School Breakfast Basics

Making the Case & Making It Work

• Introductions• Webinar Logistics• School Breakfast Overview• Making the Case• Making It Work• Next Steps• Resources• Q&A Discussion

Overview

Webinar Logistics

• Telephone or speakers?

• Everyone’s muted• Submit a question

• Polling questions –Please select answer and “submit”

• Webinar recording & materials will be posted at:

• www.actionforhealthykids.org/breakfast• www.breakfastfirst.org

Webinar Logistics

• Moderator– Ellen Dillon, Action for Healthy Kids

• Panelists– Madeleine Levin, Food Research & Action Center– Nicola Edwards, California Food Policy Advocates

& BreakfastFirst Campaign– Marc Arakelian, Compass-USA and Chicago Public

Schools– Beth Miller, parent volunteer

Today’s Speakers

Background

Key term: SBP

• Federal administration– US Department of Agriculture

• State administration varies– Department of education, public health, or

agriculture, etc. • Any public or private non-profit school can

operate SBP

The School Breakfast Program

Background

• Federal law does not require schools to operate SBP• 24 states do require certain schools to serve breakfast

– FL: all public elementary schools– RI: all public schools– OR: schools with 25% or more students eligible for

free or reduced-price meals• FRAC School Breakfast Scorecard summarizes all state

laws on school breakfast

The School Breakfast Program

SBP Nutrition Standards

Federal regulations set standards for nutritional quality

Improved standards are required through the 2010 Healthy, Hunger-Free Kids Act (aka Child Nutrition Reauthorization)

USDA has proposed standards based on 2009 recommendations from the Institute of Medicine

Final standards expected from USDA in early 2012Implementation anticipated in 2012-13 school year

Current Nutrition Standards• 1 Serving of Milk - Non-fat and low-fat milk only (2

choices)• 1 Serving of Fruits/vegetables (including juice)• 2 servings of Grains (including bread, cereal, pasta) or • 2 servings of Protein (including meat, eggs, cheese,

peanut butter, yogurt) or 1 serving of each

SBP Nutrition Standards

For more on this topic, join the Nutrition & Appeal webinar on March 6th

• Same criteria for school breakfast and school lunch• Free meals

– Household income: at or below 130% federal poverty level (FPL)

– Categorical: children receiving certain public benefits, foster children

• Reduced-price meals – Household income: above 130% and at or below

185% FPLKey term: FRP-eligible students

SBP Student Eligibility

• Federal reimbursement for each meal served– Amount varies by eligibility of student who is

served– Amount also varies by percent of meals served at

each school to students who are certified FRP-eligible

• Some states also offer per-meal reimbursements

– e.g., California, Florida, Hawaii, Illinois, Maine

SBP Reimbursement to Districts

SBP Overview

Student eligible for… Student pays… District receives…(federal funds)*

“Free” meals Nothing At least $1.51

“Reduced-price” meals Up to $0.30 At least $ 1.21

“Full-price” meals Varies by district $ 0.27

*Districts receive an additional $0.30 for free and reduced-price meals served to students in “severe-need” schools. “Severe-need” schools serve 40% or more of meals in the free or reduced-price category.

SBP AccessWhere is SBP Available?

• Nationally, nearly 87,000 sites operated SBP in the 2009-10 school year– Public & private schools, residential facilities, etc.

• Increase of less than 1% from 2008-09• 87% of sites that operated the National School Lunch

Program also operate SBP in 2009-10– State range: 100% (RI) to 58% (Connecticut)

Source: School Breakfast Scorecard @ www.frac.org

National Data• Only 47% of students who benefited from free or

reduced-priced school lunches also benefited from school breakfast– State range: 61% (NM) to 34% (UT)

• That means less than 47% of students who are certified for FRP-meals are served by SBP

• Well over 10.5 million students in need are missing out on school breakfast

SBP Participation

Source: School Breakfast Scorecard @ www.frac.org

Top 5 States (2009-10)

• State data available from:

SBP Participation

State Percent of FRP Lunch Students Who Also Eat School Breakfast

New Mexico 61%South Carolina 60%Vermont 60%Oklahoma 58%Mississippi 58%

Source: School Breakfast Scorecard @ www.frac.org

The School Breakfast Trifecta

Making the Case

Nutrition & Health (Obesity

Prevention)

District Funding

Academic Achievement &

Behavior

• School breakfast is often healthier than breakfast from home– Less sugar, more fruit, more milk

• School breakfast participants – Healthier body weight and BMI– Healthier overall diets (vitamins, micronutrients)

Breakfast & Health

For complete references see:• Benefits of Breakfast: Health and Academics fact sheet @ www.BreakfastFirst.org• Breakfast for Health fact sheet @ www.frac.org

• Decreased tardiness and absenteeism• Decreased disciplinary problems• Increased motivation• Improved peer-to-peer interactions

Breakfast & Learning Environment

For complete references see:• Benefits of Breakfast: Health and Academics fact

sheet @ www.BreakfastFirst.org• Breakfast for Learning fact sheet @ www.frac.org

Eating breakfast is associated with

• Higher standardized test scores• Improved math & reading grades• Improved cognitive performance• Better visual perception, spatial memory,

short-term memory

Breakfast & Brain Power

For complete references see:• Benefits of Breakfast: Health and Academics fact sheet @ www.BreakfastFirst.org• Breakfast for Learning fact sheet @ www.frac.org

Minding the GapHigh need and low participation, why the gap?• Breakfast served at the wrong time

– Students aren’t able to arrive to school early due to family or bus schedules

– Students want to play or socialize instead of eat– Students are not hungry before school but are

hungry before lunch

Minding the Gap

• Breakfast served in the wrong place– Students want to avoid

the stigma of school breakfast

High need and low participation, why the gap?

−Cafeteria not easily accessible (e.g. far from students’ first classes)

−Cafeteria lacks the capacity to serve students quickly (e.g. long lines, inadequate seating)

Making It WorkService times & locations that meet student needs

Model Time Location

Classroom Breakfast Start of class Classroom

Second Chance Breakfast

Mid-morning at recess or between classes

Cafeteria or multiple locations

Grab n’ Go Breakfast Before school and/or mid-morning

Multiple locations (e.g. service carts)

SBP – Fiscal Impact

Increase SBP participation with effective models

(1) Maximize meal reimbursements(2) Benefit from economies of scale

(1) Self-sustaining nutrition departments(2) Increase “indirect” dollars into district’s general fund

Top Five States (2009-10)

Additional Federal Dollars

State Additional Federal ReimbursementCalifornia $100 millionNew York $53 millionFlorida $44 millionIllinois $41 millionPennsylvania $26 million

Source: School Breakfast Scorecard @ www.frac.org

Additional federal reimbursements for district nutrition services if 60% of school lunch participants also ate school breakfast (FRP-eligible students)

Chicago Public Schools-Nutrition Support

Services: Healthy Schools, Healthy

Students

Major Milestones

CPS Adopts Wellness Policy

CDPH creates Inter-

departmental Task Force on

Childhood Obesity

Health Teacher Curriculum for

all Schools

Health Promoting

Menu ChangesInitiated

$.5M EquipmentInvestment

Regional Procurement

Breakfast in the Classroom

Salad Bar Expansion

Fresh Fruit and Vegetable

Grant

Recess Task Force

Convened

$1.5 M ARRA Grant

Nutrition Standards

Working Group = New CPS Standards

IOM Releases National School

Lunch Recommendations

First Lady announcesLet’s Move

Chicago City Council Passes

Resolution

Go for the Gold is Launched

Community Schools

Established Health

Performance Measures

Culinary Training

$2.3 M Local Produce

New Nutrition Standards

Implemented

Schools take the Challenge!

Health & Wellness

included in SIPAAA

Health and Wellness Team

Established

2006 Spring 2010200920082007 SY 2011

Identifying a Need and Supporting Academics

Annual Meals for the 2008 – 2009 School Year

• Pre-2007 – Traditional before-school program

• 2007 – Universal breakfast in the classroom pilot school

• 2008 – Dedicated program director and implementation team

• 2009 – Universal breakfast policy for all schools Voluntary BIC expanded to 85 schools

• 2010 – Voluntary BIC expanded to 200 schools

• 2011 – Board adopts BIC policy for all elementary schools Program fully implemented by June 2011 First large-scale high school program at Roosevelt

Breakfast at Chicago Public Schools

2010 Results

182 Breakfast in the

Classroom Schools

6 Million Additional

MealsServed!!!

Beth Miller

• Wooster City School District• Wooster, Ohio• Parent Champion

Parent Involvement Steps to Take:

• Enlist support/help of like-minded people• Brainstorm ideas for change• Go to administration with concerns and ideas• Be willing to carry out programming• Design programming that educates and

empowers parents and students

Gather Information

• Gather data and support for change

– Surveys students and parents– Poll students in classrooms– Parent meeting with Food Service Directors– Call for pricing/ give food service ideas for

healthier alternatives

Work Education into school day

• Right to Read Week• Library talks• Taste testing• School assemblies

Work on Low or No Cost Changes

• Universal breakfast to increase reimbursements

• Investigate pricing of healthier options• Advertise on school P.A. system• Enlist student councils to assist

BE PATIENT…Change takes Time!

How Schools Can Engage Parents

• Look for those parent champions that have the ‘pulse’ of the community…if they can’t help they know someone who can.

• Family nights• Bring the food service/nutritionist to the

parents at PTA meetings or other sharing events

• Educate the parents…parents need to know the benefits of breakfast at school

Take Action

Identify stakeholders who can help make school breakfast a success

Engage a broad range of stakeholders

Assess the status of school breakfast in your community

Identify school breakfast champions in your community

• Identify the stakeholders who can make innovative breakfast models a success

Take Action

• Teachers• Principals • Parents• Students• Nutrition Services• Custodial Services • District Administrators

• District School Board• District Superintendent• Community organizations• Unions• Food banks/anti-hunger

organizations• State Administrators

Take Action

• Engage multiple stakeholders– Think about how Beth, an active parent volunteer

got involved…through the school nurse– Gather a team…it could be a breakfast team or

your school’s wellness committee (if you don’t have one, now is a great time to form one)

– Not just a message from food service– Need administrator buy in

• Identify champions in your community who can engage stakeholders– President of the teacher’s union in Oakland

USD is working to engage teachers in supporting and improving school breakfast

Take Action

• Assess the status of school breakfast in your community– Service models used– Current level of participation – Level of need (i.e. Free and Reduced-Price)– Current champions

Take Action

Questions?

Tools For You

• School Breakfast Reports• School Breakfast Outreach Resources• Breakfast in the Classroom Tools• State and local data tool• Webinars on the Healthy, Hunger-Free Kids

Act

www.frac.org

Tools For You

• Fact sheets and videos• Health, academic, and fiscal

benefits fact sheets • Research, presentations,

webinars, and best practices • Breakfast data for CA and

your district (CA only)• Updates, including new

funding opportunities and materials

www.BreakfastFirst.org

Tools for Youwww.actionforhealthykids.org/breakfast

• Target Audience Specific Materials–Administrators–Parents–Best Practices Stories

• Webinars and grant opportunities• Stories from schools and parents taking action around school breakfast

www.actionforhealthykids.org

12/6 –Breakfast in the Classroom

1/17 – Other Alternative Methods

3/6 – New Nutrition Standards and Alternative Breakfast

5/1—Promotion, Outreach and Sustainability

Upcoming WebinarsPlease Join Us!

Contact us at:

Nicola Edwards, nicola@cfpa.net213-482-8200

Madeleine Levin, mlevin@frac.org202-986-2200 x3004

Ellen Dillon, edillon@actionforhealthykids.org 410-707-9038

Thank You!

Thank you to our Sponsor

• This webinar series is made possible by the Kellogg’s Corporate Citizenship Fund. We appreciate their generosity and support.

• For more information on the benefits of breakfast you may visit:– www.loveyourcereal.com– www.Kelloggvideos.com