save the date- june owner’s meeting in this issue …… next
TRANSCRIPT
Thursday January 5 , 2012
In This Issue …… Date – NB Owners Meeting NB New Canaan helps Moves the World Advertising and In Store News * 2012 Co op program and MAP Updates NB Store Calendar DRYDOCK Webcast NB In The News
NB RETAIL CONTACTS 1.800.343.4648 Click on the person’s name below to send an email
Stephanie Smith Ext.2940 VP Retail
Chris Cohen Ext.2567 Channel Manager
Chris O’Neil Ext.7059 NB Store Collaborative Manager
Judy Piktelis Ext.2904 General Merchandise Manager
Jason Goebel Ext.2807 Sr. Retail Analyst
Amy Lamson Ext.2937 Merchandise Manager
Danita Harris Ext.7093 NB Store Apparel/Accessories Merchandiser
Brianne Plante Ext.2943 Merchandising / Independent Stores
Nick Delyani Ext.7099 Visual Merchandiser / Retail
Peter Alba Ext.2860 Business Operations Manager
Rick Cox Ext.7083 Sales Training Manager
David Chaput Ext.7057 Business Solutions Manager
Kirsten Marchand Ext.7068 Sr. Store Planning Manager
Doug Hansen Ext.7094 Store Planner II
Rita Siegel Ext.7077 Retail Operations Controller
Karen Reck Ext.7092 Administrative Assistant I
Save the Date- June Owner’s Meeting We are excited to announce we will be hosting the 2012 Owners meeting at a new venue. Next year’s meeting will be at the Luxury Resort Lowe’s Lake Las Vegas June 4th – June 7th.
Attached is a link to the property Lake Las Vegas
Fourth Semi-Annual - Share Your Shoes Day
NB New Canaan
This amazing youth-led project consisted of: 800 pair of shoes & sneakers (brand new and gently used) 60 teen volunteer hours (collecting, sorting, sizing & tagging shoes) 500 pairs of new socks (teen grant received to purchase these) 14 teens acting as personal shoppers Over 300 clients receiving 1-3 pairs of shoes.
“The elegant Loews Lake Las Vegas Resort is a true vacationers' paradise. Nestled on the shores of Lake Las Vegas --which connects to Lake Mead, the largest man-made lake in the western hemisphere -- this Mediterranean style resort complex is chock full of activities and relaxation amenities. This more intimate style resort is located 20 miles from the hustle and bustle of the Las Vegas Strip.”
B2B / Order Pro
NBPN
Media Bin
SMS
3point5
Pro Care
Store Uniforms
Store Fixtures
Quick Links
Advertising & In Store News
The Tech Insert Stickers The stickers for Q1/Q2 are due to arrive in stores no later than January 11, 2012. We have made a few small adjustments to the sizing of the stickers; making all stickers one size in order to be cost effective. All new styles have been provided as well as blanks for additional use If you have any questions please contact
NB Customizer ………Now Available Please note that you can now access NB Customizer via the B2B site. Any questions please contact
Store Fixtures Surplus fixtures from the 2008 NB Store design are available from our fixture vendor. These fixtures can be used in store formats prior to the current 2011 design. Please review the pictures and inventory and
submit your request to nbstorerequestsΦcom by Friday, January 13th.
Click here to view fixture images Click here to view inventory
Policy Updates - Co op and MAP If an effort to keep your files current we are providing you with the 2012 NB Store co op policy and an updated MAP Policy (See changes below).
2012 NB Store Co op Program Updated MAP Policy
The MAP style list has been revised with the following two price changes: Current : NewSky MW/WW01; MSRP $89.95 and MAP $84.95 through 7/1/12. (The MSRP will not increase Jan. 1, 2012) Current: M/W 880; MSRP $99.95 and MAP $89.95 through 4/1/12. (The MSRP and MAP will now match the M/W 880TR)
B2B / Order Pro
NBPN
Media Bin
SMS
3point5
Pro Care
Store Uniforms
Store Fixtures
Quick Links <<<<< <<<<< NB Store Key Dates >>>>> >>>>>
December Dec 7th Deadline for additional GWP Calendars Dec 9th Pre-approval forms need to be submitted to SMS Dec 16th Holiday/USA collateral ships to all stores Dec 21th January Monthly Kits Ship Dec 21st First Day of Chanukah Dec 24th Christmas Eve Dec 25th Christmas Day Dec 28th Last Day of Chanukah January POP Kits due In Store Dec 31st New Years Eve January Jan 1st New Year’s Day Jan 2nd New Balance Corp Offices Closed Jan 5th Monthly NBAB Conference Call Jan 11th February POP Kits Ship Jan 13th Surplus NB Store Fixture Deadline Jan 16th Martin Luther King Day Jan 18th February Monthly Kits due In Store Jan 19th
thru Outdoor Retailer Winter Market – Salt Lake City Jan 22nd
Click here to view the 2012 Master Marketing Calendar
Click here to Join the meeting. Troubleshooting Unable to join the meeting? Follow these steps: 1. Copy this address and paste it into your web browser:
https://www.livemeeting.com/cc/newbalance/join 2. Copy and paste the required information:
Meeting ID: 7G5R38 Entry Code: Zx<GT4N Location: https://www.livemeeting.com/cc/newbalance
If you still cannot enter the meeting, contact support
WEBCAST
The Drydock team will be hosting a NB Store Webcast on January 11th 2012 from
1:00-3:00pm EST. To address the details of the transition. In the coming weeks,
we will look to provide you with additional updates as soon as they become
available.
Please submit any information (including pictures) on the above topics or anything else you’d like to share to [email protected].
New Balance Featured on Today Show
The New Balance Women HRT Fit Komen heart rate monitor was featured on the weekend Today Show.
The HRT Fit Komen was spotlighted during the “last minute gift ideas that give back” segment. NBC raves
the HRT Fit Komen makes a perfect gift for someone with weight loss goals for the upcoming new year.
NB in the News Licensee Contacts Customer Service / Order Info
Aetrex Worldwide Adam Kida 800-586-2739 X 282 [email protected]
Balanced Tech, Inc Nathan Romano 212 768 8330 [email protected]
Brand Accessory Group Lyn Blackburn 828-855-9060 X 459 [email protected]
Gold Toe Moretz
Joni Peile 828-491-0751 X 1441 [email protected]
Hickory Brands Steve Sigmon 800-323-1662 [email protected]
Implus Jesse Fender 919-597-7625 [email protected] Klone Lab LLC Dan Vermeersch 978-378-3434 X 112 [email protected]
Manzella Leslie Faulise 800-645-6837 X 248 [email protected]
Mountain Shades Bud Doyle 800-234-0735 X 18 [email protected]
Penguin Brands Nora Tramontina 610-537-8850 [email protected]
SDI Technologies Saul Ashkenazi 732-574-9000 X 334 [email protected]
Click here for a complete Contact List
Tuesday January 10 , 2012
In This Issue …… Save the Date – NB Owners Meeting NB Naples Moves the World Advertising and In Store News * 2012 Co op program NB Store Calendar DRYDOCK Webcast NB In The News
NB RETAIL CONTACTS 1.800.343.4648 Click on the person’s name below to send an email
Stephanie Smith Ext.2940 VP Retail
Chris Cohen Ext.2567 Channel Manager
Chris O’Neil Ext.7059 NB Store Collaborative Manager
Judy Piktelis Ext.2904 General Merchandise Manager
Jason Goebel Ext.2807 Sr. Retail Analyst
Amy Lamson Ext.2937 Merchandise Manager
Danita Harris Ext.7093 NB Store Apparel/Accessories Merchandiser
Brianne Plante Ext.2943 Merchandising / Independent Stores
Nick Delyani Ext.7099 Visual Merchandiser / Retail
Peter Alba Ext.2860 Business Operations Manager
David Chaput Ext.7057 Business Solutions Manager
Kirsten Marchand Ext.7068 Sr. Store Planning Manager
Doug Hansen Ext.7094 Store Planner II
Rita Siegel Ext.7077 Retail Operations Controller
Karen Reck Ext.7092 Administrative Assistant I
Save the Date- June Owners Meeting We are excited to announce we will be hosting the 2012 Owners meeting at a new venue. Next year’s meeting will be at the Luxury Resort Lowe’s Lake Las Vegas June 4th – June 7th.
Attached is a link to the property Lake Las Vegas
Attached is a photo of Vasy Montague from New Balance Naples, dropping off 22 pairs of shoes and a big bag of groceries to the St Matthew's House on Dec 22nd-helping make excellent happen!!!!!!
St. Matthew’s House For a growing segment of the population in Lee and Collier counties, living affordably is a daily struggle. Rising prices, a sinking economy and unforeseen medical bills or life controlling issues can lead to financial burdens and eventually, homelessness. It's a problem that affects EVERYONE For over 20 years, St. Matthew's House has been the ONLY place in Collier County to offer food, a home, spiritual support and a structured environment with life-changing programs to assist neighbors in need and bring them help, hope and a path to a new life. Since opening in 1987, St Matthews House has served over 2 million meals. www.stmatthewshouse.org.
NB Naples Moves the World
FYI.......We are also going to be involved as a major sponsor for the CAN (Cancer Alliance of Naples) charity event called Wine Women and Shoes on January 25, 2012.
B2B / Order Pro
NBPN
Media Bin
SMS
3point5
Pro Care
Store Uniforms
Store Fixtures
Quick Links
Advertising & In Store News
Store Fixtures Surplus fixtures from the 2008 NB Store design are available from our fixture vendor. These fixtures can be used in store formats prior to the current 2011 design. Please review the pictures and inventory and
submit your request to nbstorerequests.newbalance.com by Friday, January 13th.
Click here to view fixture images Click here to view inventory
Policy Updates - Co op and MAP If an effort to keep your files current we are providing you with the 2012 NB Store co op policy and an updated MAP Policy (See changes below).
2012 NB Store Co op Program Updated MAP Policy
The MAP style list has been revised with the following two price changes: Current : NewSky MW/WW01; MSRP $89.95 and MAP $84.95 through 7/1/12. (The MSRP will not increase Jan. 1, 2012) Current: M/W 880; MSRP $99.95 and MAP $89.95 through 4/1/12. (The MSRP and MAP will now match the M/W 880TR)
<<<<< <<<<< NB Store Key Dates >>>>> >>>>>
December Dec 7th Deadline for additional GWP Calendars Dec 9th Pre-approval forms need to be submitted to SMS Dec 16th Holiday/USA collateral ships to all stores Dec 21th January Monthly Kits Ship Dec 21st First Day of Chanukah Dec 24th Christmas Eve Dec 25th Christmas Day Dec 28th Last Day of Chanukah January POP Kits due In Store Dec 31st New Years Eve January Jan 1st New Year’s Day Jan 2nd New Balance Corp Offices Closed Jan 5th Monthly NBAB Conference Call Jan 11th February POP Kits Ship Jan 13th Surplus NB Store Fixture Deadline Jan 16th Martin Luther King Day Jan 18th February Monthly Kits due In Store Jan 19th
thru Outdoor Retailer Winter Market – Salt Lake City Jan 22nd
Click here to view the 2012 Master Marketing Calendar
B2B / Order Pro
NBPN
Media Bin
SMS
3point5
Pro Care
Store Uniforms
Store Fixtures
Quick Links
Happy New Year to all! We hope you finished up 2011 strong, positive and profitable and will continue that momentum in 2012. There’s no better time than the start of a new year to communicate the exciting new initiatives we’ll be focusing on in 2012. Most of you have heard by now we’ve changed our identity from “Medical Marketing” to “NBRx New Balance Foot Health Solutions (see attached logo).
NBRX is New Balance’s platform to position and reinforce the brand as a leader in foot health solutions. Through programs of communications, merchandising and advertising, NBRX builds awareness and positive associations for the brand and specific existing products for their ability to remedy and prevent a variety of common foot health issues. NBRX increases sales of New Balance’s health-relevant footwear products and shows how the brand adds value in foot health expertise, while adding to the brand’s overall program of image building. Our plan is to incorporate this new identity when updating or creating new collateral in the first half of 2012. With that said the new spring 2012 medical mini is available now through www.procarefit.com but does not include the new naming or logo. We plan to incorporate the new logo when we update the fall 2012 medical mini in July. Please note that the Procare Dealer Network remains as the destination resource for consumer’s research for a “fit specialist”. This is also the best time for you to gather your medical referral year end information and submit it to James Duprey at [email protected]. If you haven’t done so yet, please get this information in to James by January 16th. We want to include and compare 2010 outcome vs 2011. Thank you all for contributing and making this program a top priority in growing your business.
Medical Minute
Click here to Join the meeting. Troubleshooting Unable to join the meeting? Follow these steps: 1. Copy this address and paste it into your web browser:
https://www.livemeeting.com/cc/newbalance/join 2. Copy and paste the required information:
Meeting ID: 7G5R38 Entry Code: Zx<GT4N Location: https://www.livemeeting.com/cc/newbalance
If you still cannot enter the meeting, contact support
WEBCAST
The Drydock team will be hosting a NB Store Webcast on January 11th 2012 from
1:00-3:00pm EST. To address the details of the transition. In the coming weeks,
we will look to provide you with additional updates as soon as they become
available.
Please submit any information (including pictures) on the above topics or anything else you’d like to share to [email protected].
New Balance Featured on Today Show
NB in the News Licensee Contacts Customer Service / Order Info
Aetrex Worldwide Adam Kida 800-586-2739 X 282 [email protected]
Balanced Tech, Inc Nathan Romano 212 768 8330 [email protected]
Brand Accessory Group Lyn Blackburn 828-855-9060 X 459 [email protected]
Gold Toe Moretz
Joni Peile 828-491-0751 X 1441 [email protected]
Hickory Brands Steve Sigmon 800-323-1662 [email protected]
Implus Jesse Fender 919-597-7625 [email protected] Klone Lab LLC Dan Vermeersch 978-378-3434 X 112 [email protected]
Manzella Leslie Faulise 800-645-6837 X 248 [email protected]
Mountain Shades Bud Doyle 800-234-0735 X 18 [email protected]
Penguin Brands Nora Tramontina 610-537-8850 [email protected]
SDI Technologies Saul Ashkenazi 732-574-9000 X 334 [email protected]
Click here for a complete Contact List Boston.com – December 22, 2012, Bobby Valentine Bobby Valentine spreads joy to the kids at the West End House with New Balance backpacks and gear. http://articles.boston.com/2011-12-22/sports/30547790_1_bobby-valentine-red-sox-kids (unique visitors per month: 3.48 million) MensFitness.com – December 27, 2012, newSKY New Balance newSKY sneakers make the Men’s Fitness holiday wish list. http://www.mensfitness.com/stuff/the-12-business-days-of-christmas-and-hanukkah-day-11-new-balance-newsky (unique visitors per month: 140,162) Self.com – January 5, 2012, Go Anywhere Tank Self.com can’t get enough of the slimming Go Anywhere Tank. http://www.self.com/fitness/blogs/freshfitnesstips/2012/01/is-this-the-most-slimming-gym.html (unique visitors per month: 871,179) Men’s Fitness – January/February 2012, Tonic Crop, 360 Degree Jacket Men’s Fitness finds comfort in the cold with the 360 Degree Jacket. (circulation: 600,215) Women’s Running – January/February 2012, Megaheat Half-Zip Women’s Running stays warm all winter by layering with the Megaheat Half-Zip. (circulation: 105,000)
Tuesday January 17 , 2012
In This Issue …… Save the Date – NB Owners Meeting NB Store Calendar Advertising and In Store News - NB Customizer - February POP Elements DRYDOCK Webcast Replay Info NB In The News
NB RETAIL CONTACTS 1.800.343.4648 Click on the person’s name below to send an email
Stephanie Smith Ext.2940 VP Retail
Chris Cohen Ext.2567 Channel Manager
Chris O’Neil Ext.7059 NB Store Collaborative Manager
Judy Piktelis Ext.2904 General Merchandise Manager
Jason Goebel Ext.2807 Sr. Retail Analyst
Amy Lamson Ext.2937 Merchandise Manager
Danita Harris Ext.7093 NB Store Apparel/Accessories Merchandiser
Brianne Plante Ext.2943 Merchandising / Independent Stores
Sara Miller Ext.7078 Visual Merchandiser / Retail
Peter Alba Ext.2860 Business Operations Manager
David Chaput Ext.7057 Business Solutions Manager
Kirsten Marchand Ext.7068 Sr. Store Planning Manager
Doug Hansen Ext.7094 Store Planner II
Rita Siegel Ext.7077 Retail Operations Controller
Karen Reck Ext.7092 Administrative Assistant I
Save the Date- June Owners Meeting We are excited to announce we will be hosting the 2012 Owners meeting at a new venue. at the Luxury Resort Lowe’s Lake Las Vegas June 4th – June 7th.
Attached is a link to the property Lake Las Vegas
<<<<< <<<<< NB Store Key Dates >>>>> >>>>>
January Jan 1st New Year’s Day Jan 2nd New Balance Corp Offices Closed Jan 5th Monthly NBAB Conference Call Jan 11th February POP Kits Ship Jan 13th Surplus NB Store Fixture Deadline Jan 16th Martin Luther King Day Jan 18th February Monthly Kits due In Store Jan 19th
thru Outdoor Retailer Winter Market – Salt Lake City Jan 22nd
February Feb 2nd Monthly NBAB Conference Call Feb 6th-8th WSA Show – Las Vegas Feb 14th Valentines Day Feb 15th March POP Kits Ship Feb 20th Presidents Day- NB Offices Closed Feb 29th Leap Year Day March Mar 1st Monthly NBAB Conference Call Mar 17th St Patrick’s Day Mar 18th April POP Kits Ship April Apr 1st April Fool’s Day Apri1st- 3rd Spring 2012 NBAB Meeting – Boston Apri8th Easter Apr 16th Patriots Day – Boston Marathon NB Offices Closed
Click here to view the 2012 Master Marketing Calendar
Quick Links
Click on any of the links above and you will be passed through to each website. You may need to use your website specific password once you arrive at the website.
B2B Order Pro
NBPN Media Bin SMS 3point5 Pro Care Store
Uniforms Store
Fixtures
Advertising & In Store News NB Customizer is offering training sessions for anyone who was unable to attend the webcasts or needs a refresher course. You can click the links below and view the subject specific training videos. If you have any questions please feel free to contact [email protected]
NB Customizer
Advertising & In Store News FEBRUARY POP KITS Here are some images of the February POP . The February POP kits will hit stores next week. Ad templates for “Right To Light” featuring 890v2 and 1080v2 are available on NB Customizer.
CHIPBOARD 18X60” TABLE TOPPER 11X14” TABLE TOPPER 7X5.5”
New Balance Featured on Today Show
NB in the News
Licensee Contacts Customer Service / Order Info
Aetrex Worldwide Adam Kida 800-586-2739 X 282 [email protected]
Balanced Tech, Inc Nathan Romano 212 768 8330 [email protected]
Brand Accessory Group Lyn Blackburn 828-855-9060 X 459 [email protected]
Gold Toe Moretz
Joni Peile 828-491-0751 X 1441 [email protected]
Hickory Brands Steve Sigmon 800-323-1662 [email protected]
Implus Jesse Fender 919-597-7625 [email protected] Klone Lab LLC Dan Vermeersch 978-378-3434 X 112 [email protected]
Manzella Leslie Faulise 800-645-6837 X 248 [email protected]
Mountain Shades Bud Doyle 800-234-0735 X 18 [email protected]
Penguin Brands Nora Tramontina 610-537-8850 [email protected]
SDI Technologies Saul Ashkenazi 732-574-9000 X 334 [email protected]
Click here for a complete Contact List
Good Morning America – January 5, 2012, Harley Pasternak Harley Pasternak kicks off his 2012 fitness routine in 5-Factor 997s. VitalJuice.com – January 9, 2012, Go Anywhere Tank VitalJuice.com rolls out winter fit fashion with the Go Anywhere Tank. http://vitaljuice.com/ecs/15828.htm?sid=47068 BostonEventGuide.com – January 10, 2012, Aneka Collection BostonEventGuide.com gets fit in the Aneka collection. http://www.bostoneventguide.com/hubcrawl/?p=4085 SingleMindedWomen.com – January 10, 2012, Aneka Strappy Tank, WX813 SingleMindedWomen.com wears the Aneka Collection http://singlemindedwomen.com/food-and-wine/the-yoga-diet/ UsMagazine.com – January 11, 2011, John Krasinski John Krasinski is spotted leaving a West Hollywood gym in 993s. http://www.usmagazine.com/hot-pics/john-s-hunky-side-2012111 TheFashionSpot.com – January 11, 2012, WR890 TheFashionSpot.com names the rainbow 890 a “winter getaway must-have.” http://www.thefashionspot.com/style-trends/news/171155-resort-style-winter-getaway-must-haves#slide-10 Men’s Health – January, 2012, MX20 Men’s Health trains barefoot in the new year with New Balance Minimus training. Women’s Health – January/February 2012, NBx Prism Half-Zip Women’s Health gets noticed in gear that shines.
WEBCAST REPLAY
We have recorded the Drydock Webcast last Wednesday,
January 11th for anyone who was unable to attend live. click here to View Recording Recording Details Subject: DryDock Webcast Recording URL: https://www.livemeeting.com/cc/newbalance/view Recording ID: 7G5R38 Attendee Key: Zx<GT4N
Tuesday January 24 , 2012
In This Issue ……
At Your Service… Helen Rodgers Save the Date – NB Owners Meeting NB Store Calendar Product Highlights 890V2 and Winter 110’s DRYDOCK Webcast Replay Info Advertising and In Store News - NB Customizer - February POP Elements NB In The News
NB RETAIL CONTACTS 1.800.343.4648 Click on the person’s name below to send an email
Stephanie Smith Ext.2940 VP Retail
Chris Cohen Ext.2567 Channel Manager
Chris O’Neil Ext.7059 NB Store Collaborative Manager
Judy Piktelis Ext.2904 General Merchandise Manager
Jason Goebel Ext.2807 Sr. Retail Analyst
Amy Lamson Ext.2937 Merchandise Manager
Danita Harris Ext.7093 NB Store Apparel/Accessories Merchandiser
Brianne Plante Ext.2943 Merchandising / Independent Stores
Sara Miller Ext.7078 Visual Merchandiser / Retail
Peter Alba Ext.2860 Business Operations Manager
David Chaput Ext.7057 Business Solutions Manager
Kirsten Marchand Ext.7068 Sr. Store Planning Manager
Doug Hansen Ext.7094 Store Planner II
Rita Siegel Ext.7077 Retail Operations Controller
Karen Reck Ext.7092 Administrative Assistant I
Position: Assistant manager and certified pedorthist at New Balance, 600 W. 81st Ave., Merrillville. Job duties: Shoe fitter and apparel and accessories purchaser. What job training have you had? “I went to Robert Palmer Institute in Elwood, Ind., and successfully completed levels 1, 2 and 3 of a NCOPE approved pre-certification pedorthic educational program. I also completed 1,000 hours of patient care experience working for New Balance for several years.” How can a pedorthist help a person? “Pedorthists are trained on the different conditions of the foot as well as gait analysis. This is most important for runners and walkers because they experience the most injuries.
At Your Service: Helene Rodgers From the Post Tribune
Getting fitted professionally for shoes and orthotics can change a person’s life. Good fitting shoes are essential for everyday life. Your feet support your whole body!” What common foot problems do customers have? “Most people come to see me for plantar fasciitis and heel spurs. Neuropathy also is common from complications of diabetes.” What advice do you give people with aching feet? “Make sure you go to a shoe store that measures the foot. Most problems come from ill-fitting shoes or shoes that are too small. If your feet ache, stretch the arch before you take your first step in the morning. Most importantly, don’t walk around barefoot. That is very hard on the arch.” Why did you become a pedorthist? “When I first started at New Balance, I was not familiar with the pedorthic practice. My owner Tony Miroballi is a certified pedorthist and it was interesting to watch him work his magic on his customers. I knew then that I wanted to achieve success in helping others feel better, too. I told Tony I wanted to go to school to get my certification and he got the ball rolling. He sent me to the best school and I studied hard and passed the test. It was very exciting! Nothing is more gratifying then to help someone recover from foot pain.” What do you need to do to be successful in the field? “To be successful in this field, you need to ask a lot of questions. Know what types of exercise this person will be doing. Ask about foot pain, or changes to the foot. Educate yourself on gait patterns and medical conditions of the foot. Go to seminars and keep up on new and improved pedorthic devices.” What’s most fulfilling about your work? “The most fulfilling feeling is when you get a call from a patient and they tell you their pain is gone, or when they tell you they are going to recommend you to friends and family. That just makes my day!” How does someone know when a special shoe is needed? “I take a look at the arch type and I watch you walk. From a gait analysis, I can tell what type of support system you will need in a shoe. If your foot pronates in, a motion control shoe will help get that arch off the ground. If your foot supinates out, a neutral shoe would be the better choice.”
Save the Date- June Owners Meeting We are excited to announce we will be hosting the 2012 Owners meeting at Lowe’s Lake Las Vegas Resort June 4th – June 7th
Attached is a link to the property Lake Las Vegas
Fitness Magazine Recently named the New Balance 890v2 lightweight running shoe “Best Neutral Running Shoe”. The award and review will be featured in the April Sneaker Guide. The New Balance 890v2 lightweight running shoe offers the same bouncy, resilient and durable REVlite foam with a super soft and supple upper in an even more lightweight package. Congratulations to the team.
<<<<< <<<<< NB Store Key Dates >>>>> >>>>>
January Jan 1st New Year’s Day Jan 2nd New Balance Corp Offices Closed Jan 5th Monthly NBAB Conference Call Jan 11th February POP Kits Ship Jan 13th Surplus NB Store Fixture Deadline Jan 16th Martin Luther King Day Jan 18th February Monthly Kits due In Store Jan 19th
thru Outdoor Retailer Winter Market – Salt Lake City Jan 22nd
February Feb 2nd Monthly NBAB Conference Call Feb 6th-8th WSA Show – Las Vegas Feb 14th Valentines Day Feb 15th March POP Kits Ship Feb 20th Presidents Day- NB Offices Closed Feb 29th Leap Year Day March Mar 1st Monthly NBAB Conference Call Mar 17th St Patrick’s Day Mar 18th April POP Kits Ship April Apr 1st April Fool’s Day Apri1st- 3rd Spring 2012 NBAB Meeting – Boston Apri8th Easter Apr 16th Patriots Day – Boston Marathon NB Offices Closed
Click here to view the 2012 Master Marketing Calendar
Product Highlights
“Gear of the Show” The New Balance Winter 110 trail shoe was named “Gear of the Show” by Outside magazine. The award and accompanying review can be found on outsideonline.com. New Balance is one of only five brands to receive this prestigious award. Congratulations to the team.
WEBCAST REPLAY
We have recorded the Drydock Webcast last Wednesday,
January 11th for anyone who was unable to attend live. click here to View Recording Recording Details Subject: DryDock Webcast Recording URL: https://www.livemeeting.com/cc/newbalance/view Recording ID: 7G5R38 Attendee Key: Zx<GT4N
Quick Links
Click on any of the links above and you will be passed through to each website. You may need to use your website specific password once you arrive at the website.
B2B Order Pro
NBPN Media Bin SMS 3point5 Pro Care Store
Uniforms Store
Fixtures
Advertising & In Store News NB Customizer is offering training sessions for anyone who was unable to attend the webcasts or needs a refresher course. You can click the links below and view the subject specific training videos. If you have any questions please feel free to contact [email protected]
NB Customizer
Advertising & In Store News FEBRUARY POP KITS Here are some images of the February POP . The February POP kits will hit stores next week. Ad templates for “Right To Light” featuring 890v2 and 1080v2 are available on NB Customizer.
CHIPBOARD 18X60” TABLE TOPPER 11X14” TABLE TOPPER 7X5.5”
In Store Guides February Execution Guide This month focuses solely on the February POP kit.
https://newbalance.sharefile.com/d/sc136145dacb4baf8 Spring Guide The Spring Guide will focus on merchandising the spring assortment. https://newbalance.sharefile.com/d/s5db657530b04d07b
New Balance Featured on Today Show
NB in the News FilterMagazine.com – January 16, 2012, Marathon Trainer Left/Right No-Show Sock FilterMagazine.com takes it one step at a time with the Marathon Trainer Socks. http://filtermagazine.com/index.php/news/entry/obsessive_compulsions_filters_weekly_picks47 DailyCandy.com – January 17, 2012, WR1400, Minimus Trail 20, NB Seamless Boy Short DailyCandy.com features the 1400s, Minimus Trail 20 and Seamless Boy Shorts in a fitness gear round up. http://dailycandy.com/all-cities/roundup/flash.jsp#/fitness-gear/ MensHealth.com – January 17, 2012, NBx Cocona Low Cut Sock MensHealth.com prevents cold feet with the NBx Cocona Low Cut Sock. http://www.menshealth.com/style/mh-10-active-wear-essentials
RealBeauty.com – January 17, 2012, Anue Hawk Eye Cami RealBeauty.com finds retail therapy in the Anue Hawk Eye Cami. http://www.realbeauty.com/health/wellness/flattering-workout-clothes?click=main_sr#slide-7 People.com – January 18, 2012, Flynn Bloom Supermodel mama Miranda Kerr holds on tight to baby Flynn. http://www.people.com/people/gallery/0,,20562284,00.html#21107398 O, The Oprah Magazine – February 2012, Custom US574 New Balance Custom US574s are featured on Oprah’s O List. Parenting – February 2012, KJ993, NBx Welded Capri, WX813 Parenting has it covered for both mom and tot. People StyleWatch – February 2012, newSKY 101 People StyleWatch proves being green never looked this good.
Licensee Contacts Customer Service / Order Info
Aetrex Worldwide Adam Kida 800-586-2739 X 282 [email protected]
Balanced Tech, Inc Nathan Romano 212 768 8330 [email protected]
Brand Accessory Group Lyn Blackburn 828-855-9060 X 459 [email protected]
Gold Toe Moretz
Joni Peile 828-491-0751 X 1441 [email protected]
Hickory Brands Steve Sigmon 800-323-1662 [email protected]
Implus Jesse Fender 919-597-7625 [email protected] Klone Lab LLC Dan Vermeersch 978-378-3434 X 112 [email protected]
Manzella Leslie Faulise 800-645-6837 X 248 [email protected]
Mountain Shades Bud Doyle 800-234-0735 X 18 [email protected]
Penguin Brands Nora Tramontina 610-537-8850 [email protected]
SDI Technologies Saul Ashkenazi 732-574-9000 X 334 [email protected]
Click here for a complete Contact List