sell yourself | use a digital portfolio to brand yourself in a tight job market
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“Nobody’s built like you, you designed yourself” – Jay-Z. Sell Yourself | Use a Digital Portfolio to Brand Yourself in a Tight Job Market. Presented by: Mona Wehbe 9 | 20 |2011 IABC Detroit. What We Will Learn. Why a digital portfolio Step-by-step resources What to include - PowerPoint PPT PresentationTRANSCRIPT
+ Sell Yourself | Use a Digital Portfolio to Brand Yourself in a Tight Job Market
Presented by: Mona Wehbe9 | 20 |2011IABC Detroit
“Nobody’s built like you, you designed yourself” – Jay-Z
+What We Will Learn
Why a digital portfolio
Step-by-step resources
What to include
Register your site
Mobile, SEO, metadata
Blogging
+Before the Micro Blog, there was… The messenger bird
+Before the Micro Blog, there was… Yellow pages
White pages
+Before the Micro Blog, there was… Wanted Ads
+Before the Micro Blog, there was… Clark Kent, Lois Lane, &
traditional radio communication
+Before the Micro Blog, there was… I Love Lucy
+Before the Micro Blog, there was… Zack Morris and the
rise of the mobile phone
+Before the Micro Blog, there was… Rise of the
World Wide Web
+Communication Today
Just incase you thought communication was getting easier!
+The Conversation Prism
The art of listening,learning and sharing.
The Conversation Prism gives you a whole view of the social media universe, categorized and also organized by how people use each network. V 3.0 introduces new groups and networks and also removes those networks no longer in play. Use the Conversation Prism to see what you're missing!
Source: http://www.theconversationprism.com/
The Conversation Prism gives you a whole view of the social media universe, categorized and also organized by how people use each network.
Your portfolio keeps you in control.
My Google search results pre portfolio
Your portfolio keeps you in control.
I don’t model!
Sure, I’ll claim my Twitter.
Not my Facebook. Wrong Mona!
A distant cousin perhaps??
Totally ME on my jet skis!!
Beth and ME!
Your portfolio keeps you in control.
Search Results Post Portfolio
+Build Your Brand | Digital Portfolio Benefits
Students or working professionals find value Showcase your capabilities, creativity &
experience Supplement your resume during job search Get “Googled” Don’t be shy, brag a little!
+First Step: Host your Site
Data from: www.top10bestwebsitehosting.com
Hosting:
Domain:
Hosting
A web hosting service is a type of Internet hosting service that allows
individuals and organizations to make their own Web site accessible
via the World Wide Web
Domain
Domain names are host names that identify Internet Protocol (IP)
resources such as Web sites. For example www.monawehbe.com
+Design you Web Site
www.weebly.com Drag and drop Web site builder 100s of professional themes No programming required Hosting can be included Blog function build in Multimedia features such as Flash, video,
audio players, slideshows, maps
+Think like an Agency
Show full scope of your capabilities
Demonstrate Diversity Corporate communications Event marketing Public Relations Digital Media
Resume
Contact
Blog
Express yourself | what is unique to you?
+Mobile Trends
70% of the worlds population now have a mobile phone
That’s over 5 billion mobile subscribers
In places like the U.S., it’s 9 in 10 people
Children are now more likely to own a mobile phone than a book
85% of kids owning a phone as to 73% having books!
Source: digitalbuzzblog.com
+
Your Web site is automatically optimized for mobile viewing through Weebly
Mobile Trends
+
SEO [Search Engine Optimization]
Improving the visibility of your Web site in a search
Metadata
Data that describes other data.That means keywords that describe the content or features of your individual pages that search engines use to categorize you. (I’ll explain!)
SEO, Keywords & Metadata
+Register your Web site
Maximize your exposure in search engine
Google, Yahoo, Bing
View Instructions Online
+
A blog is built into the Weebly platform for intuitive integration into your portfolio
Personalize your Portfolio
+
Give credit where credit is due. You are not a one (wo)man show. It shows visitors and employers that
you understand the value of teamwork and are not a spotlight hog
Don’t steal pictures
Be smart Follow the same rules you would for
your company’s web site as you would your own.
Ethics:101
+Questions
+Need Additional Consultation?
Mona Wehbe
(313) 702-1982
Digital Portfolio | www.monawehbe.com
Download this presentation at www.monawehbe.com/blog
Some content, photos, images, and data were generated courtesy of Google search engine and are for educational purposes only. This presentation is not intended for mass distribution, duplication, sale or profit in any capacity.