculation. Sympathetic vs. Parasympathetic The sympathetic nervous system is best known for its role in the ‘fight or flight’ response, which is when you’re faced with a threat and forced to either fight in self defense, or run away to avoid being hurt. The system responds and becomes activated when the body is faced with stress, whether the stress-causing stimuli be violent or non-violent. Basically, this system is designed to prepare us for action by getting us excited/energetic. The type of excitement/stress can vary; it could be from something negative, like fear or anger, or it could be from something positive, like anticipating a birthday gift or experiencing the excitement of orgasm.

The sympathetic nervous system, when activated, has the following effects on the body:

• Heart rate increases • Lung capacity increases and breathing speeds up • The body prepares for physical action (violent or non-

violent) by sending extra blood supply to the skeletal muscles

• Causes muscles to tense up, particularly the perineal muscles when it’s during the act of sex

• Increases alertness • Dilates pupils • Constricts certain blood vessels • Triggers the emission phase of ejaculation

This system isn’t simply on or off. It has different levels, and the intensity of the level is based on the intensity of the stress. For a negative action/stress, it would peak when faced with life-threatening danger. In the case of a positive action/stress, it would peak during ejaculation and orgasm. Think of the sympathetic system as something that ‘uses energy’. Think of the parasympathetic system as something that ‘conserves energy’. The parasympathetic system is basically the opposite of the sympathetic. While the sympathetic is known for ‘fight or flight’, the parasympathetic is known for ‘rest and digest’. Relaxation is probably the best word to describe this system. The parasympathetic system kicks into gear when the mind is clear and relaxed, and when the body isn’t facing a stressful situation. Effects of the parasympathetic nervous system when activated are listed below:

• Heart rate decreases • Breathing slows down • Relaxation of the body and mind occur • Sleep • Digestion of food • Dilates certain blood vessels • Triggers erection

A deep state of relaxed consciousness, like meditation, would be an example of the parasympathetic system operating at its peak level. In most bodily functions, these two systems work against each other, meaning if one is on, the other is off. Sex is a rare exception, and is the only time when these two systems operate together in order to achieve a function – the function of reproduction – which involves erection, arousal, and ejaculation. During sex, the parasympathetic system is most active in the beginning, as it’s responsible for relaxing the arteries in the pelvic area that allow erection to take place. As sexual arousal and excitement increase, the sympathetic system starts to take over by increasing heart rate and breathing. It basically smothers the calming effects of the parasympathetic system. By the time you reach orgasm, the sympathetic system is fully activated. So it works like this…

1. *Parasympathetic (physical) stimulation causes erection.

2. The physical stimulation the penis is receiving triggers nerves in the pelvic area that send signals to the brain, telling it you’re receiving stimulation.

3. Your brain perceives the stimulation as sexual stimulation, which causes chemical reactions that make you feel more sexually aroused.

4. The sympathetic system becomes more active as sexual arousal/excitement continues to build. The parasympathetic system begins to fade away from the scene. Heart rate and breathing increase.

5. The stimulation builds up to a ‘tipping point’, where your brain then sends signals to the sympathetic system to prepare for ejaculation.

6. The sympathetic system causes ejaculation. *The mind (cerebral cortex) can also cause erection and determine (decide may be a more appropriate word) the level of intensity you feel with sexual arousal/stimulation. Basically, the mind can speed up or slow down this ‘6-step process’. Very important to remember. I hope that by now you are beginning to understand what I’m getting at with these two systems. The longer you keep yourself in a parasympathetic mode (relaxed), the longer you’ll last. The faster you cross over to the sympathetic mode (excited), the faster you’ll ejaculate. These systems can be regulated and kept in check by developing mental and physical control over your arousal and body. For now, I just want you to understand and get familiar with the role of these two systems. This information will help you to make sense of what I cover later in this book. Dopamine Dopamine is perhaps the most interesting chemical produced in the human body. It controls behavior and is what drives us to pursue happiness and success, but it can also drive a person down. It’s responsible for ‘rewarding’ the body when it has successfully done something to ‘ensure survival’. This is related to behaviors such as eating, accomplishing goals, sex, or actions that improve status.

That awesome feeling you get after achieving a personal goal, or that good feeling you get when eating a delicious, high calorie cheeseburger, are all the result of a dopamine high. For the most part, dopamine cannot be released voluntarily. If it could be, we’d all be dopamine addicts, sitting on the couch all day, triggering the response, happy as a kid with candy, but making no progress in life or survival. This was demonstrated in a study with mice. The mice were hooked up to a device with a lever. When the mice touched the lever, they’d get an instant shot of dopamine. The mice that were attached to this device showed no signs of wanting to mate, be social, eat, or do anything else. They just sat there and touched the lever repeatedly to get the dopamine. This behavior will eventually lead to death by starvation, which is why dopamine release is an involuntary action. So if you want dopamine naturally, you have to earn it as a ‘reward’ for accomplishing something that your body interprets as ensuring survival or improving yourself. Dopamine is released during sex because sex is an act of survival. It’s wired into our systems for dopamine to be released when having sex or getting sexually aroused. It’s our biological ‘reward’ for committing the act of trying to reproduce. The more sexually aroused you get, the more dopamine you get. Humans consciously and subconsciously crave dopamine. Even if you don’t want to ejaculate, you still subconsciously crave that dopamine high. This is why, if left uncontrolled, men naturally get aroused easily and ejaculate quickly. Are you a dopamine chaser? I know that I was, and still am in a sense, though I’m a little more neutral nowadays. Every form of addiction – whether it’s money, high calorie foods, love, drugs, or gambling – is, in reality, just an addiction to dopamine, because all of the above substances and acts cause dopamine to be released.

Anyone – from the drug addict to the filthy rich guy who can’t get enough money – can be a dopamine chaser. What this means is that social status and financial success have nothing to do with being a dopamine chaser. In fact, dopamine chasers, more often than not, have great success financially because money is what gives them the dopamine high. Most billionaires are likely dopamine chasers. Being a dopamine chaser does not mean you’re a bad, stupid, or uncaring person. It couldn’t be further from the truth. It just means that you’re addicted to wanting to feel good, rewarded, or accomplished. The reason I bring up dopamine addiction in everyday activities is that it can affect your sex life and when you ejaculate. A dopamine chaser is a dopamine addict, and usually tries to get a dopamine high regardless of the activity in which they are participating. If you’re a dopamine addict during other activities, you’re probably one in the bedroom as well, even if you are unaware of it. What happens is that a life of dopamine addiction causes you to seek the ‘high’ no matter what the activity/substance may be, especially the high of sexual arousal and orgasm/ejaculation. The reason that many people get divorced or fall out of love is simple: they no longer get that dopamine high from their partner. This is also why men tend to last longer with a woman they’ve been with many times – the high is simply not as strong. Therefore, arousal is reduced. This is due to the fact that although our society and personal beliefs tend to support monogamy, our bodies are, for the most part, set up to be the opposite. By now, you’re probably thinking that dopamine is a bad thing, when in fact, it’s the opposite. Dopamine is absolutely necessary for us to function properly. It rewards us with a

feeling of happiness and content when we have achieved something great. The problem is that the majority of people have a dopamine addiction to some degree (consciously or subconsciously). Most people have some type of addiction that causes excess dopamine to be released (e.g., drugs, food), and/or they are constantly striving to make themselves happy by being compulsive (e.g., money hungry, constantly seeking approval/compliments from others). As I said, most addictions are actually nothing more than the result of the dopamine high you get from the addictive substances/activities. Let’s take a look at some common characteristics that relate to an imbalance of dopamine levels. A dopamine chaser often shows signs of:

• Compulsive behavior and activities • An unusually high drive to improve status, financially or

socially • Addictions (sex/masturbation included) • The feeling of always wanting more • Competitive nature • Anxiety • Very high sex drive • Aggression • Risky behavior

Someone who doesn’t have enough dopamine may experience the following:

• Lack of motivation and ambition • Depression • Low sex drive, even erectile dysfunction • Addictions • No remorse for personal behavior • Inability to love or be affectionate • Social problems

Someone with balanced levels of dopamine usually experiences the following:

• A feeling of well-being • Contentment with their lives and surroundings • A normal sex drive • Realistic expectations • Ability to love without being compulsive about it • Motivated in life • Good, sound decision-making • Healthy risk taking

If you think you have PE, chances are you have an extremely high sex drive and are probably at least somewhat of a dopamine chaser (However, your PE could also be caused from a number of the things listed in this book). Remember that being a dopamine chaser isn’t a ‘bad’ thing. After all, it’s what drives us to succeed and to survive. In fact, because of this, I bet you’re a highly motivated and driven person, and probably above-average in intelligence as well. Most dopamine chasers experience above-average success in terms of social and financial status, except those who get their ‘high’ in a negative way, such as through violent crime or drug abuse. Living a content, more relaxed life will lead to a balanced release of dopamine. Don’t get me wrong; it’s important to have ambition and the drive to succeed, but you need to slow down a little and be content with what’s currently going on in your life. Embrace your parasympathetic system, and set aside some time every day to just relax and do nothing. Enjoy the dopamine in moderation instead of constantly looking for ways to feel better about yourself. No worries, no expectations, no pressure.

I find the best way to do this is to stop thinking about the future, the past, what I want, etc… and just focus on the present. You don’t need to become a bum and give up on your goals, but it’s important to understand that life isn’t only about planning for the future and achieving more status, it’s also about living in the moment and making the best of what you currently have. Making these simple changes and learning to be more content and relaxed throughout your daily life will help balance your dopamine levels for every activity, including sex. With a normal dopamine level, you can experience sex longer and more passionately. The dopamine will flow in regulation, instead of exploding in one big surge and causing early ejaculation. Take a look at these charts to get a picture of what a balanced dopamine level looks like during ‘good sex’. Notice that if the dopamine level is regulated, you actually get to experience more of it because the sex lasts longer. In fact, the longer it’s regulated, the more sexual tension is allowed to build up, which results in an earthquake of an orgasm when you finally let loose.

Regulated release of dopamine = Long-lasting, passionate sex and explosive orgasm

Unregulated release of dopamine = PE and a weak/moderate orgasm

When your body becomes used to being calmer and more regulated/moderated during sex, you’ll be able to handle more dopamine without it making you go over the top. This means that you not only last longer to please your partner better, but you too will enjoy greater heights of pleasure. I’ve been discussing dopamine for two reasons. The first is to show you how dopamine affects ejaculation and how a dopamine-driven lifestyle can lead to PE, which is what I just covered. This is something that can’t be changed overnight, but if you start now, you should see results fairly soon – within a month or two usually. A feeling of contentment or well-being is the best way to describe someone who’s achieved a balanced dopamine level. The other reason I cover dopamine’s function is that I want you to understand that dopamine levels correlate to arousal levels, something you’ll learn to control in the next chapter. If you can control arousal, you can help regulate the release of dopamine.

Arousal Arousal control is the key to controlling ejaculation. Learning to control arousal should be your main objective and is where you should begin. For those that don’t know, arousal has the same meaning as the slang term ‘horny’. If you can keep arousal under YOUR control, and not your body’s, (to a point) you will have endless nights of long-lasting sex. While we’re here in the beginning, let me make CLEAR that this isn’t about shunning out arousal and taking away the wonderful pleasures of sex. That only makes things worse for both parties (because women can sense when you’re not paying attention or not enjoying the act, and it turns them off). Also, trying to avoid arousal will only make you more sensitive to it. My approach is simply to learn control so you can allow yourself to go through the arousal-pleasure process slower, so that you adequately satisfy your lady, and so that you too can get more out of the deal, including long-lasting sensual sex, and, of course, a more explosive orgasm for the finale. By controlling your arousal, you prevent an overabundance of energy (by energy, I mean blood, hormones, neurochemistry, and chemical reactions) from building up and causing ejaculation and orgasm. You’re basically keeping your body from activating the ejaculation-inducing sympathetic system, by keeping yourself relaxed and in a parasympathetic state. Learning to control arousal will also aid in building your tolerance for receiving physical/mental stimulation. Someone with the ability to control arousal can remain physically and mentally calm, clear minded, and relaxed for

long periods of time throughout a sexual encounter. It’s not that they aren’t aroused; they’re just able to get to a certain level of arousal and stay there. The more you practice and become familiar with your body and sexual response, the longer you’ll be able to maintain control. Before you learn how to control arousal, it’s important to understand how it works. First of all, no one can fully explain EXACTLY how arousal and the human sexual response operate. There is just too much physiology, psychology, and unknown phenomenon at work to comprehend. Different religions and cultures have surprisingly different opinions on how it all works. Regardless, different people have different opinions on sexual arousal. I classify arousal into four basic stages that are easy to comprehend. Get familiar with these stages and become self-aware of the process as it happens throughout your body. Stage 1 - A physical AND/OR a mental sensation triggers arousal and the penis begins to fill with blood, resulting in an erection. Stage 2 – The erection becomes fuller as arousal continues to climb. In this stage, you have a full erection and everything should feel relaxed and under control. Heart rate increases slightly. Your scrotum will hang fairly loose. In this stage, your parasympathetic system is more active than the sympathetic. Stage 3 - Arousal becomes more intense and begins to take hold. Warm sensations develop in the genital area because more energy/blood has been drawn there. The Glans (penis head) increases in size, which results in increasing sensitivity. The scrotum and testicles snug up to the penis. Heart rate increases and breathing becomes more rapid. Ejaculation and orgasm seem imminent. The sympathetic

system becomes more active and the calming effects of the parasympathetic system fade away. Stage 4 - The intense arousal and continued mental and physical stimulation has led to a buildup of energy in the pelvic/genital area, causing your nervous system to become stimulated enough to prepare for ejaculation. The perineal muscles contract as ejaculation and orgasm occur. Arousal and erection usually fade away. Many men go through life never paying attention to their arousal levels, let alone trying to control them. Many, however, subconsciously develop arousal control as they get older and more sexually active. This is a typical case of “It gets better with experience.” Keep in mind, there is no time frame for these stages of arousal. The whole process can happen in a minute or an hour; it just depends on how fast you allow it to happen. Naturally, it will happen quickly if left uncontrolled. What’s even more IMPORTANT to understand is that getting to stage 3 can be done WITHOUT any physical stimulation. This is why most men ejaculate prematurely! They were already in stage 3 by the time they started stimulation! This is just like what happened to the guy from American Pie, except he went all the way to stage 4 before stimulation (that can actually happen too, and if it does, you really need to calm down and clear your head). As I mentioned earlier, the arousal process can happen very quickly if not kept under control; it’s only human nature. Here is an example of how this occurs. Let’s say you watch a porno for 30 minutes without touching yourself whatsoever. If you were enjoying the film and really getting into it, you would most likely be highly aroused after 30 minutes of watching it. Unless you were to control your arousal, you would most likely be in stage 3 arousal with a full erection

by this time. So chances are, if you decided to whip it out and start masturbating, you would ejaculate within minutes or even seconds because you were already highly aroused in stage 3. This is why it’s extremely important to not let yourself get too aroused until you are actually ready to begin stimulation, and even then, you need to control it. I understand this can be difficult in foreplay, but do the best you can to keep it at a midlevel. I will get into some foreplay tips for controlling arousal in a minute. Controlling Arousal Controlling arousal is all about being self-aware of how your body is reacting to sexual stimulation, and learning to control those reactions so they don’t lead to early ejaculation. It’s something that usually can’t be mastered overnight. The purpose of arousal control is to keep the body in a parasympathetic state for as long as possible, successfully preventing your body from moving into the sympathetic-inducing emission phase of ejaculation. You need to be able to recognize the stage of arousal you’re in and prevent it from increasing. To accomplish this, you need to keep yourself in stage 2 and stay there as long as possible. Once you crest over into stage 3, it’s hard to turn back unless you stop completely, clear your mind, and relax your body. You will more than likely have to stop for 10-30 seconds until arousal and ‘the urge’ subsides. So it’s very important that you focus on keeping yourself in stage 2 if you want to last. The best way to learn arousal control is to get familiar with how your body responds to physical and mental sexual stimulation. You need to be able to recognize how aroused

you are, and discipline yourself to keep it at a controllable midlevel that won’t lead to ejaculation. You need to figure out what’s causing your arousal to climb, and make the necessary changes to prevent it. The main triggers of arousal are mental, so stay in control of your head. This is best practiced alone while masturbating, as you are likely to be calmer and more aware of the situation. It will be a good time to get familiar with how your body reacts to both mental and physical stimulation. Although, if you are having sex, you had better be practicing it then as well! You can practice arousal control at the same time you practice the masturbation/sex techniques described later. First – Very Important One thing you need to pound in your head right now is that arousal control starts from the very first second you begin your sexual encounter – right from the beginning of first contact or thought, which usually starts with a sensual touch or light kiss. It’s absolutely critical that you don’t wait until the last second to start controlling arousal. It just doesn’t work that like that. Once arousal is peaked, your nervous system is so active that it would take stopping altogether before arousal would subside, and even then, your nerves are already primed and will most likely respond quicker when you resume stimulation. There is no secret mind trick you can use right before ejaculation that will lower arousal, so it’s critical that you remain under control from the very beginning of your encounter. If I don’t focus on getting myself aroused, what do I think about, or do?

This is a common question that has no correct answer. Honestly, it’s all up to you. I will point out a few different options and you can see what works best for you. Some people say to think of distractions (like mowing the lawn or something), some say to think of ‘absolutely nothing’, and others say to focus all attention on the woman. The fact is that all of these actually do work to an extent, so if that sounds like something you would like doing, then give it a try. I happen to think that these types of methods are merely temporary solutions. They don’t do much for building your mental/physical tolerance to sexual stimulation, and they take your mind off the pleasures of sex. The choice is up to you, but I will lay out my approach for what I believe you should think about and do to control arousal, as it has worked for me and many others. It also doesn’t take away the pleasures of sex; it actually enhances them. One thing is for certain, though. Whatever you decide to think about or do to control arousal, your body/mind must remain calm and in a parasympathetic mode, or else you’ll get nowhere. Relaxation of the entire body and mind is the only way to stay in parasympathetic mode and prevent the emission phase of ejaculation. My Approach to Arousal Control This is what I think you should do to keep yourself in a parasympathetic mode. This type of approach can deliver the long-term results most men desire. Doesn’t every man wish he could be regarded as the best their lady ever had? Well, if you consistently practice and master what I’m about to show you, that’s exactly the status you’ll achieve.

My approach to arousal control is based on a simple shift of focus, designed to keep your parasympathetic system on top and in control of your body’s reactions. It’s simple… Focus on sensuality, not sexuality. I’m sure you’ve heard or read about Tantra at some point or another. Tantric sex more or less follows this same concept. The common saying of Tantric lovers is, “Once you go Tantric, you never go back.” This saying holds truth. To be sensual is to give, receive, and pay close attention to the physical sensations of touching another’s body. It doesn’t have to be related to sex, eroticism, or orgasm. What I’m saying is that you need to be relaxed, but at the same time, self-aware of your body’s physical sensations during sex. Being sensual in this manner requires you to actually FOCUS on the sensations you are feeling – not just in the genital area, but in the entire body as a whole. Right now, you’re probably saying, “What?…If I focus on the sensations, won’t I just ejaculate earlier?” I know it may seem like that, but that isn’t the case if you follow my instructions correctly. Let me clarify what I mean by ‘focusing’ on your sensations. It’s very easy to screw this up if you don’t grasp the concept of making sex a ‘sensual, and not sexual’ experience. You need to pay attention and concentrate on what you are feeling, both in your genitals and throughout your whole body, and most importantly, you must remain calm the whole time. Try not to think of the experience as sexual or

‘getting off’. She can think about it in whichever way she pleases, but you must remain calm and in control. Here’s a good example of what I mean by focusing on sensuality and your physical sensations. Think of the same mindset you have when getting a massage. The sensations you experience feel very pleasant, and they usually loosen you up, relax your body, and clear your mind. It puts you in a totally parasympathetic state. When receiving a massage, people focus on the sensations because they feel good. It has nothing to do with sex or being horny (unless you make it that way). Sex can be experienced this same way, or in a very similar way, I should say. The key is to have and maintain that same mindset. Your mind needs to be crystal clear. You need a mindset in which you’re enjoying the physical stimulation, but staying relaxed and avoiding the dopamine-driven heart-pounding urge of wanting to get off and reach orgasm. Most people wouldn’t think that focusing on the stimulation/sensations would actually help them last longer, but I’ve talked to men that were astounded to find this really works. It just needs to be done correctly. The trick is to stay relaxed, yet focused on feeling the sensations of your whole body, especially the genitals. Don’t think about it in an erotic way; just remain calm and ‘observe’ what your body is going through. The truth is, this isn’t easy at first, especially if you’re used to the opposite (trying to reach orgasm quickly), or if you’re just not used to controlling arousal in general. The number one reason why people fail with this technique is that they can’t hold the ‘calm mindset’ for a long duration. They always end up ‘thinking about’ the stimulation in a

sexual-horny way instead of perceiving and feeling it in a calm-sensual way. There is NO thinking involved with this; you simply remain calm and observe/feel the sensations you’re feeling by paying attention to them, while stimulating your partner as well. As I mentioned earlier, the natural instinct of ‘wanting to get off’, or of ‘being horny’ can occur subconsciously, even if, on the outside, you don’t want to ejaculate. What happens is that the emotions and sensations of sex feel so good that you eventually give in and let them fully take over. Heart rate and breathing increase, mental power diminishes, and you begin to get swept away with arousal you can no longer control. All of this can happen very quickly, so pay close attention to the sensations you’re receiving – not in an erotic way, but in a calm, sensual way. Not only does this technique work because it focuses your mind on something relaxing and non-erotic (keeping your body parasympathetic), but since you’re paying close attention to the physical sensations, you will actually be building a tolerance to them at the same time… which is where the REAL results are noticed. Building a tolerance to mentally and physically handle prolonged stimulation is a MUST if you want permanent results. Men who try to avoid or shun out the sensations of sex don’t build a tolerance. They make their problem worse by becoming sensitive to it. So embrace those good feelings in a controlled, sensual way and always be self-aware of what your body is going through. It may be hard at first, but after a while, you’ll develop the mindset and level of control I’m talking about. I hate repeating myself, but I want to MAKE SURE you understand the type of mindset that this technique requires…sensual, not sexual. Remember, the number one

reason why people fail at this is that they think about it too much in a sexual, ‘horny’ type of way, instead of remaining calm and sensual. They fall victim to their sympathetic tendencies of wanting to get off. There is no thinking…only observing and perceiving, in a relaxed, sensual manner. Note: Some of you might be wondering if doing this technique, or any other arousal control technique, will cause your erection to fade away. Technically, it shouldn’t, because an erection can be activated from the parasympathetic system as a response to physical stimulation. As long as you’re being touched, you should be able to maintain an erection. If your erection does fade, then it’s because you’re either too nervous, or have absolutely no arousal at all. The two types of relaxation Sensual sex is amazing after you get the hang of it. As mentioned, it’s based on keeping the body and mind relaxed, and focusing on your physical sensations. I’ve come to notice that when doing this technique, there are two types of relaxation techniques that can be used. Both have their pros and cons. I’ll describe both of them, and I suggest you try both to see which one works best for you. Deep relaxation – This type of relaxation is similar to what you might experience when meditating, getting a massage, or listening to soothing music. It’s a very deep state of mind that’s similar to that which you experience when falling asleep. Personally, this type of relaxation seems to be the most pleasurable when having sensual sex. It allows you to really just lay back and enjoy your partner’s touch. However, because of the deepness, it’s fairly easy to forget about sensuality and get too aroused if you’re not careful. It can sometimes happen without you even realizing it, and by the time you do, it is often too late.

Neutral relaxation – This type of relaxation is a little less enjoyable then deep relaxation, but the positive side is that it works a little better. To experience neutral relaxation, you must still be relaxed, but you need to be more alert than you are when in a deeply relaxed state. Of course, you still want to focus on the sensations you’re feeling in this state, but do it intently and with a neutral attitude. Use the type of focus you would use when reading a book. In this state of mind, you should almost feel like a robot – not mad, not happy, not excited, not sleepy. It’s almost as if you are watching a movie that isn’t very exciting, but at the same, isn’t boring – just plain old neutral. If you have sensual sex with this ‘relaxed neutral attitude’, you will be amazed at how long you’ll last. Most men start with neutral relaxation and then move up to a deeper relaxation once they begin to develop better control. The reason it’s easier to last longer with neutral relaxation is that you’re more focused and aware of your body and mind. A deep relaxation can often fade into deep sexual arousal if you’re not careful. By keeping yourself in the neutral mode, you will most likely have better control of what’s going on in your head. Getting Familiar with Your Arousal I’ve just gone over what I recommend doing to keep arousal under control (being sensual and slow about it). This next technique can also be used to control arousal during sex, but its main purpose is for practice. It’s designed to get you more familiar with your body as it moves through the arousal process. The more you pay attention to your arousal process, the broader it will seem. Thus, you’ll have a better sense of your current level arousal at each step in the process. Please note, you still need to remain parasympathetic (relaxed) for this to work. In fact, you need to remain

parasympathetic for any arousal-control technique to work. Being parasympathetic is the whole point of arousal control. This next technique requires you to pretend/perceive your arousal as a scale from 1-10. You then need to learn how to move up and down that scale without ejaculating. This will teach you how to regulate your arousal so that you can take it down a level if ejaculation is near. Take a look at the scale below.

Think of 1 as a ‘calm erection’ (calm erections are covered later, but I think you get the point) and think of 10 as ejaculation. Perceiving your arousal as a scale from 1-10 can make it easier to control. Arousal control is all about getting familiar with your body’s reactions so that you are able to control them. Using a scale from 1-10 gives you a way of recognizing and defining how aroused you are. From now on, during masturbation or sex, start paying attention to your arousal level and be aware of yourself moving up and down the scale. Take note of what seems to cause your arousal to jump a level, or two or three. Does a certain thought suddenly boost your arousal out of control? Are the physical sensations just too overwhelming? Or are you just not keeping your cool long enough? If certain thoughts seem to really get you going, try cutting them out or perceiving them as less intense. Always stay in control of what’s going on in your head. Never let emotions,

thoughts, or feelings control you. Letting your emotions and thoughts get out of hand too quickly is only going to cause arousal to increase. Keep yourself cool and calm for as long as possible. There will be plenty of time later for you to ejaculate. If the physical sensations of stimulation are getting to you, it’s because of one of two reasons. You either are thinking about them too much, and in an erotic way, or you are too sensitive to physical stimulation. If the first reason is the cause, stop thinking so much and concentrate on something else, like breathing, and if you do think about the physical sensations, do so in a calm-sensual way. If it’s because you’re too sensitive, you need to retrain your ejaculatory reflex to last longer by following the masturbation/sex techniques covered later. Remember, your goal is to last longer, not to get off as soon as possible. Also, take note of what causes your arousal to decrease. Slowing down your breathing, reducing/slowing down stimulation, or clearing your head, are all common methods of lowering arousal. So your goal here is to learn how to regulate your arousal. This is achieved by recognizing and developing control over the triggers that cause it to increase and decrease levels. If you remain calm and aware of your body, and if you practice a lot, you should be able to go up and down this scale with ease. After practicing this ‘up and down’ regulation technique, you will start to develop a greater sense of control. You will be able to prevent arousal from

increasing, and be able to reduce it, if necessary, to avoid ejaculation. Pretty soon, you won’t even have to use numbers; it will come as natural instinct. Focusing on Her Another great way to control arousal is to focus on your lady and how she is reacting. This can and should be combined with any arousal technique you use. Just remember to remain calm and clear-minded (parasympathetic). Actually, this shouldn’t be looked at as a separate technique, but rather an add-on to whatever you decide to do to control arousal. Focusing on a woman and watching her go through the arousal process is quite enjoyable. It also allows you to do a better job of pleasing her because you can see what is and isn’t getting her hot (you can usually tell by her body language and moans). Most importantly though, focusing on her, and not solely on yourself, will allow you to last longer. When all your attention is on her and what she is experiencing, it helps keep your arousal level in stage 2 because it lessens the sensations you are feeling (both emotional and physical). There will always be time for you to have an orgasm later, so focus on her first. Besides, isn’t your main goal to satisfy a woman in the first place? She’ll be greatly appreciated by your strong interest in pleasing her. This is the problem of most men; they think too much about what they are feeling (in an overly sexual way), rather than what is going on with their woman. This little ‘shift of focus’ alone will keep your arousal level lower, allow you to please her better, and allow you to last substantially longer. It’s important that you don’t let yourself get too aroused when focusing on her. Don’t lose your mental power of staying focused. Stay focused and alert and maintain a

neutral attitude. It’s easy to end up getting too aroused from her body if you don’t stay focused and neutral. So remember to monitor your body/arousal as well – maybe every 20-60 seconds – to make sure arousal isn’t getting out of control. This technique should be used in conjunction with being sensual. Most importantly, you must remain parasympathetic. Porn and Visualization Watching porn or using your imagination to visualize is the easiest way to increase arousal when alone. This is handy if you’re trying to get off quickly, but if your goal is to retrain your ejaculatory reflex to last longer, you need to be very careful when using these methods. They should not be used compulsively, but only as tools to test yourself, such as your ability to regulate arousal up and down. Remember that you need to be sensual and focus on the actual feelings of physical stimulation, not erotic thoughts/images that will put you over the top. It’s okay to visualize a bit when masturbating so you don’t lose your erection, but don’t over-visualize to the point where arousal gets out of control. You shouldn’t visualize at all during sex because you don’t need to. The experience itself already makes it hard enough to control arousal. Adding too much emotion or thought will bring you over the top in no time. I recommend trying what I call the ‘porn challenge’. This is a good way to test your ability to regulate arousal. This simple exercise can help train your mind to stay calm for long durations when being exposed to eroticism. This is all you have to do.

Put in your favorite porno, preferably a long one for better training. Don’t touch yourself, this isn’t a sexual experience; it’s a mind-training session. Then, all you do is watch it and try to remain calm and clear minded throughout. Don’t ‘try’ to not get hard; just remain calm while perceiving the video. If you do it right, you should be able to watch and perceive the video without getting hard. Most men cannot do this for very long before getting an erection. It’s only natural; the mind loses focus and the images cause the cerebral cortex to interpret the information as sexual, which then initiates an erection. The porn challenge is best done with neutral relaxation as your mindset. Usually, visualization and porn will do more harm than good. The problem is that most men overuse them. I would prefer you use them, but only as a means to help you gain better control over your mind/body. Just be cautious and conservative with them. ONLY use them as a tool to challenge your ability to control and regulate your levels of arousal. If you plan on using them just to make it easier to get off, you’re only going to make things worse. I’m not saying do this every time you want to practice. You should actually start without it until you get better control. Note: Using/watching porn is an option that isn’t required. If you’re against it for any reason, disregard what I said. I’m only discussing it as something that can be turned into training for the men who do watch such films. Perceiving vs. Thinking I’ve already hinted at this and it’s really not that complicated, but I think it’s important you understand the difference between these two words in their relation to sex.

When having sex, try to perceive the experience rather than thinking about or getting emotionally involved with it (at least in the beginning). The difference in perceiving and thinking is simple. Perceiving is when you see something and acknowledge it’s there, but you don’t necessarily think about it or let it affect you emotionally. For example, if a dog ran across the street, you’d probably just look at it and think nothing more. But if you were thinking of things, like ‘Whose dog is that?’ or ‘That dog is fast!’, you’d be taking it a step further and actually thinking about the situation. My point is, always perceive; don’t let too much thought and emotion put you over the top. Too much thinking will cause your brain to interpret the information as sexual, and since you have a highly responsive nervous system, it won’t take much for your brain to trigger the emission phase of ejaculation. It’s better if you don’t release too much emotion until your partner has been adequately satisfied or is getting close. That way, you can peak together, which is an awesome feeling that will leave you both happy. Foreplay Foreplay can present a problem for someone who has a highly responsive nervous system, or someone who has PE. Foreplay can make your arousal so high that by the time you get ready to have sex, you already feel close to ejaculating. The first step to dealing with this issue is to do what I’ve already mentioned: MAKE SURE to be in control of your arousal from the very BEGINNING of your sexual encounter. However, if you do what I recommend below for foreplay, you shouldn’t have to worry as much about controlling it.

I let arousal take it’s natural path for about 10 minutes or so (to a point – don’t let yourself go crazy). There is no need to control it here because what I do next makes me go back to stage 1 arousal. After 10-20 minutes of kissing and fondling, I give a woman oral sex until she has an orgasm. Most women take 5-30 minutes to have an orgasm, so during this period of pleasing her, my arousal drops back to stage 1. I enjoy giving women oral sex because I love pleasing women, but it doesn’t exactly make me or most other men aroused. So after 5-30 minutes, I end up back in stage 1. Also, performing oral sex well takes extreme focus on your behalf, which successfully distracts you from becoming over-aroused. I highly recommend giving oral sex until a woman reaches orgasm before you start penetration. Not only will this guarantee that she is satisfied for the night because time isn’t an issue with oral (unless you’re tongue gets tired), but it will also relieve a lot of your anxiety and pressure regarding performing well during sex. This ‘less anxious attitude’ and sense of calmness will result in your body being less tense and in a parasympathetic mode. Also, more serotonin will be released throughout your body in this calmed state, which has an inhibitory effect on the ejaculatory reflex, as will be described later. As for you, I wouldn’t recommend receiving oral until you have your PE under control. But then again, some men like to let one off before having sex. Most men can usually last longer their second or third round, so if you’re comfortable with this, by all means, try it. If you don’t plan on giving (or your lady doesn’t want) oral, you’ll need to be extra careful not to let yourself get too aroused before penetration.

Letting arousal get out of hand too fast during foreplay is one of the main reasons why men ejaculate quickly. They were already in stage 3 arousal by the time they began penetration. Heart Rate The other important aspect of arousal I want to discuss is the role played by your heart rate. Heart rate increases as you get aroused. It seems that arousal controls heart rate by default. However, if you become conscious about your heart rate and arousal, you can flip-flop this involuntary action into a voluntary action in which you control your heart rate. This, in turn, prevents your arousal from rising out of control. One way to keep your heart rate low is to recognize your stages of arousal and avoid letting any emotions or physical sensations put you over the top. The other way to control heart rate is to breathe deeper, and at slower intervals. I cover breathing techniques and how to breathe properly in a later chapter. Arousal Control As you can see, controlling arousal is the key to controlling ejaculation. This is achieved by remaining calm, relaxed, and clear minded – all of which keeps your body in a parasympathetic state. Start getting familiar with how you respond during the arousal process and what causes it to move into stage 3 (you can use the 1-10 scale if that makes it easier to comprehend how aroused you are). Every man is different, so you have to discover what, exactly, is causing you to get over aroused, and you have to figure out what works best for you in terms of controlling it.

If you learn to keep your arousal under control, you will go a long way. Always remember that your goal during masturbation or sex is to last as long as possible. It’s natural to want to get off quickly; people even do it on a subconscious level as I’ve mentioned. But you have to KEEP YOURSELF IN CHECK. If you consistently extend your length of time with masturbation/sex by keeping your arousal under control, your ejaculatory reflex will naturally adapt to the change. It will basically train your body to handle prolonged stimulation before ejaculating. Developing arousal control is the first step to re-wiring your body to naturally last longer. So, in a nutshell, controlling arousal is quite simple. Arousal needs to be disciplined and not allowed to run wild – at least not until she has been taken care of first. All you need to do is get familiar with how you react throughout the arousal process, and then control it by not letting it go past a certain point (stage 2). The minute you start feeling ‘super aroused’ is the minute you turn on the road to ejaculation – parasympathetic-to-sympathetic. Arousal control is all about keeping your body in a parasympathetic mode for as long as possible. In layman’s terms, it’s about keeping the body and mind relaxed for long durations of time.

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