second life hype [english]
DESCRIPTION
The buzz about Second Life in Poland and the rest of the world explained based on technology hype cycle idea. Future of Second Life and similar virtual realities discussed. Presentation held on Grill IT in Krakow / Poland (www.grillit.opcom.pl). Jakub Krzych (www.makingwaves.com)TRANSCRIPT
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EST.2001 // DESIGN AND TECHNOLOGY COMPANY
OSLO // KRAKOW
© MAKING WAVES
SECOND LIFE ON GARTNER'S HYPE CYCLE JAKUB KRZYCH
GRILL IT, KRAKOW / POLAND 2007
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LOST IN REAL LIFE...SECOND LIFE INTRODUCTION
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MACHINIMASECOND LIFE DIARIES
: created in Second Life: HBO buys rights to movie
http://www.molotovalva.com/
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SECOND LIFE AS A COMBINATIONHOW WE SHOULD THINK ABOUT SECOND LIFE?
3D reality simulator similar to:: computer game (multiplayer): instant messaging: internet browser
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SECOND LIFE ON PREVIOUS GRILL IT MEETINGSECOND LIFE ACCOUNT GROWTH
7.5 milion accountsJune 2007
10 milion accountsOctober 2007
January 2006 October 2007
createdaccounts
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SECOND LIFE HISTORY IN POLANDMEDIA ABOUT SECOND LIFE
Bartek Chaciński’sarticle in Przekroj
March 20072006
FirstPolishColonies
Polish Governamentto open SL offices
July 2007
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SECOND LIFE HISTORY IN POLANDMEDIA ABOUT SECOND LIFE
Euro 2012 stadiumunder construction
August 2007
Virtual Krakowreleased
July 2007
Politicians join SL
October 2007
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SECOND LIFE STATISTICS
Google Trends Alexa
http://dwellonit.blogspot.com/Technorati
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SECOND LIFE HYPENEW TECHNOLOGY HYPE CYCLE
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HYPE CURVENEW TECHNOLOGY HYPE CYCLE
technologytrigger
peak ofinflated
expectations
trough ofdisillusionment
slope ofenlightenment
plateau ofproductivity
Introduced by Gartner in 1995vi
sibi
lity
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CURRENT POSITION OF SECOND LIFENEW TECHNOLOGY HYPE CYCLE
Second Lifein Polandand EasternEurope
Second Lifein USA and Western Europe
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EVERY NEW TECHNOLOGYNEW TECHNOLOGY HYPE CYCLE
The Gartner Group (http://gartner.com/)
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USER EXPERIENCELINDEN LAB CHALLENGES
Average adaptation time: 4 hours (sic!)
http://www.youtube.com/watch?v=flkgNn50k14
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POPULATION DENSITY DECREASEDLINDEN LAB CHALLENGES
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GRAPHICS ENGINELINDEN LAB CHALLENGES
Current 3D engine similar to 90’s
http://rcilou.free.fr/ http://www.trlegend.bfme.pl/
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INSTABILITYLINDEN LAB CHALLENGES
2% of users disconnected every day
http://secondlifegrid.net/ http://dwellonit.blogspot.com/
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INSTABIGLITYLINDEN LAB CHALLENGES
Central architecture
http://wiki.secondlife.com/
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SECOND EARTH? GOOGLE LIFE?LINDEN LAB CHALLENGES
: Google Earth / Maps (Street View): Google Sketch up: Google 3D Warehouse: Infrastructure
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UNIVERSAL AVATARLINDEN LAB CHALLENGES
OpenID idea for metaverses
Cooperation between IBM and Linden Lab
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LONDON SL CONFERENCE 2007 FUTURE OF SECOND LIFE
http://www.iqpc.co.uk/cgi-bin/templates/singlecell.html?topic=233&event=13629
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SECOND LIFE IN 2008FUTURE OF SECOND LIFE
Real estate and interior
http://flickr.com/photos/modahome/
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SECOND LIFE IN 2008FUTURE OF SECOND LIFE
Education
http://www.ugotrade.com/
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SECOND LIFE IN 2008FUTURE OF SECOND LIFE
Tourism
http://www.sunverse.net/
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MAKING WAVES IN SECOND LIFEINTERNET TREND SETTERS
: Marketing in SL and strategy design: 3D modeling and texturing: Interaction design and programming: Integrations with websites and other IT systems
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INTELLIGENT BOTS IN SL - INTELIWISEINTERNET TREND SETTERS
XML, streaming audio
http://www.inteliwise.pl/
http://www.lot.com/
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CONTACT USINTERNET TREND SETTERS
Thank you
and see you in Second Life : )
RL: Jakub Krzych
SL: Jaromil Hax
http://www.makingwaves.pl/