seminar_semantic email addressing

8/17/2019 SEMINAR_Semantic Email Addressing

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Semantic Email Addressing

By – Sandeep Kulkarni

Project Guide:

Prof. Sushma Phalke

March 5, 2009


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AGENDA :-

1.Today's Email Addressing.

2. Need of Semantic Email Addressing.3. Prototype of SEA (ISEA).

4. Pre-requisites regarding data storage.

5. Sending a Semantic Email.

6. Replying to Semantic Email.7. Benefits of SEA.

8. Applications of SEA.

9.Format of - Semantic Email Address.

10.Open Issues.11. Related Work.

12. References.

13.Q & A.


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Sending Email Today

[email protected]


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Life Is Change

Changing Email Addresses

[somethingclever]@aol.com

[email protected]

[email protected]

[email protected]

[email protected]

[email protected]

[email protected] so on…

Changing Roles

“Send to the webmaster of the

Stanford Logic Group”

Winton Davies

Rada Chirkova

Nat Love

Michael Kassoff …


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Thus, there is need for – SEMANTIC

EMAIL ADDRESSING (SEA)

Stanford University scientists who worked on

developing SEA are :

Michael Kassoff .

Charles Petrle.

Lee-Ming Zen.

Michael Genesereth.

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Basic idea behind SEA is “ To change the way we

address email .”

SEA lets user send emails to a semantically specified

group of recipients.

SEA was successfully implemented in the StanfordComputer Science Department . Now , SEA is put to use

throughout the Silicon Valley University’s campus.

Genesereth says , Semantic email addressing would“ grow virally.”


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Sending to Groups of People

Send to all Engg. students in

the DY Patil Comp. Department

Send to all people in our organization

who speak English and French


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Sending to People, Not Strings

[email protected]

Send to Sandeep Kulkarni

Send to the student of the

DY Patil with roll no. T1034

Send to Engg. student inthe DY Patil Comp. Dept.


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Predefined Groups

Send to all employees who were hired between January 1 -

15 of this year.

Send to all Managers of departments which were over

budget last year.

Send to all people in the marketing department whose

name starts with the letter ‘M’.


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Prototype : ISEA (Infomaster Semantic

Email Addresser)

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Some pre-requisitesQ ] Where is the information (data) for searching obtained from ?

Ans :Information is obtained from private databases for

Company or Organization and publically available in FOAF Files.

FOAF (Friend - of - a - friend) is used in Social Networking Sites

like (Orkut etc.) which describe personal details of people.

By collecting information from FOAF files, one can build Large

collection of data about people and their interests.


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Sending : Semantic Email Addressing


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Replying with SEA

Reply to all

Reply to some

Forward to any


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Benefits of SEA

No Discovery Required.

Maintenance is Automatic.

Allows Anonymous Recipients.

Delivers correctly without overhead ofreprogramming.


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Applications of SEA


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Corporate Applications

Send to all developersfor current projects in the

database group

Send to the leaddeveloper of product at

Yahoo!

Send to building manager, without reprogramming

Company room reservation Software.


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Internet Applications

Charles Petrie

Axel Polleres


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Semantic Email Address

Ugly and semi-interpretable.

sea+.28.3F5.20AND.20.28PERSON.2EGROUP.20.3F5.20.3F6

.29.20.28GROUP.2ELEADER.20.3F6.20MICHAEL.2EGENE

SERETH.29.20.28GROUP.2EINSTANCE.20.3F6.29.20.28PE

RSON.2EINTEREST.20.3F5.20PERSONALINTEREST.2E3364062876.29.20.28PERSON.2EINSTANCE.20.3F5.29.29@log

ic.stanford.edu

•

Too long, unintelligible and ugly.• Keep hidden from user, and displayed using Graphical

representation.


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Open Issues


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Security and Privacy• Small to medium-sized organizations tend to be

self-regulating with respect to rules due to socialpressures.

• Within larger communities, security policies

may need to be enacted to limit who is allowed tosend to whom.

•On the public Internet, however, SEA abuse is

much harder to control. It is open field of research

till today.


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SEA and Spam


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DEALING WITH SPAM

In a sense, SEA is the opposite of spam. While both SEA

and spam may involve unsolicited emails, spam is sent to

everyone, while SEA is targeted towards those who have

publicly announced they are interested in it.

SEA is a marketer’s dream come true. Unlike mailing

lists, there is no discovery required for either the sender or the

receiver. It just works.

Semantic email technology will go against spammers byfiltering messages based on who's sending them.


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Related Work Microsoft Exchange 2003

- Query Based Distribution Groups- Mailing list can be created by an

administrator only, so do not allow full power of

SEA

Information Lens (Malone et al. 1987)

- It allowed users to send email messages filter

those messages using production rules.

-An interesting feature - it allowed users to sendto a special mailbox called “Anyone”.

-Receive messages based on production

rules.


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The Bottom Line

Semantic Email Addressing is a simple idea.

Is already in use in a multinational organization

Particularly useful in organizational/corporate

settings.

Targeted nature of a SEA is powerful and could be

used to combat unintentional spam.

SEA could be the “killer app’’ of the Semantic Web.


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Thank-you !Q & A

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