selling to groups are your sales team making these classic mistakes (2)
TRANSCRIPT
Excel Enterprise
Selling To Groups: Are Your Sales Team Making These Classic Mistakes?
Nic Hallett
www.excelenterprise.co.uk
Selling To Groups
Selling to groups is a way to increase profits,
results and is a win: win for everyone
Many Sales People don’t appreciate this
and make many mistakes
Presenting To The Wrong Customers
Some Days it feels like no one wants to talk to you ??Some Days it feels like no one wants to talk to you ??
• Ensure your audience:
• Has a need for your product or service• Have decision making authority• Have the budget to purchase
Lack of Preparation
• Invest The Time to:
• Know Who Your Audience Is
• Understand What Is Important to Them
• Know What Their Issues and Needs Are
Lack Of Follow Up Or Feedback
• Contacting clients after a meeting for feedback can triple conversion
Group Outcome Selling: A Way To Sell One To Many
Based On Outcomes………all about Results
Selling To Groups
• Identify Target Audience
• Present Relevant Content
• Have Excellent Group SellingSkills
• Follow Up
World Class Training & Development
• Delivering success for over 25 years
• Over 120 Clients
• Across 24 countries – in 8 languages
• Average satisfaction rating of 93% in last 3 months
Training solutions for sales professionals
Get In Touch
To find out more about our Outcome Selling Programme and our case studies contact us at: www.excelenterprise.co.uk
Excel Communications (HRD) Ltd, 45 West Street, Marlow, Buckinghamshire, SL7 2LS
tel: +44 (0) 1628 488854