semantic web optimisation for the future of online marketing

12
Semantic Web Optimisation for the Future of Online Marketing

Upload: uccimultisport

Post on 29-Nov-2014

97 views

Category:

Marketing


1 download

DESCRIPTION

It's hard to believe that the Internet as we know it today is less than two decades old. There are many businesses that have generated millions of dollars as a result of people finding them on the web. These companies know what it means to properly optimise your websites and blogs so that you will know exactly what you need to do in order to generate targeted traffic that will be willing to purchase what you have to sell.

TRANSCRIPT

Page 1: Semantic Web Optimisation for the Future of Online Marketing

Semantic Web Optimisation for the

Future of Online Marketing

Page 2: Semantic Web Optimisation for the Future of Online Marketing

It's hard to believe that the Internet as we know it today is less than two decades old. There are many businesses that have generated millions of dollars as a result of people finding them on the web.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 3: Semantic Web Optimisation for the Future of Online Marketing

These companies know what it means to properly optimise your websites and blogs so that you will know exactly what you need to do in order to generate targeted traffic that will be willing to purchase what you have to sell.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 4: Semantic Web Optimisation for the Future of Online Marketing

In regard to semantic web optimisation, it's important to realize that this is becoming more important every day. Let's look at what semantic SEO actually is, and how you can implement this generate more traffic to your website.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 5: Semantic Web Optimisation for the Future of Online Marketing

Semantic Website Optimisation

The first step of the process is to add a completely unique content on your website that has words that are related to your primary keywords, but not identical.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 6: Semantic Web Optimisation for the Future of Online Marketing

In the same way, the content that you use, either on your website, or if you are using article marketing, this is what you need to use in order to convince the search engines that you have relevant information.More info on:

http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 7: Semantic Web Optimisation for the Future of Online Marketing

Benefits of Using SEO

In regard to SEO, many people do not realize that backlinks are not the only thing that matters. It is very easy to get thousands of backlinks to your website, but getting the right ones may be slightly problematic.More info on:

http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 8: Semantic Web Optimisation for the Future of Online Marketing

Also the timing of getting them, spreading this out over several weeks at a time, maybe the best way to show the search engines that you are a legitimate website that is gaining popularity on a gradual basis, and not the result of computer generated backlinks.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 9: Semantic Web Optimisation for the Future of Online Marketing

Best Strategy to Use for SEO

Search engine optimisation almost necessitates the use of semantic words in order to rank well on any search engine on the web. Whenthe search engine algorithms look at backlinks, or even the content on your website.More info on:

http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 10: Semantic Web Optimisation for the Future of Online Marketing

Therefore, the best SEO strategy that you can use today is to incorporate semantic technology into your on-site optimisation, as well as use a wide variety of anchor text in the backlinks that you get to your site.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 11: Semantic Web Optimisation for the Future of Online Marketing

Using this information, you will have a better chance of getting a higher ranking on the search engines. By using semantic strategies to change up your content, to look more human, you can also look forward to more organic traffic coming your way.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/

Page 12: Semantic Web Optimisation for the Future of Online Marketing

The search engines are not going to change completely, just make slight variations, of which semantic strategies are the best way to stay off the radar, and rank even higher on the web.

More info on:http://goldcoast.streamshare.com.au/semantic-web-gold-coast/