VAUGHAN MEGA NETWORKING EVENT - OCTOBER 27, 2015

SEMINAR AGENDA

Afternoon Breakout Sessions (held in a breakout room, while the tradeshow is on):

Morning Seminars: 10:00am - 12:00pm (free to attend, with pre-registration. Seating is limited)

******Networking/Tradeshow Opens at 1:00pm & ends at 4:30pm******

1:30pm - "5 Steps to Outrank Your Competitors Online & Generate More Sales"Presented by: Bassem Ghali, Head of Client Strategy of Green Lotus Marketing AgencySEO is a complex task, but a MUST for any business! Get the most out of your time and e�ort by following the 5 steps to SEO success. Bassem Ghali (Founder & Head of Client Strategy of Green Lotus Marketing Agency) will walk you through the most important organic search engine ranking factors, including how to detect and �x site errors, selecting the most e�ective keywords for your business, spying on competitors to learn about their strategy, building your backlink strength and developing online authority!

11:30am - "Video Marketing Best Practices “Presented by: Sam Rad, Founder of How to DIY on YouTubeSam Rad is a digital marketing and social media marketing specialist. He is also a YouTube partner and a YouTube content creator. Sam will tell you all that you need to know about setting up and managing your YouTube channel and all other video marketing activities, so you can have a competitive advantage when it comes to your presence among some of your top competitors.

10:45am - "Email Marketing Best Practices with Social Media Integration“Presented by: Vito Marchese, Authorized Local Expert with Constant ContactThis session will explore best practices for email marketing. We will start o� by reviewing the di�erent types of campaigns, as well as what to say and how often. We'll also show you best practices for integrating email into your social media marketing. We’ll also go through speci�c examples and show you how an email list of 1 can still get hundreds or even thousands of online impressions.

10:00am - "Branded for Success“Presented by: Janice Zeppieri - President, Karrots Inc.This session will cover how to brand your business for SUCCESS! The session will start o� discussing best practices for branding and then shift over to helping assess and evaluate your business' existing brand by asking yourself some key questions about your brand speci�cally. Lastly we will then cover tips on how to make sure your brand stands out in the very noisy digital world as well as best practices for branding when it comes to websites, social media, email signatures, and email campaigns.

3:00pm - "Sell Without Sounding Like a Salesperson"Presented by: Chris Kelly, Sanndler Training TorontoYou are serious about your business goals, you have a great product or service and you deliver on your promises, but when it comes to generating new revenue and pro�t with the potential buyers you really want, too often they make you feel “salesy” and put ill timed pressure on you when they say things like….

“can you send me some information”, “we are happy with our supplier”, “how are you di�erent”, and “what will this cost”.

Join us and learn about the dynamics that are in play when buyers and sellers come together and leave armed with the 7 steps to overcome some of the most dysfunctional and frustrating aspects of selling.