sayfestville media partnershipdeck
TRANSCRIPT
MEDIAPARTNERSHIPPROPOSAL
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Thank you for taking the time to read this proposal.
Sayfestville is a dynamic multi-genre music festival with combination of live performances from the world of theatre, dance, film, fashion, art and more. It’ll be one of
the most premier festivals of its kind in South East Asia, specifically in Indonesia.
Sayfestville is an event that being established to celebrate culture and creativity, an event to provoke and inspire youth to respond to new challenges, ensure Indonesia
remains a place where bold ideas and the pioneering individuals behind them are able to
thrive, and present Jakarta as an international destinations and as an international creative hub.
Currently, we are initiating partnership collaborations with potential media partners;
please consider the enclosed proposal concerning media partnership of Sayfestville April 2012. We look forward to hearing from you.
Kindly visit our site www.sayfestville.com for more details.
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Reasonforbeing
ValueProposi=on
Reasonstobelieve
Persona
Associa=ons
Genre
Arena
Audience
Rela=onship
Mixingtheinfluencesoflifestyle,music,artsandcu7ngedgeculture
Fitsforyourculturallysavvylifestyle
Innova;vecrea;vevisionDis;nc;vetrendse7ngconcept(neverbeenseeninIndonesia,unusualloca;on,abou;quefes;valexperience)
Elegant,colorful,fresh,spontaneous,individual,cosmopolitan,interna;onal
Crea;veindustry,musicar;sts,culturalorganiza;ons
Music,Theatre&Dance,Film,Fashion,Sports,Culinary,ArtExhibi;onandotherhipideas
JazzUndertheStars(liveconcert)MusicalWonderland(Theatre&Dance)CinemaPark(FilmScreening)Fashion&SweetBar(Fashion&Dessertspot)WalkArt(UrbanArt,HipHop,B’boying)PicnicPark(GourmetpicnicSpot)EatDrink+Design(Eateryspot&ArtExhibi;on/Marketplace)
(primary)Targe;ngayouthfulaudience(18‐34)withacrea;velifestyle
Hipfriendwhoshowyouaculturallygood;me
FESTIVALOVERVIEW
SAY!grou
preservetheright,with
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Media Partnership Opportunity Media Partnership will have an opportunity to promote and expose your brand, product and services to the large number of festival goers at this premier event at a relatively low cost compared to other promotional activities. And, we will ensure that all our media partners get the maximum value out of their contribution to the festival. And in return, we want to have the maximum promotion and coverage of our event through you. Benefits of Media Partnership The following is a brief list of direct benefit to our media partners:
1. Association with an event of creative community importance 2. Publicity through electronic and print media. Your logo will appear in:
a. Program book (20,000 copies) b. The festival website c. In the thank you backdrop that will be displayed on-site festival d. 1 mural wall space (size tbc) (Mural properties provided by media)
Others: e. 2 press/media ID per print media f. 4 festival invitation/passes/media Do you have any special requirements? As a media partner, we understand that your partnership requirement might be different from what we have on offer. If you have any special need or requirements regarding your partnership or promoting yourself at the festival, we are happy to discuss further.
Responsibilities of the Media Partners The following are our expectations from our media partners: Print Media
1. Put a full page full color display ad (with sponsor logo) on printed magazine at least 3 times (February, March, April 2012)
2. Put a full page full color advertorial (with sponsor logo) on printed magazine at least 2 times (March, April 2012) (Material from Sayfestville, written by media partner)
3. Put Sayfestville on printed magazine event listing at least 2 times 4. Put a Sayfestville banner on media partner website with the link to
www.sayfestville.com (February, March, April 2012) 5. Put a full page full color after-event coverage on May 2012 issue 6. Cover the news/articles leading up to the festival (i.e. profile interview with
Sayfestville’s founder)
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Contact Details
If you have any inquires in relation to our proposal please contact us on the details as below:
Lidya Nobellina
Festival Administrator Sayfestville Jakarta International Music & Arts Festival
Mo: +62 819 0525 5072
Email: [email protected]
Esther Maulana
Executive Director/Founding Partner Sayfestville Jakarta International Music & Arts Festival
Email: [email protected]
Or please contact:
Sayfestville, Say Group
Tel. +62 21 5720417
Fax. +62 21 5736693 www.sayfestville.com
ABOUT
One of the most stylish of the festivals in Jakarta is in the making now, Sayfestville – Jakarta International Music & Arts Festival is a dynamic multi-genre music festival
with combination of live performances from the world of theatre, dance, film, fashion, art
and more.
SAY!group is an organization that fosters the development of storytelling in alternative
lifestyle experience, focusing in music, art and other hip ideas. We are a brand with an
adventurous streak and our heart is a strong desire not to do things conventionally. We look at the classics with fresh eyes and champions emerging talent. Our mission is to
create a growth strategy that allows us to bring good to the world – by refreshing people
and inspiring them with optimism through our brands and our actions.