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Sebastian Bailey, PhD President, Mind Gym Inc @DrSebBailey The bite-size revolution in learning

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Mind Gym The future of learning 2 Little and often with distributed practice delivers greater personal and business value.

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Mind Gym With great results 3 12% 20%13%25%23% I have stopped smacking my son since I came on this program. Prosocial behaviour Peer problems Hyperactivity Conduct problems Emotional symptons My husband said to me, you havent shouted all week, I realized its because of what Ive learnt here. I have found this course fantastic my child now sleeps in his own bed for the first time in 6 years. Positive sustained changes 3-5 months after program

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Mind Gym The bite-size revolution 4 What works? Blocks and releases to bite size The bites in bite-size Bite-size: In practice The bite-size revolution

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Mind Gym Vilfedo Pareto 5

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Mind Gym Pareto principle 6 20% 80%

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Mind Gym Pareto principle applied to learning 7 What works? The Trivial Many 80% of time expended 20% of results and transfer The Vital Few 20% of time expended 80% of results and transfer

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Mind Gym A days worth of value in 90 minutes 8 0.000.200.400.600.801.001.20 Knowledge of the various influencing styles which can be used in different situations. Understanding of my own preferred style and its impact on others. Ability to adopt different influencing styles to suit others styles or differing situations. Mind Gym 90-minute workoutDay longTwo day Standardized shifts

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Mind Gym With added distribution 9 9 LowHigh Performance improvement Number of people Source: Donovan & Radosevich, 1999 Massed practice Spaced practice

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Mind Gym Illustrative value proposal 10 Traditional approachBite-size approach Program1 days learning 2 x 90 min learning session 1x 30min transfer task 1x 30min booster session Costs Cost of time of 20 ppt @ $107,410* $8,913$4,456 Facilitator/ trainer costs$4,000$5,500 Travel & Expenses$2,000$500 TOTAL COSTS$14,913$10,456 Benefits Improvement in performance5%6% Utility value (20 ppt.)**$107,410$128,892 ROI620%1270% * Bureau of Labor Statistics, Occupational Employment and Wages, Management occupations, May 2011 at 241 working days per year. ** Utility is calculated by taking salary x performance improvement. of one standard deviation greater transfer and therefore performance improvement (Donovan & Radosevich, 1999)

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Mind Gym The bottom line Miniaturization pays 11 33%200% 17% Performance improvement 200% Greater return on investment 33% Cheaper

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Mind Gym Blocks to bite-size in your organization? 12

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Mind Gym 5 reasons why we dont 13 Longer = Better The event is the hero Design for the outlier We say that people are different, but we treat them all the same The change isnt worth the cost

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Mind Gym Longer = better 14 London New York 7.5 Hours $1,000 4.5 Days $2,000

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Mind Gym The event is the hero 15 Context setting Learning event On the job application >40%40% Engage Activate Participate Individual transfer is the hero

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Mind Gym Design for the outlier 16 A meeting moves at the speed of the slowest mind in the room. All but one participant will be bored, all but one mind underused. Slowpoke All the facts in detail. You end up with bloated experiences and unnecessary content. Skeptic Wants a collaborative or facilitative approach to everything. Every avenue of conversation is explored, every concept generated by the group. Dialogue junkie

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Mind Gym Same problem, different context 17 What works? Blocks and releases to bite size The bites in bite-size Proposition no. Attack-Dispersion storyRadiation problem and dispersion solution 1-2 A fortress was located in the center of the country. Many roads radiated out from the fortress. A tumor was located in the interior of a patients body. 3-4A General wanted to capture the fortress with his army.A doctor wanted to destroy the tumor with rays. 5-7 The General wanted to prevent mines on the road from destroying his army and neighboring villages. The doctor wanted to prevent the rays from destroying healthy tissue. 8 As a result the entire army could not attack the fortress along one road. As a result, the high-intensity rays could not be applied to the tumor along one path. 9-10 However, the entire army was needed to capture the fortress. However, high-intensity rays were needed to destroy the tumor. 11So an attack by one small group would not succeed.So applying one low-intensity ray would not succeed. 12 The General therefore divided his army into several small groups. The doctor therefore divided the rays into several low-intensity rays. 13 He positioned the small groups at the head of the different roads. He positioned the low-intensity rays at multiple locations around the patients body. 14-15 The small groups simultaneously converged on the fortress. The low-intensity rays simultaneously converged on the tumor. 16In this way the army captured the fortress.In this way the rays destroyed the tumor.

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Mind Gym 18 What works? Blocks and releases to bite size The bites in bite-size 10% 20% 92% Failure in opportunity recognition Control % Suggesting the right solution No hintHint Source: Gick & Holyoak (1980) Getting to the right solution

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Mind Gym Designing for application 19 Context Simulations Role plays Case studies Problem-based learning Action learning sets Online forums Ruthless pragmatism Hug the context

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Mind Gym Hug the context Designing for application 20 Context Simulations Role plays Case studies Problem-based learning Action learning sets Online forums Ruthless pragmatism Context Consider use of general principles Multiple illustrations Seeking multiple contexts for application Identify similarities between contexts Storytelling and metaphor

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Mind Gym Activate tactics 21 Activate Make the transfer problem explicit Use management observations and coaching Use after action reviews Incorporate transfer tasks into the workflow

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Mind Gym We treat people all the same 22

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Mind Gym Mass customization 23

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Mind Gym Mass customization of learning 24

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Mind Gym 25 The change isnt worth the cost

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Mind Gym Focus on unmet, unarticulated needs 26 ParticipantBusiness stakeholderCHRO / CLO Id like something that fits with the way I work Im busy enough as it is. You cant take them out of the field, but they need development. I dont believe were getting the return we need to satisfy our stakeholders.

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Mind Gym Before and after the bite-size revolution Traditional Longer = Better Design for the participant outliers The event is the hero We say that people are different, but we treat them all the same Bite size Miniaturize & Distribute Design for context of application Transfer is the hero Mass customization Disengaged Higher employee turnover Subtle sabotage

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Mind Gym Driving retail business growth 28

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Mind Gym Join the revolution Your mission 29 1.Seek ways to miniaturize your learning experiences. In terms of content, what is the vital few? 2.Create engagement. Tap into the self-interest of the participants. 3.Use distributed experiences. Spaced practice delivers much better value than massed practice. 4.Tune the environment to activate participants prior learning. 5.Develop value proposals to win over business stakeholders.

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1 million Participants 1,200 Companies 250 Coaches 30 Languages 40 Countries 2013 Learning Company of the Year New York London Dubai Singapore

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Mind Gym Engaged participants 31 Welcome! Why are you here? Because its Wednesday and my manager said I needed to attend. A I am here because my role requires influencing customers to buy. This will help me do this better. Ill also get better at persuading my teenage daughter. C Most companies have type A learners. Type C are the only ones who drive ROI. Robert Brinkerhoff Because I want to learn about influencing people so that I can persuade my husband and kids. B