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40 International channels 39 Channels in India

+ 1 Billion viewers

>220 000 hrs content

171 countries

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BROADCASTER – DTH & CABLE

DIGITAL – OTT/VOD

CONTENT PRODUCERS

MEDIA OWNERS 3

Regional Content Offering

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QUALITATIVE QUANTITATIVE SUCCESSFUL PRODUCT

• RESONANCE • LIKES/ DISLIKES • UPTAKE

• PREFERENCE • LANGUAGE • COMPETITION

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Aspirational Quotient Africa is a low ARPU market

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AFRICA IS GROWING Africa = best of many worlds

Plenty money for all stakeholders

Win – Win for all stakeholders

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Shift from Content centric to Experience centric

Moving from TG segmentation to Personas

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