IntroducingSector Marketing

ServicesIntelligent data analytics

Database management

Sales & Lead generation

Trade missions Event management

Firststep

Trade show representation

Regional representation

Foreign direct investment

Integrated marketing

Recognise increased pressures on your budgets & resources

New & remodelled products & services to react to emerging trends and opportunities- ahead of your competitors

Full service delivery or service support alongside your in-house resources

Strategic & targeted activity to deliver results

Flexible – ability to work on short lead times and with changing parameters

Sandrine DaleyClient Services Manager

Lucy HagenAccount Director

Claire MasonAccount Director

Hannah MaleAccount Manager

Doug GrayDirector, North America

Caroline BirdAccount Manager

Anna HainesAccount Manager

Tony MaleManaging Director

Rebecca Frisby Account Director

Our team

Katy GreyBusiness Development

Laura EnstoneSales Executive

Sarah KingstonClient Services

Malcolm BlakemoreAccount Manager

Neil AbbottClient Services

Director

Keith ThomasAccount Manger

James Blakemore Director, International Sales & Lead

Generation

Phillip ReganAccount Manager

Suzie DugdaleSales Excutive

Gary MaynardSales Executive

Simon WoodingsSales Executive

Andy RogersSales Executive

Matt WoodsSales Executive

Phil Rothwell Sales Executive

Wendy MaleCompany Secretary

Sarah FowlerFinance

Ben SmithDesigner

Complete project management skills set in-house

Local, regional, national and international networks;

Deutsche Messe, trade associations, key multipliers and

intermediaries

Multi-lingual teams

In-market experience across a wide variety of sectors

Ability to handle complex collaborative projects across

public and private sector

Sustainable focus

Experienced project managers

Network

UK Offices: Clevedon, Bristol

Barford, West MidlandsUS Office: New York

Partners: Barcelona,

Berlin, Leipzig

Affiliated offices: 82 offices, Europe, North & South America, Africa, Asia & Australia

Clients

FDI generation

Dedicated FDI generation team

Profile raising programmes within specific sectors & markets

Bespoke approach to target organisations at different stages of the decision making process

Delivers quality inward investment projects

Targeted & strategic; tangible FDI programmes with measurable results

Delivering quantifiable results

Intelligent data analyticsJV with FDI Marketing Associates & Imperial College, LondonInnovative new software developed to identify high quality leadsAccurate 360° targeting; faster lower cost resultsResults based on market segment, geography & growthUp-to-date company insightGreater assurance that a qualified lead is high potentialEarly identification of ‘rising stars’ -stay ahead of the competitionIncrease efficiency via database cleansing and management

Exhaustive search for prospects by sector/sub-sector and market

Analyse & filter; in-depth business intelligence

Refine & filter; 360-degree company intelligence

Prospect prioritisation

Refined prospect

list

Intelligence gathering

(Qualification process)

Data sources

Company website

Media Trade shows

Trade directories

Trade associations

Business networks

Recruitment sites

Patent filings Export

listings

Sector blogs

Intelligence sources

Event management

Event managementReducing event costs via sponsorship and partnershipsIncreasing networking opportunitiesFlexible – ability to adapt to changing parametersComplete project management including:

Event branding, marketing & designVenue & accommodation logisticsDelegate recruitment, registration & management Sponsorship sourcing & managementSpeaker/entertainment managementAV & technical supportEvaluation and reportingWeb design

Event management specialisms

International events

Conferences

Award ceremonies

Exhibitions

Trade shows

Roadshows

Seminars and workshops

Networking receptions

WM Cluster Conference 2010The third annual West Midlands Business ClusterConference was held at the Ricoh Arena, Coventry on the17th June 2010.

Complete conference and exhibition managementSponsorship strategy, sourcing and managementConference branding, design and print of materialsAudience recruitment, online registration and delegate managementIncreased attendance from 100 in 2009 to 330 in 2010

70th Anniversary Celebrations Prestigious launch of Birmingham International Airport’s newterminal building, the ‘International Pier’ and celebration of 70years since the opening of the airport in 1939.

500 VIP guests Specially created 1940’s themed check-in areaGuests given exclusive access to the new International Pier Special visit of the Emirates Airbus A380 during the event Raised over £25,000 sponsorship

MND charity event

6-a-side cricket tournamentOrganised to raise funds for MND International cricketers past & present attendedVIP marquee and ticketed enclosure & public access Raised over £20,000 for MND

Sponsored & supported by:

Trade shows & exhibitionsFully integrated trade show & exhibition marketing & logisticsAccess worldwide network via Deutsche MesseShowcase new business propositionsGrow business through targeted meetings programmes Stand representation and managementAssistance with routes to fundingLow cost access to trade shows via UK business lounge

Leading UK agency for MIPIM - Europe’s premier property exhibition (Cannes, France)

20 years’ experience of marketing and event management at MIPIM

Targeted approach tailored to objectives & budget

‘Showcase UK’- low cost access to exhibiting

UK representatives for

UK International business lounge

Full co-ordination of overseas visits, trade missions andmeetings programmes:

Meticulous planning Professional delivery Assistance to capitalise on key

opportunities An established international network of

sector specific support in more than 80 countries

Trade missions

programme coordination delegate liaison accommodation & logistics hospitality branded collateral

on-site management  one-to-one meetings evaluation & reporting

Full co-ordination of overseas visits, trade missions andmeetings programmes:

Meticulous planning & delivery Integrated press and marketing Event attendance Trade show attendance Networking receptions Sector specific support in more

than 80 countries

Trade mission support

programme coordination delegate liaison accommodation & logistics hospitality branded collateral

on-site management  one-to-one meetings evaluation & reporting

Birmingham Science City: Collaborative venture to develop scientific research excellence in the West Midlands region.

Advance materials, Translational medicine, Future fuels

Aims: Raise the profile of Birmingham Science City internationallyPromote collaborative research projects

Managed all logistics for Chicago & Boston; audience recruitment, travel arrangements, registration & invite process, shipping. Worked in partnership with UKTI & British Consulate

Boston & Chicago Trade Missions

AWM ERDF inward investment programme 2009-2011

Entry to UK/Midlands market at minimal cost & risk

Services provided by private sector partners

Management of meetings programmes & information seminars throughout Europe

Event management and logistical support

All delegate management including booking accommodation, travel, transfers, in-country support, catering

Inward mission from Indianapolis, US:

Management of delegation of 25 delegates from Automotive and Automotive component organisations, Indianapolis US

Co-ordination of mission to UK, Italy, France & Germany Complete logistical management; venue arrangements,

accommodation, transportation, interpretation Liaison with UKTI, Germany Trade & Invest, Invest in France

and key trade associations in marketSeamless arrangement of visits, presentations and meetings

 

European Automotive Inward Mission

Risk free, low cost entry to new markets

SME’s secure new business internationally

Flexible sales resource

Establish & grow new operation to match client capacity

Synergy with government strategy – growth through international markets

Next stage service from Trade & Investment agencies

Leading IT SME in India4000+ clients in 40+ countries; no UK customersStrategic decision to expand into the UK market

Methodology: Created bespoke database of key target marketsSales campaign; set high number of appointments with potential sales leadsSales representation to convert potential leads into clientsAttendance at related exhibitions to raise awareness & increase sales

Outcome: Indus Net brand & sales growth now sufficient to support UK office investment

Business sales generation

Client sales & representation within the UKFlexible sales resource matched to client’s USP’s & budgetMeasurable results at highly competitive ratesIn-depth reporting to inform sales strategy

April 2009 – CurrentSoftware company well established in America & AustraliaIdentified strong market potential in UK market

MethodologyCreated a bespoke database of targets from industries regularly using CMMS softwareProvided incoming sales phone line & sales representationSector sales team trained in the use and UPS’s of the system; delivery of strong sales messages

OutcomeMCUK now have a strong pipeline of interest (BT, Hilton, Southern Electricity, Ardo UK, BG Group and GE Energy)First sales contract Nov 2009, 4 months ahead of scheduleSector continuing to build on this success in UK & now Europe

ISO9001:2008 Quality ManagementISO14001:2004 Environmental Management

BS8901:2007 Sustainable Event Management

Our promise: To deliver