scripture union annual report 2015

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Annual Report for the Fiscal Year July 1, 2014 to June 30, 2015.

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Page 1: Scripture Union Annual Report 2015
Page 2: Scripture Union Annual Report 2015
Page 3: Scripture Union Annual Report 2015

1

Frank TaylorSU USA Board Chairman

Whitney T. KuniholmSU USA President

Dear Friend of Scripture Union,

Once a gain, the time has come t o formally d eclare G od’s “ wondrous works” through the ministry of Scripture Union in our annual report for the fiscal year July 1, 2014 to June 30, 2015. Enjoy browsing this summary and highlights of Scripture Union’s activities during that period.

Bible engagement, helping people of all ages to read and then live out the truths from God’s Word, the Bible, is the focal point of all we do. The main vehicles for promoting this engagement are the daily Bible reading guides, Discovery a nd Encounter w ith G od, our n ewly launchedFacebook p ages a nd our C hildren’s O utreach M inistries. SuperKids®, SU’s s ummer outreach m inistry, h ad a record b reaking summer and PrimeTime®, our after school outreach, continues to g row and touch many young lives for God’s glory.

Indeed, God blessed us in many ways, with financial provision and other resources j ust as w e needed t hem. A n audited financial statement isavailable on request.

So we present this report with grateful hearts to God for the successes of the past year and for the continuing privilege of declaring his glory in the year ahead.

Frank Taylor Whitney T. KuniholmSU USA Board Chairman SU USA President

Board of Directors

EXECUTIVECOMMITTEE:

Frank TaylorChairman

Steven RossVice Chairman

E.J. RittersbachSecretary

Allen Swann

James J. BowmanBradley DeForestGordon Haresign

Paula GeorgeGil Peirce

Betty PurchaseEduardo Ramirez

David Young

Treasurer

Scripture Union USAP.O. Box 215

Valley Forge, PA 19481-0215

www.ScriptureUnion.org

SU USA

Page 4: Scripture Union Annual Report 2015

2

SocialMedia

Rev. Mark Brown came on board as Vice President for Bible Minis-tries, October 2014. In this capac-ity Mark is responsible for grow-ing SU’s e xisting Bible engage-ment p rograms (Encounter w ith God®, Discovery® and the Essential Series) as well as devel-oping n ew B ible e ngagement programs, especially f or d igital and social media.

“I believe Mark is uniquely gifted and prepared for the challenge of helping people engage with God’s Word i n a digital a ge,” said S U president Whitney T . Kuniholm. “This position is a key step in our ministry’s g rowth and effective-ness, both in t he U S and around the world.”

Everything that we do at Scripture Union focuses on Bible engagement, the process of helping people of all ages take in and live out God’s Word. In addition to the quality content that continues to be produced in our Encounter with God, Discovery Bible guides, 2015 brought a new focus on Social Media ministry, which translates to a 27% growth in the nation-wide reach of SU’s ministry; a whopping 789,563 adults and children engaged with God’s Word through SU programs.

In 2014, SU launched several Facebook Pages beginning in October 2014 with “I Need Jesus,” an i nspirational g raphics-based m inistry w ith wide appeal t o the Christian demographic on Facebook. “World’s Largest Bible Study” was next and began w ith the New Year, going t hrough The E ssential 100 r eading p rogram. “World’s Largest Prayer Group” was added in the Spring with high-quality graphics, in this case with inspirational prayers and calls to pray, while “I Want My Kids to Know Jesus” reaches out to encourage parents. Each ministers with fresh graph-ics and Scriptural or inspirational quotes several times each day. “World’s Largest Bible Study” has enjoyed the greatest success, 2,300,000 were reached in the first half of 2015.

Bible Engagement Resources.

Statistics are from January to June 2015

I NEED JESUSYear So Far

January

POST TOTAL REACH

1,004,203

POST TOTAL REACHYear So Far

February

POST TOTAL REACH

602,885

POST TOTAL REACH

985,067

Year So Far

March

POST TOTAL REACH

529,115

POST TOTAL REACH

1,476,683

Year So Far

April

POST TOTAL REACH

701,179

POST TOTAL REACH

2,177,830

Year So Far

May

POST TOTAL REACH

560,783

POST TOTAL REACH

2,741,727

564,963

3,306,690

Year So Far

June

POST TOTAL REACH

POST TOTAL REACH

Year So Far

January

POST TOTAL REACH

338,219

POST TOTAL REACHYear So Far

February

POST TOTAL REACH

157,370

POST TOTAL REACH

371,189

Year So Far

March

POST TOTAL REACH

147,314

POST TOTAL REACH

507,363

Year So Far

April

POST TOTAL REACH

248,297

POST TOTAL REACH

755,660

Year So Far

May

POST TOTAL REACH

53,905

POST TOTAL REACH

809,939

68,008

877,947

Year So Far

June

POST TOTAL REACH

POST TOTAL REACH

Year So Far

January

POST TOTAL REACH

2,290,839

POST TOTAL REACHYear So Far

February

POST TOTAL REACH

1,327,145

POST TOTAL REACH

2,573,104

Year So Far

March

POST TOTAL REACH

2,001,858

POST TOTAL REACH

4,481,471

Year So Far

April

POST TOTAL REACH

1,964,649

POST TOTAL REACH

6,446,120

Year So Far

May

POST TOTAL REACH

2,017,122

POST TOTAL REACH

8,465,746

2,348,299

10,814,045

Year So Far

June

POST TOTAL REACH

POST TOTAL REACH

Year So Far

January

POST TOTAL REACH

POST TOTAL REACHYear So Far

February

POST TOTAL REACH

POST TOTAL REACHYear So Far

March

POST TOTAL REACH

308,750

POST TOTAL REACH

458,717

Year So Far

April

POST TOTAL REACH

770,547

POST TOTAL REACH

1,229,264

Year So Far

May

POST TOTAL REACH

740,910

POST TOTAL REACH

1,974,927

472,494

2,447,421

Year So Far

June

POST TOTAL REACH

POST TOTAL REACH

WORLD'S LARGESTPRAYER GROUP

WORLD'S LARGESTBIBLE STUDY

I WANT MY KIDSKNOW JESUS

TOTALYear So Far

January

POST TOTAL REACH

POST TOTAL REACHYear So Far

February

POST TOTAL REACH

POST TOTAL REACHYear So Far

March

POST TOTAL REACH

2,987,037

POST TOTAL REACH

6,924,234

Year So Far

April

POST TOTAL REACH

3,684,672

POST TOTAL REACH

10,608,874

Year So Far

May

POST TOTAL REACH

3,372,720

POST TOTAL REACH

13,992,339

3,453,764

17,446,103

Year So Far

June

POST TOTAL REACH

POST TOTAL REACH

Page 5: Scripture Union Annual Report 2015

3

“I just wanted to say that I have been using your magazine for 5 years this coming summer. I love it! A friend got me hooked when I was 32 and I got a few

others to join with me.”

“Encounter With God is the best daily devotional I have ever had. I am so glad I discovered it. I appreciate the

history background to the passage as well as the spiritual application.”

Bible Guides:Backbone of Bible Engagement Ministry

Since 1959, Scripture Union Bible Guides, originally known as N otes, have helped i ndividuals meet G od every day through the Bible and prayer.

In 2015, our Bible guides found a new print home with Free-port Press, which brought a $350,000 annual cost savings and revolutionary new UV techniques for printing the color covers and shorter turnaround times on a high speed press. The transition went off without a blip to our readers’ sense of quality of the guides.

Page 6: Scripture Union Annual Report 2015

4

CHILDREN’S MINISTRY

Dr. Michael S taples was promoted f rom Regional Director t o National F ield Director this year and as is responsible for building an effective and profitable Field Ministries unit within SU USA. Michael brings a b road background of experience to this position as a missionary, educator, community deve-lopment d irector and mobi-lizer of church volunteers to work with youth and children over a 25+ year span i n multiple continents and dozens of countries.

Michael is passionate about seeing t he churches i n the US not only connect to God through the Scriptures but develop a passion and heart to r each t heir communities; in particular the children. He looks forward to working with various m inistry partners t o achieve that mission.

Lisa Williams with a SuperKid!

SuperKids Volunteer Wanda Novales declared, “The Recreation Center Director said that he had never such energy at the Rec. Center.

Many of the parents stayed to wait for their children. Four of the moms received salvation. We had five families attend church on Sunday.

All of them went up to receive salvation.”

Engaging children with t he B ible has been t he i nspiration f or S cripture U nion since i ts i nception the summer of 1867. That was when a young British o ffice worker, Josiah Spiers, took children from his Sunday School to a special meeting of hundreds of children. The children were lively and enjoying themselves and seemed to understand the B ible teachings. Spiers was greatly impressed with this i nformal and e ffective approach t o ministry t o children. H e soon beganholding regular services of his own for children with attendance in the hundreds as The C hildren’s Special S ervice M ission ( CSSM), w hich l ater becameScriptureUnion.

Bible Engagement for Children

Pastor Florence Freeman told Lisa Williams, our Mid Atlantic Regional Director, “A young boy chose to miss baseball practice in order to

attend SuperKids. His father and grandfather came out [to SuperKids] to see what was so important to him that he would choose

church over ball practice.”

SuperKids® Missions meet for 5 to 10 days t o reach k ids with t he G ood News of Jesus using our SuperKids® curriculums. In the summer of 2014, SuperKids® programs reached 6,851 kids at 125 program sites and volun-teers were trained t o teach “ Good News t o You” t hrough t he SuperKids® Gospel of Luke.

A SuperKids® survey w as commi-ssioned summer 2014 as a follow-up to the 2010-2011 Barna Survey. The 2014 findings r evealed t hat 92% o f children surveyed felt that what they liked the most about SuperKids® was that they felt “more loved by God” and that t hey had “ learned new t hings about Jesus” ( 77%). E ven m ore encouraging, 85% described t hat because o f SuperKids t hey “ want t o read the Bible” and that they “believe the Bible is true” (62%). None of the children thought t he B ible w as “boring.”

SuperKids® Programs

Page 7: Scripture Union Annual Report 2015

5

Lisa Williams, Mid-Atlantic Regional Director

Sonja Samuel, South Central Regional Director, center, at a PrimeTime.

PrimeTime® is a faith-based after school program jointly developed with The Salvation Army. Aimed at children 6-12 years old, the uniqueness of this children’s Bible engagement program is that i t was carefully written for reaching children who are not familiar with the Bible.

During 2014 - 2015, PrimeTime after-school outreach programs expanded its reach to at-risk children. Programs were added in Pennsylvania, Massachusetts, New Jersey, New York, F lorida, South Carolina, Texas and Colorado and resulted in 84 programs ministering to 3,482 children between 1st and 6th grades.

“Omar, 14, is excited about what God is doing in his life. He came into our program hurt emotionally and depressed, but recently he accepted Jesus Christ as his personal Savior. Now he is a lead singer and musician at the church. He brought his mother and family, and they are now attending regular services. Also I have a young ladynamed Violet. She is 10 years old and was very shy. She accepted Jesus Christ and now is one of the girls on the

Praise Dance Team! She was so excited about what she is doing, that it caused her mother to come and seewhat she was so excited about. Now Violet, her mother and 7 more siblings are attending church and

participating in our daily programs. God is doing something spectacular.”

PrimeTime® Program

Sonia Dobson, Northeast Regional Director, tells us that Tina came to SuperKids in Brooklyn, New York for the first time. She was very excited and

quite active. She was having a great time with the activities even though they were new to her. Tina took part in every activity. When it was time for

the Bible verses she struggled with her speech but tried real hard to say the verses and sang all the songs. Each day she was able to say her bible

verses. On the final day of the SuperKids Tina got up in her excitement, raised her hands in the air

and shouted out ”Jesus is my great bigwonderful God, I love him so much.”

Thanks t o everyone t hat m ade t hissummer a super success. S uperKids was conducted as part of various sports camps, apartment outreach Bible Clubs, leadership camps and community centers. Most sites provided t he k ids with b reakfast, lunch and/or snacks.

Page 8: Scripture Union Annual Report 2015

6

Social Media Activity excluded and presented separately

=

Children’sPrograms

1.7%

Other Programs30.0%

7/1/14 to 6/30/15People Reached By Program

Digital Vs. Print

Bible Guides 5.7%

Print 45.6%Digital 54.4%

Bible Guides 36,868

Essential Programs 405,037

Children’s Programs 10,839

Other Programs 194,066

Essential Programs62.6%

Bible Guides, Essential Programs, EmailSubscribers, Website & Blog

Digital 345,804

Print 290,167

U.S. Ministry Overview 4 Quarters Ending June 30, 2015

Total # of People Reached in 12 months = 646,810

Page 9: Scripture Union Annual Report 2015

7

Income for Fiscal Year Ending June 30, 2015$2,334,224

International

Constituent andMember Gifts

Bible andProgram Sales

Field

Grants andSpecial Projects

$439,217

$970,395

$208,698

$345,012

$370,902

TOTAL INCOME $2,334,224

41%

19%9%

15%

16%

Bible Engagement

Field

International

Fundraising

General andAdmin

$932,525

$617,037

$510,098

$175,582

$154,390

TOTAL EXPENSES $2,389,632

Expenses for Fiscal Year Ending June 30, 2015$2,389,632

39%

26%

7%

7%

21%

Scripture Union is supported by the prayers and financial support of its members and partners. As such, we submit to the highest standards of financial management, integrity and ethical conduct as a charter member in the Evangelical Council for Financial Accountability (ECFA) for over 30 years and conduct an annual independent financial audit.

SU's audited financial statements are available on request by [email protected] or by calling 800-621-LAMP (5267).

Scripture Union ended the fiscal year June 30, 2015 in the red by $55,408due to changing vendors.

Page 10: Scripture Union Annual Report 2015

8

(Photo) Scripture Union International Council & Guests, Jackson’s Point, Canada, September 2014

Scripture Union International Council Limited Company in England & Wales

Reg No. 3678243 Registered Charity No. 1072964

(not for general correspondence): Bourbon Court, Nightingales Corner Little Chalfont, Bucks, HP7 9QS United Kingdom

From the Chair of Council & International DirectorIt is our privilege to present to you the SU International Annual Report for 2014. In

developments around the world in the past year. This was also the year when Scripture Union globally began the process of structural change.

We pray that you will be encouraged and join us in thanking God for the ministries of Scripture Union. We value your prayers for 2015.

Colin Sinclair Chair of Council

Janet Morgan International

Director

Aims...Working with the churches, Scripture Union aims:

• to make God’s Good News known to children, young people and families; and

• to encourage people of all ages to meet God daily through the Bible and prayer

so that they may come to personal faith in our Lord Jesus Christ, grow in Christian maturity, and become both committed church members and servants of a world in need.

A copy of the Aims, Belief, and Working Principles is available on www.su-international.org

We are...Scripture Union is a non-denominational, international movement, founded in 1867, working in partnership with churches across the world.

The Living Hope global initiative entered its final phase in 2014.

During the p revious three years Scripture Union International went through a process of listening to the Spirit’s voice and setting priorities as it moves toward our 150th anniversary in 2017. Creative ministries and initiatives emerged around the world as a result of Living Hope. Consultations r egarding s tructural r eview began i n 2013 w ith finaldiscussions taking place at an expanded SU International Council meet-ing in Jackson’s Point, Canada, in September 2014. Changes in SU global structures and operations were agreed and summarized in the Jackson’s Point Accord. Following t his the transition toward a new structure or ‘framework’ that is appropriate to this time in SU history and the nature of our Movement began in early 2015.

Page 11: Scripture Union Annual Report 2015
Page 12: Scripture Union Annual Report 2015

Millions of children are left alone and unsupervised each day a fter school. That’s w hy a fter school i s the “Prime Time” for reaching these children with the life-changing love of Jesus Christ.

PrimeTime® is a faith-based after school program aimed at children 6-12 years old who are not familiar with the Bible.

www.primetimeafterschool.com or800-621-LAMP (5267), Option 3

REACHthem after-school