S E OT R A I N I N G

I P I X A C A D E M Y

W H A T I S S E O ?

SEO stands for Search

Engine Optimization

Process of improving

the visibility of a

website in organic

results

SEO consist of many

technical and creative

strategies to improve

ranking

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W H Y S E O ?

Optimization helps to

increase traffic and make

search engine aware about

your site

Improves publicity,

revenue and exposure of

the site through various

marketing tactics

Two major types of SEO

technique are white hat (the

‘good’ kind) and black hat

(‘not so good’ kind)

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O N S I T EO P T I M I Z A T I O N

Makes website search

engine friendly

Keyword research

Page titles

Meta tags

Google analytics

XML sitemap

Image optimization

SEO friendly URLs

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O F F S I T EO P T I M I Z A T I O N

Actions performed to

promote website on the

web

Link building

Social media marketing

Blogging and

bookmarking

Forum posting

Directory submissions

Business listing

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S E OT R A I N I N G

World of seo is complex,

but it is easy to understand

Many seo training in calicut

provide full support to

become a seo expert

Little knowledge and

practice enables to make

big difference

Commitment and

willingness to learn is

essential for seo analyst

www.ipixacademy.com

WWW.IPIXACADEMY.COM

CONTACT US

@IPIXAcademy

@IPIXAcademy

@IPIXAcademy