search engine showdown update the shifting sands of search

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Search Engine Showdown Update The Shifting Sands of Search Greg R. Notess SearchEngineShowdown.com

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Search Engine Showdown Update The Shifting Sands of Search. Greg R. Notess SearchEngineShowdown.com. Year Worth of Changes. Google Prominence & Dominance Other Search Engine News Ownership Shuffle Vital Statistics Mortality & Natality. Google Prominence. - PowerPoint PPT Presentation

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Page 1: Search Engine Showdown Update  The Shifting Sands of Search

Search Engine Showdown Update The Shifting Sands of Search

Greg R. NotessSearchEngineShowdown.com

Page 2: Search Engine Showdown Update  The Shifting Sands of Search

March 14, 2003

Search Engine Showdown Update Slide 2

CIOL 0’3 - Greg Notess 2

Year Worth of Changes

Google Prominence & Dominance Other Search Engine News

Ownership Shuffle Vital Statistics

Mortality & Natality

Page 3: Search Engine Showdown Update  The Shifting Sands of Search

March 14, 2003

Search Engine Showdown Update Slide 3

CIOL 0’3 - Greg Notess 3

Google Prominence

Often now: first & only search engine Heavy traffic & time spent Now claims 250 million searches per DAY

Very active early in 2002 Partnerships at end of 2002 Portal / Destination Move?

Page 4: Search Engine Showdown Update  The Shifting Sands of Search

March 14, 2003

Search Engine Showdown Update Slide 4

CIOL 0’3 - Greg Notess 4

Early 2002 Activity

Google Catalogs Google APIs Google Programming Competition Google Labs

Voice search Keyboard shortcuts Google sets Glossary project

Page 5: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 5

CIOL 0’3 - Greg Notess 5

More Recent Activity

Froogle Product (Shopping) Search

Buys Blogger Not Directly Search Related

Combined with News = More Destination Google Labs Adds

Google View Web Quotes

Page 6: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 6

CIOL 0’3 - Greg Notess 6

Revenue Generating Activity

AdWords Select Competes with Overture, Espotting

Google Search Appliance Google Answers Content-Specific Ads

Not Search Related

Page 7: Search Engine Showdown Update  The Shifting Sands of Search

March 14, 2003

Search Engine Showdown Update Slide 7

CIOL 0’3 - Greg Notess 7

Evolving Partnership Deals

Switched from Inktomi to Google AOL CompuServe iWon

Made Google more Prominent Yahoo! Netscape Search

Go Goes from Overture to Google

Page 8: Search Engine Showdown Update  The Shifting Sands of Search

March 14, 2003

Search Engine Showdown Update Slide 8

CIOL 0’3 - Greg Notess 8

Google News

Expanded scope Over 4,000 news sources A 30 day archive

Emphasis on Algorithmic Browse Commercial Online

Has Much More Archive Depth

Page 9: Search Engine Showdown Update  The Shifting Sands of Search

March 14, 2003

Search Engine Showdown Update Slide 9

CIOL 0’3 - Greg Notess 9

Search Feature Changes

Aggressive spell checking in English automatic correction if misspelling = 0 Now turned off?

Stop words searchable in phrases Even ‘the,’ formerly non-searchable

Wildcard in phrase “addictive * vice of biblioscopy”

Page 10: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 10

CIOL 0’3 - Greg Notess 10

Google Backlash

Banned in China for awhile Censored at google.fr, google.de

cyber.law.harvard.edu/filtering/google Sued in U.S. Privacy Concerns Dominance / Monopoly Concerns

Page 11: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 11

CIOL 0’3 - Greg Notess 11

Other Search Engine News

Google is not comprehensive Others offer unique features, content FAST at Lycos & AlltheWeb AltaVista Inktomi at MSN Search & Hotbot Teoma

Page 12: Search Engine Showdown Update  The Shifting Sands of Search

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CIOL 0’3 - Greg Notess 12

FAST Activity

Starts Indexing PDF, Flash, Word Docs Lycos adds Fast Forward Main Activity at AlltheWeb Overture Announces Intent to Buy

AlltheWeb and Web Search Portion of FAST Not the Enterprise Search Side

Page 13: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 13

CIOL 0’3 - Greg Notess 13

AlltheWeb Changes

Full Boolean Searching (finally) Size limits, IP address limits PDF and Flash file limit User-customizable date limit Embedded content limit KWIC display Home page/doc depth limit (now gone) FAST Topics also gone

Page 14: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 14

CIOL 0’3 - Greg Notess 14

AltaVista

Overture to Acquire Remodeled: Larger, Fresher Geo Targeting Added PDF indexing Prisma (11% Usage, More Languages) Truncation Improved (* = unlimited) News Search: More Depth & Features

Page 15: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 15

CIOL 0’3 - Greg Notess 15

HotBot Relaunch

Now with 4 Databases AlltheWeb, Google, Inktomi, Teoma Sequential, not simultaneous searches Emphasis on Customization & Advanced

Search Some Inktomi Search Features Gone

No truncation No page depth No unclustering

Page 16: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 16

CIOL 0’3 - Greg Notess 16

Inktomi (at MSN Search, HotBot) Yahoo! Buys Inktomi Indexes PDF, Word, Excel, PowerPoint Larger, Fresher Database Geo Targeting Smart Abstracts

KWIC, editorial, or custom

Page 17: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 17

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Teoma

Bought by Ask Jeeves Last Year Teoma Adds More Advanced Features

Field searching intitle: inurl: site:

Boolean capability expands OR available, but does not yet combine well

Advanced Search Page

Page 18: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 18

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Search Engine Vital Statistics Mortality

Northern Light Direct Hit

Natality OpenFind (Taiwan research)

Large, but very much a prototype Gigablast

Advanced Features, Cache, Honesty in Dates

Page 19: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 19

CIOL 0’3 - Greg Notess 19

Current State of Search Engines Google Remains Important

Sole source for some info Google Groups File types such as .rtf, .ps, .wpd

Size and scope Cached files

Other Search Engines Offer additional content & features Still surviving New ones still being created

Page 20: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 20

CIOL 0’3 - Greg Notess 20

Current Status of Major SE DatabasesDatabase Also At Owned ByAlltheWeb Lycos, HotBot Overture

AltaVista -- Overture

Google AOL, Yahoo!, others Google

Inktomi HotBot, MSN, Overture

Yahoo!

Teoma Ask Jeeves, HotBot Ask Jeeves

WiseNut -- LookSmart

Page 21: Search Engine Showdown Update  The Shifting Sands of Search

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Search Engine Showdown Update Slide 21

CIOL 0’3 - Greg Notess 21

Search Engine Update

SearchEngineShowdown.comMore on Advanced FeaturesFeature ChartDetailed Reviews

[email protected]